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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

An enterprising approach to a marketing re launch

Enterprising businesses must be able to re-invent themselves and their products. This is because consumer expectations change over time and other elements of the...

Supporting superbrands: The Role Of High-Tech Suppliers

Producers of internationally known high performance products depend heavily on their materials and components suppliers. These suppliers are the unsung heroes that lie behind...

Cause marketing Vodafone’s partnership with the National Autistic Society

Successful companies act as role models to other businesses and the wider community. To achieve this role model status they must be committed to...

Training and development as a strategy for growth

Siemens is a leading technology business and one of the largest electrical and electronics engineering companies in the world. In the UK, it employs...

Delivering business objectives staff development

Sodexho is the world’s largest food and management services company. Set up in 1965 by Pierre Bellon with a single catering unit in Marseilles,...

The importance of employee motivation

A successful business understands its market and how best to differentiate its product so as to appeal to its target audience. It also knows...

Trading places

In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...

Investing in natural gas drilling down into the risks

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

Assessing a major infrastructure project

The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...

Continuous improvement as a business strategy

The steel manufacturing company Corus focuses on meeting the needs of its worldwide customers and providing innovative solutions. It manufactures, processes and distributes steel...

Managing a store relocation project

This case study describes the relocation in 1994 of the Marks & Spencer store in Kendal. The situation presented is a relatively unusual example...

Quality through standards

BSI was the pioneer in creating standards. It is the UK's National Standards Body - the world's first. It also plays a prominent role...

Using planning to construct a better future

Planning is the process of deciding what you want to achieve in the future and then thinking about ways of making it happen. First...

Developing growth strategies to become a market leader

A business will not become the market leader by chance. It takes careful planning to build an organisation that outperforms its competitors. In business,...

Driving forward a business start up

From the 1990s onwards we have seen the development of a ‘new economy’ based on the new realities of an ultrafast, ever-changing environment in...

Feeding and fuelling the world through technology

There are 6.7 billion people living on the planet and this number is expected to exceed 9 billion by 2050. The need for food...

Using PESTEL to design effective strategies

When people think of rail travel they think of trains. They do not think about the infrastructure of the train network. This consists of...

Providing consumers with ethically sourced garments

Rapid changes in media, transport and communications technology have made the world economy more interconnected now than in any previous period of history. Nowhere...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

The acquisition of Dr Pepper/Seven Up Company Inc

This case study focuses on how Cadbury Schweppes acquired the American-based company Dr Pepper/Seven-Up. Of particular interest is the thinking and purpose behind the...

Supporting international trade

One of the biggest challenges for business organisations in the UK is learning how and where to trade overseas. In an interdependent world, international...

Taking direct banking a step further

This case study focuses on the recent process of change in the banking industry. Ten years ago, nearly all personal banking operations were carried...

Our business theory pages cover all the topics you need to know in business.

Financial information and decision making

The finance department of a company generates a variety of financial information that is helpful in decision making, including: Profit and Loss accounts provide details...

Forecasting and business trends

Forecasting and business trends a projection into the future that is based on evidence of past results, or on other appropriate information (e.g. what...

Methods of management

Management has been described as getting things done by other people. Managers have the responsibility of enabling an organisation to achieve its objectives. They...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

3 actionable steps to cut back on common office expenses

In the business world that depends on an uncertain economy, every dollar saved matters a lot. Thus, even the smallest increase in your profit or reduction...

Tips to help you start a successful online business

Are you going to start an online business and looking for tips to help you succeed? Well, there are proven steps that you can...

How to Optimize Order Fulfilment in Your Business

Let’s face it, the customers are the bread and butter of your business. Without your clients, there wouldn’t be a business to begin with....

4 Simple Rules for Creating a Business Plan

For many of us, leaving the comforts of a full-time 9 to 5 job and jumping into the world of entrepreneurship is daunting and...

How to write an event business plan

When planning for a business event, it is essential to have excellent organizational and planning skills. An event business plan helps to keep things...

5 Reasons Your Business Needs A Card Reader

Cashless payment transactions are getting more prevalent than ever because of the pandemic. With the movement restrictions and concerns over the safety of handling...

Importance of Translation in Multicultural Society to Build Effective Relationships

One of the important aspects of a multicultural society is coexistence. People must get ideas from people from near and far. After all, all people...

Why target Turkish customers

Many well-known big companies are targeting Turkish customers and therefore increasing their income pretty much. Of course, most Turks have high consumer potential, but...

In the world of work, the cost varies from country to country

There are some things that every business can control but there are plenty of factors that are beyond their powers to influence. While an...

10 Steps to take before you seek funding

Whether you’re funding a business, lab research, or another independent endeavor, you’ll likely need funding to make your dreams a reality. Getting funding is...

Are you curious about Exponential Moving Average (EMA) and how it can be used in technical analysis and trading strategies

Are you curious about Exponential Moving Average (EMA) and how it can be used in technical analysis and trading strategies? In this article, we...

5 tips to help you manage business debt

Does your business have outstanding loans that are impacting your monthly cash flow? Credit cards, capital loans, subscription services, and vehicle payments are all...

Why You Need Both Introverts and Extroverts in the Workplace

Introverts and extroverts both bring their unique skills and abilities to the workplace. Here’s why your workplace needs a balance of the two. Why You...

FREE Project Management Software: 7 Tips to advance your recruitment process

Hiring is a crucial process for any company, be it small or large. It costs money and time to pick the right fit for...

Reasons to hire a non executive director NED

Privately-owned firms and companies hire NEDs to be part of their board members. This has been the trends with many companies, which raises the...

Top digital marketing trends for your business

Marketing is an ever-changing world. With the advancements in technology and how people use the Internet. The way you market to them is changing...

Interesting Blog Niches and How to Monetize Them in 2021

A blog is a great way to earn some extra side cash. It’s also an excellent way to boost profits on your website. If...

Top 4 Tactics To Help You Close More Business Deals

Finding potential business partners can be difficult, let alone closing them. It takes time and energy to keep on top of companies you want...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Notifications and Steps Related to IBPS Clerk 2020 Exam Results

The Institute of Banking Personnel Selection (IBPS) conducts a recruitment drive to select the best candidates for clerical positions in different banks. The official...

5 Best universities for business degrees

Getting high-quality education is the desire of every student who wants to succeed in the job market. The job market has become sensitive when...

4 Reasons you should call us to say please take my online class

Completing an online course while working full-time or managing other commitments isn’t easy. From completing assignments on time to handling expectations at work, students...

UK Gambling Industry awaits News of Proposed Changes 

The UK government are due soon to release the long-awaited White Paper on their plans to review the 2005 Gambling Act. It’s a move...

Types of online casino bonuses

Most gamers make bets in virtual casinos for two reasons: get money and have fun. These are the main functions of all gaming platforms...

Gambling Legislation Around the World

The gambling industry is a $500 billion dollar business globally with the US alone being responsible for over $100 billion. You would think from...

6 Cost-Effective Ways To Market Your Online Gaming Brand

The online gaming industry is a very lucrative but competitive one. While there's a huge amount of gamers ready to play their favourite games...

Top mobile game marketing strategies you must know

Most people now use their mobile phones to play games, rather than the traditional means of a PC or laptop. According to a recent report, mobile...

Choosing The Best Controller For Your Gaming Life

In spite of enthralling narratives, conniving characters, and aesthetically pleasing graphics to die for, the substantive enjoyability of a video game lies within the...

Who Should Use Face Serum for Oily Skin?

Does it ever occur to you: "What can I do to get porcelain skin?" These days, most women find it annoying having to try...

Business case study how can a national healthcare service provider implement efficiencies on a national scale

 The NHS and Frugal Funding Since Theresa May’s decision in April to hold a snap General Election this year, the spotlight has been firmly placed...

Surveillance and mental health one firms surprising discovery

The surveillance and security system industry in the UK is worth more than £1 billion per year. And while there are obvious concerns about personal and...

A Guide for New Dog Owners

Welcoming a new dog into your home is an exciting and rewarding experience. As a new dog owner, you have the opportunity to forge...

How to get away with wearing the same dress to every party

You may be the outgoing type who wants to make an impression on every holiday party you attend. Showing up in different flashy outfits is one way to...

Cycling Trends In 2023

Post pandemic, cycling is making a comeback with renewed energy! In 2021, the biggest story in the Cycling World was the new 12-speed Shimano...

Retirement planning in the 21st century: strategies to secure your future

Retirement planning has truly evolved over the years, and now more than ever, there’s a wide variety of ways you can receive guidance for...

Top 5 Banking Software Development Challenges in 2021

Regardless of the industry, there will be challenges for any initiatives investing in new technology. This article focuses on developing software for the banking...

4 tech advancements that are changing the way we shop

Technology has impacted nearly every faction of our lives, including how we shop. While we've all experienced the boom of online shopping and...

How to pick the right motorcycle insurance

Riding a motorcycle requires you to have insurance. It is a law, but more importantly, you need insurance to protect yourself, passengers, your investment...

A Quick Guide For Buying the Right Used Car

Today, there are countless amazing deals on used cars. Moreover, with the internet as a shopping tool, you have a much better chance of...

DIY: Preparing Your BMW for a Winter Season

Winter is a time when BMW drivers have to ensure their car is fully prepared to withstand the cold temperatures. When preparing your BMW,...

Know more about Dunlopillo mattresses

Mattresses designed and manufactured by Dunlopillo are known to provide comfortable resting experiences to countless individuals. The brand has made natural latex the key...

Custom Star Maps: 5 Great Reasons to Get One

Whether you're marking the location of a first date, your first kiss, or where you got engaged, custom star maps make great keepsakes. People...

Bearded Iris

Bearded Iris, takes its name from the Greek word for a rainbow, which is additionally the name for the Greek goddess of the rainbow,...

Chinese culture: language, customs, etiquette, and traditions

Located in Eastern Asia, China is one of the most famous countries worldwide, especially for being the first in population and fifth dimensions. Yet, that’s not...

How to get a Spanish Golden Visa by buying property

Simplicity in the way it is applied, aside from not having to travel to Spain more than once a year, are two of their...

The best package holiday deals flying from the UK

With the world opening up again, UK travellers are looking for overseas package holiday deals that offer it all.But where, precisely, should you go?In...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

How the investment of mobile friendly tech is benefiting business and finance sectors

Mobile technology is fast becoming indispensable in all walks of life. It’s not only a tool for entertainment. The proliferation of smartphone and tablet...

What Types of Tests Should Be Done by Using Automated Testing? 

Automated testing refers to the way of running a set of tests over and over again without handling them manually. Introducing this process to...

Advantages of the latest technology in the business landscape

Apart from the size and type of the business, latest technology has a great impact on several business processes and operations. It offers both palpable and...

Top five database management trends for 2019

Source-Pixabay Did you realize that over 70 percent of the data businesses collect goes unused? One of the main reasons for this data waste is ineffective...

How to make your business more secure

Along with the daily running and demands of your business, you also have to deal with protecting it. With technology advancing all the time and business...

How the Cloud Boosts Productivity

Cloud computing has completely revolutionised the business world, and it is something that every business owner should be using. One of the main benefits...

Cryptocurrency – How is it redefining the future?

Just a few years ago, the word cryptocurrency used to set off alarm bells in one’s mind upon hearing its name.  Now the very same...

Bitcoin didn’t evolve fast enough to support everyday financial activity

Circle cuts the option to buy and sell bitcoins. Instead of Bitcoin as a means of payment, the company now wants to use Blockhain...

Bitcoin is Likely Coming to Your Retirement Plan Sooner than Later

If you’re nearing your 62nd birthday, you probably don’t think a whole lot about the retirement portfolio you’ve been contributing to for years now....

How to improve mobile phone signal strength in rural areas

Living in the countryside, or owning a cabin in the woods, basically living off-grid is by far the coolest way of spending life. Far...

How do food delivery apps make money?

With the increase in demand for food being delivered these days, you may be mistaken into believing that the only profit a food app...

Mobile App Dev Lifecycle: Explained in Plain English

We’ve got an app for everything.  To get food home delivered.  Or ferry us to the restaurant.  Then to pay for the food.  And then another one to...

Choosing the right platform for your online classes

Selecting the right platform to take your online classes can be such a daunting task. This is true, especially with the increased number of...

Why won’t this website work?

As you are reading this, somewhere an app or website is crashing. Some of them will be for banks, some will be for a...

Best European Web Development Companies

The Eastern European software outsourcing market is one of the most promising in the world. According to Eurostat, there are 1.7M tech experts who...

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