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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Direct marketing
Life in Western economies today is often said to take place in ‘a consumer society.’ The beginning of the ‘age of the consumer’ is...
The making of a box
This case study examines the means by which the Jefferson Smurfit Group’s basic product – the box – is designed and manufactured, considering the...
Responding to an emerging market
'The industry as a whole is under-achieving.' This was the verdict of the Construction Task Force, led by Sir John Egan, in July 1998....
Increasing employee engagement through HRM
Harrods is a brand that is recognised all over the world. Its Knightsbridge store has 1 million square feet of selling space with over...
Developing a career path in retail
‘Harrods of London’ is a British institution. It is probably the most well-known and respected retail store in the world. For 162 years, Harrods...
Operations management: The Wincanton Way
Wincanton's mission is 'delivering supply chain solutions across Europe'. The company is customer focussed: its aim is to help its customers become more efficient...
Planning a budget
Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange.
The business is...
Costing aircraft components
When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...
Financial statements and reporting
Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...
Creating innovation for competitive advantage
Companies must innovate in order to keep ahead of their competitors. If an organisation wants to create a business strategy that keeps it at...
Leading innovation in world healthcare
AstraZeneca is one of the world’s leading pharmaceutical companies, producing a powerful range of medicines designed to fight disease in important areas of medical...
Using colour in new product development
It's a colourful world!
Akzo Nobel’s products are among the most looked at in the world. Its business is colour. It is a company literally...
Thinking global acting local
Do you ever think about what goes into a motor car, a power tool or a particular type of domestic appliance? If you were...
The future is branded
The challenge for organisations in competitive markets is to provide clarity for customers in a way which reduces the random nature of their product...
The role of stakeholders
Amway is one of the world's largest direct sales companies. It is a global enterprise and is privately owned by the families that started...
Creating a corporate social responsibility strategy
Amway is one of the world's largest direct sales organisations with over 3 million Independent Business Owners (IBOs) in over 80 markets and territories....
Developing and implementing a strategic approach to ethics
Ethics and business aims
Vodafone has grown rapidly since it was originally formed in 1984. It has responsibilities to its 60,000 staff and 151 million...
How HMRC collects tax revenue to support Government policy
The UK Government provides a range of public goods and services. The main ones include:
educationbenefitslaw and orderdefenceroadsNational Health Service.
Within the UK, public expenditure is...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Market research and consumer protection
The UK government set up the Food Standards Agency (FSA) in 2000 by Act of Parliament. It is a non-ministerial government department. This means...
The Freeserve solution
The Internet is a rapidly growing medium which enables people all over the world to share information, communicate, be entertained and conduct business. It...
Planning for quality and productivity
Nissan Motor Manufacturing UK Limited (NMUK) is the UK's largest car manufacturing plant which is located near Sunderland. In terms of the number of...
Our business theory pages cover all the topics you need to know in business.
Responding to social responsibilities and ethics
Businesses work in a wider social environment in which they have a responsibility to a range of stakeholders including the wider community.
The term Corporate...
Opportunities and constraints in the business environment
Opportunities in the business environment are those factors that provide possibilities for a business to expand so as to make more sales and profits....
Competition
Competition occurs when two or more organisations act independently to supply their products to the same group of consumers.
There are two bases on which...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Why Preventative Maintenance Is A Must For Loading Dock Equipment
Regular preventative maintenance is an essential part of keeping loading dock equipment in top condition. Without it, the lifespan of these machines can be...
Trim to win 5 business functions to outsource
When you first start out in business, blinkered control-freakery might be beneficial.
After all, keeping several plates spinning simultaneously is central to entrepreneurialism.
But once your...
Packaging Solutions for Temperature Sensitive Shipments
Whether it's extremely cold or hotter, temperature-controlled shipment is critical in the supply chain and logistics sector. The shipping phase is essential because the...
What you need to do before you launch a new business
Launching a new business is a huge step towards your future.
It means taking hold of your passion and talent and finally making a name...
Funding Opportunities For Startups
A startup is not only a business. It's a dream project. Each year, entrepreneurs around the world begin their startups with a lot of...
Andres Franco, a clear example of Learnability
The world has changed, that is an undeniable reality everyone living in it faces every day. In the digital era, consumer policies and practices...
Simple Changes Your Business Can Make to Save Energy
Businesses are increasingly recognizing the importance of adopting eco-friendly practices. One of the key areas where companies can make a significant impact is by...
How to start a plastic recycling business?
Plastic is one of the most used materials currently on Earth. However, at the same time, it is one of the most dangerous ones...
How to optimise your business for international operations
Running a business is a tricky venture, and one which takes careful planning and consideration. Expanding operations abroad is an exciting and potentially lucrative...
Reasons to Use MetaTrader for Forex Trading
Whether you are ready to start trading in the forex market or you have been trading in forex for a while and you are...
The Ins and Outs of Forex Trading
Forex Trading has been a prime subject of fascination for investors all over the world. Every day countless people join and leave forex trading...
6 Qualities that Make for an Excellent Forex Broker
If your aim is to become a successful Forex trader, you’ll be glad to know that the Forex market has become a lot more...
Empowering Employees to Find Meaning and Purpose in Their Work
Pursuing meaning and purpose in one's job has become paramount in today's workforce. Employees aspire to find personal fulfilment and contribute positively to the...
What to expect if you are embarking on a life as a freelancer
One of the most exciting things about work in our times is that you can choose from a variety of different working models —...
Why a whiteboard animation video can really help push your business ahead of the competition
Trying to convey complex information isn’t easy. There comes a point when most people switch off – usually in the first 10 seconds. Using...
B2B SaaS Outsourcing
As you probably already know, selling software as a service or SaaS is not easy. Often, the companies you’re pitching already have a system...
Maximising Your Reach With A Fashion Marketing Agency
With the rise of social media, fashion marketing agencies collaborate with influential personalities, bloggers, and social media influencers to promote fashion brands.
A fashion marketing...
5 Ways to make viable stream of money using Clickfunnels
Clickfunnels is an amazing software that allows the user to use it in different ways to make money online.
Everyone wants to earn a little...
Introduction matters in creating an essay
The beginning of an essay is the most important part of the piece. Readers need to know what the essay is all about right...
What do you know about online education?
Online education has been gaining popularity over the past few years at a remarkable pace. Several companies and learning institutions are embracing it and...
Is It Worth Retaking Your A Levels?
After taking their A-level exams, most students worry about the results because they know that lower scores mean not getting into their preferred university...
UK Gambling Industry: A Delay in the Reform
If you’ve been closely following the UK gambling industry, you may know there is a current proposal to reform UK gambling laws. The proposal...
Impact of cryptocurrency on online casino sites
Since its release in 2009, cryptocurrencies have seen an exponential growth specifically due to its anonymity feature. As more and more players are moving...
What impact do land casinos have on real estate markets?
The real estate markets are unpredictable, and no skilled real estate broker can anticipate how a property's market value will rise or fall by...
Top 3 Places To Buy A League Of Legends Account: A Detailed Guide
League of Legends has become the top pick for every young adult now when it comes to online gaming. Also, with the growing edge...
How blockchain is changing video gaming
Things
are always changing for software developers which makes the occupation
challenging and exciting.
Technology
doesn’t stay still even for a moment. The latest developments are changing the...
Gaming Spotlight 2022 Report: The Gaming Market Is Booming
The video game industry has seen immense growth over the past years. Continuous technological advancements allowing for new gaming experiences, widespread internet accessibility, and...
Things You Should Know Before Starting A Cannabis Business
In recent years, the cannabis industry has continued to grow on a global scale rapidly. More people seem to have also taken an interest...
Cannabis business: an overview of the industry
Over the past few years, the cannabis industry has been growing rapidly on a global level. It first started as a recreational drug but...
Innovation: How Technology Shapes Medical Advancements
The healthcare industry is undergoing a profound transformation propelled by technological advancements and groundbreaking research. This synergy has not only revolutionized treatment approaches but...
How to watch the premier league live
The premier league is one of the most-watched leagues in the world. The top teams have attracted many followers on all continents. The number...
How to get away with wearing the same dress to every party
You
may be the outgoing type who wants to make an impression on every holiday party
you attend.
Showing
up in different flashy outfits is one way to...
Do tall men need elevator shoes?
We have been told that elevator shoes for men are very effective in helping height deficient men appear taller, and this is true, but...
What are the Key Approaches to Building a Good Investment Portfolio?
Investing was previously reserved for high-wealth individuals and businesses with large cash holdings, as a way to preserve and grow wealth in an expanding...
Understanding smart card technology
You may have never considered it before, but smart card technology is everywhere. You probably own several. Your loyalty card for your favorite store,...
Investing for your future what luxury items to invest in for a nice payday in the future
Investing, investing, investing. You may hear this over and over again throughout your daily life. In ads, on TV, on the internet, wherever you...
Masternaut Business Case Study
Masternaut is a vehicle fleet management solutions company that specialises in fleet management, specifically for electric vehicles. They were founded in 1996 by Serge...
Things To Look For Before Buying A Car
We all love cars and always get excited when buying a new car. A new car brings joy and happiness to the owner and...
Fleet Management: Saving Money and Enhancing Business Operations
In the dynamic world of business, efficiency and cost-effectiveness are paramount to success. Fleet management, the process of overseeing and managing a fleet of...
9 Technological developments needed for construction industries to survive COVID-19
COVID–19 has made many sectors adopt digital and remote operation. But it is hard for the construction sector to jump on the digitizing bandwagon...
Understanding the Need for a Retaining Wall SystemÂ
Architects and engineers understand that when they build a structure on a site that doesn’t have a level ground, they must incorporate a retaining...
Binish Qureshi explains what to avoid when searching for real estate investment properties
Real estate investing is no simple task. It
can be a difficult process to navigate, especially if you’re new to the field.
Although investing in real...
Best ways to get around London on a budget
A notoriously expensive city in every aspect of the word, public transport in London is no exception to the rule. Whilst getting around London...
Effective and Cost-Saving Tips When Planning a Holiday Within the UK
The pandemic harmed the travel industry during those miserable times, but the conditions are improving now. In May 2022, foreign tourists made 2.7 million...
How to save money when travelling for business
Travelling can be a costly affair, particularly when you’re racking up those miles in the name of business. While some of those expenses may...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
4 Types of one drive migration tools for different workloads
Growing businesses efficiently and flexibly need consistent work. But with new technologies, business environments and processes are also changing. Businesses are choosing to switch...
Manage your law firm’s phone system from anywhere using VoIP
Since 2005, VoIP has been a widely used word in the telecom industry. VoIP (Voice over Internet Protocol) as an advanced telecom service allows...
How doing business is changing in the digital age
The digital age of
business carries possibilities, opportunities and challenges that promise to transform
everything about how, why and when humans work. All the technologies being
produced,...
The Evolution of Chat: Exploring the Power of GPT-4
Discover the fascinating journey of chat evolution and delve into the revolutionary capabilities of GPT-4.
Know everything about the best VPN provider – NordVPN
The Panama-registered VPN provider, NordVPN, gives more than 12 million customers the amazing VPN products. As this NordVPN is trying to become a privacy...
How Cloud Technology Is Changing Cybersecurity
The way we use and store data has changed dramatically in recent years. With the advent of cloud technology, more and more businesses are...
Bitcoin is the new digital gold, or is it?
Comparing all the precious metals, gold has always been the most popular for investment. Investors usually buy gold as a way of reducing risk...
How To Trade Cryptocurrency
Trading cryptocurrency is a different market than stocks, bonds and others. But with some good advice and an easier guide to follow anyone can...
Should You Invest in the Immediate Profit App?
Yes, as the cryptocurrency industry is on fire right now, and many people are making mega-profits in a very short time. You, too, may...
How Well Did Communication Apps Perform During Lockdown?
The way we communicate has changed dramatically over recent decades but the fastest and most unexpected change has been how we have communicated with...
The Business Case for Developing a Mobile App
We all use mobile apps every day. It is easy to understand why mobile apps are so beneficial to our daily lives on a...
Mobile app: a must have integration for any business that wants to keep on thriving in great measure
In the last few
years, mobile apps have revolutionized different aspects of the business sector
to a meaningful extent. There are numerous businesses that have been...
4 Best practices when launching a website for your new business
Launching a website for your business is a big step, and it’s important to get it right. This is true whether your business has...
Ground up website design top tips to include in 2019
There are several tips to take into account if you are hoping to build a website from scratch. Much like constructing a house, a...
The top 5 PHP frameworks for 2020
As the software development world continues to expand,
it’s important having the right, modern tools to build a functional and
responsive website or an enterprise web...