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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Developing long-term customer relationships

In recent years, rapid advances in technology have led to the growing importance of information and communications technologies (ICT). Information and communications technologies have...

Increasing brand awareness through social media communications

Voted ‘Luxury Retailer of the Year’ in 2013, Harrods is a department store with a difference. Its unique brand is recognised across the world....

How market research supports the new product development process

Market research is the process by which businesses find out about customers' needs, wants and desires. It makes possible the successful development of new...

Creating a new way of working based on trust

In recent years this pattern has changed. We have seen the stripping out of layers of bureaucracy as organisations have become leaner and flatter....

Using business TV within a changing organisation

Internal communications occur between various members and parts of an organisation and, usually, there are several different ways of delivery. Communication is a two-way...

Operations management: The Wincanton Way

Wincanton's mission is 'delivering supply chain solutions across Europe'. The company is customer focussed: its aim is to help its customers become more efficient...

The role of investment trusts in the capital market

The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...

Costing aircraft components

When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...

The benefits of budgeting

Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...

Creating innovation for competitive advantage

Companies must innovate in order to keep ahead of their competitors. If an organisation wants to create a business strategy that keeps it at...

Managing Stock To meet Customer Needs

McDonald's is one of only a handful of brands that command instant recognition in virtually every country in the world. It has more than...

Developing a stronger customer focus

Customers are not simply looking for good products. Rather, they seek good products which address their individual needs and buying requirements. The result is...

Ethically serving stakeholders

One of the most interesting types of business ownership is that of a co-operative. This is because co-operatives are owned by their members, not...

Business aims objectives and values

Aims and objectives Aims and objectives are the 'ends' that an organisation seeks to achieve. It then has to decide the means it will use...

Building Societies and other types of organisation

Building societies date back to the late eighteenth century. The first known building society was set up in 1775. This was to enable people...

Meeting the challenge

Governments markets are made up of the spending of National and Local governments. Each year the government spends billions of pounds on a range...

Nutrition, Health & Wellness – New Product Development at Nestlé

Businesses operate in markets that are constantly changing. Consumer tastes and expectations are always on the move. This case study examines a market-focused innovation...

Working for sustainable development in the primary industry

Primary industries include farming, forestry, fishing, mining, quarrying and oil supply. They are the starting point for nearly all production. Mined raw materials include...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Using IT to energise sales and marketing

Information technology is causing fundamental change in almost every organisation and market-place. The effective application of such technologies has become a key resource central...

Teaching youth to build businesses

Many people dream of owning their own business and being their own boss, but most hesitate to take the plunge. Like them, you may...

Developing a communications strategy

This case study examines the way that a multi-product, multi-national company has developed an integrated Corporate Publicity Programme to improve communications both externally and...

Our business theory pages cover all the topics you need to know in business.

Business structure

Every organisation made up of more than one person will need some form of organisational structure. An organisational chart shows the way in which...

Opportunities and constraints in the business environment

Opportunities in the business environment are those factors that provide possibilities for a business to expand so as to make more sales and profits....

Structure of organisations

Organisations are structured in radically different ways ranging from relatively fixed structures with positions, rules, and established chains of communication to dynamic structures in...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

How To Ensure That Your Business Is Running Smoothly And Perfectly

Some business owners may think that business is a "set it and forget it" type of thing. They believe they can just set things...

Businesses need a point sale system

Does your business need a point-of-sale system? The short answer is it depends. In some cases, not having a POS could hurt your sales...

Making the Most Out of an Online Store

In this day and age, one of the most lucrative (and entrepreneurial) things you can do would be to start an online store. After...

What are the best practices for analyzing new business?

The majority of the growing companies are finally realizing that it is crucial to build as well as improve their business analysis strategies. They ought to...

How to pick the best sign for your business

When setting up a small business, three of the most exciting things to think about are your name, your logo and your brand. Whether...

Starting Your Small Business

You have an idea for a new company and are excited to get it started. You have done your research and believe it will...

Who benefits from a weak dollar

While it is a major currency, the dollar rises and falls against other currencies in the same way as other currencies rise and fall....

Product adaptation vs standardization: which approach is right for your business?

Any business with international ambitions needs to consider the needs of foreign markets before launching a product or service there. While your offerings may...

5 Reasons To Hire A Lawyer When Starting A New Business

Establishing a new business in Melbourne is exciting, but it can also be challenging. There are just too many things to think about, such...

Marketing agency inventurex crowdfunding review

InventureX is one of the best crowdfund marketing agencies that work with investors and entrepreneurs looking to get funding for their ideas and projects....

Do I need to register my business for Plastic Packaging Tax? ­­­

The tax applies to plastic packaging produced in or imported to the UK and does not contain at least 30% recycled plastic. PPT is thought...

How to Successfully Lower Your Tax Bill With the Charitable-Donation Deduction in 2024

Navigating the complexities of tax laws and deductions can often seem overwhelming for many. However, with the right knowledge and strategies, you can turn...

How to safeguard your organisation against employee disengagement

Is your workforce working hard enough? If your organisation is in the majority, the truth is likely that they are not—but it may not...

How attending CPD events can bolster your personal growth

No matter what industry you work in, continuing to grow and develop is essential to improving not only your output but also increasing your...

5 HR Tools To Improve Employee Engagement

To achieve business success, you must pay attention to ergonomics and guarantee your workforce enjoys connecting with your organisation. Human resources or employees are...

How to choose the best SEO company in Vancouver BC Canada

Choosing the best SEO services company can be daunting sometimes, especially in big cities like Vancouver BC, where you can find hundreds of them....

Millennials in the UK boost ITV’s revenue following Love Island

This week we witnessed the end of the two-month-long summer hit reality TV show ‘Love Island’. This show has grown in popularity this year...

Navigating the Evolution of Google’s Iterative AI SEO: A Roadmap for Website Ranking Success

In the ever-evolving landscape of search engine optimization (SEO), staying ahead of the curve is crucial for maintaining and improving website visibility on Google's...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Parents don’t make the mistake of its the tutor’s job

As a tutor myself, I cannot stress enough the importance of parental involvement in children’s education. I don’t just mean send them to extra...

How Lifelong Learning Can Enhance Your Career

Are you a “career student,” returning to university again and again to gain additional degrees? Does your job require regular continuing education courses in...

Best essay writing service UK high-quality essay samples essayuk.com

Academic writing isn’t something you have excellent skills for. You would prefer studying for a couple of hours instead of spending countless hours on...

UEFA Champions League – Group Stage’s Matchday 4 Predictions

UEFA Champions League matches are a good shot for making some betting cash. Usually, bookmakers offer better odds for European nights than for other...

Are Sports Betting Stocks a Good Long-Term Investment?

With consistent growth in online gambling over the past few years, sports betting companies have had sustained periods of growth. Huge changes in legislation,...

Maximizing Online Casino Bonuses: A Comprehensive Guide

As the popularity of online casinos continues to grow, players are increasingly seeking ways to maximize their gaming experience and increase their chances of...

How Augmented Reality Can Empower Mobile App Development

The development of the mobile app market is driven by a myriad of factors. The growth of Internet penetration, the digitalization of business, the...

The Main Reasons to Develop a Game Using 3D Technologies

Game development is one of the most beneficial industries ever. For almost half of a century, it remained on the top. People love games...

6 Reasons why players love Elder scrolls online

When it was released, Elder Scrolls Online suffered a little bit because of the bugs that were still in the game. Not to say...

Top 3 makeup trends in 2020

It isn’t easy knowing which trends are here to stay and which are just a passing fad. If you are looking for the hottest trends for...

These Secret Powers of Delta 8 Flower are Breaking the Internet

Delta 8 is a phytocannabinoid that has many medical benefits. Many people do not know that they can order Delta-8 flowers online and verify...

Types of Cannabis Seeds and Why Choose Cuttings Over Homegrown’s Seeds

Nowadays, farmers are battling with climate change and many problems; hence they blindly rely on scientists and seed banks to produce improved and high-quality...

The case of sustainability in sporting events

Sport is a phenomenon that gathers masses wherever there is a game, or anything related to its popular teams and athletes. Thanks to their...

Is technology spoiling sport

There is no doubt that technology has improved all of our lives. This is from lifesaving medical procedures to everyday uses such as smartphones,...

General Guide to Icon Paintings and Sacred Art

What is an icon? It has a myriad of definitions, so it is easy to get confused. In general, an icon is a sacred...

Info books – The One-Stop-Shop for Thrifty Bookworms

Ever since e-reading became a fad, the thrifty bookworms started investing more time searching free books online. Well, who would wish to spend a...

How Expensive Is It To Change Your Name? 

A name is a very personal thing. It's what you go by in all areas of your life. It's what your loved one calls...

Top tips for making money in your life today

Making money is so important to make sure you have a more comfortable life, and this is something you need to assess. The good...

What Makes The Kia Stinger A Brilliant Investment?

Are you in search of a dream car to buy? Do you have a long list of potential vehicles but can’t make up your...

Safe van driving

Car drivers are often the first people to give their van driving mates a difficult time on the road, primarily because they have no...

Top questions to ask when purchasing an auto insurance

Purchasing the right auto and non-owner auto insurance is important. However, getting it right isn’t easy. Plus, there are numerous insurance policies on the...

Solar Battery Storage: The Perfect Match for Aquaculture

The global food crisis has been fuelling consistently over the past decade, affecting millions around the globe. Climate change, conflict and COVID-19 have fuelled...

The Benefits of Buying Properties with Bridging Loans

Bridging finance was once seen as a facility open exclusively to experienced investors and commercial borrowers. Today, more mainstream customers are exploring the benefits...

7 Things You Must Factor In When Starting A Construction Business

If you have construction experience or have the necessary connections in the construction industry, starting your own construction company can be profitable. You need...

7 helpful tips to provide an excellent experience for your hotel guests

Hotel owners and managers---did you know that improving your customer experience for your guests could save you both valuable time and money? Excellent guest...

A beginner’s guide to travel management

It’s a difficult job when managing the travel arrangements of your employees. From the outside looking in, it might seem like the job only...

How to Choose a Good Luggage Shipping Company in the UK

Whether shipping business or personal items on a trip, the current market presents a diverse range of courier service providers. For an inexperienced traveller,...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

5 ways fintech is changing the financial services industry

Financial technology or fintech is used to describe new technologies that are used to improve and automate the use of financial services. With innovative technologies, online casinos...

5 Elements of a Successful Enterprise DevOps Transformation

Successful IT teams have one thing in common; they are always ready to implement and adopt industry best practices and tools. Because of this...

Revolutionizing Product Lifecycle Management With New Technologies 

The business world is experiencing a transformational shift in how products are conceptualized, designed, developed, and brought to market. As industries across the globe...

How does machine translation work on a fundamental level?

How does machine translation work? That’s a question that is often asked whenever common machine translation applications, such as Google Translate, is used to...

Working Ways to Enter Blocked Websites

In the modern world, the value of information can’t be overestimated. If you want to get access to the data, nothing can stop you....

IT Asset Lease Return Management Guide

Leasing IT assets such as computers, servers, and networking equipment is a common practice among businesses seeking to manage their technology infrastructure efficiently. However,...

What cryptocurrencies are only listed on Binance

At present, the digital market is full of various kinds of trading platforms, each presenting different types of services and benefits. Among all these options available, both...

The different types of Cryptocurrencies and their uses

While Bitcoin is the most popular digital asset in the market, the original cryptocurrency is not the only one in the industry. In fact,...

Explore the concept of digital marketing in Blockchain

The blockchain is more than Bitcoin and has a significant impact on different industries instead of only cryptocurrencies. Digital marketing is the primary area...

How to choose a mobile application development company

If you’re a young entrepreneur, working on your new startup, you will find yourself have plenty of ideas every now-and-then. It is unfortunate that...

The greatest apps to help you with financial planning

Whether we like to admit it or not, the plague of modern man –– and woman –– is money. Everybody worries about it at...

Decoding Long-term vs. Short-term Virtual Number Rentals: An In-Depth Comparison

In the world of online interactions, rent sms number has become a popular solution for receiving SMS messages during registrations on various social networks,...

M-Commerce: Why going mobile is important for businesses

In the conversation of eCommerce vs. mCommerce, we encounter two substantial though separate means of expanding one's business operations. But, while eCommerce has served...

The San Diego live streaming & webcast industry

San Diego stands among a few others as one of the world’s top cities for science and technology.  Companies such as Scripps Health, Qualcomm, Nokia and...

How web hosting affects your search engine rankings

SEO is very important for any scale business as high ranking greatly affects the traffic a website generates. It also improves user experience, making...

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