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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Growing a brand in an unbranded market
A marketplace is divided into consumer markets and organisational markets. In organisational markets, businesses sell goods or provide services to other business organisations. Buyers...
Partnership through sponsorship
Twenty years ago sponsorship of the arts developed as a way of funding tours, performances and exhibitions. If it had not been for corporate...
Honour the past invent the future
BIC® is one of the global brands whose brand name is closely associated with the company's products e.g. BIC biros. In the modern world,...
Recruitment as a business process
For these individuals, the workplace of the future will be quite different from that of the past. For example, there will be a continuing...
Organisational structure in an innovative environment
Founded just 15 years ago, Capco is a leading international provider of consulting, managed services and technology solutions for the financial services industry. With...
Managing workforce requirements
ScottishPower currently supplies electricity and gas to over five million homes and businesses in the UK and operates an extensive electricity transmission and distribution...
Planning a budget
Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange.
The business is...
The benefits of budgeting
Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...
Raising finance for SMEs
It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers.
This...
Quality through standards
BSI was the pioneer in creating standards. It is the UK's National Standards Body - the world's first. It also plays a prominent role...
Managing a store relocation project
This case study describes the relocation in 1994 of the Marks & Spencer store in Kendal. The situation presented is a relatively unusual example...
Staying Ahead By Meeting Changing Consumer Needs
Consumers’ buying habits reflect their personality, income, age, lifestyle and aspirations. What people want to buy changes over the years. Many consumers constantly seek...
The rebirth of the MGF
We identify with products in a variety of ways. At a simple level we may buy a coat in order to keep warm or...
Combining factors of production to achieve growth objectives
Enterprise and risk
Enterprise refers to all the organisational skills that go into creating a product or service. It also includes a willingness and ability...
Using stakeholder partnerships to maintain success and secure the future
NATS is the world’s leading provider of a range of air traffic services. This includes providing air traffic control (ATC) services for some of the world’s...
Responding positively to a changing environment
When a new technology comes along that is capable of improving dramatically the products of a whole industry, every firm in that industry has...
Working for free trade
Businesses and consumers in the UK are buying and selling goods and services in ever more diverse and distant markets as globalisation increases. Trade...
Meeting global and local needs
Siemens AG is a global electrical and electronics business with a turnover of £53 billion. The business employs over 450,000 people. The company base...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Product development through continuous improvement
Corus is part of the Tata Steel Group, the world's sixth largest steel producer. Within Europe, Corus is the second largest steel producer with...
Building a competitive advantage
A successful company understands the nature of the environment in which itoperates, and manage to identify how best to gain a competitive advantage over...
Social marketing in the new millennium
There is a growing consensus within society that companies should take a more active and structured approach to the relationships they have with the...
Our business theory pages cover all the topics you need to know in business.
Corporate and organisational culture
It is widely recognised that different organisations have distinctive cultures. A commonly used definition of organisational culture is 'the way we see and do...
New product development
When new products are needed to replace those coming to the end of their product life cycles in order to keep up with market changes,...
Industrial sectors
The main types of business organisations in the private sector in the UK are - sole traders, partnerships, companies and franchises.
The sole trader is the...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
From A to B: Keeping Your Shipments Safe
Now, more than ever, parcels and shipments are flying all over the country. So, if you plan to ship a parcel anywhere, it’s expected...
New Developments in the Steel Casting Industry
Stainless steel has a wide range of applications in the industrial and consumer industries due to its excellent appealing looks, high strength, and corrosion...
The Advantages and Cost-Saving Aspects of Virtual Offices for Dutch Companies
Do you consider starting a company in the EU? The Netherlands is an enticing candidate. When you start a business in Amsterdam using virtual...
Five tips for starting your own beauty business
If
you enjoy making yourself and others look great and feel better about
themselves, then you may have what it takes to start a beauty business.
However,...
5 Profitable Business Ideas Aimed at Babies
Venturing into the baby business industry is promising for anyone passionate about children. Most of the opportunities in this industry require creativity, skills, and...
How to Implement a Business Exit StrategyÂ
Let’s face it. Many businesses fail within the first year. A staggering 18.4% of businesses don’t make it less than 12 months after they...
Running a successful business while abroad
Owning a business comes with its share of perks and pitfalls. To run it successfully, whilst on the abroad, can be a serious head-scratcher....
Critical pieces of technology during COVID-19
The Coronavirus has forced a huge number of innovations to be made across many different industries. There isn’t a single line of work that...
Economic Development Due to Sydney Spring Racing Carnival
According to an independent economic impact assessment of last year's Sydney Spring Carnival month, it denotes that it's time to invest in commercial property...
Trading Platform
Traders are always keen on finding new opportunities for expanding their business. They are in search of new trading platforms where they could attain...
Essential strategies for financing your business
Whether starting up a new business, or searching for ways to bring extra
finance into an existing company, there are a number of ways to...
Find out about health cash plan solutions
Both mental and physical health should be made a priority by all, exercise, good nutrition and stress management can help with this. Health cash...
6 High-profile UK lawyers and how they got their break
Lawyers in the UK earn a good keep. Money isn’t everything, however, if you want to be a high-profile lawyer here. For these 6-high...
How to Prepare Your Office for Post-Covid Reopening
Image by Juraj Varga from Pixabay
We’re all slowly adapting to the new normal. Unfortunately, COVID-19 is still on the loose and we can’t determine...
Top recession proof jobs during the COVID 19 outbreak
The Coronavirus has taken everybody by storm. Not just from the health point of view but from economics as well. People are losing their...
Exploring the Services Offered by an SEO Company: From Keyword Research to Link Building
In today's digital landscape, having a strong online presence is crucial for the success of any business. As the competition continues to grow, companies...
Communication Across Platforms: How To Be In Touch With Your Customers
Have you ever wondered why some companies are so good at retaining their customers? The trick is usually in developing a robust communication channel....
Factors that affect the cost of your business cards
Business cards are an affordable yet effective marketing tool. They're a great way to cement a positive first impression. They can also be used...
Effective tips for preparing your playground for the summer
For many of us, the summer is by far the best period of the year. The bright sunshine and warm weather afford the room...
Essential development studies resources for students
Development studies are one of the essential subjects taught in high schools and universities around the globe. This area of studies is diversified and...
Start a single man business using essay writing service
Living in today's world everybody is in dire straits as far as finances are concerned trying to make ends meet. A little extra money...
The Business of the Online Gambling Industry
2020 was a rough year for many industries. But there were also certain businesses that managed to thrive and shine in a world that...
How Coronavirus Has Affected iGaming Business Around the World
The world will never be the same as it used to be before the Coronavirus pandemic. It is an undeniable statement every person worldwide...
Are land based casinos slowly being replaced by online casinos
The online casino industry is booming, with
hundreds of online casinos to choose from and several new casinos being
launched every month. But does this mean...
Macro and micro environment trends in the video games industry
The gaming industry continues to evolve with technological advances like games which you can play from the comfort of your home.
Sony’s PlayStation is...
How to choose your gaming monitor? What you need to know? (guide)
When you want to buy your favorite gaming laptop, it becomes very confusing for you as to which is the best laptop for? In...
Expert tips to level up your Pubg game
Pubg emerged as one of the most popular and topmost games all over the globe. It has become massively popular among people of all...
What Is the Importance of Recombinant Proteins in the Human Body
Proteins are the primary component of a biological system, responsible for completing numerous biological processes such as proliferation, cell growth, intercellular communication, gene expression,...
How effective are CBD capsules
If you are interested in cannabidiol to provide potential relief from one of many ailments but don’t like the taste of the oil, CBD...
8 Wise hacks for the digital nomad lifestyle
For the digital nomad, life is a mix of work and travel, and the two have become a popular way to live for many...
Up Your Golf Game With These Science-Backed Tips
For every novice golf player, mastering the right technique is crucial, especially if they covet to become a professional in no time. However, you...
Fun without Risks: Pacific Surf School Emphasizes the Importance of Safety
Located on the beaches of San Diego, Pacific Surf School is recognized for offering safe fun and high-quality surf instruction. Committed to safety in...
A Guide for New Dog Owners
Welcoming a new dog into your home is an exciting and rewarding experience. As a new dog owner, you have the opportunity to forge...
Best Ways To Pay Off Your Debts In 2022
To be in debt might make you feel as though you're not progressing (affecting your financial objectives) and having a detrimental impact on your...
Fast Payday Loans Review 2023
The Overview of Fast Payday Loans
FastPaydayLoans.co.uk is a credit broker that offers a referral service through their technology platform, connecting borrowers with a network...
How to protect your financial assets in a divorce
When a marriage or civil
partnership comes to an end, it can be a messy business. When emotions run
high, people can stoop to any level...
How car finance brokers are making loans more accessible for drivers.
Traditionally, drivers think the dealership approach is the best way to secure finance approval. Whilst it can be a quick and easy way to...
How a Truck Finance Broker Can Help Secure a Truck Loan and How to Position Business for Quick Approval
A finance broker isn’t a bank but they have access to potentially dozens of lenders, all in one place. That means they work for...
Top 10 Misconceptions About Non-Fault Accident Claims
Most people have heard of non-fault accidents before. But, there can be different ideas about what this term actually means and the claims process....
Common Myths Regarding Carpet Cleaning
Many people believe that vacuum cleaning and an occasional brushing is enough for keeping their carpets in good shape. However, that is not enough...
How Real Estate Agents Sell Properties In A Blink Of An Eye With The Right Marketing Solutions
There are three phases of a property purchase. The first phase is discovering the perfect seller, which you can do through marketing and advertising....
Why TR19 Grease Compliance is Non-Negotiable for Commercial Kitchens
Commercial kitchens are the heart of many establishments, where culinary dreams transform into delightful dishes. At the core of these operations, ensuring safety and...
Ukraine dream destination for MBBS abroad
Every student tends to feel worried while taking final call on their career options. Right decisions generally keep you away from hardships and frustrations...
Reasons to Hire a Car On Your Next Overseas Business Trip
Photo Credit : Samuele Errico Piccarini (Unsplash)
We live in a high-globalized world, and despite the global coronavirus pandemic, many people are now beginning to...
How brexit might affect those moving to London
The UK referendum in June 2016 saw the British public vote for Britain to leave the EU after 43 years as a member. This...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
6 Pieces Of Travel Technology That Will Make Your Life Easier
Technology has made travel easier in so many ways that it can be hard to keep track of all the new apps, gadgets, and...
Top technology trends for IT help desk software
There’s no denying the incredible benefits of technology for all of us today. Because of the evolution of technology, our lives have changed as...
Top 3 reasons – Why should every business opt for VOIP technology now in the COVID-19
We’ll demonstrate in-depth analysis on how switching your business communication system to VoIP telephony or Internet telephony can improve your business during the COVID-19...
What Are Some Unique Uses Of Thermal Optics?
Thermal imaging or scanning refers to a technology where a device can read the body's heat signature and form an image. It helps in...
Top 10 Cool Computer Accessories to Try in 2022
Although computers are so advanced these days, there are also some accessories that you can use to experience better. Whether you buy a webcam,...
Why Professional Transcribers Are Important for Digital-Driven Businesses
A business enterprise that capitalizes on the digital grasp gives you a competitive edge. Thanks to technology, customers are more knowledgeable about business aspects...
Investing in Cryptocurrency with YuanPay Team
One of the different types of investment options today is to invest in cryptocurrency. In fact, you will always hear about the crypto market...
Why Blockchain Is Important for Business?
A common misbelief states that blockchain use cases in real world are limited to cryptocurrencies. Fortunately, it is far from the truth since blockchain-based...
Is Blockchain Technology Completely Secure to Use for Beginners?
Blockchain
Blockchain is a system for data storage that makes it difficult or impossible to change, hack, or cheat the data. It is a digital...
What Is Lean Canvas and How to Use It in Mobile App Development
What Is Lean Canvas?
The Lean Canvas is a one-page business plan method that helps developers map out the chief points of their business idea.
The...
4 Ways Smartphones Can Benefit Your Health
Smartphones have been around long enough now that some people probably don’t remember life without them. Smartphones have changed the way we live and...
Expert tips to launching a successful mobile app
If you are considering dipping your toe into the world-wide-web of mobile apps, you should probably read this before you call a developer. The...
How to plan a website redesign
There are many times in a company’s life where a website redesign makes sense. Perhaps you are expanding and need a more professional, robust...
Web Design Trends to Boost Your Engagement
With most businesses utilizing the power of the World Wide Web to reach more potential customers, having a great business website is now more...
Compare Online Hosting Launches Offering Comparison of the Best Web Hosting Services
Finding good web hosting services isn’t always easy if you’re setting up your eCommerce shop or even a business website showing your business information....