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Welcome to Business Case Studies, previously known as The Times 100, Business Case Studies offers an extensive library of over 600 real-world case studies covering a range of essential business topics. Our comprehensive business theory pages provide insights into every area of business knowledge.In our eBook store, you can download PDF versions of all our case studies, purchase collections, or explore our audio and print options. With access to over 8,000 articles on business, lifestyle, and technology, you’ll find guidance on starting a business, small business trends, marketing tips, trading, cryptocurrency, and more.

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  • Case Studies

    Increasing employee engagement through HRM

    Harrods is a brand that is recognised all over...

    Operating globally through technology

    This case study focuses on how information technology enables...

    Using market research to develop a product range

    The Coca-Cola Company is the world’s leading and best...

    Building an airline through brand values

    Anybody who has bought a car will tell you...

    Balancing the marketing mix through creative and innovative strategies

    The Kellogg Company was founded in 1898 by W.K....

    Motivating and engaging employees for better business

    Virgin Media was created from the merger of NTL,...

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    Business Dictionary

    What is Hyperautomation in Supply Chains

    Hyperautomation represents a significant evolution in the realm of...

    What is Fractional Ownership

    Fractional ownership is an innovative approach to asset acquisition...

    What is AI in Content Creation

    Artificial Intelligence (AI) has emerged as a transformative force...

    What is Predictive Demand Forecasting

    Predictive demand forecasting is a sophisticated analytical process that...

    What is Buyout

    A buyout refers to the acquisition of a controlling...

    What is Market Entry Strategy

    Market entry strategy is a critical component of business...

    What are Machine Learning-Driven Market Predictions

    In recent years, the financial landscape has undergone a...

    Case Studies

    Innovation in infant nutrition – Cow and Gate Next Steps

    In the modern world, many consumers have opportunities to buy and use an ever-increasing range of goods and services....

    Using market research to improve consumer focus

    Not so long ago, many organisations were quite prepared to take production decisions without any proper analysis of their...

    Building a better business through communication

    In a social world, businesses are social organisations. Within any organisation, there is a maze of pathways along which...

    Motivating and engaging employees for better business

    Virgin Media was created from the merger of NTL, Telewest and Richard Branson's Virgin Mobile and is a part...

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    Case Study PDF's

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    Long term maintenance of a classic brand name in full…
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    Coffee – The Supply Chain in full in PDF format…
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    Kit Kat: Revitalising a Brand Leader in full in PDF…
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    From bean to bar – the production process in full…
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    Business Dictionary