Royal Bank of Scotland A3 ePoster Edition 12 "Motivation" 
The product life cycle and online fashion (MP3) 
Entering a new market with a new product (PDF) 
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Sales and Marketing
4 Ways That Digital Advertising Has Become an Integral Aspect of Every Marketing Plan
Digital advertising has become an integral part of every successful company's marketing plan while if you are looking to plan for the future success...
Social Media Advertising Strategy: 7 Steps To Better Performing Ads
Being a business owner, you want to enhance your reach with the target audience so that you can bring more conversion for your business....
Why billboard advertising is thriving in an age of smartphones
Many brands are investing more and more into various forms of digital ads, but there’s one type of old-school marketing that still works wonders:...
Affiliate marketing made simple earn good money partnering with brands
No
bosses, no public transport, flexible working hours, a kitchen at your
disposal, plus a bed to take a well-deserved nap to recharge your batteries.
Doesn’t that...
Affiliate marketing: the basics and how to get started
In recent years, the term ‘affiliate marketing’ has been gaining more and more traction. If you own a business or you’re trying to build...
Monetize Magnet Review – Find Your Perfect Forex CPA Affiliate Program with this Platform
Is your goal to increase the efficiency of your affiliate marketing campaigns by finding the best forex affiliate program? If yes, then let me tell...
The importance of branding for product promotion and marketing
Are you trying to promote a new product, but are having difficulty coming up with your own brand? Maybe you feel like branding isn’t...
Why Business Owners Need to Harness the Underlying Benefits of a Strong Brand – Advice from a Business Marketing Mentor
Most business owners understand the importance of creating a strong brand presence; the question is, how well do they impact business scaling?"Branding" is a...
10 Cost-Efficient Ways to Strengthen Your Brand
Building a strong brand is essential for success in today's competitive business landscape. A strong brand identity can help you stand out, build customer...
The Art of Networking: How to Build Meaningful Professional Relationships
In today's world, networking has become an essential part of building a successful career. Whether you're an entrepreneur, freelancer, or an employee at a...
Hosting a business networking event in Northampton
If you need to host a business networking event, you want to be sure to select a location and venue that is alluring and...
How to Design an Exhibition Stand that Drives Engagement and Sales
In the competitive world of exhibitions and trade shows, an engaging stand can be the difference between attracting potential clients or blending into the...
Best Practices for Managing Content Strategically
You see, every enterprise, every content marketing campaign, and even every data analysis process relies on a variety of forms and formats of content.
Sometimes,...
5 benefits of personalized interactive videos for your business
The businesses today are thriving on how
well they perform in customer services by keeping their clients engaged. A real
interactive, personalized video allows companies to...
9 content marketing tips to grow your small business
If you’ve so far used conventional forms of marketing to promote your small business, it can get a bit overwhelming to understand the many...
The Quick and Actionable Guide to Web Accessibility and ADA Compliance
What if you knew that a glitch was causing 20% of the pages on your website to fail?
You would rush to fix the glitch...
How Can You Improve a Checkout page?
The checkout page is the page that brings in your actual revenue. But often, a fair number of shoppers that first committed to the...
How to improve the customer service experience
It’s often said that people are the most important asset of any business.
While we may automatically think this refers to the staff, rather, it...
Closing Deals with Class: Gifts That Seal the Deal
In the world of business, closing a deal is not just about numbers and negotiations—it’s about relationships. The final impression you leave with a...
CRM system as a solution for a small business
Although micro, small and medium enterprises have been using basic IT solutions for many years, they still use specialized and at the same time...
Crowd links as a modern link building strategy
Online promotion through crowd marketing has become popular after search engines had intensified the fight against bulk links and the naturalness and diversity of...
5 Interesting facts about discount codes and coupons
Marketing has many faces and many different forms. Brands want to be unique in the way they advertise their products, but that’s not always...
Essentials of Link Building for 2021 And Beyond
Every single business has to rely on SEO for getting noticed and increasing sales. But the problem with doing SEO is that you have...
What to remember when emailing your clients
There used to be a time in the early years of this decade when several “industry experts” pronounced the death of email.
In case you...
What is port 2525 and what is its function?
The Simple Mail Transfer Protocol (SMTP) is the standard protocol for transmitting emails from one computer to another. Whenever you type an email and...
Email Deliverability for Big Companies
It can be frustrating to write compelling email copies for hours only to discover later that they failed to reach the intended recipient. This...
What is Lead Generation Marketing in 2021?
Businesses are opening every day, and marketers seek to find advanced ways to attract new customers. Yes, lead generation marketing has been used by...
Your guide to building a customer pipeline with eBooks
Studies show that nurtured leads help in increasing sales opportunities by over 20%. Ebooks have been one of the most effective ways to capture...
Lead Generation Strategies for Tech Companies That Actually Work
When you started your tech company, you probably didn’t realize you would also be taking on many other roles to keep your business growing....
5 Rules of thumb for every marketing campaign
Countless brands and companies are trying to get the attention of the same customers every single day. Nobody wants to be lost in the...
Introduction to LED screen trailer
LED screen trailers are cutting-edge mobile displays designed to deliver vibrant, high-definition visuals wherever you need them. Perfect for events, advertising, and promotions, these...
8 do’s and dont’s of link building that you must follow
Backlinks are the backbone of Search Engine Optimization (SEO) as a large number of quality links have the potential to get your website on...
3 Insider tips on how to select the best brand marketing and advertising agency
There's more to differentiate your product from the competition than having a sleek design and cutting-edge innovation technology. One crucial fact that will make...
Why Partnering with Experts in B2B Telemarketing Matters
In the highly competitive world of business-to-business (B2B) sales, finding effective strategies to reach and engage potential clients is crucial. One such strategy is...
How to hire the best full time marketing professionals
Any business seeking to grow its customer base or expand operations in general needs a game plan of sorts to execute this goal. While...
How can your business perform marketing better on a lower budget
As business owners, we’re all looking for ways to market our company without spending too much money. The return on investment (ROI) needs to...
How to effectively promote your tattoo studio
Are you starting a tattoo studio and are overwhelmed on how to handle the promotional side of the business? Don't worry; this article provides...
How to promote your speciality food product business
Speciality food typically refers to the unique and high-value food items made in relatively lower quantities. Depending on the market you are dealing with,...
What to look for in a PPC company
PPC advertising is amongst the most effective forms of online marketing. If you are considering it for your business, then you are on the...
Conducting a Successful PPC Campaign & How a Paid Media Agency can Help
Are you looking to launch a successful PPC campaign? If so, working with a paid media agency can be a great way to get...
Should You Opt for a PPC Agency or In-House PPC Management?
Hiring a PPC expert is a good idea, but only if doing so will increase your efficiency and productivity. This is because if a...
What is integrated PR?
In today’s multi-media world, the lines between the traditional disciplines of marketing and public relations have blurred and integrated PR has emerged it’s a...
How to develop a good PR strategy?
Letting the world know about a new product launch, main product announcement, or opening a new place is necessary for a business. But, how...
6 Ways to Get Global PR Exposure
As an entrepreneur, your desire to grow your brand is a top priority. With the market flooded with various products and services, it can...
Navigating the Complexities of Pre-Pack Administration
When a business finds itself in severe financial distress, the path forward can seem daunting and uncertain. However, there is a specialized insolvency process...
5 Techniques to Use in Your Sales Process
Sales is a tough industry in the digital age. Gone are the days when you were the only source of information for your clients....
Improve Your Workplace Negotiation Skills
If real life negotiation case studies have taught us anything, it’s that workplace negotiation is a minefield. Everyone has an opinion, so if you...
Whats new with SEO in 2018
Unless you have been living under one solid rock, it’s likely that you have dabbled in business discussions with the centre focus being your...
How businesses rank in first place on Google and how you can too
Ever wondered why certain businesses show up first when you search for something on Google? Or, how Google actually decides which website to put...
Technical SEO: how to improve your website’s ranking
Image Source
Do you want to draw more traffic to your website? Are you looking for ways to rank higher in search engines? If yes,...
The Importance of Social Media For Business In 2023
Whether you're a small Café or Nike, it matters just as much whether your business is a tiny, locally-owned store or a huge, multinational enterprise.
When I...
How to Know Who Viewed Your Facebook Profile
Facebook is one of the most popular social media sites, with over 2.7 billion active users every month. It is easy to access this...
Easy ways to create a chat App via WYSIWYG editor and deno
Are you one of those people who want to create a chat app? Perhaps you already have one, but simply want to improve your...
Top free youtube converter tools online
Millions of content are uploaded to YouTube regularly and you will surely come across something that would interest you.
The bad news is that...
How to Know Who Viewed Your Facebook Profile
Facebook is one of the most popular social media sites, with over 2.7 billion active users every month. It is easy to access this...
Can you see who views your Facebook profile?
"Who viewed my Facebook profile?" has been one of the most asked questions of the past year. With the increasing number of applications that...
Leaders vs. influencers: the key points of difference
The word ‘leader’ has been used long before the term ‘influencer’ emerged. We know leaders as people with stamina and charisma, who can impact...
Why explainer video marketing rules right now
In the current age of internet savvy consumers and online businesses, the rules of marketing have undergone a huge transformation to keep up with...
JetBlue’s Marketing Strategies: How did one airline soar above the rest?
JetBlue’s overwhelming success as compared to most other airlines is constantly pondered over. What are they doing right and where is everyone else going...
Topics business writing
Business writing is a wide field including numerous essay topics possible for one to choose from. See some ideas that might be helpful for...
The Benefits of Selling Products Wholesale
There are so many products you can purchase online today. Some items may be from local manufacturers, but many products come from different countries....
The importance of branding for product promotion and marketing
Are you trying to promote a new product, but are having difficulty coming up with your own brand? Maybe you feel like branding isn’t...
Customer Service
An integrated approach to customer service
When customers buy a product or service they are increasingly aware that they are also buying an element of service that goes with it....
Portakabin
Product development innovation and the product life cycle
Profitable and innovative commercial businesses are ones which provide customers with exactly what they need and want. Portakabin is an example of such a business. Portakabin has been...
Barclays
Supporting new business start-ups
Barclays is a major global financial services provider. It operates in over 50 countries and employs more than 156,000 people. In 2008, Barclays had...
Kelloggs
Extending the product life cycle
Businesses need to set themselves clear aims and objectives if they are going to succeed. The Kellogg Company is the world's leading producer of...
Organising People
Tarmacs functions working together towards its mission statement
Tarmac was formed in 1903 as TarMacadam Syndicate Limited. The original name came from the developer of the modern road construction system John MacAdam....
Business Environment
Competing in a highly regulated environment
Most UK citizens are familiar with the National Lottery and its potential for making millionaires of people who manage to select the ‘winning’ 6...
Product Launch
The launch of Sainsbury’s Bank
Banking is currently undergoing significant structural change. Large building societies have demutualised. Newcomers, such as supermarkets, are entering the banking market with a growing...
Corporate Responsibility
Nutrition, Health & Wellness – New Product Development at Nestlé
Businesses operate in markets that are constantly changing. Consumer tastes and expectations are always on the move. This case study examines a market-focused innovation...
Amway
Using communications to develop business opportunities
Direct selling
Amway was set up in 1959, with only a disused service station as a base. Today, Amway is one of the world's largest...