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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Meeting customer needs – young savers
This market research case study illustrates customer orientation by showing how Yorkshire Building Society has carried out detailed research into the financial requirements of young people...
Reshaping a well known brand
Consumers make many different buying decisions every day. It is important that large companies developing products for the consumer market-place understand the many factors...
Promoting the brand
Entrepreneurship happens when someone sees a market need and has an idea that will satisfy that need. The entrepreneur follows up, explores and develops...
Competitive advantage through diversity
In 1901 county surveyor Thomas Hooley noticed a fallen barrel of tar that had split open in the road. The mess had been covered...
Devising a communications plan
Research shows that children benefit from eating a healthy breakfast prior to the start of the school day. However, too often children have no...
Meeting business needs through workforce planning
Constant change places demands on organisations. To meet these challenges, organisations need to be dynamic and adaptable. They need to have the right people...
Using cost benefit analysis to appraise investments
Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...
Managing trading risk
This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...
Planning a budget
Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange.
The business is...
Taking flight into the future
One of the most significant economic developments is the internationalisation and globalisation of commerce. Almost every type of business is influenced by global events...
Integrated information systems seeing the whole picture
An independent research organisation recently examined the work practices of 1,501 companies in six countries. They found that disorganised work practices within these business...
Taking a long term view developing fuels for the future
How we use oil is becoming an increasingly important issue. There has been growing concern over society's dependence on oil, the impact of vehicle's...
Using planning to construct a better future
Planning is the process of deciding what you want to achieve in the future and then thinking about ways of making it happen. First...
Businesses and taxation
Business growth
Many business owners regard business growth as desirable. So, too, do governments. There are many ways in which businesses can grow e.g. by:
increasing...
Developing ethical business strategies
CIMA, the Chartered Institute of Management Accountants, is the world's largest professional body of management accountants, with over 203,000 students and members in 173...
Using technology to improve economies
Vodafone is a leading international mobile communications company with interests in 27 countries and partnership agreements with a further 40 countries, including Safaricom in...
Competing in a highly regulated environment
Most UK citizens are familiar with the National Lottery and its potential for making millionaires of people who manage to select the ‘winning’ 6...
Fuelling the digital revolution
Today, ARM is the leading provider of 16/32-bit embedded RISC microprocessor solutions. The company and its unique partnership business model, have greatly influenced the...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Building on a fashionable brand image
Perceptions are the ways in which consumers see and interpret information about objects such as brands and companies. For example, everyone will have a...
Responding to changes in the market environment
Jessops has been a leader in the photographic business for over 75 years. The Jessops story began in 1935, when Frank Jessop opened a photography...
Developing employees as organisational assets
Kingfisher plc is one of Europe’s leading retailers based around three main sectors - DIY, electrical and general merchandise. The company employs over 130,000...
Our business theory pages cover all the topics you need to know in business.
Methods of analysing marketing opportunities
Methods of analysing marketing opportunities involves collecting, recording and making sense of all the available information which will help a business unit to understand...
Motivation and leadership
Leadership goes beyond management. Management involves getting things done using the resources of the organisation, and the formal patterns and rules within the organisation....
Trends in ownership and control
The owner of a business is the person who owns the business - i.e. has put the financial capital into the business and takes...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Launch new product make sure packaging 5 things
In a recent study conducted by Ask Your Target Market, 70% of the consumers polled said that the way a company packaged their product...
Online purchases
The employment of the Internet makes purchasing of products a bit easier nowadays. With only a few clicks, customers can get the goods they...
How a fresh pair of eyes could help your business
Whilst outsourcing became popular in the wake of the Great Recession, this was largely due to the pressing need for businesses to reduce their...
How To Keep Your Start-up Connected
The virtual office has become a reality in post covid times. It is increasingly being opted for by start-ups trying to keep down their...
Why start ups must consider currency fluctuations in order to survive
The currency markets are something you may not think have much of an impact on you unless you are a forex trader or have...
Growth Financing a Finance Channel for Start-up Company
Business is extremely vital in meeting society's requirements. Commercial, professional, organizational, and innovative activities are all included in the term business. Business is a...
4 Ways to Dispose of Electronic Waste in Your Business
With new technological advancements coming up each day, electronic equipment has become part of most business operations. These devices enhance efficiency and productivity from...
How Important Are Transcription Services In The Legal Industry?
Transcription services are used for multiple purposes including business, medical and legal. The legal industry in particular often heavily relies on transcription services to...
Oil Prices on an Upward Trajectory: Are the High Prices Here to Stay?
An oil production pump
The global oil market is in confrontation with an array of risks, as some imminent policies could push crude prices to...
How to effect a policy of insurance if you need one out of the blue
If you want to buy a car or a used car and still save the money, read this article – it is important. Check...
Nothing is certain in the trading profession
If you think life is going to be the same after graduating from a good institution, you are wrong. After that, you will have...
Mastering the Future: A Guide to Seamless Tech Integration for Accountants
In the dynamic landscape of 2023, technology emerged as the protagonist, with cutting-edge innovations like automation and AI dictating the pace of progress. Yet,...
Using skills tests to reduce the cost of a bad hire
The cost of a bad hire is significant. It’s been estimated that an error in the recruitment of a new employee can cost 2.5...
Are driving jobs worth the risk?
People have to work. We work to provide ourselves and our families with the basic essentials of life such as food, clothing, and decent...
Training behind UK businesses what options are available
Training has always been a vital and valuable tool used by UK businesses. However, in today’s digital world the type of training required in...
How to properly create and grow your personal brand
With the alarmingly fast rise of the internet and connectivity between people on Earth, it feels as though it’s become harder than ever to...
4 Ways to Grab the Attention of Instagram Influencers for your crowdfunding campaign
Getting social media influencers on Instagram to promote your crowdfunding campaign is a great way to boost interest and get the attention your brand...
4 fantastic ways to enhance your brand
The key to
the success of any business lies in its branding.
You could be
producing the best products on the market but if consumers aren’t...
Italian medical schools
If you are actually looking for a medical school that can groom you into becoming a world-class medical practitioner, Italian medical schools should be...
The importance of business education in modern society
The effects of business activities are felt across the lives of all people. This effect is here when ordinary people continue to work and...
How to ask to write a marketing essay and who can write on behalf of you
Stop worrying about unnecessary things to which you considered most important but cannot accomplish due to many reasons. Online support and assistance of expert...
New Ideas vs. Old Ones. Does Novelty Matter?
The Adventures of Tom Sawyer writer Mark Twain once said that there’s no such thing as a new idea. Anything ‘new’ is simply a...
Choose attractive online slots and win big
Slots are some of the most popular games you can find in online casinos. They are by far the most attractive and exciting to...
The Exponential Growth of the iGaming Affiliate Marketing
There has been a steady growth in the popularity of iGaming as well as the expansion of Internet affiliate marketing.
This opens various opportunities...
Guide to the Smileton dungeon in Final Fantasy 14
Dungeons have always played a special role in MMO RPG projects and Final Fantasy 14 is no exception. Extreme difficulty zones with challenging bosses...
New technologies boost gaming companies
Since its inception, way back in the 1940s, the video game industry has
always been in a process of evolution to keep up with the...
How to Choose the Perfect Gaming Laptop
Laptops are a versatile type of computer that can work in the office, as a business tool, or even for entertainment like playing games....
4 most popular cosmetic surgical procedures in the world
Plastic surgery is growing more popular day by day with millions of surgical procedures performed every year in the world. You can conclude the...
Why Is It Important To Know Your Genealogy
Genealogy is a divisive topic whose impact on people is profound. Many people have a limited scope of what the past looked like. To...
Best dog food for your dog – what you need to know
(Picture Credit: Getty Images)
When looking for the best dog food for your dog, there are many factors to consider. Dog diets are formulated for...
The Benefits of Personalised Cards
Sending a personalised card has become a popular way to show someone you care. It can be something as simple as sending a birthday...
Is technology spoiling sport
There is no doubt that technology has improved all of our lives. This is from lifesaving medical procedures to everyday uses such as smartphones,...
What Makes a Bank ‘Ethical’
The word ‘ethical’ is hard to pin down. A single behaviour or act can be ethical while the overall nature of an enterprise or...
Understanding No Exam Life Insurance
Depending on the policy you go with, you may or may not have to go through with a physical medical exam. However, there is...
Taking out a personal loan to pay business expenses: What options do you have?
There are many reasons why you might want to inject cash into a business. Maybe your customers have not yet paid what they owe...
7 Top Tips For Buying Your Next Vehicle
When it comes to buying a new vehicle, can be a daunting and overwhelming task. From researching models to negotiating prices, there are a...
Tips to buy a car with bad credit
You will want to make sure that you can afford the payments even though you have bad credit and are in need of a...
Why transmissions are so costly to replace
Why are transmissions so expensive to replace? There are several factors that go into determining how much new transmission costs. Generally, the more expensive...
Few tips to light up and bright up your place
Lightening up your home is a bright idea to improve the way it looks and also to increase your home’s value. It would fetch...
5 Points to consider if you want to invest in a holiday let
Whether you’ve had a windfall or want to invest some savings, a holiday let might be one option that you are considering or if...
How to Choose the Right LED Lighting Strip.
Many individuals love to use LED light strips because of their versatility. These strips are useful in different ways, including in display window illumination...
How will covid 19 affect UK visa holders and sponsors?
The COVID-19 outbreak was announced as a pandemic by the WHO on 12 March 2020. As self-isolation and travel bans continue to stretch. The...
How to make a featured online hotel booking website
The modern world has been witnessing the power of the internet and its advancement since it has developed. Every online business, whether it is...
How the UKs super commuters are maximising their journey time
It’s common to hear about companies that were started
around a kitchen table, but public transport can be equally fertile ground for
launching a business or...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Must have office gadgets to boost your productivity
Everyone wants to be the cool guy (or girl) at the office. Your laptop looks sleek. You dress to kill and everything about you...
Are UK banks rebuilding consumer trust with digital services
There can be little denying that the banking industry has gone down in the public’s estimation in recent years. Indeed, the industry is currently...
How does an IT company help businesses?
In today's business industry, getting in touch with a reliable IT company is the best gift you can give to your business. With increasing...
Looking for a good VPN service? NordVPN is your best bet
The award-winning NordVPN has always been one of the most trusted VPN service providers in the industry. They have more than 12 million users...
4 Awesome Ways that the matestation PC Can Supercharge the Way You Work
The new matestation PC is a value-packed solution that may boost your productivity. The matestation PC delivers a unique and original suite of features...
Popular Java Webs Scraping Libraries
If you intend to use Java, one of the famous programming languages, you should consider which libraries you want to use for web scraping....
Cryptocurrency For Change: Why We Need More Women On The Blockchain
Why We Need More Women On The Blockchain. Though grotesque, it is a hard fact that women in Cryptocurrency trading are underrepresented.
According to a...
What is the Difference between DeFi Coins and Tokens
Cryptocurrencies, coins, tokens. For a person who is just discovering the world of crypto, all these concepts look like synonyms. The fact that all...
The Latest Updates From The World Of Crypto Patents
Are you trading in Crypto coins? Or do you want to start automated trading in crypto? It is possible for beginners to feel a...
iOS vs Android: what’s the best choice for your mobile app?
Want to conquer the market and stay ahead of your competitors? In that case, having a mobile app is a must. But this is...
Mobile app: a must have integration for any business that wants to keep on thriving in great measure
In the last few
years, mobile apps have revolutionized different aspects of the business sector
to a meaningful extent. There are numerous businesses that have been...
7 apps for automation your work in 2020
A sprouting growth of tech has driven considerable changes to the workplace. Automation has created new opportunities for offices, allowing employees to save time...
The San Diego live streaming & webcast industry
San Diego stands among a few others as one of
the world’s top cities for science and technology. Companies such as
Scripps Health, Qualcomm, Nokia and...
Reasons to consider special hosting for your online store
Are you looking to take your online store to the next level? If so, you might want to consider special hosting options that are...
How to build online presence for your business 
The online presence of your business allows you to connect with potential customers while increasing the legitimacy and stature of your business. Modern customers...