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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Creating a new and exciting brand Café Cadbury
Everyone knows about Cadbury and what it represents. The Cadbury Masterbrand is the flagship for a variety of well known distinctive products including Flake,...
A classic solution
In today’s rapidly changing business world, managers are repeatedly faced with a series of problems requiring a range of solutions. Although everyday problems are...
Customers, process and people
Customer service describes the activity of identifying and satisfying customer needs and, over time, exceeding customer expectations. This case study focuses on how Standard...
Managing change to meet market challenges
NATS is the UK’s leading provider of air traffic control services. Each year it handles 2.2 million flights and 220 million passengers in UK...
Developing skills in a large organisation through training and development
National Grid is one of the world's largest utilities. It focuses on the delivery of energy (gas and electricity) safely, reliably, responsibly and efficiently....
Roles and responsibilities
OPITO is the focal point for skills, learning and workforce development in the oil & gas industry. It aims to deliver the right skills for...
Using cost benefit analysis to appraise investments
Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...
Private Finance Initiatives
PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...
Controlling cash flow for business growth
CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...
Developing a sustainable supply chain to add value
Lafarge may not be a company name that you would quickly recognise but its products and expertise have helped to create some of the...
Taking a long term view developing fuels for the future
How we use oil is becoming an increasingly important issue. There has been growing concern over society's dependence on oil, the impact of vehicle's...
Delivering a superior customer experience
The reputation of a business may be affected by what its customers think and say about its products or services. This is driven by...
Driving forward a business start up
From the 1990s onwards we have seen the development of a ‘new economy’ based on the new realities of an ultrafast, ever-changing environment in...
Creating a high performance culture
Organisational culture and values
The culture of an organisation is the typical way of doing things in the organisation. It particularly relates to behaviour patterns...
Building a competitive advantage
A successful company understands the nature of the environment in which itoperates, and manage to identify how best to gain a competitive advantage over...
The changing environment within the gas industry
Gas is the carefully controlled source of nearly half of the country’s energy needs. And most of that gas is transported safely and reliably...
Feeding and fuelling the world through technology
There are 6.7 billion people living on the planet and this number is expected to exceed 9 billion by 2050. The need for food...
Use of PEST analysis at UNISON
UNISON is Britain and Europe's biggest public sector trade union, representing more than 1.3 million members working in public services. Job roles they represent...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Strategy competitive advantage and the promotional mix
Mission and market
A mission statement sets out why an organisation exists. Having a mission statement helps to clarify what the business is trying to...
Entering overseas markets
Provident Financial was founded in West Yorkshire, England in 1880 by Joshua Waddilove. The company’s headquarters are still based in West Yorkshire. However Provident...
The stockbroking revolution
In recent years, there has been a radical transformation in the way in which stocks and shares are traded. At one time, if a...
Our business theory pages cover all the topics you need to know in business.
Recruitment selection and training
Recruitment is the process of identifying that the organisation needs to employ someone up to the point at which application forms for the post...
Nature and role of marketing
All modern organisations engage in marketing so as to be able to please and win the loyal support of their customers. Gillette engages in...
Dealing with customers
Customer service is the overall activity of identifying and satisfying customer needs.
The term is used in three different ways:
As a contrast to 'products'. Products...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
A brief history of outsourcing and how to make it work for you
Outsourcing is a
modern term used to identify an action that has been around for a very long
time. When we look at homeowners that have...
Safety precautions every lab must follow
The importance of maintaining safety inside the lab is immense, but unfortunately, not many people pay attention to this. It can stop accidents from...
8 eCommerce businesses you can venture out
Owning and keeping a business online provides entrepreneurs the independence to generate money virtually from everywhere in the world. The idea is alluring and...
Achieving Business Growth In 2024: A Helpful Guide for All Entrepreneurs
If you are a budding entrepreneur, then you may be wondering what is the key to achieving business growth. The truth is no one...
The top three startup factors to consider
If you’ve got a great business idea and are starting to consider it in practical terms, then you’re not alone. There were an estimated...
How Much Can You Earn in the Credit Repair Business?
Are you looking for ways to get out of the 9-5 grind? Credit repair is a vast and vibrant industry. You will become your...
Seven ways to work with your lawyers to achieve success
We all aspire to be successful -- in business, in our families, as competitors and as citizens. Yet the playing field in each of...
Managing Liability Risk and Fraud Risk for Business and Investors including M&A transactions
For entrepreneurs and investors, risk management is an important tool for the proper performance of their work.
Surprises exist and not everything can be foreseen,...
9 Popular Languages to Learn For Businesses
It is undeniable that the world is growing fast and increasingly connected, and today's business is unquestionably global. Most multinational corporations have at least...
Running a home office home business insurance explained
The work from home arrangement is becoming ever more common in the UK. Employers are finding the extra flexibility afforded to their staff is...
Mass payments and TSYS connected: revealing a brand new universe of payment varieties
Mass payments and TSYS connected: revealing a brand new universe of payment varieties. Stick with us to know it all
Bulk Payments and TSYS
It's...
Do not ruin your business with carelessness
It is the traders themselves who are responsible for the ruining of the trading business in Forex because there is the main controller of...
Reasons Why You Should Engage Your Employees?
Employee engagement is a crucial part of any business that may well determine the success of various business operations. This concept is often misunderstood...
This is the most powerful word you will ever use in business
Business in the 21st century has changed a lot. Internet and other means of communication have made the world a smaller and this has...
How to avoid discrimination in the recruitment process
No matter how you recruit your employees, one essential factor to the process must be that you are not in any way discriminatory to...
How to convert MP4 to AVI Mac and Windows
It's released by Wondershare company which is completely virus-free, and extremely reliable. It supports all the popular video or audio formats that you could...
An expert approach to successful affiliate marketing
The affiliate marketing industry is one of the few industries that have stood against the pandemic. Forbes magazine reported that many companies in the...
8 strategies to grow customer retention
Recent surveys have shown that 68% of customers stop dealing with a business because they are not satisfied with the quality of service they...
Private schools in San Francisco
Private schools in San Francisco
San Francisco is one of the most visited cities in the world and is a popular destination for international students...
8 Habits You Should Grow While on Campus to Succeed After Graduation
While being on campus, the only thing most students can think about is how to succeed in college. They devote all of their time...
7 Most in-Demand Content Types to Boost Your Freelance Writing Income
Whether you freelance on the side or run your own content-writing business, there is ample opportunity to learn new skills and scale your income....
The best times to play bingo
Are you expecting to read: “anytime is Bingo time!” Although this can be true for a lot of bingo lovers, unlike what you might...
Gambling tax expectations vs reality
They say only two things are certain in life: death and taxes. So naturally, you would think your gambling winnings would be subject to...
Online Sports Betting With1xBet
1XBet is an online gambling/betting house with operations in almost every continent of the world. In fact, it is one of the biggest and...
6 Cost-Effective Ways To Market Your Online Gaming Brand
The online gaming industry is a very lucrative but competitive one. While there's a huge amount of gamers ready to play their favourite games...
Goal Spribe: Score Your Way to Success in This Dynamic Game
The Thrill of Goal Spribe
Goal Spribe is an exhilarating game of chance that takes players on a journey to the end of the field...
Macro and micro environment trends in the video games industry
The gaming industry continues to evolve with technological advances like games which you can play from the comfort of your home.
Sony’s PlayStation is...
Sat at a desk all day? 5 revitalising ways to get moving
Whether you are in the office full-time or are working from the comfort of your own home, the chances are that you feel sluggish...
Delta 8 Near Me: Why You Shouldn’t Buy Delta 8 in Stores
CBD and its commercial success have opened the door for many new hemp-based products to enter the market, which can be very good, but...
Post surgery cancer care and ways to live better after treatment
Dealing with cancer is going to be an excruciating experience, but things won't get to normal immediately after the treatment stops, which makes post-surgery...
Cheltenham festival 2018 UK’s biggest horse racing event ready biggest year
The Cheltenham Festival 2018 will emerge from the starting gates on Tuesday 13 March and conclude four days later on Friday 16 March. The...
A Guide for New Dog Owners
Welcoming a new dog into your home is an exciting and rewarding experience. As a new dog owner, you have the opportunity to forge...
Styling Your Leather Jackets For Winter
Pure Leather jackets are stylish for any time of the year. And of course, considering what you have paid for it, you wouldn’t want...
Precautions that must be taken while investing in stock markets
Investing in stock markets or
also known as trading is such a business which is always at the hands of doubt
and risk. One can't in...
3 common reasons loan applications get rejected
One of the biggest frustrations for people is applying for a loan when they are desperate for money and then getting rejected, often by...
A guide to selling your life insurance
Most times, when you reach a certain age, there’s not much use in keeping an insurance policy. There may be various reasons for this...
Not just designed for drivers excellent uses for modern GPS
Modern GPS (global positioning system) devices made it more convenient to drive to new places. Afterward, people no longer needed to worry about getting...
Order Title: Reducing Fleet Operating Costs through Efficient Vehicle Tracking
Any fleet manager who is not looking to reduce costs isn't functioning to the best of their ability. Of course, it isn't always easy...
The Most Common Faults with Used Cars: What to Look Out For
Anyone who became of age watching the classic Only Fools and Horses will immediately assume that should their new-to-them used car break down within...
Maximizing Your Rental Property’s Potential
When it comes to being a landlord, one of the key factors in ensuring a successful and profitable venture is maximizing your rental property's...
Stepping Into Commercial Construction
Did you know that a recent study found that 60% of commercial construction activity is concentrated in 10 states?
If you're interested in getting involved in the...
First Time Home Buyer? Avoid These Mistakes
It is exciting to finally have a house that you can call your own. Looking for the perfect house that fits all of your...
A beginner’s guide to travel management
It’s a difficult job when managing the travel arrangements of your employees. From the outside looking in, it might seem like the job only...
Planning to go oversea to work? Here’s what you need to prepare.
If you're planning to work overseas, whether, for a short-term assignment or a permanent position, it's important to be well-prepared and to have all...
How to prepare for a successful but fun business trip
Depending on what job you have, you may be
required to travel on business from time to time. While some people love the
opportunity to get...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Compelling reasons to outsource your IT support
Many of us can still remember a time where IT in the workplace was in its infancy. When the first pieces of new computing...
Top Tech Tips For Your Home And Your Business
Tech needn’t drain resources today with some savvy moves. This guide shares battle-tested tactics to control costs without compromising connectivity or performance. Whether at...
How fintech business models might disrupt the traditional wealth management
Digital disruption has by no means ended with Netflix and the closure of your local video store. In fact, the process of upending traditional...
6 Cool Ways To Have Fun On The Internet Today
The internet has become an inevitable part of our life. From connecting to the internet through a dial-up connection to using the internet on...
Helpful security tips to be mindful of while working remotely abroad
The world is open again; people are free to travel to many of their favorite destinations. Professionals started to work remotely, pursuing their work...
Revolutionizing Testing through Codeless Automation Tools
Software testing has evolved into a crucial element of the software development lifecycle, assuring the respective applications fulfil quality requirements and give a seamless...
1 EUR to INR: Convert Euro to Indian Rupee
In today's interconnected world, understanding currency conversion rates is vital. Whether you are a globetrotter planning a trip, an expatriate living abroad, or an...
All you need to know about Ethereum Code
If you're like many investors, you may be wondering how to get started trading cryptocurrency. The 'Ethereum Code' is a tool that can help...
Interested in getting into the world of crypto day trading but not sure where to start
Interested in getting into the world of crypto day trading but not sure where to start?
This article covers everything you need to know, from...
Tips to extend your phones battery lifespan
Image source: lifedailythings
How do you feel when you are out, and your phone’s battery dies or is about to die? Well, the most common...
Choosing the Right Partner for Your High-Volume Communication Needs
In today's information-driven landscape, connecting with the audience effectively is essential for any enterprise. Hence, having a robust channel of communication is non-negotiable. It's...
How to develop a food app for your restaurant in 2021
Mobile technology has changed the way in which numerous organizations work. The food industry is an area where app development has a huge impact....
Choosing the right platform for your online classes
Selecting the right platform to take your online classes can be such a daunting task. This is true, especially with the increased number of...
How to Make Your Online Presence More Mobile-Friendly
Regardless of the industry, having a strong online presence is everything. Nowadays, the vast majority of customers rely heavily on the internet when seeking...
Tips for building a WordPress website
Having a website is a necessity in our current economic paradigm - you need it to communicate with clients, you need it to build...