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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Responding to an emerging market

'The industry as a whole is under-achieving.' This was the verdict of the Construction Task Force, led by Sir John Egan, in July 1998....

Launching a new product into a developed market

Established markets generate intense competition during which new and innovative marketing strategies are required and new and existing products are developed. As a market develops,...

Developing competitive marketing strategies

All organisations face an external business environment that constantly changes. Sometimes these changes are slight eg minor amendments to regulations or a new firm...

Using communications to develop business opportunities

Direct selling Amway was set up in 1959, with only a disused service station as a base. Today, Amway is one of the world's largest...

Recruitment as a business process

For these individuals, the workplace of the future will be quite different from that of the past. For example, there will be a continuing...

Using diversity and inclusion to provide better service

Tesco is the UK’s leading retailer, serving millions of customers every day. It also employs more people than any other company, with over 300,000...

Using cost benefit analysis to appraise investments

Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...

The business mission of Britannia

Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...

Costing aircraft components

When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...

Organic product development to accelerate growth

“IF YOU CAN INVENT A BETTER MOUSETRAP THE WORLD WILL BEAT A PATH TO YOUR DOOR!” Many of the best business lessons are based on...

Steeling market share

It is easy for consumers in a changing world to take availability and choice for granted. This can be best characterised by examining markets...

Re-engineering a business process

All organisations are faced with periods of evolution and revolution. As they prepare for a period of change, there will undoubtedly be immense upheaval....

Implementing a new vision at Virgin Trains

Virgin Trains is known for running high quality, fast and reliable state-of-the-art trains, capable of speeds of up to 125 miles per hour. Virgin Trains operates...

Money markets and more

The business environment of today is more complex, faster moving and more volatile than ever. In order to survive in such an environment, businesses...

To Create a Better Everyday Life for the Many People

“Once upon a time, a long, long time ago we decided that, instead of making furniture for people with fat wallets, we would side...

Feeding and fuelling the world through technology

There are 6.7 billion people living on the planet and this number is expected to exceed 9 billion by 2050. The need for food...

Supporting international trade

One of the biggest challenges for business organisations in the UK is learning how and where to trade overseas. In an interdependent world, international...

Introducing an established brand – bringing Yellow Bus to Britain

Most people in the UK will have seen yellow school buses in American films. The Yellow Bus brand represents more than simply a bus...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

How innovation drives research and development

Using a laptop computer, Smartphone or iPad has become an essential part of everyday life for many people. Few, however, will be aware of...

Communication the key to success

This case study focuses on the issue of communications. It describes a range of ways in which organisations communicate with their workforce in order...

The importance of cause related marketing

This case study examines an exciting new product idea from Australia - the Yowie - and shows how it is a good example of...

Our business theory pages cover all the topics you need to know in business.

Conflict at work

Disputes between employers and employees (and/or their representatives) usually occur when all the available channels of discussion and negotiation have been tried. Reasons for...

International trade

For centuries Britain has been a country that relies on international trade. We purchase goods and services from other countries and in return, we...

Customers needs

Customers are people who buy products and services from other people (usually companies of one sort or another). What customers think, and feel about...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

What are the 3 main benefits of preventive maintenance

When talking about maintenance, we can mention two main types, preventive maintenance and corrective maintenance. While the first one seeks to avoid failures and...

7 ways on how to put out fire for emergencies

How to put out fire for emergencies An emergency fire situation and a regular fire event are different, so you must follow different steps to...

Multi-sourcing for electronics manufacturing services

Multi-sourcing for electronics manufacturing is becoming increasingly popular as more original equipment manufacturers (OEMs) decide to outsource production to two or more contract manufacturers....

5 ways use data grow business

Customer data and feedback are vital to the success of any business, but before the Internet, this information was difficult to come across. One...

5 Tips to Help You Improve Stakeholder Engagement in Your Business

When we think of stakeholder engagement, the first thing that comes to mind is probably something along the lines of big corporations and their...

Businesses that require cold storage solutions

When most people hear about cold storage solutions, they think about spaces with low temperature designed to keep food fresh for longer. It’s obvious...

The Benefits Of Switching To HVO Fuel

HVO fuel is a popular alternative to regular diesel; currently, hydrotreated vegetable oil fuel is the world's cleanest fuel. This biofuel reduces as much...

Economic Development Due to Sydney Spring Racing Carnival

According to an independent economic impact assessment of last year's Sydney Spring Carnival month, it denotes that it's time to invest in commercial property...

4 unusual tips for doing business in China

Doing business in China is lucrative and beneficial, if you know how to do it right. Otherwise, it can be very tough. Now let’s...

5 reasons to set up company life insurance for your employees.

When it comes to employee benefits, we might think of cash bonuses and employee assistance programmes. Though it might sound less exciting in theory,...

Is It Worth Paying For Stock Pick Newsletters?

When considering whether it is worth paying for stock pick recommendations, you need to consider the alternative. Do you have the time to analyze potential...

A complete guide to tax accountants and business advisors

The financial world is a very difficult one to navigate. There are always a lot of new terms being coined, a lot of different...

How to improve parking for your employees in the city

Parking scarcity in an organisation can be a headache for the management as well as the employees. It has significant monetary as well as...

What Will the State of Employment Look Like in 2022?

We are all aware that 2021 has been an extremely challenging year thanks to the ongoing COVID crisis. As we are now only months...

Business Podcasts – which ones are the best and how can they help you?

In today’s busy world, a lot of people like to do things on the go. A podcast is perfect for this: all we need...

5 tips to increase your sales via Instagram

As of June 2018, there were over a billion users on Instagram according to Verge. With 60% of users logging in daily, it is...

5 Essential Tips For Retail Merchandising

Merchandising is one of the most important things to consider if you’re looking to make a sale. Many things go into this relatively straightforward...

Using great service to generate repeat business

If you want to generate more revenue for your business, you should go to your previous customers instead of focusing on acquiring new ones. This is...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Can games form part of your TEFL lesson plans?

Learning should be fun and any TEFL course will supply you with different techniques for the classroom to help you impart knowledge and motivate...

The Importance of Higher Education In Business

You might have heard that many of the world's billionaires and innovators are college dropouts. This fact could have influenced you to abandon your...

From AI to big data – how the education programmes of the future can keep up

As the business world is changing due to technology innovations, higher education business programmes such as MBA courses are also implementing digitally-focused strategies in order to...

Top Tips To Make The Most Out Of Gambling In Malaysia

Gambling in Malaysia can get quite complicated. In today's article, we look to clear up some of the confusion in relation to online gambling...

Specsavers reigning emperor in the optical service platform

Specsavers This multinational optical retail chain has been a family-run business for over 30 years, working together with their store partners to provide the best value...

Increase Your Bookie Profits with Online Poker

A bookie or bookmaker is someone who makes money via facilitating gambling to others. They can facilitate their service in sports and online poker;...

Press Start to Game Therapy: Escape Stress with these Top 5 Cozy Mobile Picks

A lot of stigma about mobile phone usage circulates throughout the internet landscape. However, it can be an effective tool for calming your mind...

How COVID-19 spurs the development of VR

This pandemic has shattered global economies and transformed our lives. With consumers stuck in their homes, many businesses are reinventing themselves. Virtual reality brings...

Best Picks for Entertainment on Mobile

The mobile platform has picked up tons of speed in the last decade. Thanks to its convenience, plenty of people are choosing it as...

Clinical Trials: Are Times Changing?

The study of medicine is constantly evolving, and new medicines and treatments are being rolled out and available for general consumption.  However, to get these...

Tips to stay fit and look fab after 40

Aging is inevitable, but then aging like a fine wine is a dream for many. Dreams come true, but we need to make some...

Safe, effective and outcome-driven: the importance of medical device regulations in HealthTech

Thanks to regulatory consulting services. Startups and incumbents are creating safe, effective and compliant devices that are improving patient outcomes, reducing burnout and enabling...

6 TV shows to watch if you miss office life and work drama

The work environment looks nothing as it used to a few years back. Before the pandemic, remote work was just a perk only certain...

Cheltenham festival 2018 UK’s biggest horse racing event ready biggest year

The Cheltenham Festival 2018 will emerge from the starting gates on Tuesday 13 March and conclude four days later on Friday 16 March. The...

Best practices for proper wet dry dog food storage

Dogs might be very smart. They, however, do not have a reputation for knowing the difference between fresh food and stale food. They feed...

How high schoolers tend to earn money

Today’s high schoolers are in a unique position - they are at the forefront of the technological revolution - they were born into it,...

Invest In Gold With IRA

The fact that the inflation rate increases continually over time, no matter how much wealth you have accumulated, is proof that money will only...

What to do if you have been made redundant

If you aren’t prepared, being made redundant can come as a shock, and it can disrupt your entire life. Everyone relies on their job to...

Is it possible to make your BMW 2 look like a BMW M2 or M2 Competition?

Coupe cars have always been a perfect solution for those who demand extraordinary looks. This is why BMW decided to continue the production of...

7 things to check when buying a second hand car

You have crunched the numbers trying to determine the best vehicle to purchase for your circumstances. You have talked to your auto car loans Australia car...

12 Biggest Car Myths (You Won’t Believe The Last One)

Regardless of your level of experience when it comes to cars, there's always room to learn. The more you know about cars, the better...

How to Choose Design for Bathroom

Sometimes, choosing decor and bathroom fixtures can be a daunting process. Choosing a bath, shower, and even carpet of high-quality and with nice decor...

Ways you can design and hang modern wall art in your living room

Do you find it daunting to select the right design that complements your furniture, wall, floor layout, and other fixtures in your living room?...

Your Only Guide To Understand All About Roof Restoration and Why You Should Consider It

When restoring a flat roof, it is essential to have flat warm roof insulation installed for better energy efficiency.If it feels like the time...

Dubai marina the hotspot to refresh and rejuvenate

We all live in a constant circle of waking up, going to work, coming back, sleeping, and following the same cycle the following day. After a...

Three Must-Haves To Pack For Your Next Business Trip To London

In a world that is finally beginning to get back on its feet after a pandemic that has forced the world to adjust significantly...

Hotel Revenue Management Trends & Innovations in 2022

Revenue managers for a long time had every element of success historical data, reliability, and demand that can be forecasted with great accuracy, proven...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Here’s why tech is so important in the world of business

Technology has a very important impact on business operations. It doesn’t matter how big your enterprise is because technology has benefits which are tangible...

Automating your business is easier than you think

When you run a small business, it’s easy to get so caught up in the manual, mundane tasks that you no longer experience the...

Does your business need an IT support provider

IT support is a great way to provide peace of mind for your business. Netzen offer network support, server support, and desktop support, to...

The Power of AI Chat: Enhancing Online Interactions

Discover how AI chat is revolutionizing online interactions and enhancing customer experiences.

The business of cyber hacking can it be stopped

Cybercrime is a vast problem for businesses around the world, with organisations of all sizes facing a never ending barrage of attacks. Research shows that...

6 ways learning Photoshop can improve your business

If you want to be a successful business owner, you need to be a jack of all trades: you need to be familiar with...

How do cryptocurrency exchanges make their money

In April 2018, the world was stunned when Binance announced higher profits than Deutsche Bank. That makes running a successful cryptocurrency exchange one of...

3 Great Facts About Cryptocurrency

Bitcoin is on the rise and becoming well-known as the king of cryptocurrency. You can find the technical and financial facts about Bitcoin absolutely...

Tips to trade Cryptocurrency like a pro

We’ve all heard about the tales of overnight crypto millionaires. Folks who opted to risk it all on Bitcoins and found themselves being turned...

Genuine photography in a technological age

In a world of constantly developing technology with new devices and applications coming onto the market every day, it’s easy to forget about the...

4 Ways Smartphones Can Benefit Your Health

Smartphones have been around long enough now that some people probably don’t remember life without them. Smartphones have changed the way we live and...

Mobile App Dev Lifecycle: Explained in Plain English

We’ve got an app for everything.  To get food home delivered.  Or ferry us to the restaurant.  Then to pay for the food.  And then another one to...

10 reasons why you need a website

Right now, you likely have a number of marketing strategies that you use for your business. However, you might not have a website. Maybe...

5 tips for increasing your website traffic

During the dot com boom, just having a website was enough to make money. Now more than a decade later, website owners have learned...

10 Ways to Promote a New Website

So, you've got a shiny new website!! It's lightning-fast, engaging, and user-friendly now what? It's time to share it with the world. After all,...

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