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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Using market research to improve consumer focus
Not so long ago, many organisations were quite prepared to take production decisions without any proper analysis of their market. Sometimes decision-makers hit on...
Creating value brand management
The environment in which an organisation competes will provide both opportunities and threats that influence its long-term strategic development. Organisations, therefore, have to analyse...
Sponsorship and the marketing mix
Vodafone is the world’s largest mobile telecommunications community, employing over 65,000 staff and with over 130 million customers. The business operates in 26 countries...
Apprenticeship training within the steel industry
Sheffield Forgemasters International Ltd (SFIL) is a steel producer and engineering company. Based in South Yorkshire, the heartland of traditional steel production, the company...
Using management training to build a better business
The term 'learning organisations' has become widely used in recent years. This is applied to businesses that best adapt and change so that the...
Competitive advantage through diversity
In 1901 county surveyor Thomas Hooley noticed a fallen barrel of tar that had split open in the road. The mess had been covered...
The role of investment trusts in the capital market
The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...
The role of asset management
British Aerospace is a world leader in aerospace and defence with annual sales exceeding £8 billion and an order book of more than £22...
The importance of accounting standards
PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...
Adding value through health and safety
Adding value to a product involves making it more desirable and better for the final consumer. Ways of adding value to a product or...
An integrated approach to customer service
When customers buy a product or service they are increasingly aware that they are also buying an element of service that goes with it....
A Beginner’s Guide to Inventory Management
Are you tired of running out of stock at the worst possible time? Or struggling to keep track of what you have in your...
Sectors of industry
OPITO The Oil & Gas Academy is the focal point for skills, learning and workforce development in the industry, delivering the right skills for the...
Vision values and mission in driving strategy
The familiar blue and yellow colours of the IKEA logo (also the colour of the Swedish flag) can be seen in stores in 18...
Supporting new business start-ups
Barclays is a major global financial services provider. It operates in over 50 countries and employs more than 156,000 people. In 2008, Barclays had...
Doing better by the environment
The environment is a key subject that affects us all. Protection of the environment and the move towards sustainable development remains a responsibility that...
Focus on convenience trading
In the closing decade of the 20th century, the UK retailing industry has witnessed massive change mainly due to an increasing domination of major...
Creating a supportive business environment for SMEs
In the past there was always a belief that large corporations with the ability to develop mass-production techniques and gain from economies of scale...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Building a brand in order to sustain its life cycle
Preparing to make a strategic change
Before committing resources to creating the family of All-Bran brands, Kellogg needed to conduct research to discover whether a...
Transforming the marketplace
The Internet has been around since 1969. It started as a defence network that linked the computers of a few researchers and military bases....
Rebranding a corporate image
When Will Kellogg accidentally invented a new breakfast food in Battle Creek, Michigan in 1894, he did not realise that he was on the...
Our business theory pages cover all the topics you need to know in business.
Using a cash flow forecast
A forecast is an estimate of future figures based on experience. You can make forecasts about all sorts of events e.g. the weather, the...
Investigating methods of making and receiving payments
There are a number of ways that businesses and individuals can make payments to others. Typical methods of making payments include cheque payments and...
Decision making
A business organisation is a decision-making unit that sets out to produce a product in the form of goods or services. Key decisions need...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
4 eCommerce business tips to improve your business
If you want to start an e-commerce business, it is not as easy as you might think. Also, if you are running a thriving...
Supply Chain Innovation in Times of Disruption: The Key to Competitive Retail
Bottlenecks at international ports. Shipping containers piling up. Empty store shelves. Price spikes for consumer goods. These woes have thrust the supply chain into...
Tips to choose the best logistics provider
Finding a good logistics provider is very crucial for any company. Finding the best provider is not an easy process as it includes many...
5 Reasons a side hustle is ideal for people new to business
If you’re not a seasoned entrepreneur, you may be wondering how to get your first business off the ground. For many people, a side...
Brandnic showcase the benefits of choosing the right brandable domain name
Most businesses have a web presence now, and there are a lot of advantages to getting online and selling products to a wider audience...
How to Handle Customer Reviews: A Basic Guide
Did you know that 94% of people read customer reviews before making a purchasing decision?
When reviews come in, you'll get some good reviews and...
These Tips will Help you to Expand your Business, Irrespective of the Economy
Expansion and growth are of course, key goals for a lot of business owners. The main issue is, how can you expand your company...
Six mistakes companies make during international expansion
Every business owner is bound to make a few slip-ups during international market expansion, but some missteps are costlier than others. Here, we count...
How to Register Your Trademark Internationally
You’ve registered your trademark in the United States and have enjoyed the benefit of national protection for your brand. Now you want to take...
7 Things to know before getting an accountant
Whether you need one for help filling out your taxes or to provide financial guidance in running a business, choosing the right small business...
The important role of accounting in your business
Running a successful business requires you to implement an effective system that can track all financial activities and expenses. You need to gather accurate...
Crypto Payment Gateway with Opencart
With the rapid expansion of technology, online infrastructures are becoming more popular and prevalent. In the last few years, perhaps the most revolutionary advancement...
How to be someone you’d want to work for
Almost every one of us has had a manager who is unapproachable, constantly irritated, has unrealistic expectations, and makes work a total nightmare. It...
Training and development tips for business
How much money was spent on training and development by your organization last year that failed to deliver the results you were looking for? ...
Tips for Building and Sustaining a Strong Company Culture
The most successful corporations work hard to create a company culture that people admire and identify with. Of course, forging a strong corporate identity...
5 tips planning last minute event
Planning an event is complicated as it is; planning one at the very last-minute is certainly tricky. However, even the most experienced event planners...
The Top 4 Benefits of VPS Hosting for SEO
The hosting provider's effect on a website's capacity to rank well or poorly is a topic that’s often mistakenly disregarded when talking about SEO....
Top Cost Effective Customer Acquisition Strategies for B2B Tech Companies
One of the top challenges of B2B tech companies is how to keep customer acquisition as cost effective as possible. If you spend too...
5 benefits of graduating in business studies
We all do business; some will say that it makes the world
go ‘round. Well, in a way it does. Business creates job and improve...
MBA ideal next step toward dream business career
If you’re working towards a lucrative career in business, then furthering your education may be one of the next things on your agenda. Whether...
4 pitfalls stay away
Case studies are powerful marketing tools that can positively impact your business’s sales and attract new customers. Case study articles feature real customers who...
Are online casinos a viable business model
There are millions of different online ventures that you can set up which all have different pros and cons. The online gambling industry is...
Promotional tactics to learn from online gambling companies and how companies can learn from them
The internet is a terrific way to generate money, but it is also a very competitive market and implementing innovative online casino marketing ideas...
Making a business of sports betting
More and more punters are now turning to sports betting as a means of business and their day to day job. This comes with...
How online gaming developers can reach a wider audience
The online gaming sector represents one of the largest and most lucrative digital industries in existence. Large firms such as Betway attract millions of...
In the Minds of Masters: Exploring Insights from Top Solitaire Players
Online Solitaire has been a popular pastime for many people across the globe. The intrigue and challenge posed by this timeless card game have...
OSRS Best Weapons to Obtain
The most useful or strongest weapons
Any adventurer worth their salt won’t leave home without a weapon. The world is filled with both wonders and...
Lead Like a Pro: Leadership Strategies for Enhancing Workplace Mental Wellbeing
Are You Leading Like a Pro? Here's How!
Let's face it, being a leader isn't just about hitting targets and climbing corporate ladders. It's...
Top 5 UK CBD Oil Brands for 2022!
The CBD supplement market is huge and estimated to get larger, but commonly the largest brands and companies in the cannabis supplements industry hail...
Vintage jewelry as the perfect gift
Jewellery is a timeless favourite gift for birthdays, anniversaries, engagements or other special occasions. Anybody can buy a piece of modern jewellery. It’s not...
How to Accessorize Your Look
To truly look sharp, a man has to get accessories right. For better or worse, accessories contribute a lot to the vibe you're putting...
Viatcheslav Kantor and art
Russia, since almost the last decades, turned out as a strong marketplace for the artwork. This is happening because the art collectors like Dr....
Top 10 popular sports to follow
A huge number of important sporting events are planned, which will be watched by the whole world. Among them: are the Winter Olympic Games,...
How to sell car to junkyard? 7 spectacular steps to make money!
Wondering how to sell car to junkyard? It's understandable, it can be overwhelming, especially considering why you would be selling it.
It could be that...
Getting a loan beats getting credit
Getting a loan can be a reliable solution in a time of financial need, but many prefer to get a credit card instead. For...
What is One-Click Payment and How to Use
Long gone are the days when in order to make a bank transfer to another individual it was necessary to make a long queue...
Campervan Vs. Motorhome: Ultimate Guide
Campers and motorhomes are great vehicles to travel by, but they have some differences. If you want a great way to see the world...
How To Score The Best Car Loan
Who doesn’t want to get the best car loan interest rate? But how do you do it? Some simple tips can help you save...
The Benefits of Autonomous Driving
Like any other industry in the world, the automotive industry is facing a lot of innovation and new technology that is coming to the...
How you can make your house safe by installing an efficient guttering system
Do you want a house that will stand the test of time and harsh weather conditions? If yes, then your house needs a quality...
Abdullatif Al Shelash Explains Saudi’s Push To Increase Homeownership
Sheikh Abdullatif Al Shelash says homeownership in the Kingdom of Saudi Arabia is more popular than ever and Saudi Home Loans where he sits...
High-End Painting Contractors In West London
Are you searching for the best painting and decorating contractors in West London? If yes, do not skip this article.
Searching for top-quality painters must...
6 vacation rental business tips for 2020
There has been a substantial increase in the peer to peer vacation rental industry in the past few years with many people using their...
What are Canadian national pardons and how do you get one
Canadian national pardons have the roll of erasing a crime from your criminal record. This means that you can become fully rehabilitated in the...
Enjoying Snowy Vacation With Your Family on a Budget
Our desire to interact with new visual stimuli thus get away from our daily routine and go on an adventure gets more intense in...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
The advantage of internet telephone for small business
The Voice over IP (VOIP) technology is not a new one, being only a little younger than when the Internet was first announced. However,...
4 Types of one drive migration tools for different workloads
Growing businesses efficiently and flexibly need consistent work. But with new technologies, business environments and processes are also changing. Businesses are choosing to switch...
How technology has made businesses more efficient
Technology has come a long way and still has a long way to go in many respects. It has revolutionised the lives of people...
Tailoring Microsoft Dynamics 365 to your needs 3 quick tips
Microsoft Dynamics 365 is a cloud based enterprise system and combination of ERP and CRM. It’s extensive and hugely flexible, however you need to...
Anthony Constantinou- Bridging the Gap Between AI and Decision Science
Many gems worldwide have created the best history in every field of life. Today, we will tell you in detail about Anthony Constantinou, currently...
Sign Documents Online With E-signature Solution to Grow Your Business
In this modern world, advanced technology has transformed the way we sign and authenticate documents. Traditional methods of putting signatures on documents are being...
5 Reasons Why Bitcoin is the Future of Online Casinos
Today there are many casinos, both physical and online, that already accept cryptocurrencies. A situation where the market is dominated by traditional currencies has...
Is CFD Trader Scam or Real? Read Our Review
The popularity of online CFD trading has seen a massive spike in recent times. CFD Trader is a great choice if you are a...
Importance of a cryptocurrency wallet in blockchain applications
In this guide, we’re going to explain just how important having a cryptocurrency wallet is when it comes to blockchain applications (cryptocurrency and exchange...
Expert tips to launching a successful mobile app
If you are considering dipping your toe into the world-wide-web of mobile apps, you should probably read this before you call a developer. The...
How to promote an app
Promoting an app is becoming increasingly challenging. Why? Over the years the number of mobile apps have increased significantly. As of today, there are...
Can a mobile roaming tariff be tailored to an individual business?
Although mobile network operators provide some level of flexibility in their roaming tariffs to suit their customers' requirements, often this entails longer contracts that...
How to build online presence for your business
The online presence of your business allows you to connect with potential customers while increasing the legitimacy and stature of your business. Modern customers...
Understanding How End-to-End Website Development Works
You may have heard the term “business case study” before. It refers to a real-life business and what it does. Other times someone might...
Josh Rathour – marking an impactful online presence from scratch
When every month WordPress users post around 70 million posts, how can newcomers begin a personal blog and thrive in this competitive market? What are...