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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

How market research helps Portakabin to remain at the cutting edge

For over 45 years, Portakabin has been producing modular buildings that can be constructed quickly and simply. The business was founded in 1961 by Donald Shepherd....

Revolution in retailing

The use of technology in the retailing environment has created a massive change in expectations about how customers expect to shop in the future....

Sponsorship and the marketing mix

Vodafone is the world’s largest mobile telecommunications community, employing over 65,000 staff and with over 130 million customers. The business operates in 26 countries...

Overcoming barriers to change

The external environment in which businesses operate is continually changing. Businesses must respond to these changes to remain competitive and continue to meet the...

Using effective communications

Although they might not know it, when people are at work they engage in the process of communication all the time. For example, they...

Developing key skills for a lifetime of opportunity

If you ask your friends about how school or college is helping them to achieve their ambitions, they will probably talk about their performance...

Private Finance Initiatives

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

Interpreting and understanding accounts

How much is the business worth? Are sales growing or declining? What about cash flow? These and many other vital questions are regularly tackled...

Controlling cash flow for business growth

CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...

Adding value through health and safety

Adding value to a product involves making it more desirable and better for the final consumer. Ways of adding value to a product or...

Re-engineering a business process

All organisations are faced with periods of evolution and revolution. As they prepare for a period of change, there will undoubtedly be immense upheaval....

Creating the UK’s ultimate travel experience

As a newly-formed rail operating company, Great North Eastern Railway Ltd (GNER) took over one of the new rail franchises to run train services...

The transformation of ICI

In the late twentieth century, major corporations in modern industrialised economies have recognised the need to add value to their products. Adding value means...

Vision, values and their influence on business strategy

If you have travelled by road recently it is highly likely that you will have seen the familiar sight of a National Express coach....

Using innovation to improve performance

Within all types of organisations, managers need to constantly ask themselves ‘Where do we go from here?’ This is because, in a changing and...

Introducing an established brand – bringing Yellow Bus to Britain

Most people in the UK will have seen yellow school buses in American films. The Yellow Bus brand represents more than simply a bus...

The contribution of accountants to sound ethical business practice

The role of the accountant In today's increasingly competitive and uncertain business environment, organisations fighting for customers face a number of factors and issues which...

Implementing codes of conduct

All organisations have a responsibility to their stakeholders. These are individuals and groups who have a stake in the running of the organisation and...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

The importance of quality in creating a competitive advantage

Most businesses operate in competitive markets: they have to 'take on' and 'see off' rivals. Each organisation must decide for itself how best to...

A customer centred approach to providing insurance

One approach to business is to develop a product and then look for customers. However, for many businesses the customers come first. They adopt...

The contribution of the FTSE4Good Index to socially responsible investment

In a fast moving world, individuals and organisations need to make quick decisions based on sound judgement supported by accurate data. As a result,...

Our business theory pages cover all the topics you need to know in business.

The personal budget

A budget is a plan, which is set out in numbers. It sets out figures that an organisation like a company hopes to achieve...

Financial information and decision making

The finance department of a company generates a variety of financial information that is helpful in decision making, including: Profit and Loss accounts provide details...

The organisation and change

Organisations change over time in a variety of ways. There are a number of ways in which they might change: 1. From small companies to...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

How to reduce your cart abandonment rate

Shopping cart abandonment, when online shoppers put items into their carts and then leave without completing their purchase, is one of the most frustrating...

Top Benefits Of Outsourcing Lead Generation Services For UK Companies

Lead generation is a marketing process that attracts interest in a product or service to convert it into a potential sales pipeline, allowing companies...

How to recognise potential business dangers

If you run any kind of business in the UK, then it is always wise to be aware of any dangers that may lie...

Clothing business a safe bet

People wear clothing for various reasons. The most basic ones include covering the body, to make themselves attractive and to non-verbally communicate to others....

Corporate branding hacks for small businesses

The branding process begins from the moment that an individual comes up with a startup idea. Then, the strategies involved in this process will...

4 Amazing Ideas To Upgrade Your Restaurant’s Outdoor Space

During spring, summer, and the beginning of autumn, pleasant weather brings people outside. As a restaurant, you could be drawing customers in or chasing...

How Can a Lawyer Help with a Construction Project?

In a construction project, managing contracts and payments is a necessity. However, there are also instances throughout the project where employee disputes or legal...

4 unusual tips for doing business in China

Doing business in China is lucrative and beneficial, if you know how to do it right. Otherwise, it can be very tough. Now let’s...

6 Top Law Firm Marketing Strategies to Close Out 2020

Do you own a law firm? Times are tough. The current Corona Virus pandemic has closed many courts due to the lockdown and many...

How to Successfully Lower Your Tax Bill With the Charitable-Donation Deduction in 2024

Navigating the complexities of tax laws and deductions can often seem overwhelming for many. However, with the right knowledge and strategies, you can turn...

3 personal habits that could hurt your business finances

Entrepreneurs, small business owners, and founders of startups often have to walk the thin line between personal finances and business finances in the early...

How Do Accountants Add Value to Startup Businesses?

Starting a business is an exciting endeavour and can often be overwhelming. There are many decisions, tasks to complete, and risks to consider. Hiring...

Want long-term, loyal, hard-working employees? consider allowing remote work

Your employees directly impact your profitability. If you have dedicated, hard-working, loyal employees, you’ll do better than a business with lazy, uncommitted workers. How...

Top 4 Tips to Succeed as a Qualified HVAC Contractor

A new career, especially in HVAC, is a great gift. In fact, it is a fresh start to getting a lot of opportunities. As...

How can hiring women for senior roles refresh a business?

In theory, the sex of a person leading a business shouldn’t really matter. In an ideal world, it would be possible for both men and women...

The effectiveness of promo codes a myth or reality?

Promo codes are popular promotional strategies employed by marketers and sellers all around the world to get customers to make the final purchase. Over...

How to compliment your social strategy with custom stickers

2021 is here, and we hope you have big growth plans in the works. Is social playing a part of this? Is your brand big...

How Important Are Offers For Converting Customers

Every business needs customers to survive. The question is how do you convert the browsers and window shoppers into customers, how do we get...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

11 Tips That Will Make Writing College Papers Less Terrifying

A college is no longer a fun place because the excitement students feel when they get to college has been buried by a workload...

Inspiring Sports Opportunities at Roedean School, Brighton

Girls at Roedean School, Brighton, enjoy many sports opportunities and receive impressive tuition to help them achieve their sporting ambitions. While some aspire to...

Ready to start your business degree? how to find affordable accommodation

For many students, getting into their preferred university means that they’ll have to live away from home for the most part of the year....

Picking a casino: key points and tips for beginners

Before you create an account and transfer your first real money deposit to any online betting service or a casino website, you will definitely...

Surprising Perks of Selecting the Best Situs Judi Online

No doubt, online gambling is turned into one of the most popular activities around the globe. It is fascinating to know that a million...

How betting operators keep their players safe

While betting and gambling, especially on sports, continues to be extremely popular, especially in the United Kingdom, it is also true that there are...

5 Trends currently disrupting the online gaming economy

Online gaming has grown over the past two decades into a global market exceeding £100 billion in annual sales. It’s safe to say that...

Guide to the Smileton dungeon in Final Fantasy 14

Dungeons have always played a special role in MMO RPG projects and Final Fantasy 14 is no exception. Extreme difficulty zones with challenging bosses...

Using AR for Travel Mobile App Development: Case Study

Mobile AR is an expanding business area that provides engaging customer experiences, which are very useful for marketing purposes. Mobile AR applications can display...

Balancing your side gig with sobriety to stay healthy and happy

    A side gig is a good way to supplement your income during recovery and make ends meet while you look for new work. However,...

Men’s hair loss treatments: a scientific comparison of the current market

Hair loss is a common issue for men that has been around for as long as mankind itself. These last couple of years a...

These Secret Powers of Delta 8 Flower are Breaking the Internet

Delta 8 is a phytocannabinoid that has many medical benefits. Many people do not know that they can order Delta-8 flowers online and verify...

4 Colors and Prints for Spring Styles

As temperatures begin to warm up, your thoughts turn to putting away your winter clothes and creating a colourful wardrobe for the spring season....

Best dog food for your dog – what you need to know

(Picture Credit: Getty Images) When looking for the best dog food for your dog, there are many factors to consider. Dog diets are formulated for...

The case of sustainability in sporting events

Sport is a phenomenon that gathers masses wherever there is a game, or anything related to its popular teams and athletes. Thanks to their...

Steps to help you enjoy better financial stability later in life

In order to learn about how to manage your finances in a better way, you should be willing to do some research and gain...

Info books – The One-Stop-Shop for Thrifty Bookworms

Ever since e-reading became a fad, the thrifty bookworms started investing more time searching free books online. Well, who would wish to spend a...

The top AV equipment every event needs: your essential guide

Whether you are in charge of a corporate event or party, a wedding, an anniversary, a seminar or conference, you know that the process can be...

Top qualities of new RV rentals

Life is all about comfort. Where you live matters a lot. Don’t go for any option you come across out there. The apartment you...

Benefits of Electric Cars for Business

Electric vehicles are rapidly growing mainstream across all parts of the globe. With the advantages and convenience linked with electric cars, it’s no surprise...

How car finance brokers are making loans more accessible for drivers.

Traditionally, drivers think the dealership approach is the best way to secure finance approval. Whilst it can be a quick and easy way to...

Getting Older in Today’s World: Gadgets and Fixtures That Make It Easier on Seniors

Ageing is natural, but it comes with its own set of challenges. As we get older, our bodies go through changes that can make...

7 Things You Must Factor In When Starting A Construction Business

If you have construction experience or have the necessary connections in the construction industry, starting your own construction company can be profitable. You need...

Trickle downtheory

For anyone that hasn't heard of the theory before, trickle-down is a hierarchical trend diffusion. This is where large names in a particular market establish the current...

New Infographic Unveils the Popularity of London’s Underground Stations and its Key to Movie Stardom

The UK underground is quite a setting you want in your movie production. It makes for great viewing and screen excitement when fans see...

10 Best Things To Do in Kathmandu

Are you keen to explore the wonders of the fascinating city Kathmandu? Here you go, Kathmandu is the capital city of Nepal and it...

How to Choose a Good Luggage Shipping Company in the UK

Whether shipping business or personal items on a trip, the current market presents a diverse range of courier service providers. For an inexperienced traveller,...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

What does sound inventory software look like: Read these 9 Tips

Whether you are running a tech start-up or a brick or mortar store, inventory management could mean the difference between surviving and thriving. A...

6 Pieces Of Travel Technology That Will Make Your Life Easier

Technology has made travel easier in so many ways that it can be hard to keep track of all the new apps, gadgets, and...

The Importance of Computer in Human Life: How Technology Has Changed Our Lives

It is hard to imagine a life without computers. They have become an integral part of our lives, and it is difficult to overestimate...

Common challenges in adopting ERP systems for businesses

A suitable enterprise resource planning (ERP) system can significantly improve business productivity and efficiency by automating operations and providing a single, centralised data source...

How to reduce costs related to home IT infrastructure

Running a business right from your home is both exciting and challenging. With technological advancements, working from home or anywhere else on the planet...

The importance of computer security in the business environment

Today, the vast majority of companies have information stored on computer systems or in cloud systems. The protection of databases and computers against attacks...

Why Blockchain Is Important for Business?

A common misbelief states that blockchain use cases in real world are limited to cryptocurrencies. Fortunately, it is far from the truth since blockchain-based...

What Do You Know About Digital Decentralization and its Consequences — and What if it’s Just The beginning?

Decentralization could spark considerable changes in the crypto-economy leading to abundance, and theoretical economical situations, such as post-capitalism, post-scarcity, etc. At the same time,...

How Does Bitcoin Trader Work?

The Bitcoin Trader is the right solution for those looking to trade cryptocurrencies. This platform offers a user-friendly interface and plenty of tools at...

Engaging Mobile Apps – What is our way for users to get enjoyable?

In the middle of today's modern era, businesses still have to try to keep a balance between product quality and consumer emotional care. It...

The Business Case for Developing a Mobile App

We all use mobile apps every day. It is easy to understand why mobile apps are so beneficial to our daily lives on a...

Business cell phone charging station

Cell phone charging stations are becoming increasingly popular. Have you considered having one at your company? Here are a few reasons why doing so...

Do you run a growing online business, or do you have a ton of videos on your site piling up every day?

As your website grows, you will find that you may need another hosting solution. How do you choose from an endless number of hosting websites?...

Hiring Django Developers: From Start to Finish

Launching a web development project requires a team of skilled professionals, and at the core of this team are Django developers. Their expertise in...

How to plan a website redesign

There are many times in a company’s life where a website redesign makes sense. Perhaps you are expanding and need a more professional, robust...

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