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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Building on a brand

HMV has one of the world's most instantly recognisable trademarks and its name is inextricably linked with the history of recorded music. Few, if...

Targeting sponsorship within a specialist market niche

The financial world used to be straightforward for consumers. They knew where to go and who to ask for the financial products they needed....

Rebranding a corporate image

When Will Kellogg accidentally invented a new breakfast food in Battle Creek, Michigan in 1894, he did not realise that he was on the...

Developing a motivated workforce

In 2005 the government brought this work under the control of a new organisation, the Nuclear Decommissioning Authority (NDA). NDA does not directly manage...

Enhancing Customer Service Through Personal Relationship Marketing

Customer service can be used to achieve a personal relationship by focusing on meeting needs and requirements. The term can be used to describe...

The recruitment, selection and training of people at Arcadia

In 2002, Philip Green bought Arcadia for £800 million. He changed it from a public limited company (plc) to a private limited company (Ltd)....

Managing financial risk

There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...

The business mission of Britannia

Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...

Calculating the risks in making investment decisions

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

Progress with e-commerce

Since Bill Gates founded Microsoft Corporation in 1975, its mission has been to create software for the personal computer that empowers and enriches people...

Innovation research and development

The Dyson Dual CycloneTM is the first breakthrough in vacuum cleaner technology since 1901. In 1979, James Dyson noticed that his bag vacuum cleaner...

Developing a sustainable supply chain to add value

Lafarge may not be a company name that you would quickly recognise but its products and expertise have helped to create some of the...

Achieving growth in a competitive marketplace

In today’s competitive business climate no marketplace is completely static and some markets are more dynamic than others. One which has changed beyond recognition...

Creating a global business

A key issue facing any large business today is that of rightsizing i.e. developing a business that is just the right size - for...

Powering forward with a new vision

This case study outlines ways in which it is possible to change the culture of an organisation so that it retains what it sees...

The changing environment within the gas industry

Gas is the carefully controlled source of nearly half of the country’s energy needs. And most of that gas is transported safely and reliably...

How a regulatory system works in practice

The term utility is widely used today to include those public services which supply water, sewerage, electricity, gas, telecommunications and waste disposal. All of...

Business principles in action nutritional labelling

Consumers have higher expectations than ever before. They want products to match these expectations. They also want accurate, up-to-date and useful information about what...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Linking promotional activity to the product life cycle

Most large companies produce a variety of goods and services designed to meet consumers' needs and requirements. Consumers' expectations and requirements change over time,...

UNISON and unions’ wider role

UNISON works with both employers and employees to ensure that public service workers receive a fair deal. A big advantage for any worker represented...

Motivating and engaging employees for better business

Virgin Media was created from the merger of NTL, Telewest and Richard Branson's Virgin Mobile and is a part of Liberty Global plc, the...

Our business theory pages cover all the topics you need to know in business.

Budgets and cash flow forecasts

A budget is a plan, which is set out in numbers. It sets out figures that an organisation like a company hopes to achieve...

Production specialisation and division of labour

Specialisation is a key feature of complex industrial societies like our own. It takes place at a number of levels: the division of labour specialisation of...

Primary secondary and tertiary activity

Business activity can be conveniently divided up into: Extractive (primary) Manufacturing (secondary) Services (tertiary). Extractive industries like farming take out things which are already provided by nature, for...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

10 Cool Packaging Ideas for Your Business That Are Surprisingly Inexpensive

Packaging is often overlooked as a marketing tool, but it plays a vital role in helping customers identify your brand. In addition to packaging,...

How businesses can benefit from having door entry systems and access controls

Even though companies aren't entirely alike in how they do things, there are some common operating traits that companies have, regardless of their preferred...

7 ways to quickly and effectively increase your retail stores efficiency

Having an efficient retail store doesn’t just improve the working experience of your employees but it also improves the customer’s experience and studies have...

Ways to Make Money in the Weight Loss Industry

If you’re looking for an industry that will always have a market, look no further than the weight loss industry. There will always be...

Fundraising effectively online

If you’re involved in raising money for a cause you have a variety of choices for how to achieve your goal. Some fundraisers use...

Could A SWOT Analysis Be The Key To Business Success?

Running a business is all about making the right decisions at the right times. Making choices about your products or services off the cuff...

Tips On Conducting Business Internationally

Taking your business to an international level may seem overwhelming. However, there are some tips that you can follow to make sure that you...

Kroger is providing hope and a chance to secure the future

The whole world is fighting the pandemic and trying to secure its future in order to survive the pandemic. A high downfall in the...

A tri fold approach to COVID-19 federal government relief

The Coronavirus epidemic, also known as COVID-19, produced a profound catastrophe of which the global community had yet to see in this lifetime. The...

A complete guide to tax accountants and business advisors

The financial world is a very difficult one to navigate. There are always a lot of new terms being coined, a lot of different...

Currency command: choosing a forex broker that fits your trading style

Foreign exchange trading, or forex, is a popular form of investing that has gained significant traction over the years. It is primarily due to...

What are the best methods for beginners to start investing in companies or industries?

Investing in companies or industries has become an increasingly popular avenue for building wealth, especially among beginners. With the financial landscape constantly growing, understanding...

How to improve your team’s workflow performance

Workflow can become stunted if there is no work process in place. It is easy to slack, especially if the office is too hot...

6 Essential Skills to Excel in the Gig Economy

An increasing number of people across the world are working as freelancers or independent contractors. In the midst of a global economy that is...

Major Drivers for Employee Advocacy Software That Businesses Need to Consider in 2022

Employee advocacy software is a powerful tool for businesses, and it's only getting more critical as time goes on. The reason? As the world of...

How to develop a good PR strategy?

Letting the world know about a new product launch, main product announcement, or opening a new place is necessary for a business. But, how...

Advantages of infographics over written content

Businesses need every advantage these days when advertising their products and services online in a highly competitive global market. The wall of text and...

Here’s Why Your Company Should Collaborate With A Branded Merchandise

Promotions are an integral part of the marketing scheme of brands nowadays, and branded merchandise is the easiest tool to do it. To define...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Tips for homework assignment success

Does the only thought about the need to complete a paper spoil your mood? Doing homework is essential whether you like it or not....

10 Tips To Make The Research Process More Efficient

When starting your research project, it's important to be efficient in your process so that you can get the most out of your time. Here...

To make money with essay writing a decent freelancing path

Being a freelancer is a tough road to go. It does bring money, yet demands great skills, an impressive writing experience, and a profound...

Baccarat Tips the Online Casinos Don’t Want You to Know

Online casinos don't like the idea of players walking away with stacks of cash after playing baccarat. However, specific strategies and tips can help...

Online casinos with Tether: worth your attention

What is Tether? Are Tether casinos worthy? How to choose the right option? We'll tell! Countless benefits of Tether casinos Tether (USDT) is the most popular...

Everything You Need to Know About Mobile Casinos

The thrill of the casino is at your fingertips. It sounds like a dream come true, but it’s reality. The presence of online and...

How to use games to improve performance at work

All through the ages, people had an inferior option on video games. They were thought to be an ideal pastime only for kids and...

Gaming Industry

Since they first appeared, video games have entertained all kinds of people. They have advanced greatly since the early days of video games and...

Choosing The Best Controller For Your Gaming Life

In spite of enthralling narratives, conniving characters, and aesthetically pleasing graphics to die for, the substantive enjoyability of a video game lies within the...

Benefits of oranje pharma cannabis oil concentrates

Cannabis is a plant that has very varied uses, as some only consume it for recreational purposes, while others take advantage of the multiple...

Expert insight on CBD & autism – is it the perfect treatment?

Autism is no longer a rare condition. About 1 in 59 children is diagnosed with autism spectrum disorder according to the CDC’s Autism and Development Disabilities Monitoring...

8 Wise hacks for the digital nomad lifestyle

For the digital nomad, life is a mix of work and travel, and the two have become a popular way to live for many...

Digitization of Sports Coaching Services As A Response To The Pandemic

The list of industries affected by Covid-19 goes on and on. Many businesses have lost the ability to provide their services due to restrictions...

Things you need to consider before making your own recording studio

The music industry is full of artists who want to create their own sound. Many musicians and digital engineers feel they cannot express themselves...

3 ingredients you definitely want to see in your pets food

(Photo Credit: Shutterstock) Have you ever taken a look at what goes into your pet’s food? There are several dozen ingredients in your average dog...

Here’s How to Pay Your Bills Online

Paying the bills is an essential chore not only in our private lives but, most importantly, in our businesses. In this guide, maxpay.com experts...

Struggling to pay back a significant debt? This post is for you

We are in a generation where debt is commonplace. Income is no longer enough due to unending bills that need our attention. Whether it's...

Four practical tips to easily settle debt

Whether you like it or not, we can never escape contemplating debt. No doubt, there will be situations where we have to secure funding...

Motor Fleet Insurance: Who Can Get Full Cover?

Fleets come in a variety of sizes and business models, so insurance coverage should also be flexible enough to cater to all of them....

Best time sell your car

Car ownership is a cyclical process; you buy a new vehicle, enjoy it for a few years and then inevitably come to the point...

What are the 3 Things You Should Consider When Applying for a Car Loan?

Car loans are a great way to get your hands on the car of your dreams, but that doesn’t mean they’re without their drawbacks....

Build or rent which pays dividends

The following infographic is a useful tool if you are deciding whether you want to build or rent a premise for your business. As...

A quick guide to property surveys

When you are trying to buy a new property and your offer has been accepted, you may wonder whether or not you need to...

What are the most important things you should know before buying a property in Dubai?

If you want to move to Dubai, it makes sense to find out what it's like to live here. In our article, we have...

6 vacation rental business tips for 2020

There has been a substantial increase in the peer to peer vacation rental industry in the past few years with many people using their...

Get your information about boating fines in Manibota from this article

When it comes to Canada, all the authorities which are authorized (for instance, Royal Canadian Mounted Police, RCMP for short and even police forces)...

How to get a Spanish Golden Visa by buying property

Simplicity in the way it is applied, aside from not having to travel to Spain more than once a year, are two of their...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

5 Ways technology has drastically improved the way we do business today

Technology is always rapidly evolving and expanding, providing new opportunities and innovative solutions to some of today's most pressing matters. Understanding some of the...

Revolutionizing Product Lifecycle Management With New Technologies 

The business world is experiencing a transformational shift in how products are conceptualized, designed, developed, and brought to market. As industries across the globe...

How the investment of mobile friendly tech is benefiting business and finance sectors

Mobile technology is fast becoming indispensable in all walks of life. It’s not only a tool for entertainment. The proliferation of smartphone and tablet...

Why People Use Carbon Management Software

With more individuals, enterprises, and nations realising the downsides of climate change, carbon emissions, and resource depletion, there is pressure to embrace more eco-friendly...

UK businesses maintain peak security with VPNs

British businesses need to stay safe regardless of UK, EU, or any international policies. As global trade changes, so does the world of online collaboration. Changing business partners,...

Top five database management trends for 2019

Source-Pixabay Did you realize that over 70 percent of the data businesses collect goes unused? One of the main reasons for this data waste is ineffective...

Why Are Case Competitions A Big Part of Business Schools?

Case competitions for business schools in universities are a great way to challenge and hone the skills of students of all levels like bitcoin...

Cardano (ADA)

What is Cardano (ADA)? Cardano (ADA) is the third-largest cryptocurrency. It was developed by Ethereum co-founder Charles Hoskinson in 2015. It is a public blockchain...

Some Things You Need to Know About Bitcoin

Bitcoin is only growing drastically in popularity these days, and if you aren’t knowledgeable about it, you are already falling behind. If you’re just...

Business cell phone charging station

Cell phone charging stations are becoming increasingly popular. Have you considered having one at your company? Here are a few reasons why doing so...

How‌ ‌to‌ ‌develop‌ ‌a‌ ‌food‌ ‌app‌ ‌for‌ ‌your‌ ‌restaurant‌ in‌ 2021‌ ‌

Mobile technology has changed the way in which numerous organizations work. The food industry is an area where app development has a huge impact....

Tips to extend your phones battery lifespan

Image source: lifedailythings How do you feel when you are out, and your phone’s battery dies or is about to die? Well, the most common...

Web Design Trends to Boost Your Engagement

With most businesses utilizing the power of the World Wide Web to reach more potential customers, having a great business website is now more...

Why won’t this website work?

As you are reading this, somewhere an app or website is crashing. Some of them will be for banks, some will be for a...

The San Diego live streaming & webcast industry

San Diego stands among a few others as one of the world’s top cities for science and technology.  Companies such as Scripps Health, Qualcomm, Nokia and...

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