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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The marketing process

McDonald's is one of the best-known brands worldwide. This case study shows how McDonald's continually aims to build its brand by listening to its...

Developing competitive marketing strategies

All organisations face an external business environment that constantly changes. Sometimes these changes are slight eg minor amendments to regulations or a new firm...

The rebirth of Skoda

This case study looks at the turn-round in the fortunes of Skoda which has come about through investment in new technology, management training, product...

Developing a communications strategy

This case study examines the way that a multi-product, multi-national company has developed an integrated Corporate Publicity Programme to improve communications both externally and...

Creating a new way of working based on trust

In recent years this pattern has changed. We have seen the stripping out of layers of bureaucracy as organisations have become leaner and flatter....

Motivation how Egg unleashes the power of people

Egg is the world's largest pure online bank, established in 1998. It has a reputation for innovation in financial services and was set up...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

Investing in natural gas drilling down into the risks

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

Re-engineering a business process

All organisations are faced with periods of evolution and revolution. As they prepare for a period of change, there will undoubtedly be immense upheaval....

Lean production

This case study focuses on the way in which Jaguar, one of the world’s most prestigious car manufacturers, has employed lean manufacturing processes. This...

Taking flight into the future

One of the most significant economic developments is the internationalisation and globalisation of commerce. Almost every type of business is influenced by global events...

Objectives and dynamic strategies in an expanding market

In September 1998, Freeserve sent shockwaves through the emerging Internet market by becoming the UK’s first fully featured free Internet Service. On August 2nd...

Decentralisation within a book retailer

The largest specialist book retailer in the UK and Ireland is Waterstone’s. It has more than 200 branches and employs approximately 4,200 people. Organisations...

The business of nuclear decommissioning

The Nuclear Decommissioning Authority (NDA) is a new organisation. It was set up by the government and started to operate in April 2005. Its...

Using technology to improve economies

Vodafone is a leading international mobile communications company with interests in 27 countries and partnership agreements with a further 40 countries, including Safaricom in...

Promoting sustainable development

Suppose that every person in the world were to demand goods and services in the same quantities as people in western industrialised nations demand...

Socially responsible investment

In the business world, ‘investment’ has two separate but related meanings. For many producers, ‘investment’ means spending money in ways that add to the...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Using effective recruitment to retain a competitive advantage

Cummins - a leader in the market for power Operating in B2B markets, Cummins is a leading world-wide designer and manufacturer of high performance diesel...

The Marketing Mix in the food industry

McCain Foods was founded in 1957 in Canada by the McCain brothers Harrison, Wallace, Robert and Andrew. McCain Foods is now the largest chip...

Use of PEST analysis at UNISON

UNISON is Britain and Europe's biggest public sector trade union, representing more than 1.3 million members working in public services. Job roles they represent...

Our business theory pages cover all the topics you need to know in business.

Financial records and documents

Accounting involves the creation of financial records of business transactions, flows of finance, the process of creating wealth in an organisation, and the financial...

Budgeting

An old proverb says 'he who fails to plan, plans to fail'. Although not originally quoted in a business context it certainly holds true....

Location

The location of a business is where it is situated e.g. in Central London, Silicon Valley, etc. Where to locate a business is a...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

How a fresh pair of eyes could help your business

Whilst outsourcing became popular in the wake of the Great Recession, this was largely due to the pressing need for businesses to reduce their...

New Developments in the Steel Casting Industry

Stainless steel has a wide range of applications in the industrial and consumer industries due to its excellent appealing looks, high strength, and corrosion...

Shipping your company across the country

Once, your company was just a wild idea. Now you're moving to a major metropolitan area to continue to grow. There's just a small...

5 Things to Learn Before Starting an Automotive Business

The automotive industry is ever-changing, and it can be difficult to keep up. If you're considering starting your own business in this field, there...

How Man With A Van Businesses Can Make Most Out of Online Marketplaces

Embracing online selling and marketplaces has become essential to many businesses. This has helped many of them keep up with the pace of increased...

Alex Nieora on the difficulties facing entrepreneurs during the COVID-19 pandemic

Many entrepreneurs fear their business will no longer be profitable in a few months. Most are struggling to calm their own anxieties along with...

How Important Are Transcription Services In The Legal Industry?

Transcription services are used for multiple purposes including business, medical and legal. The legal industry in particular often heavily relies on transcription services to...

Financial Services Sees a Surge in Customers During the COVID-19 Pandemic

There has been a huge impact on every sector during the pandemic. Many have struggled as revenue is cut short, while others have thrived....

All you need to know about theft criminal charges

No one likes to be charged with a crime, regardless of how big or small the crime is, or how serious it can get....

Why You Need to Hire an Accountant for Your Business

Image Source As a business owner, you have much to think about. Anything financial-related, for example, can take a lot of time to figure out....

5 reasons to set up company life insurance for your employees.

When it comes to employee benefits, we might think of cash bonuses and employee assistance programmes. Though it might sound less exciting in theory,...

Optimizing the needs of the business to perform trading effectively

The trading operations can be performed at a higher speed by optimizing the trading platforms. If you observe the chart and find any delay...

7 Common Career Mistakes You Must Avoid

Throughout the course of your career, you will be prone to making mistakes, and understandably so. We are all human, and we are not...

How To Introduce Clocking In Machines To Your Workplace

Payment disputes are no news in the workplace. In your records, worker X worked for only 25 hours in the first week of May....

The Art Of Conducting Effective Qualitative Interviews

Qualitative interviews are a cornerstone in the edifice of social research. They offer an in-depth understanding of human behavior, thoughts, and experiences, far beyond...

Boost Loyalty by Tracking These Customer Satisfaction Metrics

Customer satisfaction metrics are a great way for businesses to get information about their customers and improve their business. Metrics are useful because they...

How to create a better customer experience

As one of the most crucial elements of modern business management, the more developed your customer experience, the more secure your business will be....

Marketing techniques to reach the desired targeted audience

If you are trying to sell your products to everyone, you will have difficulty reaching anybody. Vague or generic marketing messages are less likely...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

How to Know If an MBA Is Worth Your Time and Money

To become an MBA holder, you will need to invest a lot of money, time, and effort. Therefore, if you are considering enrolling in...

Big Student Discount in Huawei’s Back to School Promo

As we move forward into the future, we can expect that our way of living would progressively become more technologically advanced as well. The...

Business degree can help entrepreneurs

Whether you’re planning to study for a mainstream business degree or you have your eye on a master of business administration degree, the question...

Top Megaways Slots in 2020

With the festive season approaching, the time has come for best-of charts. At this time of the year music, films and online games are...

Features of Top-Notch Quality Betting Software

When launching a sports betting room, you are to offer something special to your customers. Otherwise, the risk that you will fail is pretty...

Why eCOGRA is important in the online gambling industry?

Almost all online casino players depend on reviewing sites to get info about online casinos and select the best one. However, players cannot be...

How to choose your gaming monitor? What you need to know? (guide)

When you want to buy your favorite gaming laptop, it becomes very confusing for you as to which is the best laptop for? In...

Guide to the Smileton dungeon in Final Fantasy 14

Dungeons have always played a special role in MMO RPG projects and Final Fantasy 14 is no exception. Extreme difficulty zones with challenging bosses...

Gaming Spotlight 2022 Report: The Gaming Market Is Booming

The video game industry has seen immense growth over the past years. Continuous technological advancements allowing for new gaming experiences, widespread internet accessibility, and...

10 Things to Know About CBD for dogs CBD benefits and dosage

Have you used CBD oil for dogs? Have you tried usingMedipetsCBD or Glow CBD for your beloved dog? When research on cannabinoids and terpenes...

Prop 65 Certification Demystified: The Ultimate Guide to Complying with California’s Safety Standards

Prop 65 compliance has become an increasingly important issue for businesses operating in California. The Safe Drinking Water and Toxic Enforcement Act, commonly known...

What is the Idea Behind Work-Life Balance?

The concept of striking a balance between your professional and personal life is not a new one, but even so, it is evolving with...

How to know if your pet needs a dog brace

As a dog owner, you want to do everything you can to take care of your four-legged friend. Part of doing that can sometimes...

How To Match Your Sunglasses With Your Style

Sunglasses have been in trend these days, and it has been the most bought fashion apparel in the 21st century. However, if you are...

From Jungle Trials to Red Carpet Style: The Fashion Evolution of I’m A Celebrity Contestants

I'm A Celebrity... Get Me Out Of Here! is a popular reality TV show that has captivated audiences around the world for over two...

Financial security in times of crisis

There are numerous investment strategies - but which one is really safe? Financial security is a need we all have. Because nobody wants to get...

Taking out a personal loan to pay business expenses: What options do you have?

There are many reasons why you might want to inject cash into a business. Maybe your customers have not yet paid what they owe...

Sale of goods act 1979: key takeaways

The Sale of Goods Act 1979 was incorporated to ease business transactions. The contracts act was not the only possible means of regulating the...

Reducing Idle TIme for Vehicle Fleets

Idling is perhaps the most financially draining problem one can experience when managing a fleet of vehicles. Commercial vehicles often cover large areas of...

Important car leasing tips for business startups

Every year, more and more people are choosing to start businesses. In fact, in 2014, a staggering 581,000 companies were registered. Each year, that...

Top Tips for Buying a New Car for Your Fleet

Considering investing in a company car for your business? Or perhaps you're thinking about upgrading your current fleet? A company car can make a...

Differences between the Dewalt DWS779 and DWS780 models

Dewalt DWS779 and DWS780 models To any uninformed mitre saw user, the Dewalt DWS779 and DWS780 could prove to be headscratchers. Why bother assigning two...

RoyaleLife’s CEO Robert Bull Releases White Paper on ‘Resurgence in Single Storey Living’

www.royalelife.com A visionary and an innovator in the field of strategic business growth, Robert Bull has guided RoyaleLife’s development from a small family business to...

The Stress-Free Ways To Handle The Daily Operations of Your Real Estate Investment

Handling the day-to-day operations of a real estate investment is no easy task. It may sound straightforward but it's a difficult job that can...

Historically Rich Places Every Business Student Should Visit

In order to be successful at business, you first have to go to business school and learn the tricks of the trade. This is...

5 Travel hacks for Luton business flyers

Travel is a tricky undertaking and when you add a business into the equation, the challenges are compounded. Not only do you worry about adapting...

Machkevitch Alexander: how to acquire Israeli citizenship

Obtaining Israeli citizenship is an urgent issue for millions of Jewish nationals from around the world. A particularly important issue for obtaining citizenship is...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

4 essential tools to organize your digital team

Running an online business is easier and more popular than ever. Businesses are finding new ways to capitalize on the rise of remote work...

How to Encourage More Mindful Tech Consumption in Your Family

The age of technology has its pros and cons. Everywhere you look, there’s tech it’s simply unavoidable. From the newest iPhone to cutting-edge AI...

Edges of using a virtual landline number

What is a virtual landline number? Virtual landline numbers utilize IP technology and innovative call-forwarding features. This eventually enhances your chances of taking each and...

Bare Metal Server: Some things to understand

As we take our first steps in the world of computing, whether on our own or at the helm of a venture or company,...

The best PDF editing app for iOS

Why do you need PDFs? The docx extension is often the choice for the final output of digital documentation, but people sometimes look to...

Adobe Captivate VS Articulate Storyline: Which is your better choice?

You can create all the video training programs you need without writing a single line of code using either Adobe Captivate or Articulate Storyline....

Are stablecoins the Cryptocurrencies of the future

A stablecoin is a cryptocurrency that is designed to have stable price characteristics. The ultimate goal of stablecoins is to be a stable digital form of...

The Latest Updates From The World Of Crypto Patents

Are you trading in Crypto coins? Or do you want to start automated trading in crypto? It is possible for beginners to feel a...

7 Things to Look For When Choosing a Crypto Exchange to Trade on

Before choosing where to buy your cryptocurrency, you'll want to make sure you understand some key points. You'll want to consider your security, your...

Why business owners should collaborate with still life photographers

Businesses are constantly striving to improve their profit margin. Because of this, they are constantly investing in their marketing and branding in an attempt...

Mobile app: a must have integration for any business that wants to keep on thriving in great measure

In the last few years, mobile apps have revolutionized different aspects of the business sector to a meaningful extent. There are numerous businesses that have been...

Can a mobile roaming tariff be tailored to an individual business?

Although mobile network operators provide some level of flexibility in their roaming tariffs to suit their customers' requirements, often this entails longer contracts that...

Everything You Need to Know About Website Chatbot Examples

Website chatbots are automated software applications designed to simulate conversations with human users, primarily through websites and web applications. These digital assistants play a...

Ground up website design top tips to include in 2019

There are several tips to take into account if you are hoping to build a website from scratch.  Much like constructing a house, a...

Why won’t this website work?

As you are reading this, somewhere an app or website is crashing. Some of them will be for banks, some will be for a...

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