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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Creating a market

In 1950, Bernard Matthews bought 20 turkey eggs and an old incubator - a total investment of £2.50. Today, Bernard Matthews is a multi-national...

The new world of Rexam

We are surrounded by brand images. Coca-Cola, Nike and Shell are all strong brands backed by corporate names that we are all familiar with....

Revitalising a valued character

Powerful images stay in people's minds. Innovative technologies offer new ways of projecting images, and the messages they help to convey. As a result,...

Achieving Better Public Services – The work of the Audit Commission

Living in a safe community that provides such a wide range of public services is easy to take for granted. Even as students, the...

Communication strategies to engage a variety of stakeholders

Enterprise Rent-A-Car is the UK’s leading car rental company. The company offers daily and weekend car rental for private and business use. It also...

Making the labour market work better

The New Deal Unemployment is one of the worst social evils. It saps the self-confidence and motivation of those it affects directly and has knock-on...

The role of investment trusts in the capital market

The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...

Investing in natural gas drilling down into the risks

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

Costing aircraft components

When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...

Steeling market share

It is easy for consumers in a changing world to take availability and choice for granted. This can be best characterised by examining markets...

Lean production

This case study focuses on the way in which Jaguar, one of the world’s most prestigious car manufacturers, has employed lean manufacturing processes. This...

How to act if your employee gets injured at work

Just like pretty much anywhere else, it is probable that sooner or later an accident happens at your workplace. The important thing to keep...

Managing risk through effective team based decision making

Making sure that government, businesses and households have secure supplies of energy is a huge commitment. Engineers working for energy supply companies must make...

Decentralisation within a book retailer

The largest specialist book retailer in the UK and Ireland is Waterstone’s. It has more than 200 branches and employs approximately 4,200 people. Organisations...

Growing a company by international aquisition

Successful businesses know when and how to adapt and change. This involves growing some areas of activity and cutting back on less profitable areas....

Using skills to respond to the external environment

Businesses do not operate in isolation. They are constantly faced with internal and external factors that impact on the dynamics of their operations. Monitoring...

Competing within a changing world

No business today operates in a complete vacuum unaffected by market forces. By their very nature business activities are competitive. Within a dynamic, rapidly...

How HMRC collects tax revenue to support Government policy

The UK Government provides a range of public goods and services. The main ones include: educationbenefitslaw and orderdefenceroadsNational Health Service. Within the UK, public expenditure is...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Meeting stakeholder needs through community involvement

The Chartered Institute of Marketing defines marketing as 'the management process responsible for identifying, anticipating and satisfying customer requirements profitably.' This definition shows that, in order...

Launching a new product range

Successful marketing organisations develop product ranges to meet the needs of selected groups of customers. These groups are identified by research which analyses customers’...

The repositioning of Hobnobs

United Biscuits (UB) is an international foods business operating in 24 countries. The company manufactures, markets and distributes biscuits, savoury snacks and frozen and...

Our business theory pages cover all the topics you need to know in business.

The marketing mix

The marketing mix is often referred to as the '4 Ps', i.e. product, price, place and promotion. To meet customers' needs a business must...

Protecting the customer

There are a number of laws that protect the customer against the actions of unscrupulous manufacturers and sellers. Particularly important are the Sale of Goods...

Business communications

Communication is the passing on of ideas and information. In business we need good, clear communication. The contact may be between people, organisations or...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

QMS standards in the medical industry

Are you one of those individuals with a life-saving mentality while expanding your Horizons as well as your brand name in the field of...

Avoiding workplace accidents making your machines safer and more efficient

Some workplace environments are always going to be more accident-prone than others and machine shops and warehouses are classic examples of sites that need...

Amazon Selling Plan Comparison – What Is It?

Choosing a selling plan on the marketplace is the first step to launching an Amazon business. There are two selling subscriptions available: the individual...

The importance of a strong business name

When establishing a presence as a business, the name is undoubtedly important. This does not necessarily make it easier to find one. If you...

10 marketing strategies to fuel your business growth

Advertising is everything. Either if you have the products, services or information that works best or you want to sell to a niche audience...

How can mystery shopping overcome the challenges in retail business

The retail industry is going through some tough times. "2019 will be tough for retailers," says Walter Loeb, a contributor to Forbes. He predicts...

7 strategies for managing the big risks of international distribution

Photo by Bernd Dittrich In the international trade industry, it is vital to maintain a competitive advantage in the supply of goods on a global scale. Your business...

Aurea multi family office: a model for the 21st century

Raffaele Riva, Founder and President of AUREA Multi-Family Office, has extensive experience in international business, having managed companies in several countries, including Canada, South Africa, and countries...

How Can London Businesses Benefit By Switching To Green Cleaning?

It is a known fact that we have done severe damage to our planet. Thankfully, both governments and members of the public are acknowledging...

Business challenges conquered small business loans

Sad to say, small business can have bad credit like individual can have bad credit, too. Things turn out and before you know it,...

Company Review: High Risk Merchant Account LLC

HRMA-LLC offers the most reliable merchant services available. Whether you need a high-risk merchant account, a gateway, point of sale system, a terminal, ACH...

How to Successfully Lower Your Tax Bill With the Charitable-Donation Deduction in 2024

Navigating the complexities of tax laws and deductions can often seem overwhelming for many. However, with the right knowledge and strategies, you can turn...

How to encourage organisation-wide (and worldwide) collaboration

A business with impressive teamwork can prove to increase productivity, morale, and motivation, which all contribute to overall organisational success. Collaboration then is an...

How To Effectively Handle A Workplace Crisis

Handling an internal crisis is critical to the success of your business. Business leaders and managers understand that the ability to handle a crisis...

Which hobbies can transfer viable business skills

Whether starting a new job or looking to expand an existing one, there is always the concern of a lack of knowledge. Do you know...

5 digital marketing strategies to increase your online presence

No business can avoid the fact that online marketing is essential because most customers have adopted online shopping. So, what does ‘online presence’ essentially...

7 Powerful tools that will speed up your copy editing

A lot of effort goes into the process of editing and it can sometimes get overwhelming for the editors, as they have to be...

7 Marketing metrics to focus on in 2020

When you are building a small or medium-sized business, there are several things you need to consider. Growing may seem like an overwhelming prospect....

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

How To Make Your Research Grant Proposal Stand Out

One of the most important steps in the development and diffusion of scientific knowledge and innovative ideas is securing research funding. Nowadays, as thousands...

Do I Need An Undergraduate Business Degree to Get My MBA?

A master's in business administration or MBA is highly valued in business professionals seeking management roles and entrepreneurs. Management training is the valuable core...

Why is essay writing important for students?

Essay writing is an integral part of the educational process. Though many students don’t like it as it takes way to much time and...

Do introductory offers work in business?

There are hundreds of factors that go into business success. One of these is a key point of a business's marketing communication strategy: sales...

How are Dutch Land Based Casinos surviving the pandemic?

The Netherlands is one of the biggest gambling markets in Europe; there are 14 legal land casinos in different cities of the Netherlands. A...

Best Online Casino Bonuses for New Players

You've come to the correct place if you're new to online casino gaming and want to learn more about the bonuses available. Today, there...

Path of Exile Crafting Tips

Get started with crafting In a nutshell, crafting in Path of Exile means improving the quality and rarity plus modifying the mods (also called affixes)...

6 Reasons why players love Elder scrolls online

When it was released, Elder Scrolls Online suffered a little bit because of the bugs that were still in the game. Not to say...

5 ways indie gamers can look to make money

Working as an indie gamer comes with some inherent pros and cons. Although this dream job allows you to be creative and independent, there...

The Difference Between Emotional and Physical Affairs

Affairs, both physical and emotional, can do catastrophic harm to a relationship. When one partner engages in an affair, it destroys trust and leaves...

The Benefits of a Standing Desk

Standing desks benefits are reported to be many.  One of the most significant benefits of standing desks is that it adds various movements during...

5 ways stress can destroy your health, including hair loss

Stress can cause several issues daily that may go unnoticed if you are used to the symptoms. But could this be having more of an...

Sparkle and Shine with The Secret to Radiant Wedding Dresses Revealed

The one thing that grabs the utmost attention in a wedding destination is the wedding dresses of the bride and groom. The radiant wedding...

The Benefits of Personalised Cards

Sending a personalised card has become a popular way to show someone you care. It can be something as simple as sending a birthday...

5 Ways to Earn FIFA Coins in FIFA 23

Do you need help building the Ultimate Team in FIFA 23? It's easier to acquire the best players with a surplus of FIFA coins...

Why payday loans are a bad idea

You're in need of money and you’ve considered several alternatives such as borrowing from a relative, a friend or even from the bank. Still...

5 features you should check for in home appliance insurance

Every homeowner knows the struggle of purchasing home appliances for their house. It’s not just the cost of those appliances, but the repair and maintenance costs...

Ways to Make Money as a Digital Nomad

The recent push for home office and remote work during the pandemic has opened many doors for travel enthusiasts. They have more opportunities now...

What are the Benefits of an Annual MOT and Why?

The annual MOT test was introduced in 1960. This is when the growing number of road users on the expanding road network in the...

Top 5 EV Charging Companies in the UK

Electric vehicles are becoming the go-to choice in cars for many residents in the UK. There are many incentives to purchase electric cars, and...

Will IoT have an impact on the future of fleet management?

There’s been much talk of the Internet of Things (abbreviated “IoT”) lately. The concept has been around for several years and was originally referred...

Ways Agrigenomics Can Help Address Climate Change

Agrigenomics studies genes and their interaction with the environment in agriculture. It can help us understand how plants respond to environmental changes, including climate...

Investing in Yourself as a Building Contractor

Being a building contractor is a demanding but highly rewarding job. Not only do you have to be on top of the latest building...

Why Are Fiberglass Doors Becoming More Popular?

Wood, Steel Or Fiberglass Doors: Which One Should You Choose? Front doors form entries and exits from our homes, and we all want them to...

What To Do In Noord-Holland: Five Recommendations From A Local

The province of Noord-Holland stretches north from Amsterdam to the island of Texel, its polder landscapes of green, pancake-flat fields punctuated by hundreds of...

6 vacation rental business tips for 2020

There has been a substantial increase in the peer to peer vacation rental industry in the past few years with many people using their...

UK citizens have started to leave the country after Brexit

UK citizens are beginning to leave the country after Brexit in search of new business opportunities in Spain.  Freepik image Many British citizens are considering starting...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Digital Transformation for Social Housing: Strategies for Reaching Tenants

Social housing is a vital element of property and support for millions of people in the UK, many with diverse needs and backgrounds. However,...

Case study online lending company OnDeck

Online lenders have gained in popularity since the global financial crisis of 2008. The failure of big banks to stabilize the financial markets served...

What Types of Tests Should Be Done by Using Automated Testing? 

Automated testing refers to the way of running a set of tests over and over again without handling them manually. Introducing this process to...

Review of internet browsers for Windows 10

The Internet browser is one of the most important things to have installed on your computer. It allows you to navigate the world wide...

Bare Metal Server: Some things to understand

As we take our first steps in the world of computing, whether on our own or at the helm of a venture or company,...

7 ways to prevent most common data breaches

Cybersecurity is a big contest all over the globe. However, the type of challenges inflicted by hackers is major as shown in MySQL backup...

Binance Coin (BNB)

What is Binance? Binance is the Cayman Islands domiciled crypto exchange platform. That was founded in 2017 to provide a trading platform for different currencies....

Russia’s Digital Currency – Can it Help Avoid Sanctions?

Russia has embraced the use of digital currency as a means of overcoming the sanctions placed on them by the international community. As a...

The 4 biggest advantages of trading in Cryptocurrencies

Ever since cryptocurrencies came on the scene slightly less than a decade ago, they have been a great benefit to many industries, including finance,...

Decoding Long-term vs. Short-term Virtual Number Rentals: An In-Depth Comparison

In the world of online interactions, rent sms number has become a popular solution for receiving SMS messages during registrations on various social networks,...

How much useful the Sussex wedding photographer

That there are no fixed rules are in the field of portrait photography. Be sensitive to the topic and the environment, maintain the basics...

Tips to extend your phones battery lifespan

Image source: lifedailythings How do you feel when you are out, and your phone’s battery dies or is about to die? Well, the most common...

Tips for building a WordPress website

Having a website is a necessity in our current economic paradigm - you need it to communicate with clients, you need it to build...

Lessons to learn from businesses mastering the online space

Having a good website can raise the prestige of your business, particularly if it’s supported by some of the key aspects that people want...

How to use PWA in Magento 2

Over the past few years, progressive web applications have been in the public eye and are slowly gaining popularity. PWA technology is actively supported...

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