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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Building brand equity at Heinz
Organisations should learn from the past but not live in the past. This case study focuses on the way in which Heinz decided to...
Pricing the product
Pricing is one of the most important decisions made by any business organisation. Economists use the term market clearing price to identify a price...
Creating a new and exciting brand Café Cadbury
Everyone knows about Cadbury and what it represents. The Cadbury Masterbrand is the flagship for a variety of well known distinctive products including Flake,...
The recruitment, selection and training of people at Arcadia
In 2002, Philip Green bought Arcadia for £800 million. He changed it from a public limited company (plc) to a private limited company (Ltd)....
A truly global market
What is insurance?
Life is full of risks. Insurance can provide security against some of these risks. For example, motor insurance provides cover for certain...
Workforce planning at British Gas
British Gas is part of the Centrica Group. It is the country”s best recognised energy brand. Centrica is a multinational company, with businesses in...
Assessing a major infrastructure project
The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...
The business mission of Britannia
Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...
Interpreting and understanding accounts
How much is the business worth? Are sales growing or declining? What about cash flow? These and many other vital questions are regularly tackled...
Design as a differentiator
Good design is an important attribute of a successful product. A well designed product will stand out from rivals, win customer loyalty and sometimes...
Sustainability and water
Intelligent businesses in the 21st century operate with an awareness of their responsibilities to all of their stakeholders, not just responsibilities to directors and...
Creating world class performance in a Jaguar assembly plant
In recent years, many UK manufacturing and service industries have transformed their production methods and processes. Businesses that have been at the leading edge...
Teaching youth to build businesses
Many people dream of owning their own business and being their own boss, but most hesitate to take the plunge. Like them, you may...
A vision for a smarter world
Inventions, literary works, music and design are all intangible assets. The legal right to these ‘creations of the mind’ is referred to as Intellectual...
Developing ethical business strategies
CIMA, the Chartered Institute of Management Accountants, is the world's largest professional body of management accountants, with over 203,000 students and members in 173...
Social and environmental responsibility
Businesses help society to prosper. They do so by providing goods and services that consumers want. Businesses also contribute to the well-being of society....
Balancing a fine line in an environment of change
Many of the goods we use in our everyday lives are based on “threads.” For example, the room in which you are sitting whilst...
Decision making across the business cycle
CIMA, the Chartered Institute of Management Accountants, is the world’s leading body for management accountants. Management accountants can provide management information and insights as...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Building on stakeholder support to achieve dynamic growth success
Aldi is one of the world’s leading grocery retailers with more than 7,000 stores across 70 countries. The company originates from Germany, where it was founded...
Trade UNIONS- dealing with change
Is that your view of trade unions? Really? And you don't know of trade unions with more women members than men? So:
Where has your...
Motivational theory in practice at Tesco
Tesco began in 1919 with one man, Jack Cohen, a market stallholder selling groceries in London. Tesco was formed out of a merger with T.E....
Our business theory pages cover all the topics you need to know in business.
Influences on businesses
Businesses operate in an external environment in which as well as competition from rivals businesses have to take account of legal, political, social and...
The Business Cycle
Economic growth is measured by changes in the size of a nation’s income. There are a variety of ways to calculate national income, the...
Marketing and the law
Marketing is designed to achieve profitable sales. It involves the use of powerful tools to manipulate the decisions of individuals and of other firms...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
4 Mistakes That Can Wreck Your Projects to Oblivion (And How to Fix Them)
Image: Pexels
Did you know that poor project management practices by organizations worldwide waste around $1 million every 20 seconds, or roughly $2 trillion yearly?
That’s...
eCommerce essentials strategies for setting product prices like a pro
Few things are as important and as difficult to decide upon as a price point for your product. Set your prices too low and...
Essential tips to make your business safer and more efficient
Whether you've recently launched your company or have been doing business for years, it's never a bad idea to figure out how to improve...
How to Start a Mobile Mechanic Business in 2023
Have you also learned about the many benefits of starting a mobile mechanic business? Or are you a skilled mechanic who thinks that setting...
5 Tips for managing a restaurant
Managing a restaurant is highly challenging and involves a fusion of PR, managing staff and inventory, and customer relationship management. A proficient manager is...
6 Crucial Stages of Starting Up a Business
Starting a business can feel like learning to swim in the deep end. It’s hard to know how to measure progress. Is it just...
What are power distribution and transmission?
Power transmission and Power distribution at a glance:
Power transmission is generally a large-scale motion of electricity at a higher level of voltage right from...
3 Benefits of Doing Business in Russia
Are you thinking of establishing an international branch of your company? Do you have any locations in mind?
Well, you need to include Russia in...
How Can a Business Promote Sustainability?
Sustainability is a good practice that benefits the business as well as the surrounding environment. A business is regarded as sustainable if its objectives...
Comparing in-House and Outsourced Payroll Processing
Managing payroll is an overwhelming task, even for an experienced business owner. For bigger companies and corporations, outsourcing payroll is the ideal solution. But,...
Stock trading apps: how they work and which ones are best to use
Trading actions is no longer a problem, for those who are away from home and do not have a laptop at hand. Traders are...
How a good accountant can help your business
Does your business have a good accountant? If not, do you know how you can find one? If you find the right accountant and...
10 Useful points you need to consider for recruiting the right manpower
Hiring employees is a systematic process that has reputational and monetary consequences. Taking the time to find the right person might seem daunting and...
2024’s Top Financial Moves for Graduates
Graduation is a significant milestone for any young adult. However, being thrust into job-hunting, employment, self-sufficiency, and increased financial responsibility can be nerve-wracking.
University or...
Tips To Fast Track Your Accounting Career
1. Get Your CPA
The first thing you should do is get your CPA. Gaining this credential is one of the single best ways to...
Making Money Online with Social Media
What are Your Options? Consider Aleksandr Suchkov (Stergo Media founder)
In today’s world, it’s not enough to just have a website and hope that people...
6 conference organisation mistakes avoid costs
There are a number of ways you could ruin your conference, and there are a surprising number of mistakes that even professional event organisers...
4 Benefits Of Using Personalised Water Bottles For Your Personal Or Business Use
Water is essential to life, and we can never get enough of it; hence anything that improves how you consume your water is a...
Physics problem solver apps to help students with their homework
Homework may sometimes challenge us in every mental sense but thanks to the new age we are in, we have advanced technology that we...
What you need to know about online coaching
Any person who has goals can benefit from hiring a life coach. No wonder, some of the most successful people across the globe work...
Essential development studies resources for students
Development studies are one of the essential subjects taught in high schools and universities around the globe. This area of studies is diversified and...
Adopting an online business component: the online casino example
Whether working with a new or established business, the modern world is one
where online components cannot and should not be ignored. Today's highly
technological and...
How Casinos accepted customers without registration
The gambling industry is often condemned as unethical. The industry, like any other, has its negatives. However, this presumption makes it challenging for most...
The evolution of Slots: From classic to modern games
Slots are one of the most famous casino games to play and are loved by many, but their progression within the industry is really...
Press Start to Game Therapy: Escape Stress with these Top 5 Cozy Mobile Picks
A lot of stigma about mobile phone usage circulates throughout the internet landscape. However, it can be an effective tool for calming your mind...
Why Mobile Is the Next Step in Gaming
Over the years, gaming has grown into a billion-dollar industry that shows no signs of slowing down. Since most people worldwide seem to enjoy...
Can Spider Solitaire Increase Productivity?
While widely believed that gaming during working hours negatively affects productivity, scientific and psychological research has repeatedly demonstrated that taking a solitaire break may...
3 Normal Concerns About Residential Treatment for Adolescent, Explained
Residential treatment centers for eating disorders are the most effective way to effectively treat bulimia nervosa, anorexia nervosa and other disorders, but they do...
Celebrating seasoned 10th birthday with community cookery days
2020 is an important landmark in the life of Seasoned Cookery School. We turn 10 — ten years of offering community
cookery days to bring...
GFSI Certification & Its Importance
The GFSI, or Global Food Safety Initiative, is an organization established in 2000 to identify standards of food safety under certain requirements. A GFSI...
Cycling Trends In 2023
Post pandemic, cycling is making a comeback with renewed energy! In 2021, the biggest story in the Cycling World was the new 12-speed Shimano...
Styling Your Leather Jackets For Winter
Pure Leather jackets are stylish for any time of the year. And of course, considering what you have paid for it, you wouldn’t want...
British entertainment industry: cinema, theatres and amusement parks
The cordiality, nationality, etiquette and reverence for tradition is carried by countless films and goldenbet casino.
A true knowledge of British culture is expressed by...
Setting Up A Personal Budget
This guide will help you create your very own personalized budget that will help you control your spending while working towards your financial goals....
Best Ways To Pay Off Your Debts In 2022
To be in debt might make you feel as though you're not progressing (affecting your financial objectives) and having a detrimental impact on your...
The Complete Guide to Buying Emerald Engagement Rings
If you're in the market for a unique emerald engagement ring, we've got a comprehensive guide to help you find the perfect one.
More and...
5 Things to know before signing a car loan
Purchasing a vehicle might be an exciting event, but it may also be stressful. There are a few things you should check for before...
5 Simple Ways to Save on Your Car Hire
Hiring a monthly car hire on your travels is absolutely key if you want to truly explore off the beaten track and discover those...
Car Service to Houston airport – why it is your safest option
Now that your next trip to Houston is approaching, you should book a car service to the airport. Even though you might have some...
6 things to research before purchasing an investment rental property
If you're looking to purchase an investment property to rent out to tenants, the buying process is a little different than purchasing your own...
Help to buy windows uses own profits to provide double glazing grants
H2B Windows Ltd trading as Help to Buy Windows uses profits to pay for new energy-efficient glazing for qualifying applicants, the company directors decided...
Equity Release vs Downsizing: What Are the Pros and Cons of Each?
For older homeowners, it can be both exciting and frustrating to realize just how much your property has increased in value over the years,...
The best package holiday deals flying from the UK
With the world opening up again, UK travellers are looking for overseas package holiday deals that offer it all.But where, precisely, should you go?In...
6 Tips That Can Help Your Successfully Run Your Hotel
Do you want to learn how to better run your hotel? If so, then this blog post is for you. We will provide six...
Does Montenegro Allow Dual Citizenship?
In general, Montenegrin legislation does not prohibit dual citizenship. However, for some categories of foreigners, this small Balkan country makes an exception.
Montenegro, with a...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Market Size & Analysis of Online Transcription Services
The management of marketing research has been significantly reshaped as a result of the increasing prevalence of technology factors. The marketing transcription sector has...
How to Encourage More Mindful Tech Consumption in Your Family
The age of technology has its pros and cons. Everywhere you look, there’s tech it’s simply unavoidable. From the newest iPhone to cutting-edge AI...
Beware of making social media your IT support desk
Social media has colonised the world, and its assimilation by business has been no exception. When it comes to IT support, however, it’s often...
Amazon AWS associate cloud certifications: Which one is right for you?
The world’s leading enterprises use the AWS platform in running their software frameworks, and more and more companies keep migrating to it every day....
Artificial Intelligence Development: What to Choose – AIaaS, Own Team, or Building From Scratch?
Artificial intelligence (AI) and machine learning (ML) technologies have already penetrated almost all spheres of human life. Their use is also becoming common for...
4 reasons why every programmer should learn javascript
Whether you are learning to program or if you are already a programmer but want to open horizons learning new languages, JavaScript is the...
Top 5 places where to monitor EOS exchange rate
What Is EOS?
EOS is a blockchain-based crypto platform built for decentralized apps (dApps) development, hosting, and execution. The project aims to design a user-friendly...
Take advantage with the current trends of business by using the Bitcoin
The value of the bitcoin will continue to rise forever in the other commodity. The trading can be done with the new resources because...
Benefits of Using Cryptocurrencies in Your Company
When cryptocurrencies were introduced in 2009, the first adopters who rushed to take pole position were from the dark web. Consequently, many enterprises, investors,...
Expert tips to launching a successful mobile app
If you are considering dipping your toe into the world-wide-web of mobile apps, you should probably read this before you call a developer. The...
The Business Case for Developing a Mobile App
We all use mobile apps every day. It is easy to understand why mobile apps are so beneficial to our daily lives on a...
The greatest apps to help you with financial planning
Whether we like to admit it or not, the plague of modern man –– and woman –– is money. Everybody worries about it at...
How To Make Your Website Work For You: 6 Expert-Approved Tips
People used to hand out business cards to help them get known and recognized. Nowadays, things are different. All you have to do is...
Choosing the right platform for your online classes
Selecting the right platform to take your online classes can be such a daunting task. This is true, especially with the increased number of...
M-Commerce: Why going mobile is important for businesses
In the conversation of eCommerce vs. mCommerce, we encounter two substantial though separate means of expanding one's business operations. But, while eCommerce has served...