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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Creating a new and exciting brand Café Cadbury
Everyone knows about Cadbury and what it represents. The Cadbury Masterbrand is the flagship for a variety of well known distinctive products including Flake,...
Developing competitive marketing strategies
All organisations face an external business environment that constantly changes. Sometimes these changes are slight eg minor amendments to regulations or a new firm...
Coca-Cola and sports partnership through competition
The importance of image
Our image is the way in which others see us. People quickly form opinions about us from the way we dress,...
Recruitment and selection at Enterprise Rent-A-Car
Enterprise Rent-A-Car (Enterprise) was founded by Jack Taylor in 1957 in the basement of a car dealership in St Louis in the USA. The...
Developing responsiveness through organisational structure
UNISON is the UK’s biggest public service trade union. It represents 1.3 million members who deliver essential services to the public. These are services...
Driving change through values and culture
The external environment is continually changing, which means that to remain competitive and continue to satisfy both the needs of the market and its...
Budgeting and strategy
What is a budget?
A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...
Trading places
In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...
Raising finance for SMEs
It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers.
This...
Managing a store relocation project
This case study describes the relocation in 1994 of the Marks & Spencer store in Kendal. The situation presented is a relatively unusual example...
Supporting agriculture to create sustainable development
Stretching from Cape Town in South Africa, across the Sahara Desert, to the Mediterranean Sea in the north, Africa is the world's second largest...
Health safety in the modern workplace
The importance of Health & Safety
Health and Safety lies at the heart of an organisation's commitment to the people that work for it and...
Building on stakeholder support to achieve dynamic growth success
Aldi is one of the world’s leading grocery retailers with more than 7,000 stores across 70 countries. The company originates from Germany, where it was founded...
Calculating and managing risk
Eurostar is the high-speed rail service directly linking the UK to France and Belgium via the Channel Tunnel. It started operating in 1994, providing city...
The route to fast food franchising
When the McDonald brothers, Dick and Mac opened their first restaurant in 1940 in San Bernardino, California, they could never have imagined the phenomenal...
Sustainable development in the construction industry
The immense pressure on the world's environment means that measures must be taken today to safeguard natural resources for tomorrow. This is the challenge...
Business ethics and corporate social responsibility
Anglo American is one of the world”s leading mining companies. It is a UK public limited company and operates on a global scale. Anglo...
The value of Responding to a changing market
There is little doubt that energy is central to our lives. Indeed, it is impossible to imagine our offices, schools or homes without energy....
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
The benefits of budgeting
Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...
Creating innovation for competitive advantage
Companies must innovate in order to keep ahead of their competitors. If an organisation wants to create a business strategy that keeps it at...
Using business TV within a changing organisation
Internal communications occur between various members and parts of an organisation and, usually, there are several different ways of delivery. Communication is a two-way...
Our business theory pages cover all the topics you need to know in business.
The structure of a business
In the UK and most other countries, business is structured in such a way that most activity takes place within the private sector with...
Enterprise culture
To be enterprising, one must be willing to take risks and think creatively to find innovative solutions to problems. The term culture refers to...
Aims and functions of the production department
Production is the functional area responsible for turning inputs into finished outputs through a series of production processes. The Production Manager is responsible for...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Five business lessons we can learn from adult entertainment
Becoming a successful businessman is not an easy task but it’s still quite possible to do. Success comes with innovation, quality service, and the...
Applications of data science in real time world
No matter what
the stream/industry is, data is very important. Data collected from a
particular industry can be used for analysis of patterns, trends, etc. This
aspect...
8 eCommerce businesses you can venture out
Owning and keeping a business online provides entrepreneurs the independence to generate money virtually from everywhere in the world. The idea is alluring and...
The illustrious career of Fahad Al Rajaan
Fahad Al Rajaan is a Kuwaiti businessman born on the 23rd of December 1948. He became Director General of the Public Institution for Social...
How to run a small business
Running a small business can be incredibly
intimidating, but every business has to start somewhere. To increase your
chances of success, start off on the right...
Creating a Bridge between Existing and Upcoming Businesses to Promote Economic Growth
Without sustainable methods to ensure the gaps that hinder small markets' growth are sealed, it will be too difficult for new businesses to thrive.
One...
What companies can learn from this pandemic
An unprecedented situation in recent modern history has shaken up the world. The novel coronavirus has forced many countries to declare a state of...
Legal Update: Comparing State Business Name Requirements
There are over 30 million small businesses in America, and this number is constantly growing. With such a significant number of enterprises comes a...
Tips for starting a business outside the US
This century of virtual and global economy
lures most of us to move abroad to start business operations over there as
there are countless opportunities to...
Are you an accountant? here is how to stand out from the pack
The job market can get
crowded, especially for popular professions such as accountancy.
However, with salaries
that can go well over the £100,000 mark
alongside other perks, accounting...
What Types of Attacks Does Multi-Factor Authentication Protect Against?
Multi-factor authentication or MFA is increasingly becoming the standard for businesses in terms of cybersecurity, especially as they begin implementing Zero Trust security strategies....
Company Review: High Risk Merchant Account LLC
HRMA-LLC offers the most reliable merchant services available. Whether you need a high-risk merchant account, a gateway, point of sale system, a terminal, ACH...
The best business lessons you need to learn now
Most everyone has thought about starting a business at some point. Nevertheless, running a business is not easy. It is going to require a...
6 Employee motivation ideas can be implemented today
Employees will gladly come to work as long as they get paid on time, but they may not be very enthused. In order to...
4 Employee Retention Guidelines in a Post-Pandemic Economy
The pandemic has caused some noticeable adverse effects on our lives. Last month, the New York Times reported that over 5 million people worldwide...
Is Link Building Dead?
There are a lot of misconceptions doing the rounds online about the SEO value of one-way links or backlinks. As soon as the search...
Projecting the professional brand image
One of the hardest things to do with your business is build up a stable and professional brand image, as well as keep it...
An expert approach to successful affiliate marketing
The affiliate marketing industry is one of the few industries that have stood against the pandemic. Forbes magazine reported that many companies in the...
Salary vs. Hourly pay: Which is best for tutors?
Why this discussion?
Everything is moving at a fast pace in this digital era, where payment is still a bone of contention for not only...
4 Reasons you should call us to say please take my online class
Completing an online course while working full-time or managing other commitments isn’t easy. From completing assignments on time to handling expectations at work, students...
How to pass an essay exam 5 strategies for international students
You have just 30 minutes to write an essay exam. You want to show your awesome essay writing skills but you are struck with...
Info about online casinos and NetBet
Also known as internet casinos and virtual casinos, online casinos have grown in popularity over the decades. These virtual casinos are the online version...
Gambling on a £5 budget
Sometimes we need to enjoy our life without spending a lot of money and it is not forbidden because as humans, we need a...
Does the rule of automatically winning when you collect 5 cards apply in online blackjack?
Blackjack games are popular
pastimes for most players at home and at other venues. The game has simple
rules that are applicable in both home, landbased...
Virtual reality: The new definition of online casino experience
Nielsen Scarborough conducted a comprehensive survey in 2016 which highlighted that more than 83 million people in USA visited different casinos in a year....
Path of Exile Crafting Tips
Get started with crafting
In a nutshell, crafting in Path of Exile means improving the quality and rarity plus modifying the mods (also called affixes)...
Some Minecraft Tips You Want To Know As A Beginner
Do you want to be more successful in Minecraft? There are many things that you can do to let that happen. However, some tips...
Digital Dentistry: A Guide To Dentistry In The Online World
Marketing through printing has always been the norm. From tarpaulins to newspaper advertisements, and even marketing posters, the printing business has always been well-known...
Valentine’s party games you need to play in 2020
It never matters what age group you belong to when it comes to enjoy and have some fun in life. This is why this...
Why choose Turkey for Dental treatments?
Dental treatments such as implants, veneers, crowns, root canal, etc are often very expensive around the world. If a person needs any dental treatment...
Styling Your Leather Jackets For Winter
Pure Leather jackets are stylish for any time of the year. And of course, considering what you have paid for it, you wouldn’t want...
International Showjumping
Global horses Showjumping occasion will invite riders. what's more, observers for the thirteenth time! By and by, the timetable will be loaded with top-class...
Things you need to consider before making your own recording studio
The music industry is full of artists who want to create their own sound. Many musicians and digital engineers feel they cannot express themselves...
4 Things to Consider When Choosing a Digital Bank
It's no secret that the world is becoming more digital. While this can pose a whole new set of problems in terms of job...
How to use a credit card responsibly
Credit cards are truly great financial weapons when used wisely. They not only can help you establish a line of credit but when used...
A step by step guide to sending money abroad
When you want to send money abroad, there are all sorts of paperwork and regulations you will need to consider. We know money transfers...
How to pick the right motorcycle insurance
Riding a motorcycle requires you to have insurance. It is a law, but more importantly, you need insurance to protect yourself, passengers, your investment...
Which CB or HAM Radio should you get for your Jeep?
Having or buying the right CB or HAM Radio for your Jeep is an option that should not be overlooked. It can be very...
5 Simple Ways to Save on Your Car Hire
Hiring a monthly car hire on your travels is absolutely key if you want to truly explore off the beaten track and discover those...
Multinational face of Dubai – property is now available not only for the high and mighties
Dubai is not only for the rich
Dubai Tourism Department experts note that the portrait of the average visitor to the emirate is slowly...
Top 6 strategies to successfully evaluate your own home
Whether you're looking to sell or you're simply curious to find out how much your home's worth, you can access and use a variety...
How to build a successful business in the construction industry
For any company to thrive and grow, it needs routine maintenance, upkeep, and on occasion, renovation work. And if you’re running a construction business,...
The way we charter yachts and boats is changing
Not so long ago it would have been unthinkable for people to book their own holidays and arrange flights, accommodation, hire cars and so...
3 Ways to Improve Your Chances of Working in Canada
Canada attracts many foreign nationals seeking work because of its booming economy and low unemployment rate. Not only that, but Canada is well known...
New Infographic Unveils the Popularity of London’s Underground Stations and its Key to Movie Stardom
The UK underground is quite a setting you want in your movie production. It makes for great viewing and screen excitement when fans see...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Manage your law firm’s phone system from anywhere using VoIP
Since 2005, VoIP has been a widely used word in the telecom industry. VoIP (Voice over Internet Protocol) as an advanced telecom service allows...
Technologies shaping and changing the world in 2020
One of the most exciting things about each New Year is the new releases. Whether it be movies, cars, music, or video games, it...
Why VoIP has such a huge global target audience
VOIP Phone system are the most significant innovation in the telecommunications industry. They have drastically altered the way organizations communicate. Consumer reports on VoIP...
ReaConverter Introduces Pro 7.700 – Online Converter for All Types of Image File Conversions
ReaConverter
ReaConverter introduced Pro 7. 700. It is full version software that allows you to perform numerous actions associated with image files, like conversion and...
Top five database management trends for 2019
Source-Pixabay
Did you realize that over 70 percent of the data businesses collect goes
unused? One of the main reasons for this data waste is ineffective...
The impact of artificial intelligence and web chat bots have on business
The unprecedented success intelligent assistants such as Siri, Google Assistant, and Cortana have achieved has changed the communication landscape, especially in the business world....
Myths and truths about Bitcoin
For many years, efforts have been made to implement electronic money, which can be exchanged directly between its users, without the mediation of a...
How is blockchain technology revolutionising the logistics sector
Blockchain technology is being hailed, by many, as a digital panacea that has already made a huge impact across sectors such as finance. The...
Bitcoin is Likely Coming to Your Retirement Plan Sooner than Later
If you’re nearing your 62nd birthday, you probably don’t think a whole lot about the retirement portfolio you’ve been contributing to for years now....
7 Types of cameras you must have
Buying a new digital camera can feel overwhelming. There are just so many cameras from which to choose. The variety of options can leave...
How to choose a mobile application development company
If you’re a young entrepreneur, working on your new startup, you will find yourself have plenty of ideas every now-and-then. It is unfortunate that...
WhiteBIT Mobile App: Top 3 Most Convenient Features
Exchange competition is constantly escalating. Someone examines trade volumes, the variety of trading partners, or margin trading possibilities. Additionally, seasoned traders are seeking trustworthy...
What is progressive web app development and how to take initiatives
Web development is important to create a website for some purpose. Many small scale and large scale business owners take steps to create online...
What is web analytics? A beginner’s guide
Image Source: PixaBay
If you have a website, the best way to track what your viewers are doing and what they respond to is through...
Tips for Making a Great Website
In this day and age the average consumer spends a lot of time making their purchases and purchasing decisions online, which means that just...