Improving strategic decision making (PDF) 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
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The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
The Absolute. Tour
Companies are finding it more difficult to demonstrate product superiority or product differentiation over competitors. Customer service is an area that offers almost endless...
Developing a partnership to support the interests of young people
One of the most critical times for young people is when they have their first opportunity to leave school. Although leaving school at 16...
Long term maintenance of a classic brand name
Kit Kat was launched in 1937. Since then, it has consistently been one of the best selling chocolate bars on the market and has...
The role of an equal opportunities policy
A critical issue in the development of a successful working relationship is whether we believe we are treated differently from someone else, not because...
Motivational theory in practice at Tesco
Tesco began in 1919 with one man, Jack Cohen, a market stallholder selling groceries in London. Tesco was formed out of a merger with T.E....
The importance of effective communication in a competitive market
Effective communications is a key element of any business’s operations. How well a business communicates with its stakeholders, both internal or external, will have...
Managing financial risk
There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...
The benefits of budgeting
Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...
Managing trading risk
This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...
Taking flight into the future
One of the most significant economic developments is the internationalisation and globalisation of commerce. Almost every type of business is influenced by global events...
Fastflow to fashion
The Burton Group is one of the largest fashion retailers in the UK, operating nearly 1,500 outlets and 92 department stores in high streets...
Sustainable performance in the construction industry
Cement was invented in England in 1824 and is a key ingredient in concrete. Every year the average family uses one tonne of cement...
Decentralisation within a book retailer
The largest specialist book retailer in the UK and Ireland is Waterstone’s. It has more than 200 branches and employs approximately 4,200 people. Organisations...
Implementing a new vision at Virgin Trains
Virgin Trains is known for running high quality, fast and reliable state-of-the-art trains, capable of speeds of up to 125 miles per hour.
Virgin Trains operates...
Vision, values and their influence on business strategy
If you have travelled by road recently it is highly likely that you will have seen the familiar sight of a National Express coach....
Encouraging innovation through intellectual property rights
In a rapidly changing competitive environment knowledge has become the basis for organisations to develop advantages. When individuals create new products or processes they...
Meeting global and local needs
Siemens AG is a global electrical and electronics business with a turnover of £53 billion. The business employs over 450,000 people. The company base...
Doing better by the environment
The environment is a key subject that affects us all. Protection of the environment and the move towards sustainable development remains a responsibility that...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Strategic planning responding to external influences
Experian operates the UK's largest Credit Reference Agency (CRA). There are three in the UK. Banks and credit card companies share information about their...
Thinking global acting local
Do you ever think about what goes into a motor car, a power tool or a particular type of domestic appliance? If you were...
Building the future of English football
The Football Association is a unique organisation. It has no shareholders, it is not tasked with making a profit, it does not manufacture a...
Our business theory pages cover all the topics you need to know in business.
Contemporary work patterns
The UK economy is characterised by a relatively high level of flexibility in work patterns when compared with our continental neighbours. The work force...
Internal organisation
The internal organisation of a business is the way in which it is structured to carry out its various activities. A lot of attention...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Five business lessons we can learn from adult entertainment
Becoming a successful businessman is not an easy task but it’s still quite possible to do. Success comes with innovation, quality service, and the...
eCommerce ideas for the upcoming year
E-commerce is having another great year and the industry will more than likely continue to grow in the future. Those who have managed to...
Here’s Why Your Business Needs Cloud Data Warehousing
Image Source: Freepik
Let’s face it: the modern business world is becoming more data-centric by the minute. So much so that data is now at...
Investing in Tech Startups: Navigating Trends and Strategies for Success
In the ever-evolving landscape of technology, investing in startups has become an enticing venture for those seeking high returns and the opportunity to be...
How small law firms use contract review software Loio to cut costs
Running a small law firm means constantly striving for efficiency despite having limited resources. That’s why advanced legal entrepreneurs resort to legaltech — to...
Riding the Rails to Success: Transforming Your Model Railroading Passion into a Profitable Venture
Are you a model railroading enthusiast? Have you ever wondered if you could turn your passion into a profitable business? If the answer is...
Tackle Web Accessibility Lawsuits Head-on With accessiBe’s Litigation Support Package
Establishing digital touchpoints with consumers is quickly becoming a necessity in the business world.
Whether that means selling your products online or operating a...
UK Business Making a Success in the US
As Brexit approached in the United Kingdom, it led to many British businesses considering their options, one of which was to expand to the...
Understanding where India stands globally in terms of renewable energy sources
The world is going through a considerable climate crisis. People are rising against the challenges of climate change in the West. Greta Thunberg came...
9 Types Of Businesses That Need Specialist Insurance
From a dentist who was kicked out of a window by a sedated patient to a shop owner who had their window smashed in...
Can a company avoid liquidation?
Liquidation is essentially a death sentence for companies. Once the process has been enacted, there’s no going back, for better or for worse. While...
4 Reasons Why Your Business Should Accept Card Payments
If you’re a business owner who hasn’t set up a credit card payment processing yet and more people are asking you if you accept...
Burnout Assessment Tool
Burnout assessment tool for HR
A Burnout Assessment Tool is a means of assessing an employee's risk of burnout by identifying burnout symptoms. It considers...
Building a culture of adaptability – how to keep your business thriving in a rapidly changing world
As the Greek philosopher, Heraclitus, said: the only constant in life is change. With the whole world trying to make sense of the changes...
Even After COVID-19, People Will Keep Working from Home (Here’s Why)
Without being too optimistic, we can certainly say that the world is seeing the light at the end of this pandemic’s tunnel. Mass vaccination,...
Retail business intelligence: 4 ways to boost sales
Data is fueling retail these days, adding a new dimension to understanding and anticipating customer needs. To maintain sales volumes and a competitive edge,...
A Guide to Getting More Instagram Followers
Social media has taken control of our online world. Where it was once used just as just a method to connect with loved ones...
Incorporating SMS Marketing to Your Business for Better Customer Relationships
Smartphones are a valuable item for every citizen, both young and old. Latest statistics show that 3.5 Billion individuals own a smartphone. We use...
Benefits of learning Spanish
Learning a new language opens up numerous opportunities for an individual. Becoming fluent in speaking an economically valuable language brings about various economic benefits....
Private schools in San Francisco
Private schools in San Francisco
San Francisco is one of the most visited cities in the world and is a popular destination for international students...
How to earn by writing if you are a college student
Many people believe that student years are one of the best periods of our life – a time when we make our dreams come...
Online casino Indonesian: the best place of online gambling
A casino is a
public place, room, or building where people play gambling games. The casino is
mostly near or combined with restaurants, hotels, malls, resorts,...
Do Casinos Cheat? How To Stay Safe When Gambling In The UK
Do you ever wonder if casinos cheat? After all, they are businesses out to make money, so it stands to reason that they would...
How Playing Cards Can Help You Develop Your Business Skills
Business can be a lot like playing card games like poker at a mobile casino. Many of the same principles that apply in the...
Choosing The Best Controller For Your Gaming Life
In spite of enthralling narratives, conniving characters, and aesthetically pleasing graphics to die for, the substantive enjoyability of a video game lies within the...
Virtual reality: The new definition of online casino experience
Nielsen Scarborough conducted a comprehensive survey in 2016 which highlighted that more than 83 million people in USA visited different casinos in a year....
Using AR for Travel Mobile App Development: Case Study
Mobile AR is an expanding business area that provides engaging customer experiences, which are very useful for marketing purposes. Mobile AR applications can display...
Why you should recognize compulsive gambling
Under normal circumstances, gambling is a fun activity, meant to entertain and excite the 2.1 million players in the UK, who currently enjoy some...
How to start a CBD business in 2020
It’s projected that U.S. consumer sales of CBD will reach around $1.8 billion USD by 2022 (up from a little over half a billion...
Having a garden in the workplace
A lot of people look forward to spending more time in their gardens when they retire, but this may not be something that you...
Cycling Trends In 2023
Post pandemic, cycling is making a comeback with renewed energy! In 2021, the biggest story in the Cycling World was the new 12-speed Shimano...
How to get away with wearing the same dress to every party
You
may be the outgoing type who wants to make an impression on every holiday party
you attend.
Showing
up in different flashy outfits is one way to...
How to sell Chinese antiques fast
Chinese antiques have always carried an allure of elegance and grandeur without being too over-the-top. The market is teeming with buyers who are in...
Precautions that must be taken while investing in stock markets
Investing in stock markets or
also known as trading is such a business which is always at the hands of doubt
and risk. One can't in...
Top money saving tips for you
All of the people including you want to save money. Individual use different ways to save money that they can use elsewhere. For example,...
Buying Fine Wine “En Primeur” by UKV International
Buying fine wine “en primeur” is essentially buying it while it is still maturing in the barrel - think of it as wine futures....
Reducing Idle TIme for Vehicle Fleets
Idling is perhaps the most financially draining problem one can experience when managing a fleet of vehicles. Commercial vehicles often cover large areas of...
Is it advisable to rent an electric car in UAE
One of the world's leading places for a long or short holiday is the UAE. The country swells with a vast growth of mouthwatering...
Choosing Painted Bumpers: Benefits And Factors To Consider
Today, many car owners buy pre-painted front bumpers. It's a more convenient option because of its time-saving properties. This article focuses on the most...
Binish Qureshi explains what to avoid when searching for real estate investment properties
Real estate investing is no simple task. It
can be a difficult process to navigate, especially if you’re new to the field.
Although investing in real...
Three ways to keep your connected home safe
Not so long ago, home security had become a burden to most people as burgers had come up with new ways to get what...
Cleaning your home: quick tips for finding the best products
No matter where we might live, dirt and dust are always present. Cleaning is something we do often and takes a significant amount of...
6 Tips That Can Help Your Successfully Run Your Hotel
Do you want to learn how to better run your hotel? If so, then this blog post is for you. We will provide six...
Tips To Choose the Best Canadian Train Trips
The best way to see Canada’s spectacular scenery is through train journeys. The vast and diverse landscape of Canada can be fully appreciated if...
5 things to learn from Herb Kelleher the pioneer of low cost air travel
Why was Herb Kelleher one of the most beloved aviation executives that ever lived? He was an intellectual giant that could converse with anyone...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Technologies shaping and changing the world in 2020
One of the most exciting things about each New Year is the new releases. Whether it be movies, cars, music, or video games, it...
Top 3 reasons – Why should every business opt for VOIP technology now in the COVID-19
We’ll demonstrate in-depth analysis on how switching your business communication system to VoIP telephony or Internet telephony can improve your business during the COVID-19...
The Way FinTech Is Changing the Landscape In the Middle East
As one of the most diverse areas on the planet, the Middle East is spanning three different continents, more than 20 countries, and it...
Master Enterprise Networking with Cisco 350-401 Certification: Importance, Concepts, and Exam Preparation
The Cisco Dumps 350-401 certification exam is a test that IT professionals can take to demonstrate their expertise in implementing and operating enterprise network...
The Power of Open Chat AI: Revolutionising Conversations
Discover how open chat AI is transforming conversations and revolutionizing the way we interact online.
Revolutionise Your Communication with ChatGPT: The Ultimate Chatting Platform
Introduction to ChatGPT: The Ultimate Chatting Platform
ChatGPT is an advanced language model developed by OpenAI that has revolutionised the way people communicate. It is...
How to Buy Ethereum Instantly
Trading in cryptocurrency has become a paramount global phenomenon. Millions of people across the world are taking up this lucrative investment opportunity, and many...
A short guide on Bitcoin trading for beginners
Have you ever thought of trading in bitcoin and do not know
where to start? Then this guide is for you. In this guide, we...
Top 5 places where to monitor EOS exchange rate
What Is EOS?
EOS is a blockchain-based crypto platform built for decentralized apps (dApps) development, hosting, and execution. The project aims to design a user-friendly...
How Well Did Communication Apps Perform During Lockdown?
The way we communicate has changed dramatically over recent decades but the fastest and most unexpected change has been how we have communicated with...
How to choose a mobile application development company
If you’re a young entrepreneur, working on your new startup, you will find yourself have plenty of ideas every now-and-then. It is unfortunate that...
Guide for downloading and installing the IQ option app
Trading from anywhere with your smartphone (
iOS or Android) the IQ option app is a convenient and simple way to choose. Moreover, it is...
Top 10 SaaS services build business website
Looking for a business website designer? Well, all the good website creators charge a lot, while the cheaper services do not meet your standards....
A quick guide to selling an online course through a wordpress website
The web is filled with articles that talk about eLearning courses as a great way to earn some extra cash. Thanks to technologies like...
Creating an Attractive Website: Boosting User Engagement and Experience
In the current day digital landscape, an attractive, user-friendly website is very important to attract and retain the attention of the audience. The overall...