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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Reshaping a well known brand
Consumers make many different buying decisions every day. It is important that large companies developing products for the consumer market-place understand the many factors...
The use of social media in promotion
What do the words ‘National Trust’ mean to you? Historic houses? Gardens? An organisation that older people join? All of these are accurate, but...
Creating a market
In 1950, Bernard Matthews bought 20 turkey eggs and an old incubator - a total investment of £2.50. Today, Bernard Matthews is a multi-national...
Motivation how Egg unleashes the power of people
Egg is the world's largest pure online bank, established in 1998. It has a reputation for innovation in financial services and was set up...
Communicating through the “world game”, for brand and corporate reputation
Football is the 'world game' and Coca-Cola is the brand name of the world's biggest selling soft drink, so it is hardly surprising that the two...
The business benefits of diversity
Differences can come from individual characteristics and life experiences, such as where you went to school or where you live. Being married or in...
Managing financial risk
There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...
Assessing a major infrastructure project
The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...
Investing in natural gas drilling down into the risks
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
How to act if your employee gets injured at work
Just like pretty much anywhere else, it is probable that sooner or later an accident happens at your workplace. The important thing to keep...
Leading innovation in world healthcare
AstraZeneca is one of the world’s leading pharmaceutical companies, producing a powerful range of medicines designed to fight disease in important areas of medical...
Introducing a Pan European product
The Chiefs of Air Staff of Germany, Italy, Spain and the United Kingdom signed an agreement to develop a new European fighter aircraft in...
Making shopping easier for today’s family
The challenge for companies in this sector is to provide a service that will regularly bring customers back to their stores. So they have...
Decentralisation within a book retailer
The largest specialist book retailer in the UK and Ireland is Waterstone’s. It has more than 200 branches and employs approximately 4,200 people. Organisations...
Meeting needs in a competitive sector
Go-Ahead is one of the UK's leading providers in the fields of bus, rail and aviation support services. The company employs over 24,000 people...
The launch of a new trust
All organisations must serve the needs of their customers. These needs change over time, making it necessary for business organisations to adapt their existing...
How HMRC collects tax revenue to support Government policy
The UK Government provides a range of public goods and services. The main ones include:
educationbenefitslaw and orderdefenceroadsNational Health Service.
Within the UK, public expenditure is...
Using technology to improve economies
Vodafone is a leading international mobile communications company with interests in 27 countries and partnership agreements with a further 40 countries, including Safaricom in...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Building a global telecommunications business
The twentieth century will be looked back on as the period when telecommunications revolutionised people’s daily lives - from the first telephone call and...
Developing responsiveness through organisational structure
UNISON is the UK’s biggest public service trade union. It represents 1.3 million members who deliver essential services to the public. These are services...
Developing ethical business strategies
CIMA, the Chartered Institute of Management Accountants, is the world's largest professional body of management accountants, with over 203,000 students and members in 173...
Our business theory pages cover all the topics you need to know in business.
Enterprise culture
To be enterprising, one must be willing to take risks and think creatively to find innovative solutions to problems. The term culture refers to...
Financial records and documents
Accounting involves the creation of financial records of business transactions, flows of finance, the process of creating wealth in an organisation, and the financial...
Remuneration incentives job satisfaction
Remuneration (pay), incentives (such as bonus payments) and job satisfaction are all important in creating motivation at work.
Remuneration and incentives
The sum paid for a...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Is catering management software the tool your company needs
Are you wondering how you can bring this century-old business of catering up to date with the twenty-first century? Well, if there is one...
Five business lessons we can learn from adult entertainment
Becoming a successful businessman is not an easy task but it’s still quite possible to do. Success comes with innovation, quality service, and the...
What is a business continuity plan and how do I make one
A business continuity plan can be defined as a plan which helps to make sure that the business procedures are able to continue smoothly...
15 business quotes that every entrepreneur should read
With the advancement of technology, now more than ever, many individuals are throwing up a website and going all in on their business idea....
Prepping Your Lawn Business for the Busy Months
We’re only halfway through summer, so that means there’s plenty of time prep your lawn business for the remaining days. Even if you did...
How to Succeed as a Startup Business
Thanks to modern technology, pursuing an entrepreneurial venture has never been more accessible. However, that doesn't necessarily mean that it's easy to do. In...
Energy optimization: why and how you should do it
For years, energy optimization has been viewed by many to be the best way of reducing energy costs. Recent research has been able to...
Understanding where India stands globally in terms of renewable energy sources
The world is going through a considerable climate crisis. People are rising against the challenges of climate change in the West. Greta Thunberg came...
6 Essential Contracts for Every Kind of Business
Have you ever wondered what kind of legal contracts are required to get your small business started? Well, you might be surprised how few...
Deal short time frame make consistent profit
Everyone wants to become a successful trader in the financial industry. But if you do some research then you will be surprised to see...
4 Ways to help your small business save money and maximise profit
If you run your own business, then you will know that every penny saved counts towards your bottom-line profits. Many small businesses fail within...
Here’s What You Should Do If You Want To Become A Successful Forex Trader
Forex trading can be quite a complex and challenging endeavor. However, it can also be very rewarding if you can accurately calculate all parameters...
How to improve your business skills
One thing you quickly learn in business is that you can never afford to rest on your laurels. It's essential to always be moving...
Does your business suffer from sick office syndrome why most people find their workplace unpleasant
We hear a lot of talk about the ‘atmosphere’ or
‘environment’ in a workplace. Mostly, these conversations are about culture and
how people feel about the...
6 Questions to Ask Yourself Before Choosing a Resume Service
Are you considering hiring a resume service like ResumeGo or Resume Writing Services to write your resume but do not know where to start?...
How affiliates became real businesses
The online gambling or iGaming industry is one that ropes in billions of dollars in revenue every year. In fact, the industry is inching...
How to Quickly Grow Your Traffic With Pinterest
Pinterest has proven to be one of the best social media sites to increase traffic to your blog, as long as you use it...
Going Paperless: How To Make A Digital Business Card
In the current digital world, physical business cards are getting a modern, eco-friendly makeover. Imagine never running out of business cards at a networking...
Best certification institutes in Dubai
Training is the most important factor, which will change your life or gives worth to your work. If you are attained enough in your...
Ready to start your business degree? how to find affordable accommodation
For many students, getting into their preferred university means that they’ll have to live away from home for the most part of the year....
How to choose the right study table for your child?
If
you have a primary school going kid or a high school going kid, they ought to
have homework! Every child needs a different and unique...
A Comprehensive Report on the Sports Betting Market
The sports betting market is worth billions of dollars. The market is projected to experience significant growth since most governments from different parts of...
Advantages of Playing at Real Money Online Casinos in Australia
Australian players are progressively attracted to the exhilaration of online casinos. These platforms present a multitude of benefits, spanning a diverse array of games,...
Can Players Cash Out Online Casino Bonuses?
It’s always important to do research before you dive into any activity that concerns your money. This includes playing real money games at online...
The Future of Virtual Reality Gaming
Gaming is not just about the pixels on the screen; the experience also involves those who make the game, the gamers, those who sell...
How Playing Games can Improve Productivity
Playing games at work goes against all the cultural norms instilled in your average office or workplace. If there’s one thing that almost all...
Goal Spribe: Score Your Way to Success in This Dynamic Game
The Thrill of Goal Spribe
Goal Spribe is an exhilarating game of chance that takes players on a journey to the end of the field...
The Language Associated With CBD Hemp Strains
CBD hemp buds are taking on the same level of popularity that CBD oil has enjoyed over the last several years. Demand for the...
Chris Evans CBD UK Reviews – Shocking Report Reveals Must Read Before Buying
The human body has the natural ability to combat pain and inflammation. Unfortunately, as we get older this ability gets deprived and other age...
How to keep your smile healthy to improve your professional look
As UK dental professionals, we continually emphasise the importance of oral hygiene not just for its health benefits, but also for its impact on...
A Guide for New Dog Owners
Welcoming a new dog into your home is an exciting and rewarding experience. As a new dog owner, you have the opportunity to forge...
How to Accessorize Your Look
To truly look sharp, a man has to get accessories right. For better or worse, accessories contribute a lot to the vibe you're putting...
4 Colors and Prints for Spring Styles
As temperatures begin to warm up, your thoughts turn to putting away your winter clothes and creating a colourful wardrobe for the spring season....
Here are the New ESTA Applicants’ Questions
Are you looking to apply for an ESTA visa? Well, here are some of the questions that you will need to answer during your...
How to use a credit card responsibly
Credit cards are truly great financial weapons when used wisely. They not only can help you establish a line of credit but when used...
How to pay off your debts in the right order
If you have several debts spanning across many creditors, it can be overwhelming and challenging to know where to start. It might seem that...
Factors to consider when importing or exporting a vehicle to another state or country the pros and cons of both
Thousands of U.S. families move outside the U.S. each year. In most cases, other states or countries allow private vehicles (POVs) to be shipped...
Four ways to ensure fleet driver safety
Driving might be something that most of us do every day, but it is still one of the riskiest career choices out there. Most...
How technology is impacting the automotive industry
Technology is making a significant impact in just about every industry globally. As well as making life easier for people, it is also creating...
Selecting a security system for your home
One of the biggest challenges for homeowners anywhere in the world is securing their homes against prospective burglars. With technology getting more sophisticated, as...
Global Warming’s After-Effects on Real Estate
Wildfires in California have gone out of control this summer, and this can’t be ignored anymore, or taken as a one-off phenomenon: After all,...
Top moving scams
The choice to use the services of a moving firm is an important one that includes a lot more than just financial considerations. It...
The best cooler for camping
Summer days are best enjoyed outdoors. It is the perfect time to go to the beach, fish, camp, barbecue and all kinds of other...
How to make a featured online hotel booking website
The modern world has been witnessing the power of the internet and its advancement since it has developed. Every online business, whether it is...
5 business travel tips for frequent corporate travellers
What a
nice thought to have, traveling professionally and frequently, getting to see
what other businesses provide at lunch or the types of hot drinks they...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Compelling reasons to outsource your IT support
Many of us can still remember a time where IT in the workplace was in its infancy. When the first pieces of new computing...
5 ways fintech is changing the financial services industry
Financial
technology or fintech is used to describe new technologies that are used to
improve and automate the use of financial services. With innovative
technologies, online casinos...
Case study online lending company OnDeck
Online lenders have gained in popularity since the global financial crisis of 2008. The failure of big banks to stabilize the financial markets served...
How cloud manufacturing is disrupting the traditional supply chain, a three-part case study
Cloud manufacturing is disrupting the traditional supply chain, exposing underlying inefficiencies that will get erased systematically.
Whilst the so-called discrete manufacturing industry will be affected...
Learn about the 5 most common causes of data loss
Data loss is a common problem for everyone. Around 96 percent of companies that experience data loss fail to recover them. Individuals like us...
Key Checkpoints of Software Development Outsourcing
With the COVID-19 pandemic, the need for software development has increased in many industries, while most businesses strive to reduce costs on it. Though...
Polkadot (DOT)
What is Polkadot (DOT)?
Polkadot is the 4th largest cryptocurrency in the world. It provides an open-source sharding multichain protocol. Polkadot is the cross-chain network...
Are stablecoins the Cryptocurrencies of the future
A stablecoin is a
cryptocurrency that is designed to have stable price characteristics. The
ultimate goal of stablecoins is to be a stable digital form of...
Launching your ICO 5 useful tips
ICOs, or Initial Coin Offerings, have proven themselves to be quite a revolutionary method for start-ups to raise funds for their cryptocurrency projects. Not...
Why business owners should collaborate with still life photographers
Businesses are constantly striving to improve their profit margin. Because of this, they are constantly investing in their marketing and branding in an attempt...
7 Types of cameras you must have
Buying a new digital camera can feel overwhelming. There are just so many cameras from which to choose. The variety of options can leave...
How to monetize an app?
When you develop a mobile app, there are always two reasons for creating it: making your audience happy and earning from that developed app.
Monetizing...
Best European Web Development Companies
The Eastern European software outsourcing market is one of the most promising in the world. According to Eurostat, there are 1.7M tech experts who...
The importance of online reviews in 2020
The Statesville Landmark newspaper from 1891, reads “Money doesn't grow on trees here yet”
This means that cash is something that must be earned and...
The Best Types of Hosting to Consider and Why in 2022
Researching the best hosting type for your business might quickly get confusing and cumbersome. After all, you have at least a dozen types and...