Using promotion to campaign for public services (PDF) 
Subscribe | Write for Us | Contact | Terms of Service | Privacy Policy | Copyright
© Copyright 1995 - 2023 GC Digital Marketing
Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Development of the Dr. Martens brand through trade mark protection
Branding of a product is important for both buyers and sellers. For buyers, branding reduces the random nature of product selection. It helps them...
Live breathe and wear passion
Have you ever heard of passion in the marketing mix? How about people? Those two Ps never seem to figure alongside the famous four...
Launching a new product into a developed market
Established markets generate intense competition during which new and innovative marketing strategies are required and new and existing products are developed.
As a market develops,...
Factors affecting organisational structure
The Forestry Commission has a huge responsibility. It cares for 827,000 hectares of sustainably-managed woods and forests and plants more than 17 million trees...
Involving employees in meeting corporate objectives
Effective Human Resource Development (HRD) involves matching an organisation's needs with the needs of its employees. For example, an organisation's corporate objectives may include...
A truly global market
What is insurance?
Life is full of risks. Insurance can provide security against some of these risks. For example, motor insurance provides cover for certain...
The role of asset management
British Aerospace is a world leader in aerospace and defence with annual sales exceeding £8 billion and an order book of more than £22...
The importance of accounting standards
PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...
The role of investment trusts in the capital market
The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...
Innovation at Heinz
At one time, certain businesses operated in static environments, whereas others operated in dynamic environments. Today, the majority of businesses operate in a dynamic...
Continuous improvement as a business strategy
The steel manufacturing company Corus focuses on meeting the needs of its worldwide customers and providing innovative solutions. It manufactures, processes and distributes steel...
Managing the supply chain for globally integrated products
Today many of the products that we consume have been brought to us through globally integrated distribution systems. Striking examples are the fruit and...
The importance of entrepreneurship in small businesses
Most people are familiar with the names of large businesses such as Marks & Spencer and Heinz. Although some may not realise many of...
Implementing a new vision at Virgin Trains
Virgin Trains is known for running high quality, fast and reliable state-of-the-art trains, capable of speeds of up to 125 miles per hour.
Virgin Trains operates...
Venturing for growth
No business could survive on its own without friends and allies. To be successful, businesses need to develop relationships with other organisations and to...
Socially responsible investment
In the business world, ‘investment’ has two separate but related meanings. For many producers, ‘investment’ means spending money in ways that add to the...
Tackling the shortage of building land
All business organisations operate within an external environment of change. The success of each business very much depends on its ability to adapt and...
Providing consumers with ethically sourced garments
Rapid changes in media, transport and communications technology have made the world economy more interconnected now than in any previous period of history. Nowhere...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Product design through research and development
Syngenta is one of the world”s largest plant science companies. It is a leader in crop protection - developing products to control weeds, pests...
Competitive advantage through efficiency
The food retail industry is a highly competitive market. More so than ever, organisations need to offer customers value for money. Customers want the...
Creating a supportive business environment for SMEs
In the past there was always a belief that large corporations with the ability to develop mass-production techniques and gain from economies of scale...
Our business theory pages cover all the topics you need to know in business.
Management structure and organisation
Managers are people who steer an organisation towards meeting its' business objectives. Management has been described as: 'the process of planning, organising, leading and...
The structure of a business
In the UK and most other countries, business is structured in such a way that most activity takes place within the private sector with...
Marketing and sales
Marketing is the process of identifying, anticipating and then meeting the needs and requirements of consumers in order to make a profit. In contrast,...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
What is PBF Additive Manufacturing?
Manufacturing parts have gone through a lot of changes, over the last decade. Today, most manufacturers use additive manufacturing over the old methods that...
Advantages of the industrial robotic arm
The industrial robotic arm is an outstanding figure in most manufacturing factories. In the race to automate manufacturing processes and to create high-quality products, organizations...
How to use urethane vacuum casting to produce prototype parts
Rapid prototype manufacturing is playing an important role in product development. Prototype parts can verify the appearance, structure and function of the design before...
How to Get Cash to Start Your Business
A business of your own can provide a path to financial freedom, but it can be hard to get together the cash to start...
The ‘Hasdei Tikva’ (graces of hope) foundation: giving hope together with Assaf Elblink
In
Israel of 2020 there are about 1.8 million people who live below the poverty
line. According to this, it comes down to every third family...
How to start a business as a student
Although students are very concerned with their studies, the most ingenious of them start thinking about their future careers way before graduation. They want...
Why Your Business Might Need an Employment Lawyer on Retainer
Having a lawyer on retainer can often seem like an additional expense that you can’t afford but, if you don’t have one, you could...
A Lawyers Life top tech tools to help you help your clients
In order to be a productive and profitable lawyer, you need to be an organized one. And, even if organizational skills are something you...
How COVID-19 will change consumer behavior
Believe it or not, by the time we draw the curtain on this novel virus and the world goes back to what it used...
What You Need To Know About Paystub
In the United States, employers and employees need to comply with various rules and regulations. Distinct states in the US govern their affairs differently....
Why Trade Forex? Top 5 Reasons To Get Started In Forex Trading
Forex is a blend of foreign exchange and currencies. It is a procedure of swapping one currency with another for various reasons, such as...
Escaping tax calculations for small business owners
Evaluating taxes can be considered as a rite of passage to adulthood. This particular job is so difficult and time-consuming that the internet is...
Unlock your potential obtaining Microsoft Azure technologies expert credentials
Microsoft brings you the best opportunity to enhance your professional worth and unlock your potential by earning the smartest status of Microsoft Certified Azure...
Key strategies to improve employee retention
Retaining the right talent is a key factor of success for any business. Employee retention is an integral part of any company and can...
Why business mastermind is crucial for your success
Knowledge seldom grows in a vacuum. Irrespective of the nature of your business, you cannot grow if you don’t challenge your current status or...
5 things businesses need know exhibiting
If your business is going to be heading to some sort of exhibition in the future, then you’ve got to be prepared. You would...
Time for a glow-up! 3 of the best 2020 digital marketing trends for small businesses
Looking to get the word of your business out there fast? Click here to learn the best 2020 digital marketing trends to make your...
Have You Tried These 4 Alternatives to Google Ads?
Google Ads is one of the best ways to drive traffic to your online business. That’s especially true if you have a new business...
4 pitfalls stay away
Case studies are powerful marketing tools that can positively impact your business’s sales and attract new customers. Case study articles feature real customers who...
Tips to write the best conclusion while writing essays
Writing an essay, paper or thesis is for many students the biggest challenge of their studies. It is often possible to stamp exam material,...
Essay writing help paperwritinghelp.net reliable 100 refund guarantee
Once in a while every student comes across a situation, when he or she needs some extra support with their academic studies. And I’m...
Are UK anonymous casinos legit and safe?
Online casinos are becoming more and more popular with each passing year. In fact, there are now so many different sites out there that...
Do Casinos Cheat? How To Stay Safe When Gambling In The UK
Do you ever wonder if casinos cheat? After all, they are businesses out to make money, so it stands to reason that they would...
How to Create an Online Gambling Platform Software?
Many people now engage in sports betting, as the emergence of iGaming websites has made betting easy. It has also caused remarkable growth in...
How Lucrative is the Mobile Gaming Market in the UK in 2022?
The fact that the global gaming market is predicted to be worth $256.97 billion by 2025 should give you an indication of just how...
Expert tips to level up your Pubg game
Pubg emerged as one of the most popular and topmost games all over the globe. It has become massively popular among people of all...
The ultimate guide to online gaming
With so much time at home due to Covid-19, a lot of us are enjoying new hobbies. Why not try one that is fun...
Minimising the Risks of COVID-19 Transmission while Visiting Care Homes
When it comes to the transmission of the COVID-19, everyone knows that the elderly are more at risk than anyone else. There are a...
Common Mistakes Made By Supplement Brands
The supplement industry is a multi-billion dollar industry that isn't expected to slow down any time soon. The challenges of operating a successful supplement...
Social Media and Mental Health: How Social Networks Impact Our Life
Social Media and Its Impact on Our Mental Health and Life in General
Humans are sociable creatures by nature. To prosper in life, we...
How to know if your pet needs a dog brace
As a dog owner, you want to do everything you can to take care of your four-legged friend. Part of doing that can sometimes...
If your height is below average, height increase shoes can be your best investment
Do you know what the average height of an adult human
is?
It is about 5 feet, and 7 inches and men
tend to be taller...
How to digitise your art to sell prints on demand
Digitising original artwork to sell giclée prints on demand is a meticulous process that requires attention to detail, precision, and the right equipment. Giclée...
What to Consider When You Are Sending Money Abroad
There are a number of options for people who are looking to send money abroad, more than have ever existed in this industry before...
Islamic loans and why they are popular
Why Ethical Islamic Loans are Growing in
Popularity
Why is it that suddenly Islamic loans seem to
be making an appearance on the “Menu” of local banks...
4 ways to prepare for your retirement
Life is often described as fleeting because of how quickly we seem to pass through its stages, even though it could look slow to...
Top 10 Misconceptions About Non-Fault Accident Claims
Most people have heard of non-fault accidents before. But, there can be different ideas about what this term actually means and the claims process....
Motor Fleet Insurance: Who Can Get Full Cover?
Fleets come in a variety of sizes and business models, so insurance coverage should also be flexible enough to cater to all of them....
How car finance brokers are making loans more accessible for drivers.
Traditionally, drivers think the dealership approach is the best way to secure finance approval. Whilst it can be a quick and easy way to...
Transforming Your Home in Clapham: A Guide to Successful Loft Conversions
Loft Conversions in Clapham
Loft conversions have become increasingly popular among homeowners in Clapham, offering an excellent solution to create additional living space without sacrificing...
Commercial cleaning
There is a number of commercial cleaning services you can take advantage of if you own a business. From regular cleaning sessions to deep...
Why big brands outsource office cleaning and maintenance work
Cleaning and maintenance tasks might be viewed by some people as menial, but as discussed online,they can be vital for a high quality branded...
How will covid 19 affect UK visa holders and sponsors?
The COVID-19 outbreak was announced as a pandemic by the WHO on 12 March 2020. As self-isolation and travel bans continue to stretch. The...
Tips for Choosing a Luxury Airport Transfer
In case you have a business trip you will not want to miss to reach at a meeting right on time. It can be...
How technology makes travel safer and easier
An unprecedented number of people is
constantly on the move, and the figures are going to keep increasing regularly.
We all travel locally and overseas for...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
What should businesses be looking for in a VoIP phone system?
Technological innovation has long been shown to improve how a business operates and ultimately succeeds. One of the latest pieces of technology to take...
Are UK banks rebuilding consumer trust with digital services
There can be little denying that the banking industry has gone down in the public’s estimation in recent years. Indeed, the industry is currently...
Benefits of a virtual phone system in a business
A small business has many areas that need to be optimized to ensure smooth operation. A phone system is one of the vital elements...
The Encryption Debate and its Potential Effects on Business
At the heart of the encryption debate lies the question of privacy and security, as both individuals and companies are secured by encryption technologies....
3 Reasons Business Should Use A Dedicated Server
External servers offer a lot of benefits to end-users which makes them increasingly popular. Not only do they offer a centralized hub for information,...
London company acquires American AI firm after billings growth
A London software company has acquired an American AI firm after they showed a 60% growth in billings. Freshworks focuses on customer engagement and...
Bitsoft360: A Great Crypto Trading Bot For Beginners
Cryptocurrencies are quite popular in different countries. Moreover, people are ready to pay thousands or even tens of thousands of dollars for world-famous cryptocurrencies....
3 Great Facts About Cryptocurrency
Bitcoin is on the rise and becoming well-known as the king of cryptocurrency. You can find the technical and financial facts about Bitcoin absolutely...
Polkadot (DOT)
What is Polkadot (DOT)?
Polkadot is the 4th largest cryptocurrency in the world. It provides an open-source sharding multichain protocol. Polkadot is the cross-chain network...
How To Forward Text Messages On Android
Forwarding messages on Android can be a game-changer when you realize not only how easy it is. But how helpful it can be in...
Should small businesses create their own app?
Any small business will attest to the fact that in those first few years of operation, every penny counts. It’s a myth that hard...
What Features Do Consumers Want in an App?
The decision around whether or not to create an app for your business is a tough one. Depending on whether you provide a product...
The seven components of a great website new businesses need you to know
New businesses have a lot to decide and design before they ever open their front doors. There is so much to do, in fact,...
5 reasons lacking mobile friendly website costing money
If you are running a business then let’s get one thing straight, you need to have a website of your own or any other...
Only Use the Right Criteria to Buy a Domain Name for Your New Blog
Are you planning on starting a new website for your business? There are a lot of things that you are going to need to...