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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Live breathe and wear passion

Have you ever heard of passion in the marketing mix? How about people? Those two Ps never seem to figure alongside the famous four...

Developing a partnership to support the interests of young people

One of the most critical times for young people is when they have their first opportunity to leave school. Although leaving school at 16...

Developing a marketing plan

The NIVEA brand is one of the most recognised skin and beauty care brands in the world. NIVEA creme was first introduced in 1911...

Apprenticeship training within the steel industry

Sheffield Forgemasters International Ltd (SFIL) is a steel producer and engineering company. Based in South Yorkshire, the heartland of traditional steel production, the company...

Recruiting selecting and training for success

The importance of recruitment For McDonald's, people are its most important asset. This is because customer satisfaction begins with the attitudes and abilities of employees...

Managing workforce requirements

ScottishPower currently supplies electricity and gas to over five million homes and businesses in the UK and operates an extensive electricity transmission and distribution...

Assessing a major infrastructure project

The development of a transportation system which links up places both within the UK and across the world has enabled people, goods and services...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

Managing financial risk

There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...

Progress with e-commerce

Since Bill Gates founded Microsoft Corporation in 1975, its mission has been to create software for the personal computer that empowers and enriches people...

Making life easier

For businesses to survive and prosper, they must listen to and fulfil the needs of their customers. Businesses are harnessing the advantages of developments...

Solving complex supply chain problems

Making products available, wherever they are required, benefits customers. Although customers do not actually view the operation of supply chains, they value product availability...

Meeting stakeholder needs through community involvement

The Chartered Institute of Marketing defines marketing as 'the management process responsible for identifying, anticipating and satisfying customer requirements profitably.' This definition shows that, in order...

Developing enterprise skills

In a world in which young people follow the National Curriculum and then prepare for examinations, it is easy to ignore some of the...

Financial information in decision making

CIMA is the Chartered Institute of Management Accountants. It supports over 164,000 members and students in 161 countries.  CIMA works with some of the...

Business ethics and sustainability in the steel industry

Steel is a unique and vital material. It touches almost every part of modern life. It is a key element of our infrastructure. From...

Planning and the business cycle

Land Securities is the UK's leading property company. It is quoted on the London Stock Exchange and is a member of the FTSE 100....

Responding to a changing marketing environment

Lubricating oil is the vital component of every internal combustion engine. From a small passenger vehicle to a Formula 1 racing car, from a...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Quality through standards

BSI was the pioneer in creating standards. It is the UK's National Standards Body - the world's first. It also plays a prominent role...

The role of PR in changing perceptions

Few consumers buy products at random. This is particularly true for durable products, such as washing machines, freezers and cars, which are likely to...

Strategy competitive advantage and the promotional mix

Mission and market A mission statement sets out why an organisation exists. Having a mission statement helps to clarify what the business is trying to...

Our business theory pages cover all the topics you need to know in business.

Legal protection for customers

Consumer protection is the process of defending consumers against unscrupulous practices by producers and sellers. Over time, case law in this country has developed...

Estimating the profit or loss of a business

By law companies are expected to produce financial statements each year. These statements appear in Company Reports. There are two main financial statements: 1.The profit and...

Market and product orientation

A market orientated company is one that organises its activities, products and services around the wants and needs of its customers. By contrast, a...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

How To Improve Your Business: 6 Important Tips

Owning a business can be challenging, especially when it is just starting out. However, having an excellent team will help you to overcome hurdles...

Steps on How to Build Your Store From Scratch

Building a store from scratch is a dream for many people, one that can be difficult to realize. Whether you are looking to create...

Website design trends that will be popular

Change is a huge part of web design. Every few months new trends become popular, while older trends start to disappear and the most...

Starting personal training business

It’s never easy to start your own business, especially in such a competitive market.The personal training industry is worth an estimated $635 million, employing...

10 old school office supplies most home based startups cannot do without

When you are operating your business from your home, you need to create a space that’s efficient. More often than not most home-based business...

How to choose a cleaning service for your business

If you own a business, it is absolutely essential to keep your office clean and well-maintained. Typically, the best option is to outsource the...

Tips On Conducting Business Internationally

Taking your business to an international level may seem overwhelming. However, there are some tips that you can follow to make sure that you...

A tri fold approach to COVID-19 federal government relief

The Coronavirus epidemic, also known as COVID-19, produced a profound catastrophe of which the global community had yet to see in this lifetime. The...

Why businesses should hire a translation service

We are currently in the era of empowered users. From music to publishing, from rental vehicles to accommodations, the Internet has allowed us to...

How much does it cost to hire a business accountant?

When it comes to handling the financial matters of your business, you must use the expertise of a professional to your benefit. A good...

Why your business should have a financial broker

Running a business is a very difficult thing to do. With the current uncertainty about the stability of global markets moving forward, it has...

Why Every Company Needs to Use Pay Stubs

There are undoubtedly numerous responsibilities that company leaders must tend to when running the affairs of their businesses. Corporations with several employees on payroll...

Firing An Employee: 2 Good Reasons – And 2 To Avoid

Firing an employee is always stressful, but when you’re not confident about your justifications, it can be much more difficult and even potentially risky....

7 tips to customise your hiring process

Hiring an employee is a crucial task for all employers. All employers need to be aware of how best to find the right employees...

Why business mastermind is crucial for your success

Knowledge seldom grows in a vacuum. Irrespective of the nature of your business, you cannot grow if you don’t challenge your current status or...

eCommerce and Keeping Your Customers’ Trust

E-commerce is founded purely on trust; you must capture customers' interests and build their confidence in your business. The first step in winning customers’...

A Blog With A  Difference: How To Build A Loyal Audience And Turn Your Writing Dreams Into Reality

Embarking on the journey of blogging is akin to setting sail on a vast digital ocean, where the waves of content and audience engagement...

Marketing 101: Top Tips to Increase your E-Commerce Sales

One of the fastest-growing and most profitable industries of the past few years has been e-commerce. It’s a market that is worth billions of...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

The Importance Of An Excellent Academic Education To Improving As A Writer

Being a writer or author requires a lot of dedication. Whether you are a writer and journalist for a paper or news network, or...

How An MBA Can Help Your Healthcare Career

Undergraduates pursuing a healthcare career can acquire notable advantages by supplementing their learning with an MBA. Infirmaries, treatment facilities, and other establishments function like...

What Do Young People Like to Do These Days?

As technology continues to fill up most of our lives, it is no surprise that a lot of things that young people like to...

Navigating the Thrills: How to Find Regulated Casino Sites in New Zealand

As you already know, New Zealand follows complex gambling regulations and rules. The nation's gambling journey can be traced back to the 1920s when...

The Thrill of the Cheltenham Races: A Guide to the Ultimate Horse Racing Experience

The Cheltenham Races is one of the most prestigious horse racing events in the world. Held annually at the Cheltenham Racecourse in Gloucestershire, England,...

Are online casinos becoming more sustainable?

A long-standing criticism of online casinos is that they make it easier for people to become addicted to gambling. Part of the problem is that casinos...

How to Choose the Perfect Gaming Laptop

Laptops are a versatile type of computer that can work in the office, as a business tool, or even for entertainment like playing games....

User’s Views about Using Best Gaming Chair

A player needs dedication and commitment in all aspects. What is the most difficult thing for video gamers? According to experts, players have to...

6 Reasons why players love Elder scrolls online

When it was released, Elder Scrolls Online suffered a little bit because of the bugs that were still in the game. Not to say...

Exploring Medical Options: A Look into Innovative Approaches to Weight Management

The modern world is witnessing a seismic shift in the approaches to weight management, incorporating innovative technologies and novel medical treatments that offer hope....

5 Things to Do When You’re Home Alone

Finding yourself with time alone and no plans on the agenda? Maybe you should think about taking some “me time” doing your favorite activities....

CBD Marketing: 8 Creative Ways to Promote Your CBD Brand

There’s no denying the fact that the CBD industry is the new rage in the global market. This rapid growth in CBD sales has...

Viatcheslav Kantor and art

Russia, since almost the last decades, turned out as a strong marketplace for the artwork. This is happening because the art collectors like Dr....

Best practices for proper wet dry dog food storage

Dogs might be very smart. They, however, do not have a reputation for knowing the difference between fresh food and stale food. They feed...

3D harm and use

3D is popular. Films and videos of the format are colorful, realistic but not as safe as it may seem at first.   According to the researches of...

Financial security in times of crisis

There are numerous investment strategies - but which one is really safe? Financial security is a need we all have. Because nobody wants to get...

Setting Up A Personal Budget

This guide will help you create your very own personalized budget that will help you control your spending while working towards your financial goals....

6 Benefits of having a credit card

There are approximately 2.8 billion credit cards used worldwide. This figure is enough to say that credit cards are one of the most important...

Here is how you can choose the perfect auto accident lawyer

Automobile accidents can be a harrowing experience for the victim. The incident can have a traumatic impact on not only the injured but also...

Road Crashes Can Happen Anywhere: Here’s How To Prepare

No human being ever expects to be a part of a collision on the road. Even though nothing can truly make you prepared for...

What do I need to rent a car in Dubai?

Dubai is one of the most popular cities in the world. Located in the United Arabs Emirates in the far way Middle East, Dubai...

Trickle downtheory

For anyone that hasn't heard of the theory before, trickle-down is a hierarchical trend diffusion. This is where large names in a particular market establish the current...

Reasons To Install A Mezzanine Floor Lift

Mezzanine floor lifts are an excellent solution for workplaces looking to save some space while moving heavy goods efficiently and safely between different mezzanine...

Assessing Rental Property: Tips, Recommendations, Best Practices

Rental property is a decent investment that almost anyone can venture into using the necessary knowledge. Similar to many investment opportunities, proper research is...

Sunday market guide for first time solo traveller in London

There is no better way to spend a Sunday morning in London than walking the lively street markets of the capital, picking up cool...

How to Choose a Good Luggage Shipping Company in the UK

Whether shipping business or personal items on a trip, the current market presents a diverse range of courier service providers. For an inexperienced traveller,...

Commuting on a daily basis? Here’s what you need to know

Millions of individuals commute on a daily basis in order to go to work and return home at the end of the day. With...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

4 Ways successful businesses do to increase efficiency with online file sharing

Over the past decade, the internet has greatly changed how people work. One of the biggest changes that the internet has brought to our...

How To Leverage In Store Digital Solutions For Your Business

Technology has shaped contemporary society for the better. Business is no exception as it has evolved to adapt to the winds of technological change....

The advantage of internet telephone for small business

The Voice over IP (VOIP) technology is not a new one, being only a little younger than when the Internet was first announced. However,...

How a domain brand monitor aids in brand audits

(Image Source: https://www.canva.com/photos/MADerg1HiYg-brand/) A business’s long-term survival can sometimes depend on a successful brand audit—it enables a brand to pinpoint strengths and weaknesses, along with...

Why Should You Should Use Gmail to Fax Online

Gmail has become the biggest free email provider on the Web. ​​Although ​the vast majority of people use it to open a personal email...

Data loggers vs chart recorders: what’s the difference?

Environmental monitoring equipment has evolved considerably over the years. Technology has paved the way for the creation of new, smaller and more accurate means...

How to get started with Bitcoin Era

Many people are curious about the hot cryptocurrency investing action. However, it is tricky to know where to start and not lose your money....

Crypto Trading Signals|| What Do We Mean By Crypto Trading Signals

Customary monetary forms, like the US dollar and the British pound, are upheld by awareness, like gold, and their worth is for the most...

Can Bitcoin Be Regulated?

Bitcoin can be defined as a computerized currency legislated by a decentralized network of consumers and is not accountable to the apex banking government...

iOS vs Android: what’s the best choice for your mobile app?

Want to conquer the market and stay ahead of your competitors? In that case, having a mobile app is a must. But this is...

Should small businesses create their own app?

Any small business will attest to the fact that in those first few years of operation, every penny counts. It’s a myth that hard...

Why mobile apps are important for your business

Smart phones are the best thing that happened to people in the 21st Century. With 99% of customer activity performed via Smartphone’s, it becomes essential for...

Top tips for working with website designers in the UK

The client-web designer relationship is the one element that dictates whether the project will end up successful or not. Without proper communication, the website...

Only Use the Right Criteria to Buy a Domain Name for Your New Blog

Are you planning on starting a new website for your business? There are a lot of things that you are going to need to...

Tips for building a WordPress website

Having a website is a necessity in our current economic paradigm - you need it to communicate with clients, you need it to build...

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