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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Using market research to relaunch a brand

Market research is a systematic process used by a business to find out about its customers and its markets. A company uses market research...

Sponsorship and the marketing mix

Vodafone is the world’s largest mobile telecommunications community, employing over 65,000 staff and with over 130 million customers. The business operates in 26 countries...

Applying the personal touch to financial services

The Co-operative Insurance Society (CIS) operates in one of the most dynamic and complex markets in the world. Insurance is one of the UKÕs...

Managing change to meet market challenges

NATS is the UK’s leading provider of air traffic control services. Each year it handles 2.2 million flights and 220 million passengers in UK...

Making the labour market work better

The New Deal Unemployment is one of the worst social evils. It saps the self-confidence and motivation of those it affects directly and has knock-on...

Communication strategies to engage a variety of stakeholders

Enterprise Rent-A-Car is the UK’s leading car rental company. The company offers daily and weekend car rental for private and business use. It also...

The role of investment trusts in the capital market

The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...

Managing financial risk

There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...

Managing trading risk

This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...

Integrated information systems seeing the whole picture

An independent research organisation recently examined the work practices of 1,501 companies in six countries. They found that disorganised work practices within these business...

Marketing solutions via technology

When Michael Marks and Tom Spencer became partners in 1894, they could not have imagined what they were creating. Their energy, drive and enthusiasm...

Building a sustainable supply chain

It is easy to think about the present without considering the future. Consumers want more goods and services to improve their standard of living....

Pursuing a growth strategy

Northern Rock is the eighth largest bank in the UK by market capitalisation. In other words the value of the shares in the business....

Calculating and managing risk

Eurostar is the high-speed rail service directly linking the UK to France and Belgium via the Channel Tunnel. It started operating in 1994, providing city...

Building a global telecommunications business

The twentieth century will be looked back on as the period when telecommunications revolutionised people’s daily lives - from the first telephone call and...

Decision making across the business cycle

CIMA, the Chartered Institute of Management Accountants, is the world’s leading body for management accountants. Management accountants can provide management information and insights as...

Packaging and sustainable development

Most companies that manufacture or use packaging accept that they need to produce and use it in ways that are environmentally, economically and socially...

How an environmental management system EMS helps create a sustainable business

Today, we are aware of the close links between business growth and protection of the environment. The emphasis is on sustainable development; on creating...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Converting to a Public Limited Company – PLC

On Wednesday, July 12, 1989, Abbey National Building Society converted to become Abbey National plc. This case study tells the story of how that...

Supporting new business start-ups

Barclays is a major global financial services provider. It operates in over 50 countries and employs more than 156,000 people. In 2008, Barclays had...

The power of partnerships

This case study focuses on how the creation of risk and revenue sharing partners (RRSPs) has enabled Rolls-Royce to take on contracts which have...

Our business theory pages cover all the topics you need to know in business.

Decision making and stakeholders

Decision making lies at the heart of business activity. Typical decisions include: what to produce, and how how much to produce, and what selling techniques to...

Business strategy

A business strategy is the means by which it sets out to achieve its desired ends (objectives). It can simply be described as long-term...

Diversity

The UK is a diverse society, made up of many different peoples from many different backgrounds and cultures. Changes to population are called demographics and...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

What is the best shutter blind to choose for your office

Decorating an office is very different from choosing how you want your surroundings at home. Not only does there need to be a more...

Tips to help you start a successful online business

Are you going to start an online business and looking for tips to help you succeed? Well, there are proven steps that you can...

Best automation devices suppliers around the world

When you are choosing an actuator for your new project, whether it is an industrial application or an item for home improvement, you want...

Legal requirements for starting an online business

It is becoming less expensive and practical for people to start up with online businesses like e-commerce. It's a new way of working anywhere...

Boosting productivity in entrepreneurs how can you get more out of your day

As business owners, it is common for entrepreneurs to always think about boosting productivity in business and expanding beyond their establishment’s current standings. What...

Starting personal training business

It’s never easy to start your own business, especially in such a competitive market.The personal training industry is worth an estimated $635 million, employing...

4 strategies for leadership success in China

If you wish to enter an overseas market, you must be ready to research on the different ways of doing business within your target market. Every...

Manage your law firm’s phone system from anywhere using VoIP

Since 2005, VoIP has been a widely used word in the telecom industry. VoIP (Voice over Internet Protocol) as an advanced telecom service allows...

Tips for starting a business outside the US

This century of virtual and global economy lures most of us to move abroad to start business operations over there as there are countless opportunities to...

Understanding the importance of contractors insurance

Running a business can be tough and it is definitely going to come with significant risks. If you’re not careful, there is always a...

How to Create a Small Forex Business

The forex market has enjoyed exponential growth since 2016, with global daily trading volumes rising from $5.1 trillion at this time to $6.6 trillion...

How do you know you are trading with a good broker

Venturing into the forex market is risky, which is probably why investors are attracted to it in the first place. Investors love an environment...

Managing Employee Time Off with a Time Clock App

Vacation time is crucial to employee happiness and satisfaction. Ensuring that employees receive and take their allotted time off is necessary for the well-being...

How Future Work Will Change in 20 Years: Is Remote Work the Future?

Apart from social distancing, mask-wearing, and lack of travel, there is one more thing that the pandemic has changed drastically: the way people do...

How To Build Better Business Teams

Today’s business environment is dynamic and fast-paced. The need to innovate, adapt and pivot is constant and can no longer be handled by a...

Is SEO Strategy Going Full on for Visual Approach?

These days, marketers are looking for better reach and a better market. The SEO market is thriving and has returned from the post-pandemic phase...

Video marketing 9 reasons why you must consider this marketing strategy

Visuals appeal to humans more than any other sense. It’s for this reason that 63% of business opt for video content marketing. Trustworthy companies...

Top 4 Tactics To Help You Close More Business Deals

Finding potential business partners can be difficult, let alone closing them. It takes time and energy to keep on top of companies you want...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Free plagiarism checkers for teachers are they reliable

The biggest worry for teachers today is if students are indulging in plagiarism. Thanks to the internet, the way students find and relate information...

Perks of studying business

Unlike before, more managers are looking for employees with degrees from accredited institutions. Several studies have indicated that employers have added to the educational...

Expert advice 5 ways to proofread an essay and why do it

A lot of students find proofreading their papers a boring task. You read the same text over and over again, what’s cool about that? If you...

Surprising Perks of Selecting the Best Situs Judi Online

No doubt, online gambling is turned into one of the most popular activities around the globe. It is fascinating to know that a million...

Top Ways to Bet Online and Earn Money

Betting online is hugely popular all over the world and the volume of bookmakers who offer casino games and sports betting odds is constantly...

Zodiac casino

Zodiac Casino review Zodiac Casino represents a prosperous casino platform with numerous options. The casino works since 2002 with Microgaming software. Zodiac Casino NZ updates...

The growth of online gaming enterprises over the last few years

The online gaming market has been steadily growing year on year ever since its inception in the 1990s. But in recent years that rate...

How to Choose the Perfect Gaming Laptop

Laptops are a versatile type of computer that can work in the office, as a business tool, or even for entertainment like playing games....

How Augmented Reality Can Empower Mobile App Development

The development of the mobile app market is driven by a myriad of factors. The growth of Internet penetration, the digitalization of business, the...

All the benefits of the Electronic Cigarette

Quitting smoking and moving to a healthy lifestyle is every smoker's dream; some are too afraid to try it, and some fail miserably even...

Men’s hair loss treatments: a scientific comparison of the current market

Hair loss is a common issue for men that has been around for as long as mankind itself. These last couple of years a...

How Important is it to Buy Kratom from a Trusted Vendor?

Kratom has exploded in popularity over the last few years, thanks to research highlighting its potential medicinal benefits. The herbal extract has helped natives...

Data Visualisation in Sport

Data. Does that word get you excited? If you are in the sporting industry, we get that you are probably more familiar with playing...

Importance of a commentator in a sports broadcasting station

Don’t be reluctant to empower your audience base and also try not to be dreary. Try to have some vitality! Regardless of whether it’s not...

The case of sustainability in sporting events

Sport is a phenomenon that gathers masses wherever there is a game, or anything related to its popular teams and athletes. Thanks to their...

Which student loans should I refinance

Those looking for increased financial freedom might be looking into the world of student loan refinancing to help them live a life that's more...

How Many Amazon Accounts Per Household?

Amazon Household is considered to be one of the most widely used options provided by Amazon. Therefore, more and more people decide to sign...

How to read a pay stub: this is everything you need to know

It's everyone's favorite day: payday! There's nothing quite like seeing all of your hard work and effort come to fruition in the form you need:...

Five Misconceptions Clarified About ALPR Cameras

ALPR (Automatic License Plate Recognition) cameras are becoming more common in many parts of the world, especially in more populated areas. Like many forms...

10 facts about truck accidents that you must know

Road accidents are not confined to car accidents but include truck accidents as well. In fact, truck accidents are more dangerous because these involve...

Top 8 locations in Costa Blanca for rental car drive

The eastern coast of Spain, known as one of the most popular resort regions of the Mediterranean, receives annually up to 6 million tourists....

Why Is the Myrtle Beach Real Estate Market Booming?

In recent years, the housing market in the United States has boomed. It is stronger than ever. Although it’ll likely experience a downturn soon...

Community paint pals; The best among Naperville painters

Need help to make your home yours spite its vicinity and also boost its worth on the market? Well, look no further in Naperville painters...

6 Essential Features that Your Summer House Must Have

Having a summer house is undoubtedly one of life's greatest pleasures. It offers a serene retreat from the hustle and bustle of everyday life,...

The Incredible Benefits of Travel on Young & Curious Minds

Travel is important and beneficial at any age, but it can be a life-changing experience for young and malleable minds. Discovering new cultures and...

Machkevitch Alexander: how to acquire Israeli citizenship

Obtaining Israeli citizenship is an urgent issue for millions of Jewish nationals from around the world. A particularly important issue for obtaining citizenship is...

The best cooler for camping

Summer days are best enjoyed outdoors. It is the perfect time to go to the beach, fish, camp, barbecue and all kinds of other...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

5 Ways to Boost Office Productivity with Technology

Boosting office productivity is a common goal for a lot of business owners. We want our employees to get as much done as they...

7 Key Tips Before Getting Your Business Online

Entrepreneurs are one-of-a-kind. They are those who pursue their ambitions. They thrive in their own uniqueness and have little or no desire to work...

FinTech: how it has impacted banking today

Fintech is a global revolution that has a huge impact on banks and financial institutions.  A technology that enables consumers access to financial services...

Looking for a good VPN service? NordVPN is your best bet

The award-winning NordVPN has always been one of the most trusted VPN service providers in the industry. They have more than 12 million users...

7 Most Popular HP Ink Cartridges In 2022

Even though the digital age has grown and much work is done online and on the internet, printers are still extremely important for any...

Learn about several interesting uses of lanyards

These days, so many of us have bits and pieces of equipment we need to keep on us for constant use and we often...

Bitcoin Investment Progress for this Decade in Tunisia

Over the past decade, Bitcoin investment in Tunisia has shown significant progress. The country has witnessed a continuous increase in the number of individuals...

Bear market frees up crypto talent where will they go

There is no doubt that 2018 was an ugly year for the crypto markets. Sure, hodlers have been feeling the pain for some time...

Strategies to market new age businesses

The term Blockchain is hardly a decade old. Yet, according to some reports, the industry is expected to cross $55 billion in revenues by...

4 Ways Smartphones Can Benefit Your Health

Smartphones have been around long enough now that some people probably don’t remember life without them. Smartphones have changed the way we live and...

How to promote an app

Promoting an app is becoming increasingly challenging. Why? Over the years the number of mobile apps have increased significantly. As of today, there are...

How to improve mobile phone signal strength in rural areas

Living in the countryside, or owning a cabin in the woods, basically living off-grid is by far the coolest way of spending life. Far...

Top 10 SaaS services build business website

Looking for a business website designer? Well, all the good website creators charge a lot, while the cheaper services do not meet your standards....

Important factors to consider when choosing a UK web hosting provider

Once you decide to launch your website, you may understand the importance of having a reliable web hosting provider. So, what exactly should you...

The best hosting company ever WordPress domain blogging help

Choosing the right hosting company for your WordPress is something you need to think about as a new blogger, or even as an option...

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