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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Honour the past invent the future

BIC® is one of the global brands whose brand name is closely associated with the company's products e.g. BIC biros. In the modern world,...

Engaging consumers through word of mouth marketing

In today’s society, consumers are bombarded with promotional  messages from organisations. Consumers receive these messages when they listen to the radio, watch television, read...

Building the future of English football

The Football Association is a unique organisation. It has no shareholders, it is not tasked with making a profit, it does not manufacture a...

Using business TV within a changing organisation

Internal communications occur between various members and parts of an organisation and, usually, there are several different ways of delivery. Communication is a two-way...

Using effective communications

Although they might not know it, when people are at work they engage in the process of communication all the time. For example, they...

Motivation in action

Motivation is a driving force within an individual to do something well. Motivation is particular to an individual so it is important to find...

Managing financial risk

There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...

Budgeting and strategy

What is a budget? A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...

The role of investment trusts in the capital market

The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...

Staying ahead embracing new technologies in a new digital world

Today we live in a digital world in which information can be communicated rapidly and efficiently, and in which images, sound and text are...

Innovation the route to winning

The business world is a moving target. It has changed rapidly over the last 20 years and is continuing to do so at an...

Developing a stronger customer focus

Customers are not simply looking for good products. Rather, they seek good products which address their individual needs and buying requirements. The result is...

Balancing stakeholder needs

A stakeholder is anyone who has an interest in what a business does or an influence upon the business. Large organisations have many different stakeholder...

Using innovation to improve performance

Within all types of organisations, managers need to constantly ask themselves ‘Where do we go from here?’ This is because, in a changing and...

Franchising and entrepreneurship

What is franchising? McDonald's is an example of brand franchising. McDonald's, the franchisor, grants the right to sell McDonald's branded goods to someone wishing to...

Business ethics and sustainability in the steel industry

Steel is a unique and vital material. It touches almost every part of modern life. It is a key element of our infrastructure. From...

Promoting sustainable development

Suppose that every person in the world were to demand goods and services in the same quantities as people in western industrialised nations demand...

Creating a corporate social responsibility strategy

Amway is one of the world's largest direct sales organisations with over 3 million Independent Business Owners (IBOs) in over 80 markets and territories....

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Supporting agriculture to create sustainable development

Stretching from Cape Town in South Africa, across the Sahara Desert, to the Mediterranean Sea in the north, Africa is the world's second largest...

Managing a store relocation project

This case study describes the relocation in 1994 of the Marks & Spencer store in Kendal. The situation presented is a relatively unusual example...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

Our business theory pages cover all the topics you need to know in business.

Types of customer

Organisations will often set up different structures to deal with different types of customer customers. This is because they will often give some groups...

Investment appraisal

One of the most important long-term decisions for any business relates to investment. Investment is the purchase or creation of assets with the objective...

Elasticity of demand

When you raise the price of most items, people will buy less of them. For example, when one airline raises its price, air passengers...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Want to reduce eCommerce customer churn start with customer service

In ecommerce, a lost sale is more than lost revenue. It actually represents a missed opportunity to retain a customer over the course of...

How to understand the eCommerce audience

The target audience is a group of people who are existing and potential consumers of the goods. As a rule, they are united by...

Choose an Envelope that Suits Your Purpose

In the early days, letters were the only means of long-distance communication. Sealed in an envelope it would take days for it to reach...

Tips for choosing a brand logo

Don’t underestimate the importance of your logo. Too many fashion startups do not put in the appropriate effort when it comes to creating a...

Who to work with to grow your business

Getting a business off the ground can be tough, but something that’s just as difficult is to continue to grow it once it’s established....

Specscart

Specscart is a Manchester-based eyewear startup that’s on its mission to change the way people perceive eyeglasses. What image do you paint in your...

Business advantages of using a US based translation company

As the globalization is advancing every day on a greater level, it allows businesses to reach out to different countries or areas where the...

Energy optimization: why and how you should do it

For years, energy optimization has been viewed by many to be the best way of reducing energy costs. Recent research has been able to...

How to renew the trademark registration

A lot of businesses have already started the trademark registration in Dubai because they are very clear about the fact that it is really...

Why your business should have a financial broker

Running a business is a very difficult thing to do. With the current uncertainty about the stability of global markets moving forward, it has...

Why Everyone, Regardless of Wealth, Should Consider Investing in Art

Art investment has traditionally been seen as the preserve of the wealthy. However, in recent times, this perception has shifted dramatically.  Investing in art is...

Guide to Coronavirus Business Interruption Loan Scheme (CBILS)

Pandemic’s Effect on the Economy COVID-19 has had a severe impact on the economies all around the world. Britain has not been an exception. The...

Manage employee’s personal problems

No matter how thorough your business plan is, you will always face challenges in business. They come in many guises: the introduction of new...

How to succeed in a job interview: things to do before the interview

Interviews are tough going and succeeding in them can be something that is down to the smallest of matters. Here are some tips to...

4 tips for business owners

If you’re a business owner, you’re going to love this article because we’re going to give you 5 actionable tips that will accelerate the...

Instagram Marketing Strategy For E-commerce: Learn From The Best Brands

Instagram is an effective platform for E-Commerce entrepreneurs that offer a lot of marketing potential. Instagram E-Commerce is undoubtedly one of the fastest ways...

Hiring outside editor business blog

When you operate a business, you’re always looking for new and inventive ways to market the products you sell or the services you provide....

6 ways to become Instagram famous

Instagram automation Instagram is the fastest way to make a claim about yourself. When you look at the famous bloggers, you ask yourself a question...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Motivational study tips for a successful online learning

Staying motivated is one of the biggest struggles in online learning that could affect even the most determined student. Managing exam stress and boredom...

Can international schools help to produce ethical stakeholders of the future?

The last few months have certainly been testing for everyone regardless of which continent they may be based. The tendency of us all to...

Hidden work perks teachers should consider asking for

To anyone outside of the profession, teaching looks like it already comes with a good set of perks. Six weeks off every summer, what’s...

All the markets that use bonus codes

Bonus codes represent a common form of incentive used across a wide range of sectors to attract customers, promote products, or reward customer loyalty....

Online Sports Betting With1xBet

1XBet is an online gambling/betting house with operations in almost every continent of the world. In fact, it is one of the biggest and...

How to Gamble on CSGO Gambling Sites in 2023?

CSGO is one of the most popular first-person shooters, with its working economy based on skins, agents, and other cosmetics. Since they have accumulated...

The Art of Digital Escapism: Exploring Virtual Reality Casinos

Virtual reality (VR) technology represents a groundbreaking leap forward in the online gambling industry, offering players an immersive and interactive gaming experience that surpasses...

6 Games That Actually Improve Your Brainpower

Our brain is arguably the most important organ in our bodies. It basically controls our ability to think, feel, and behave. Not everyone thinks...

How blockchain is changing video gaming

Things are always changing for software developers which makes the occupation challenging and exciting. Technology doesn’t stay still even for a moment. The latest developments are changing the...

Marijuana the new approach

Marijuana has been accustomed to a lot of criticisms over the years, the stigma and impression people have whenever you mention marijuana was and...

CBD industry growth analysis for 2020

Currently, the CBD market in the USA alone is estimated to be worth around $7 billion dollars, this is an increase from 2014 where the figures...

Why it is important to talk about your problems

Hi, my name is Mesahary. I have been through a lot of challenges and disappointments in my life and they have helped me to...

How to Sell Art Without Holding Stock

There are so many ways to get your art out into the world these days, especially online. Whether you showcase on Instagram, sell on...

Sculpt leather jackets – which one should you buy?

Arguably, Sculpt leather jackets are the most timeless piece of clothing available; but suede takes it to a different level. Seeing someone in the...

5 Ways to Wear a Bathing Suit With Confidence

It's time for the swimsuit season, pool parties, and warm weather. There is never a better time to feel fantastic and look amazing. Many...

4 Things to Consider When Choosing a Digital Bank

It's no secret that the world is becoming more digital. While this can pose a whole new set of problems in terms of job...

Find the best investment opportunities in Cyprus

When you’re looking for a new investment opportunity, you should certainly look at the wide range of opportunities available to you in Cyprus. Why? Because the...

How to select the best travel insurance plan

Travel insurance is an important component when it comes to planning a trip. Travel insurance protects you from unforeseen emergencies like trip cancellation, medical...

Top Tips for Buying a New Car for Your Fleet

Considering investing in a company car for your business? Or perhaps you're thinking about upgrading your current fleet? A company car can make a...

Ways to personalise your business fleet

If you are a business owner who uses a fleet of vehicles for your operations, it is important to ensure that your fleet stands...

Car leasing business versus personal

When you are thinking of leasing a car it can be difficult deciding whether you want to do this personally or through your business....

How to choose the right floor matting solution for your business

Choosing the right floor matting for your business might not be at the top of your agenda, but there are a host of health...

What are the most important things you should know before buying a property in Dubai?

If you want to move to Dubai, it makes sense to find out what it's like to live here. In our article, we have...

What Industries Have Proven To Be the Best Real Estate Investments So Far?

Real estate investment has long been recognized as a reliable and profitable wealth-building strategy. Real estate has attracted global investors as an asset class...

Tips To Choose the Best Canadian Train Trips

The best way to see Canada’s spectacular scenery is through train journeys. The vast and diverse landscape of Canada can be fully appreciated if...

How will covid 19 affect UK visa holders and sponsors?

The COVID-19 outbreak was announced as a pandemic by the WHO on 12 March 2020. As self-isolation and travel bans continue to stretch. The...

Reasons Why Italian Dual Citizenship Is Worthwhile

The concept of dual citizenship is gaining popularity among Americans these days. Millions of Americans join the race for a second passport every year....

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Seamless voice communication with Zadarma

VoIP providers vary significantly from relatively small local providers to large global conglomerates. There are a variety of options out there and often it...

Algorithms that Will Power the Next Digital Age

Technological innovations are redefining the future of almost all industries. The upcoming age will be the digital age with the implementation of technology, algorithms,...

5 Ways to Boost Office Productivity with Technology

Boosting office productivity is a common goal for a lot of business owners. We want our employees to get as much done as they...

Why are Container Registries So Important to DevOps?

Ever wondered what happens with all the container images, code, or other data uploaded on Kubernetes or any other development app? Is this storage...

Growing demand for Microsoft 98 366 certified professionals

In one of the recent survey published by industry experts shows that in coming days, approximately 80% of IT support roles would require a...

How Often is the Public Cloud Being Used Today by Modern Enterprises?

Cloud-native technology has been shaping the way businesses operate over the past decade. The safe and secure storage of data has evolved rapidly to...

Easiest Crypto Bot to Use

Did you know that automated trading has been in existence since 1949? You shouldn’t struggle to make manual trades when you can automate everything...

Can Cryptocurrencies be used in business?

Credits: Fintechzoo.com. available on Internet: (online, 01/16/2020) Modern technology allows us to pay without having money physically with us. However, all processes are managed by banks and often...

Launching your ICO 5 useful tips

ICOs, or Initial Coin Offerings, have proven themselves to be quite a revolutionary method for start-ups to raise funds for their cryptocurrency projects. Not...

How to monetize an app?

When you develop a mobile app, there are always two reasons for creating it: making your audience happy and earning from that developed app.  Monetizing...

iOS vs Android: what’s the best choice for your mobile app?

Want to conquer the market and stay ahead of your competitors? In that case, having a mobile app is a must. But this is...

How to promote an app

Promoting an app is becoming increasingly challenging. Why? Over the years the number of mobile apps have increased significantly. As of today, there are...

Web Design Trends to Boost Your Engagement

With most businesses utilizing the power of the World Wide Web to reach more potential customers, having a great business website is now more...

How to Make Your Online Presence More Mobile-Friendly

Regardless of the industry, having a strong online presence is everything. Nowadays, the vast majority of customers rely heavily on the internet when seeking...

Top 10 SaaS services build business website

Looking for a business website designer? Well, all the good website creators charge a lot, while the cheaper services do not meet your standards....

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