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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
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The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Using advertising to connect with consumers
Advertising is a tricky business. Successful advertisers are those who, over the long term, make the fewest mistakes. No matter how well an advertisement...
Developing long-term customer relationships
In recent years, rapid advances in technology have led to the growing importance of information and communications technologies (ICT). Information and communications technologies have...
Using the marketing mix in the fashion industry
Ben Sherman is a globally recognised lifestyle brand. It has grown from its business beginnings in quality shirts in Brighton in 1963 and is...
Communication the key to success
This case study focuses on the issue of communications. It describes a range of ways in which organisations communicate with their workforce in order...
UNISON and unions’ wider role
UNISON works with both employers and employees to ensure that public service workers receive a fair deal. A big advantage for any worker represented...
The role of an equal opportunities policy
A critical issue in the development of a successful working relationship is whether we believe we are treated differently from someone else, not because...
Costing aircraft components
When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...
Controlling cash flow for business growth
CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...
The benefits of budgeting
Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...
Coffee the supply chain
Today, a jar of instant coffee can be found in 93 per cent of British homes and increasingly consumers are trying out different types...
Turning waste into wealth
The challenge facing the world economy today is to provide sustainable approaches to economic growth. Industrial processes have the potential to provide better living...
Adding value through health and safety
Adding value to a product involves making it more desirable and better for the final consumer. Ways of adding value to a product or...
Combining an offline and online business
These days, we are surrounded by 'high-tech' developments. Ordinary citizens may not suffer too much from failing to keep track of new technologies the...
Strategic growth in the fashion retail industry
asos.com is the UK's leading online fashion store for women and men. Launched in 2000, the online retailer targets fashion conscious 16-34 year olds....
Using aims and objectives to create a business strategy
When preparing a strategy for success, a business needs to be clear about what it wants to achieve. It needs to know how it...
Using technology to improve economies
Vodafone is a leading international mobile communications company with interests in 27 countries and partnership agreements with a further 40 countries, including Safaricom in...
Working for free trade
Businesses and consumers in the UK are buying and selling goods and services in ever more diverse and distant markets as globalisation increases. Trade...
Partners in international trade
This case study focuses on the HSBC Group, which, as one of the largest banking and financial services organisations in the world, is able...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Critical path analysis at Network Rail
Planning a major project is an exciting and challenging activity. This case study focuses on the planning that went into repairing Network Rail's Leven...
Operating an effective Safety, Health and Environmental Policy
Living is a risky business. Taking risks begins in childhood, and continues throughout our lives and into old age, when many accidents are associated...
Building the heritage of sustainable products
This case study examines how Akzo Nobel is building on the heritage of some of its established coatings for timbers at a time when...
Our business theory pages cover all the topics you need to know in business.
Demand and supply
The term demand refers to the quantity of a given product that consumers will be willing and able to buy at a given price....
Corporate and organisational culture
It is widely recognised that different organisations have distinctive cultures. A commonly used definition of organisational culture is 'the way we see and do...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
BSV Wallets that Exceed Expectations
A wallet is essentially used for storing digital currencies. And with Bitcoin SV (BSV) successfully restoring the original Bitcoin protocol and unlocking unbounded scalability,...
How to manage growth in eCommerce
It has never been easier to start a business and, thanks to widespread internet access, the UK has the third largest e-commerce market in...
How to find a suitable office space for your small business?
So you have decided to open a small business! Good for you! But now comes the tedious task of finding a suitable place to...
15 business quotes that every entrepreneur should read
With the advancement of technology, now more than ever, many individuals are throwing up a website and going all in on their business idea....
How to Choose the Best Legal Structure for Your Business
Deciding to start your own business is an exciting decision but it can also leave you feeling a bit unsure as to what type...
3 ways brands can differentiate themselves from competiton
What makes a consumer choose one business over another? There are many answers to this question and it depends on the products on offer,...
Strategies for attracting talents in China
China is a large country that houses lots of
great talent for the majority of businesses. The booming market in China is an
opportunity not everyone...
Is sustainability what it seems to be?
When Bank of America hops on the sustainability train, it would be prudent to examine the entire framework of environmentalism.
One of the two case...
6 Essential Contracts for Every Kind of Business
Have you ever wondered what kind of legal contracts are required to get your small business started? Well, you might be surprised how few...
Have you ever heard of flag patterns in trading but weren’t quite sure what they are or how to trade them
Have you ever heard of flag patterns in trading but weren't quite sure what they are or how to trade them? In this article,...
How to Choose a Global Payroll Provider
The modern world is evolving quickly. Ever since the Covid-19 pandemic caused the world to go into lockdown, remote working has become the norm....
The different trends observed on the Forex
Although the support and resistance phenomenon represent the limits, the observed trends direct you more simply towards the direction to follow.
Analyzing the trends basically...
Job Management: 5 Profitable Software in the UK
The upper crust of job managers and professionals cash in on software to make efficiency their forte, you must too. These apps are specifically...
How to improve employee retention and engagement
As a business, your employees are crucial to your success. If they’re satisfied, they’ll be much more productive, more loyal to the company and...
Why and How You Should Host a Lunch-and-Learn Program for Your Team
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Lunch-and-learn programs have become very popular in the business world in the last couple of years because they provide employees from different teams...
How to Use Digital Marketing to Boost Your Brand and Take Your Business to the Next Level
The Internet has become accessible to almost everyone nowadays, and the number of people using the Internet keeps increasing every day. More people are...
5 Reasons Why Telecoms Have to Move Beyond Traditional B2B Marketing
As the use of mobile phones became relatively common and telecoms sold broadband, TV, and other data services to users at home and on...
Why SEO is more important than ever in COVID times
The coronavirus pandemic has changed business models and online consumer shopping behaviour for the long term.
If you're finding yourself twiddling your thumbs or you've...
10 tips for preparation of final exams
Preparing for final exams can be quite stressful for students. There are so many things you need to look after such as finishing pending...
Tips for writing effective business case study assignment
Many students across the world are taking business courses. The main aim of this course is giving students a platform for launching successful businesses....
3 Online tools that could improve work and learning productivity
There are a lot of changes happening lately, because of what the world is facing right now. Well, as you know, the world is...
Are You Playing in a Legitimate UK Online Casino?
The United Kingdom's gambling market is one of the best-regulated and safest places for gamblers worldwide. Its Gambling Commission handles the licensing and evaluation...
New Ideas vs. Old Ones. Does Novelty Matter?
The Adventures of Tom Sawyer writer Mark Twain once said that there’s no such thing as a new idea. Anything ‘new’ is simply a...
Finding the best casino games to play in 2020 can be tricky, but boomtown have the best sites available
Some game writers turn their nose at bingo, especially bingo games that are played online for real money. Their opinions have some validity as well. Bingo games can be...
The Art of Digital Escapism: Exploring Virtual Reality Casinos
Virtual reality (VR) technology represents a groundbreaking leap forward in the online gambling industry, offering players an immersive and interactive gaming experience that surpasses...
How to use games to improve performance at work
All through the ages, people had an inferior option on video games. They were thought to be an ideal pastime only for kids and...
Gaming Spotlight 2022 Report: The Gaming Market Is Booming
The video game industry has seen immense growth over the past years. Continuous technological advancements allowing for new gaming experiences, widespread internet accessibility, and...
How To Make Your Home Gym Look Professional
How To Make Your Home Gym Look Professional
Who says you can't make your home gym look a million bucks? In this article, we hear...
Best Ways To Help Your Autistic Child Learn
All kids have remarkable learning requires, however youngsters with Autism Spectrum Disorder or ASD require some additional direction and backing. Regardless of whether you're...
How is Specscart changing the Eyewear Industry?
Specscart is a UK eyewear business that’s changing how people perceive eyeglasses. Siddharth Sethi, a former Manchester University student found Specscart in 2017 to...
Data Visualisation in Sport
Data. Does that word get you excited? If you are in the sporting industry, we get that you are probably more familiar with playing...
5 Ways to Wear a Bathing Suit With Confidence
It's time for the swimsuit season, pool parties, and warm weather. There is never a better time to feel fantastic and look amazing. Many...
Some Myths About Weather Forecasting
As we boldly — or frightfully — walk toward winter's pinnacle, individuals definitely go to weather forecasts to attempt to foresee when streets will...
Sale of goods act 1979: key takeaways
The Sale of Goods Act 1979 was incorporated to ease business transactions. The contracts act was not the only possible means of regulating the...
Islamic loans and why they are popular
Why Ethical Islamic Loans are Growing in
Popularity
Why is it that suddenly Islamic loans seem to
be making an appearance on the “Menu” of local banks...
ESSENTIAL SHOPPING TIPS TO KEEP IN MIND THIS BLACK FRIDAY
Black Friday is one of the busiest shopping day of the year for super markets, retail stores, and brands outlets, even the online product...
Ways to personalise your business fleet
If you are a business owner who uses a fleet of vehicles for your operations, it is important to ensure that your fleet stands...
Top qualities of new RV rentals
Life is all about comfort. Where you live matters a lot. Don’t go for any option you come across out there. The apartment you...
The temporary car insurance revolution
In recent years, there has been a revolution in the world of car insurance, thanks to the introduction of temporary car insurance policies. These...
What COVID-19 means for the UK property market
The UK property market has come to a halt because of the coronavirus outbreak. There are lots of reasons for this, but will house...
Commercial cleaning
There is a number of commercial cleaning services you can take advantage of if you own a business. From regular cleaning sessions to deep...
Benefits Of LVT Flooring
Luxury Vinyl Tile is a popular and affordable flooring formed from multiple layers. They are best suited for the bathrooms and kitchens as they...
UK citizens have started to leave the country after Brexit
UK citizens are beginning to leave the country after Brexit in search of new business opportunities in Spain.
Freepik image
Many British citizens are considering starting...
Travel refund – know your rights to travel compensation
It is always wonderful to plan a trip. There are many sights around the world to see and experience. You might be travelling for...
Tips for Choosing a Luxury Airport Transfer
In case you have a business trip you will not want to miss to reach at a meeting right on time. It can be...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Hosted PBX vs. On-Premise PBX: Should You Make the Transition
In 2021, having a scalable, flexible basis of business communication is more important than ever. For many businesses, this means having to transition from...
How businesses can benefit from VOIP
VoIP stands for Voice over Internet Protocol. Instead of using traditional analog wires to send a person's voice, VoIP uses the internet. VoIP breaks...
The Importance of Computer in Human Life: How Technology Has Changed Our Lives
It is hard to imagine a life without computers. They have become an integral part of our lives, and it is difficult to overestimate...
3 in demand jobs due to artificial intelligence (AI)
In last year’s World Economic Forum (WEF) Annual Meeting, one of the major themes that emerged from the discussions was the future of work....
Internet of Things Brings Its Own Security Risks
Worldwide, the Internet of Things (IoT) market has been growing exponentially. Back in 2017, it surpassed 100 billion dollars in market revenue for the...
Top 5 FAQs On remote desktop
Remote Desktop is the cool new trend in the tech market and it is absolutely rad! If you are considering or planning on incorporating...
What Is Bitcoin Gold?
It all began with Bitcoin, but these days, cryptocurrency has many different prongs that spread out and cover different things. Even Bitcoin has chosen...
Easiest Crypto Bot to Use
Did you know that automated trading has been in existence since 1949? You shouldn’t struggle to make manual trades when you can automate everything...
On which platform to invest in cryptocurrency after the ban of Binance in the UK ?
After several months of success, Binance, one of the largest crypto trading platforms, was banned in the UK. As the Chinese platform is not...
Dijust Development share experience: Discovering AppsFlyer opportunities and assessing effectiveness
In today's digital era analytics plays a crucial role in a successful mobile app strategy. Gaining insights, into user behaviour evaluating the impact of...
How to make a unique slideshow of photos
In our millennial generation where the level of technology is advanced, you don’t need to be a pro to make a great slideshow of...
Engaging Mobile Apps – What is our way for users to get enjoyable?
In the middle of today's modern era, businesses still have to try to keep a balance between product quality and consumer emotional care. It...
Why should need to invest in a professional web design company London?
We all know that responsive design is a perfect way to place your web pages at the top search engines' top positions. It automatically...
Last minute things to check before launching your website
You’ve created a website and you’re (understandably!) excited to launch it out into the world for people to see. But wait! Don’t be too...
Comparing WordPress and Drupal: What To Base The Site On
Successful projects always begin with clearly defining needs, setting goals, and careful planning. If we are talking about the site's development, in this regard,...