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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Development of the Dr. Martens brand through trade mark protection

Branding of a product is important for both buyers and sellers. For buyers, branding reduces the random nature of product selection. It helps them...

Developing a marketing plan

The NIVEA brand is one of the most recognised skin and beauty care brands in the world. NIVEA creme was first introduced in 1911...

Meeting customer needs for competitive advantage

Sectors of the economy Economic activity is usually divided into 3 sectors: 1. Primary industry - involves extracting raw materials. When economies first start growing they...

Meeting business needs through training and development

ASDA’s mission is ‘to be Britain’s best value retailer exceeding customer needs, every day’. This is backed by its purpose - ‘to save everyone money,...

Communication strategies to engage a variety of stakeholders

Enterprise Rent-A-Car is the UK’s leading car rental company. The company offers daily and weekend car rental for private and business use. It also...

Managing change to meet market challenges

NATS is the UK’s leading provider of air traffic control services. Each year it handles 2.2 million flights and 220 million passengers in UK...

The importance of accounting standards

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

The business mission of Britannia

Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...

The role of investment trusts in the capital market

The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...

Progress with e-commerce

Since Bill Gates founded Microsoft Corporation in 1975, its mission has been to create software for the personal computer that empowers and enriches people...

Relocating a Gala Club

Gala Clubs The core business of Gala Clubs is bingo. Bass PLC originally owned it, but in 1997 it became a private limited company following...

The importance of customer service at Enterprise Rent-A-Car

Most people probably think they know what Enterprise Rent-A-Car does. It is in the car rental business and operates a fleet of more than...

Meeting needs in a competitive sector

Go-Ahead is one of the UK's leading providers in the fields of bus, rail and aviation support services. The company employs over 24,000 people...

Vision values and mission in driving strategy

The familiar blue and yellow colours of the IKEA logo (also the colour of the Swedish flag) can be seen in stores in 18...

Building community partnerships

In recent years, there has been a profound change in the financial services industry, with increasing competition coming from companies not normally associated with...

Managing external influences

We all make use of the services provided by transportation companies. For example, you will probably have caught the bus into town or travelled...

Creating a supportive business environment for SMEs

In the past there was always a belief that large corporations with the ability to develop mass-production techniques and gain from economies of scale...

Competitive advantage through sustainable product development in construction

Understanding the external environment Corus examined its construction strategy in light of the external environment, to identify future market needs. By linking Corus competencies and...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

The importance of effective communication in a competitive market

Effective communications is a key element of any business’s operations. How well a business communicates with its stakeholders, both internal or external, will have...

Helping develop e-business and e-customer service

Revolutions are only revolutionary when they are new. Nowhere is this more true than in the e-business revolution. Five years ago few students were...

Using new product development to grow a brand

Kellogg’s and the marketing mix With annual sales of more than £4.5 billion, Kellogg’s is the world’s leading producer of cereal products and convenience foods,...

Our business theory pages cover all the topics you need to know in business.

Environmental constraints

Business activity is constrained (limited) by the environment in which the business operates. There are a number of important components of this environment including: The...

Appraisal

An appraisal is a formal and informal process through which an employee is able to discuss their training and development needs with an appraiser....

Rights of employees and employers

Disputes between employers and employees (and/or their representatives) usually occur when all the available channels of discussion and negotiation have been tried. Reasons for...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

What does a JavaScript development company consist of?

When it comes to programming language, nothing can beat JavaScript. However, there are other popular programming languages like Python and Java. However, developers mostly...

A new trend in retail packaging: sustainable paper shopping bags

A new trend in retail packaging design is also conquering the markets, both for the need to protect the environment and to find new...

Increase your dropshipping product sales with this urgency add on

Do you have a lot of visitors coming to your store but low sales?  People leave your store at the very last moment, and...

QA With Erik Bouaziz Co-Founder Of Bouaziz Rehabilitation Center

Bouaziz rehabilitation center is a privately owned institution. It has earned an enviable and reputable position in terms of effectiveness of drug rehabilitation programs....

Most successful home improvement business startup idea

The home improvement business focuses on renovating, repairing, updating, remodelling, or adding to one's home. This includes activities that include improving the home interior...

5 Reasons Entrepreneurs Need to Keep Learning

Many people make the mistake of thinking that once they have tasted a little success in their own business, they now know it all,...

Running a successful business while abroad

Owning a business comes with its share of perks and pitfalls. To run it successfully, whilst on the abroad, can be a serious head-scratcher....

Best Portuguese Places To Do Business

Portugal is not all about beautiful beaches, amazing weather, and great food. It has a vibrant startup scene too with a high GDP percentage...

Chamber of Commerce UK: Supporting British Businesses Since 1908

The Chamber of Commerce UK is the largest business network in the UK, representing over 750,000 businesses of all sizes, from sole traders to...

The Benefits Of Using Paystubs

The 21st century has brought about the need for improved services with advancements in different fields. To make this a reality, governments have to...

4 tips to help you become a better trader

There are more people learning how to trade than ever right now. And, not everyone can be successful at it. If you have already been trading...

Q4 2021 – 4 Top Market Sectors for Active Traders

Are you an active trader looking to invest funds over the next few months? There are four sectors that should be of special interest to...

Boost Your Business with the Right Employee Monitoring Software

The workplace today is constantly changing forcing managers and business owners to adapt quickly to these changes, trying to keep productivity levels high, digital...

4 ways to boost your recruitment process

Are you struggling to close the skills gap within your industry? Are you unable to find talented employees that fit your role requirements? If you are...

Redundancy make transition easy ex employees

When people dream of running their own businesses, it’s major deals, dedicated employees and high profile clients they picture. No-one envisages a time when...

Crypto Affiliate Marketing for Beginners

Crypto affiliate marketing is a very profitable and lucrative money earning trick. However, it is far more complex than the industry we are used...

3 Best Sites to Buy Instagram Followers Australia (Real & Active)

Instagram is one of the most widely used social media platforms to grow and expand your business. It has become the need of people,...

How Important Are Offers For Converting Customers

Every business needs customers to survive. The question is how do you convert the browsers and window shoppers into customers, how do we get...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Social emotional learning and social emotional learning curriculum why it matters

Social Emotional Learning (SEL) is defined as the development of self-awareness, self-control, and interpersonal skills necessary for school, work, and life success. Schools can benefit from integrating...

Importance of Online Education in Life

Everyone has their own perception of education. It varies according to the family to which one comes from and the society to which one...

Quarantine is an opportunity – what happen to the Education market

The situation with the pandemic served as an excellent lesson for managers not only in the UK, but throughout the world. It exposed the...

How are Dutch Land Based Casinos surviving the pandemic?

The Netherlands is one of the biggest gambling markets in Europe; there are 14 legal land casinos in different cities of the Netherlands. A...

Excel Sheet: The new playground for e-sports

As Business Case Studies mentioned, it was back in 2019 when esports started to be in the mouth of everyone, and this type of...

Online Casino Payment Methods For A Fast Payout In 2023

In the exciting world of online casinos, every player should consider the payment methods available for a fast payout. Making sure that you can...

Press Start to Game Therapy: Escape Stress with these Top 5 Cozy Mobile Picks

A lot of stigma about mobile phone usage circulates throughout the internet landscape. However, it can be an effective tool for calming your mind...

The Main Reasons to Develop a Game Using 3D Technologies

Game development is one of the most beneficial industries ever. For almost half of a century, it remained on the top. People love games...

Review of Best Game Boosting Services

(Image by Fox from pexels) Do You Need a Game Booster? One of the most popular pastimes today is playing video games with millions of people...

The importance of having a community defibrillator

Are you considering a defibrillator for your community? If yes, this will be one of the best decisions you are going to make. The...

Benefits of CBD oil

Cannabis continues to attract split opinions, and its benefits are subject to controversial headlines when it comes to wellness and medicine. However, as time...

Nicotine Pouches: What are they and what’s their importance to athletes?

It’s the bottom of the 8th inning. There is one out and a man on third base. The score is a complete deadlock. The...

3 ingredients you definitely want to see in your pets food

(Photo Credit: Shutterstock) Have you ever taken a look at what goes into your pet’s food? There are several dozen ingredients in your average dog...

How to Sell Art Without Holding Stock

There are so many ways to get your art out into the world these days, especially online. Whether you showcase on Instagram, sell on...

Is technology spoiling sport

There is no doubt that technology has improved all of our lives. This is from lifesaving medical procedures to everyday uses such as smartphones,...

Protected document fraud 3 ways recognize fake ID

Protecting your business from dealing with fraudulent customers, consumers, and business partners is a vital concern for business practice in this day-in-age. With the...

7 special tips to free yourself from debt

Being in debt can be very stressful. You have mountains of bills with no end in sight. You need some relief from your financial...

An in depth beginners guide on borrowing money

As a first time borrower, the entire exercise may seem somewhat intimidating and complicated. While the process is simple to understand, the ramifications are...

Honda Jazz’s new hybrid model to release

Are you all ready for the all-new Honda Jazz Model? It is most likely to be available for the public of the UK later...

Four ways to ensure fleet driver safety

Driving might be something that most of us do every day, but it is still one of the riskiest career choices out there. Most...

Car Loan in Singapore: Answers to the Common Questions

Most people in Singapore buy their cars using car loans, which is a good thing because they get to enjoy the asset and pay...

A quick guide to property surveys

When you are trying to buy a new property and your offer has been accepted, you may wonder whether or not you need to...

Why is Mayfair London’s most desirable place to live

One of London’s most notable neighbourhoods has come quite a long way since its humble beginnings, several centuries ago. Mayfair, a now-affluent area of central London,...

Investing in Commercial Property: A Lucrative Opportunity

Just like explorers who once sailed uncharted seas in search of new opportunities, modern investors navigate the world of investment, looking for the perfect...

What are Canadian national pardons and how do you get one

Canadian national pardons have the roll of erasing a crime from your criminal record. This means that you can become fully rehabilitated in the...

The Incredible Benefits of Travel on Young & Curious Minds

Travel is important and beneficial at any age, but it can be a life-changing experience for young and malleable minds. Discovering new cultures and...

New Infographic Unveils the Popularity of London’s Underground Stations and its Key to Movie Stardom

The UK underground is quite a setting you want in your movie production. It makes for great viewing and screen excitement when fans see...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

How IT support can make things green

As modern lives turn towards electronic management - think of the unfolding IoT that continues apace - IT support’s role is set to change....

How technology has made businesses more efficient

Technology has come a long way and still has a long way to go in many respects. It has revolutionised the lives of people...

How to Use Technology to Grow Your Fashion Business

The late designer Karl Lagerfeld declared, “Fashion is about change — and I like change.” But the changes that are sweeping the fashion industry may...

6 Best Conversational AI Platforms for Your E-commerce Website

The Inevitable Rise of Conversational AI in E-commerce In the fast-paced world of e-commerce, where the digital landscape is constantly evolving, staying ahead of the...

Why you should use a VPN for your next digital marketing campaign

Digital marketing is used to increase a brand's online visibility. It utilizes a variety of well-known ways to make a brand visible to users....

Adobe Captivate VS Articulate Storyline: Which is your better choice?

You can create all the video training programs you need without writing a single line of code using either Adobe Captivate or Articulate Storyline....

Bitcoin Prime: Why Invest in It?

Bitcoin Prime is an exciting new development in the world of cryptocurrency. It offers all the benefits of Bitcoin, but with some added features...

6 amateur mistakes people make when investing in Bitcoins

OK, let’s face it — bitcoin is probably the best thing to happen to humanity since paper money. It has not only revolutionized the...

Is Blockchain Technology Completely Secure to Use for Beginners?

Blockchain Blockchain is a system for data storage that makes it difficult or impossible to change, hack, or cheat the data. It is a digital...

How‌ ‌to‌ ‌develop‌ ‌a‌ ‌food‌ ‌app‌ ‌for‌ ‌your‌ ‌restaurant‌ in‌ 2021‌ ‌

Mobile technology has changed the way in which numerous organizations work. The food industry is an area where app development has a huge impact....

What Features Do Consumers Want in an App?

The decision around whether or not to create an app for your business is a tough one. Depending on whether you provide a product...

Online Verification with Temp Phone Numbers

Online verification is a crucial step in accessing various services or creating new accounts on online platforms. While it’s important for security reasons, the...

How to Build a Marketplace With WordPress

Multi-vendor marketplaces are on the rise since the better choices at better prices are right what the modern customers are looking for. Even despite...

Post Brexit: Appointing the Right GDPR Representative for Your Business

Since the United Kingdom left the European Union, many companies based outside the UK or EU are now legally required to appoint a UK...

Everything You Need to Know About Website Chatbot Examples

Website chatbots are automated software applications designed to simulate conversations with human users, primarily through websites and web applications. These digital assistants play a...

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