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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

The role of PR in changing perceptions

Few consumers buy products at random. This is particularly true for durable products, such as washing machines, freezers and cars, which are likely to...

Building brand equity

Deciding to buy a certain product involves choosing between the many alternatives in the marketplace. Such decisions are rarely easy, as in most markets,...

Launching high end technology products

It is very important that a company develops a coherent marketing strategy for the launch of each individual product in its portfolio. It is...

Using effective communications

Although they might not know it, when people are at work they engage in the process of communication all the time. For example, they...

Developing key skills for a lifetime of opportunity

If you ask your friends about how school or college is helping them to achieve their ambitions, they will probably talk about their performance...

UNISON and unions’ wider role

UNISON works with both employers and employees to ensure that public service workers receive a fair deal. A big advantage for any worker represented...

Managing financial risk

There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

Private Finance Initiatives

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

How innovation drives research and development

Using a laptop computer, Smartphone or iPad has become an essential part of everyday life for many people. Few, however, will be aware of...

Creating shared value in the supply chain

Nestlé is the world’s leading nutrition, health and wellness company. It employs around 330,000 people and has 461 factories in 83 countries around the...

Innovation research and development

The Dyson Dual CycloneTM is the first breakthrough in vacuum cleaner technology since 1901. In 1979, James Dyson noticed that his bag vacuum cleaner...

The route to fast food franchising

When the McDonald brothers, Dick and Mac opened their first restaurant in 1940 in San Bernardino, California, they could never have imagined the phenomenal...

On-line shopping: the Dixons experience

Retailers simply cannot afford to ignore these developments. However, not all retailers are equally well placed to take advantage of this changing environment for...

Sectors of industry

OPITO The Oil & Gas Academy is the focal point for skills, learning and workforce development in the industry, delivering the right skills for the...

Strategic planning responding to external influences

Experian operates the UK's largest Credit Reference Agency (CRA). There are three in the UK. Banks and credit card companies share information about their...

Responding to a changing marketing environment

Lubricating oil is the vital component of every internal combustion engine. From a small passenger vehicle to a Formula 1 racing car, from a...

Meeting and exceeding consumer protection laws to drive competitive advantage

DSGi is the leading European specialist retailer of consumer electronics. In the UK the Group includes the well known chains of Currys, Dixons, PC...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Championing competition

An Office of Fair Trading case study We live in an economic system that is generally good at channelling scarce resources towards meeting consumers' needs....

Launching a new product range

Successful marketing organisations develop product ranges to meet the needs of selected groups of customers. These groups are identified by research which analyses customers’...

Managing a store relocation project

This case study describes the relocation in 1994 of the Marks & Spencer store in Kendal. The situation presented is a relatively unusual example...

Our business theory pages cover all the topics you need to know in business.

Legal forms of business

There is a range of legal structures associated with different forms of business: 1. Sole trader businesses are the easiest to set up because there...

Organisations that provide financial services

Banks like Abbey provide a number of important financial services to businesses: Loans provide businesses with expansion capital. A secured loan is one that is...

Business Location

The location of a business is where it is situated e.g. in Central London, Silicon Valley, etc. Where to locate a business is a...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

6 reasons to place your unused business equipment into storage

As business tends to progress and grows, many business owners find themselves in a situation where their offices no longer meet their needs, due...

How to use technology to grow an eCommerce business

If you are looking to grow and expand your eCommerce store, then you will be wondering how you can go about doing this. Like...

9 Benefits of Project Management You Wish You Knew Before

When you study business in college, you have a plethora of employment options. What are your plans for your degree? Have you considered the...

3 tips to streamline your small business

Small business owners are constantly spinning plates. From sales and marketing to invoicing and accounts, most entrepreneurs would agree that they spend too much...

How small businesses can protect data of their customers

In 2018, cybercriminals raked in over $1.5 trillion in revenue. That year, they attacked Marriott, British Airways, Panera Bread, and many more corporations. Yet...

Examples of software development as core business strategy

The core of any business is the function, operation and processes of it. It is where the focus of much of its financial resources...

10 Things that can ruin your office table

When you install a new office table into your workspace, the odds are good that you are going to do some damage to it....

From Theory to Action: Practical Steps Your Business Can Take for a Greener Future

In today's competitive business landscape, sustainability is no longer a buzzword but a critical component of corporate responsibility and long-term success. Companies are expected...

How smart water management can help save the planet

It’s called the blue planet for a reason. Around 70 per cent of Earth is comprised of water. Using it smartly is highly important....

5 common uses emergency short term loan business

No matter how much planning and preparation you do, businesses can still become  unexpected, and when this involves a form of finance, it can...

EPS what you need to know to maximize earnings

EPS stands for Earnings Per Share, and is the amount of money that traders will make per share they own in a business. Figuring out...

CCI indicator vs RSI: Everything you need to know about

Are you looking for the best oscillator that will work fine for you? Well, first you will have to learn as much as possible...

5 Tips for Nailing an In-Person Interview

Interviewing for a new job is often incredibly stressful for hopeful job applicants. This can be confusing to try to figure out exactly how...

10 Reasons to consider a career in finance

We all know that a career in finance can be highly lucrative, but there are also a number of other benefits that outweigh the...

Boost Your Business with the Right Employee Monitoring Software

The workplace today is constantly changing forcing managers and business owners to adapt quickly to these changes, trying to keep productivity levels high, digital...

Rebranding a Business Identity, Increasing Companies’ Competitiveness

One day, your business identity will become outdated. Recognizing when this is the case may appear challenging. But throughout a firm's life, many situations...

7 Content writing platforms that will inspire you

Today people seem to google information on everything before they actually proceed with buying it. Whatever company you pick up, it depends on a...

5 proven marketing tactics that still work in 2019

Are you thinking of new and effective marketing campaigns for your business? Then look no further than these 5 proven marketing tactics that have...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

What are the tips for literary research paper writing

Literature research papers are written to help students find out more about their books. Research papers are designed to force a student to critically read a...

How to start an essay writing business

Is it possible to create a highly profitable business without investments? How to earn 2 salaries per month, doing your favorite thing, to wake...

Why study Humanities?

What do people like Jack Ma (Co-Founder of Alibaba), Howard Schultz (CEO of Starbucks), Richard Plepler (Former CEO of HBO) and Susan Wojcicki (CEO...

Advantages of casino games online

Casino games online are like an earthly heaven for those who love gambling. Gone are the days when people who love to gamble have...

All You Need To Know About Esports Gaming On Crypto Gambling Sites 

The use of cryptocurrency for investments, payments, and especially gambling is growing in popularity. The growing overlap with the gaming and esports industries is...

How Online Casinos Differ from Physical Casinos

The world of gambling has transformed dramatically with the rise of online casinos, altering the traditional landscape of gambling establishments. The differences between online...

Expert tips to level up your Pubg game

Pubg emerged as one of the most popular and topmost games all over the globe. It has become massively popular among people of all...

How Playing Games can Improve Productivity

Playing games at work goes against all the cultural norms instilled in your average office or workplace. If there’s one thing that almost all...

Guide to the Smileton dungeon in Final Fantasy 14

Dungeons have always played a special role in MMO RPG projects and Final Fantasy 14 is no exception. Extreme difficulty zones with challenging bosses...

Why heart shaped necklaces are a sign of love?

When we are in love, we want to express it in any way. It is amazing to make the other person feel good and...

Chatbots & COVID-19: How Chatbots Expedite & Enhance Automated Care

The world was a very different place only ten months ago. Since then, Covid-19 has managed to change the world, probably for good. It...

Can Delta-8 Hemp Flower Heal Your Dry And Itchy Skin?

Hemp is being used in different products ranging from edible gummies to body creams for medical purposes. The plant that once law used to...

If your height is below average, height increase shoes can be your best investment

Do you know what the average height of an adult human is? It is about 5 feet, and 7 inches and men tend to be taller...

How to Accessorize Your Look

To truly look sharp, a man has to get accessories right. For better or worse, accessories contribute a lot to the vibe you're putting...

The case of sustainability in sporting events

Sport is a phenomenon that gathers masses wherever there is a game, or anything related to its popular teams and athletes. Thanks to their...

Pay Off Your Debt + Survive Hard Times A 5-Step Plan

Are you in over your head with debt collectors hounding you at every turn? This 5-step plan can pull you out of debt and...

Complete guide debt consolidation

What Is Meant By Debt Consolidation? When you have multiple debt obligations, it gets really cumbersome, hectic and irritating because management of these multiple debts...

Discover if you are eligible to claim tax back for washing your uniform

When your employer requires you to wear a uniform to perform your job, then it is okay to claim any cost including washing the...

Campervan Vs. Motorhome: Ultimate Guide

Campers and motorhomes are great vehicles to travel by, but they have some differences. If you want a great way to see the world...

Important car leasing tips for business startups

Every year, more and more people are choosing to start businesses. In fact, in 2014, a staggering 581,000 companies were registered. Each year, that...

Is it advisable to rent an electric car in UAE

One of the world's leading places for a long or short holiday is the UAE. The country swells with a vast growth of mouthwatering...

Solar Battery Storage: The Perfect Match for Aquaculture

The global food crisis has been fuelling consistently over the past decade, affecting millions around the globe. Climate change, conflict and COVID-19 have fuelled...

How to Maintain Your Lawn in the Spring

Spring is one of the busiest months for any budding gardener and is when seeds are planted and flowers begin to grow. In early...

High-End Painting Contractors In West London

Are you searching for the best painting and decorating contractors in West London? If yes, do not skip this article.  Searching for top-quality painters must...

How the UKs super commuters are maximising their journey time

It’s common to hear about companies that were started around a kitchen table, but public transport can be equally fertile ground for launching a business or...

A quick guide to Thailands romantic and exotic adventures

Thailand is a jewel of South-Eastern Asia. There’s no better country in the whole of Indochina to offer such great tourist service at the...

Best ways to get around London on a budget

A notoriously expensive city in every aspect of the word, public transport in London is no exception to the rule. Whilst getting around London...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

What should businesses be looking for in a VoIP phone system?

Technological innovation has long been shown to improve how a business operates and ultimately succeeds. One of the latest pieces of technology to take...

Digital Transformation for Social Housing: Strategies for Reaching Tenants

Social housing is a vital element of property and support for millions of people in the UK, many with diverse needs and backgrounds. However,...

Digital and sustainability: this is how medium-sized businesses are changing

The digital change: opportunity and challenge Whether in everyday life or business, digitization and sustainability are becoming more and more relevant. And companies can no...

Why are Container Registries So Important to DevOps?

Ever wondered what happens with all the container images, code, or other data uploaded on Kubernetes or any other development app? Is this storage...

How to Step Up Your Business Data Security in 2021

2021 will be the year of cybersecurity. More and more businesses are hopping on the cybersecurity bandwagon, and data-centric companies are looking for all...

The Top 7 Programming Languages of Today

As of 2020, there were approximately 700 programming languages ​​available. While some of these apply only to specific technologies, some only exist to question...

What Is Bitcoin Gold?

It all began with Bitcoin, but these days, cryptocurrency has many different prongs that spread out and cover different things. Even Bitcoin has chosen...

Learn about the credibility of Cryptocurrency business

Cryptocurrency is on its way to success since its inception into the digital world. This is an online currency that has the potential of...

What brings Bitorex for beginners and experience traders

Bitorex is the place that offers incredible quality and professional help and guidance with the best customer support for clients on all accounts. Using state...

How to monetize an app?

When you develop a mobile app, there are always two reasons for creating it: making your audience happy and earning from that developed app.  Monetizing...

Electrician apps what’s in it for you

Life as an electrical contractor isn’t all flashing lights and fun. What would you give to lose the pains in your daily job list?...

iOS vs Android: what’s the best choice for your mobile app?

Want to conquer the market and stay ahead of your competitors? In that case, having a mobile app is a must. But this is...

5 reasons lacking mobile friendly website costing money

If you are running a business then let’s get one thing straight, you need to have a website of your own or any other...

Multi-vendor marketplace development: why is Magento the best choice for it? 

A multi-vendor marketplace can become a powerful profit driver when constructed appropriately. The success of Amazon, eBay, and Etsy is solid evidence.  A multi-vendor platform...

The seven components of a great website new businesses need you to know

New businesses have a lot to decide and design before they ever open their front doors. There is so much to do, in fact,...

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