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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
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The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Developing products and services to meet market demand
Intelligent business organisations understand the 'fit' between their products and their markets. Over time, companies develop strengths that need to be developed in a...
Healthy Eating
It is the ability to satisfy customers that marks the difference between a successful and an unsuccessful organisation. That is why some children’s nurseries...
Development of the Dr. Martens brand through trade mark protection
Branding of a product is important for both buyers and sellers. For buyers, branding reduces the random nature of product selection. It helps them...
Trade UNIONS- dealing with change
Is that your view of trade unions? Really? And you don't know of trade unions with more women members than men? So:
Where has your...
Business expansion through training and development
Aldi is a leading retailer with over 8,000 stores worldwide. It continues to expand in Europe, North America and Australia. The Aldi brand is...
Motivation within a creative environment
Siemens is the engineering group that is behind many of the products and services people take for granted in their daily lives. The list...
Calculating the risks in making investment decisions
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
The role of investment trusts in the capital market
The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...
The role of asset management
British Aerospace is a world leader in aerospace and defence with annual sales exceeding £8 billion and an order book of more than £22...
Competitive advantage through efficiency
The food retail industry is a highly competitive market. More so than ever, organisations need to offer customers value for money. Customers want the...
An integrated approach to customer service
When customers buy a product or service they are increasingly aware that they are also buying an element of service that goes with it....
Lean production
This case study focuses on the way in which Jaguar, one of the world’s most prestigious car manufacturers, has employed lean manufacturing processes. This...
Creating a high performance culture
Organisational culture and values
The culture of an organisation is the typical way of doing things in the organisation. It particularly relates to behaviour patterns...
The first electronic stock market
The Nasdaq Stock Market® is a world famous stock market, based in the US. Nasdaq® uses computer and telecommunications networks to trade and monitor...
Franchising and entrepreneurship
What is franchising?
McDonald's is an example of brand franchising. McDonald's, the franchisor, grants the right to sell McDonald's branded goods to someone wishing to...
Nutrition, Health & Wellness – New Product Development at Nestlé
Businesses operate in markets that are constantly changing. Consumer tastes and expectations are always on the move. This case study examines a market-focused innovation...
Competing in the global marketplace
The Overseas Trade Services (OTS) network is a partnership between the major Government departments involved in exporting and promoting British industry abroad. The key...
Using technology to improve economies
Vodafone is a leading international mobile communications company with interests in 27 countries and partnership agreements with a further 40 countries, including Safaricom in...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Building a global telecommunications business
The twentieth century will be looked back on as the period when telecommunications revolutionised people’s daily lives - from the first telephone call and...
Nutrition, Health & Wellness – New Product Development at Nestlé
Businesses operate in markets that are constantly changing. Consumer tastes and expectations are always on the move. This case study examines a market-focused innovation...
Brand repositioning and communications
Research
Market and product research lie at the heart of any successful business. Market research involves talking to customers to find out what they want...
Our business theory pages cover all the topics you need to know in business.
Enterprise culture
To be enterprising, one must be willing to take risks and think creatively to find innovative solutions to problems. The term culture refers to...
Health and Safety
The health and safety of employees in the workplace are major concerns for employers and employees. Detailed employment laws and legislation have been created...
Training and development
Today people are often the key resource of a firm and their employees can make up at least two-thirds of all costs. Well-managed training...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
How to improve your website’s customer flow
Brands that sell on the internet look to get as much traffic as they can. Every visit can turn into a potential sale, and...
Automation in the stamping manufacturing industry
Many industries are implementing various automation initiatives into their business strategies in a quest to become more cost-effective, efficient, and lean. The same is...
Assembly line robot applications
Assembly line robots act as a link between hard automation and humans. They are designed to operate faster and more accurately than humans. What’s...
Are There Business Opportunities For Recovered Addicts?
Photo by Brooke Cagle on Unsplash
Starting anew is undoubtedly challenging for everyone involved, including the transformed addict, family, and friends. As most have known,...
Investing in Tech Startups: Navigating Trends and Strategies for Success
In the ever-evolving landscape of technology, investing in startups has become an enticing venture for those seeking high returns and the opportunity to be...
Avoid these mistakes when starting a business
It feels so much better being your own boss but starting a business is never that easy. There are a lot of things to...
Tackle Web Accessibility Lawsuits Head-on With accessiBe’s Litigation Support Package
Establishing digital touchpoints with consumers is quickly becoming a necessity in the business world.
Whether that means selling your products online or operating a...
How businesses can get ready for brexit
Knowing what other companies are thinking right now is hard
to figure out. I suggest that it's better to take a proactive approach instead
of reacting...
7 strategies for managing the big risks of international distribution
Photo
by Bernd Dittrich
In the international trade industry, it is
vital to maintain a competitive advantage in the supply of goods on a global
scale. Your business...
Top 4 things to look for in a currency trading broker
The currency trading market is one of the fastest growing and most competitive financial markets. With this, navigating through thousands of available brokers and...
4 Best Stock Trading Apps to Trade on the Go
Stock trading software had revolutionized trading by offering investors to get things done from the comfort of their own homes. Trading software developers then...
5 Financial hedging strategies worth considering
In finance, hedging refers to the way in which risk is minimized by countering loss with corresponding investments. Investors have strategically used strategies to...
5 approaches for dealing with business challenges
No matter how much research you do beforehand, it can be said that nothing can prepare you for the challenges you’ll face when running...
5 reasons why your staff are failing to meet deadlines
Missed deadlines can be costly, in more ways than one.
Not meeting deadlines obviously result in lost clients and profits, but it also costs you...
Why business mastermind is crucial for your success
Knowledge seldom grows in a vacuum. Irrespective of the nature of your business, you cannot grow if you don’t challenge your current status or...
9 Best Strategy To Promote Your Business On Social Media
In contemporary times, social media is a must requisite for marketing. In fact, social media marketing has become a sought-after occupation. It has various...
The Art of Networking: How to Build Meaningful Professional Relationships
In today's world, networking has become an essential part of building a successful career. Whether you're an entrepreneur, freelancer, or an employee at a...
Email newsletter best practices
Your marketing department, if they create and leverage off a well-maintained and clean mailing list, is sitting on an incredibly valuable source that your...
The Fashion Business Journey at Istituto Marangoni Miami
Embark on an extraordinary journey into the vibrant world of fashion entrepreneurship and management with the One-Year Vocational Program in Fashion Business at Istituto...
Knowledge broker blueprint review: educating the business world
In the past, successfully starting a mastermind was a reserve for the experts. But those days are gone. Nowadays, anybody can start his/her own...
5 reasons to study abroad in Mexico
You've
been wanting to do study abroad since you started college and now you finally
get the chance. You should use the opportunity to study in...
Bundesliga Predictions
It is difficult to make Bundesliga predictions without considering the latest Champions League result. However, there are a few teams in this division that...
The Legality Of Online Casinos In Different Countries
With the sudden rise in the online gambling industry, the world of gaming sports has a new challenge. You might come across several online...
The revitalisation of the bingo industry
For many of us, it's fair to say that bingo feels like a game that should have been consigned to history a long time ago....
Gaming Spotlight 2022 Report: The Gaming Market Is Booming
The video game industry has seen immense growth over the past years. Continuous technological advancements allowing for new gaming experiences, widespread internet accessibility, and...
How to Choose the Perfect Gaming Laptop
Laptops are a versatile type of computer that can work in the office, as a business tool, or even for entertainment like playing games....
How blockchain is changing video gaming
Things
are always changing for software developers which makes the occupation
challenging and exciting.
Technology
doesn’t stay still even for a moment. The latest developments are changing the...
Promoting Wellness And Boosting Morale In The Contemporary Workplace
Ensuring positive mental health and a safe and happy work environment for your team is not only beneficial to your business as a whole,...
How To Properly Clean Your Eyes
Eyes are a passage to one's soul. Eyes are considered to be delicate and fragile parts of the human body, which need special care...
Valentine’s party games you need to play in 2020
It never matters what age group you belong to when it comes to enjoy and have some fun in life. This is why this...
Sculpt leather jackets – which one should you buy?
Arguably, Sculpt leather jackets are the most timeless piece of clothing available; but suede takes it to a different level. Seeing someone in the...
How to watch the premier league live
The premier league is one of the most-watched leagues in the world. The top teams have attracted many followers on all continents. The number...
How to look the part in business
American costume designer Edith Head once said: “You can have anything you want in life if you dress for it.” And when it comes...
Reasons to look up to a lawyer a quick checklist
There are myriads of reasons and circumstances where one may need some legal assistance. Whether it is a nasty divorce or a lawsuit, hiring...
Advantages guarantor loan get access credit
What do you do when you’ve previously had credit difficulties and perhaps have already been turned down for a credit card application or a...
Factors that affect home insurance rates
Insurance companies typically base their rates on risk. The greater the risk, the more you’re going to pay. And at times, it’s completely out...
5 Simple Ways to Save on Your Car Hire
Hiring a monthly car hire on your travels is absolutely key if you want to truly explore off the beaten track and discover those...
Top Methods of Vehicle Security
Your vehicle, whether that is a car, van, motorcycle, HGV or motorhome, will probably be the second most expensive purchase you make after your...
Car Loan in Singapore: Answers to the Common Questions
Most people in Singapore buy their cars using car loans, which is a good thing because they get to enjoy the asset and pay...
RoyaleLife’s CEO Robert Bull Releases White Paper on ‘Resurgence in Single Storey Living’
www.royalelife.com
A visionary and an innovator in the field of strategic business growth, Robert Bull has guided RoyaleLife’s development from a small family business to...
Top places to live in North London
The North London part is one of the most interesting parts of Britain’s capital. Located with a view on Thames River, the northern part...
5 Time-saving Construction Processes in 2023
Construction processes can take a really long time to get over, especially if you use conventional methods of calculating and building the elements. For...
Sunday market guide for first time solo traveller in London
There is no better way to spend a Sunday morning in London than walking the lively street markets of the capital, picking up cool...
Italy’s green pass ‘will be valid for US and UK visitors’
You must have definitely heard about the Italy Green Pass if you are a traveller or even if you tend to keep yourself updated...
The best cooler for camping
Summer days are best enjoyed outdoors. It is the perfect time to go to the beach, fish, camp, barbecue and all kinds of other...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
The Importance of Computer in Human Life: How Technology Has Changed Our Lives
It is hard to imagine a life without computers. They have become an integral part of our lives, and it is difficult to overestimate...
What should businesses be looking for in a VoIP phone system?
Technological innovation has long been shown to improve how a business operates and ultimately succeeds. One of the latest pieces of technology to take...
Top 3 reasons – Why should every business opt for VOIP technology now in the COVID-19
We’ll demonstrate in-depth analysis on how switching your business communication system to VoIP telephony or Internet telephony can improve your business during the COVID-19...
How To Access Region-Blocked Websites For Britain with a Free VPN
Well, if you’re moving out of the United Kingdom, then you must be quite excited about your new adventure. But, along with that, the...
Data loggers vs chart recorders: what’s the difference?
Environmental monitoring equipment has evolved considerably over the years. Technology has paved the way for the creation of new, smaller and more accurate means...
5 reasons to start buying used computers instead of new ones for your business
If you are operating or setting up a business, and you are thinking of buying computers, but you aren't willing to pay massive amounts...
Can safetrading help you to choose good Crypto services?
The best thing about cryptocurrency trading is that you are able to choose the service that was checked by professionals.
But where to find these...
The Growth of the World’s Best Beginner Crypto Exchange – Live-Bit
Most crypto exchanges concentrate on balancing the game's capabilities to process the maximum number of transactions every second with the increase in cryptocurrency trading...
Explore the concept of digital marketing in Blockchain
The blockchain is more than Bitcoin and has a significant impact on different industries instead of only cryptocurrencies. Digital marketing is the primary area...
How to improve mobile phone signal strength in rural areas
Living in the countryside, or owning a cabin in the woods, basically living off-grid is by far the coolest way of spending life. Far...
How to develop a food app for your restaurant in 2021
Mobile technology has changed the way in which numerous organizations work. The food industry is an area where app development has a huge impact....
Engaging Mobile Apps – What is our way for users to get enjoyable?
In the middle of today's modern era, businesses still have to try to keep a balance between product quality and consumer emotional care. It...
Best European Web Development Companies
The Eastern European software outsourcing market is one of the most promising in the world. According to Eurostat, there are 1.7M tech experts who...
10 reasons why you need a website
Right now, you likely have a number of marketing strategies that you use for your business. However, you might not have a website. Maybe...
Choosing the right platform for your online classes
Selecting the right platform to take your online classes can be such a daunting task. This is true, especially with the increased number of...