Maintaining The Competitiveness Of A Global Brand (PDF) 
Subscribe | Write for Us | Contact | Terms of Service | Privacy Policy | Copyright
© Copyright 1995 - 2023 GC Digital Marketing
Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
New products from market research
The Kellogg Company is the world's leading producer of cereals. Its products are manufactured in 18 countries and sold in more than 180 countries....
Injecting new life into the product life cycle
Injecting new life into a brand
The Polo mint is a British institution - 'The mint with the hole'. Everyone is familiar with Polo and can clearly...
Creating value brand management
The environment in which an organisation competes will provide both opportunities and threats that influence its long-term strategic development. Organisations, therefore, have to analyse...
Developing a human resource strategy
Tarmac was established in 1903 and is the UK's leading supplier of building materials and aggregates to the building industry.
Tarmac is most often associated with...
Apprenticeship training within the steel industry
Sheffield Forgemasters International Ltd (SFIL) is a steel producer and engineering company. Based in South Yorkshire, the heartland of traditional steel production, the company...
Using business TV within a changing organisation
Internal communications occur between various members and parts of an organisation and, usually, there are several different ways of delivery. Communication is a two-way...
Calculating the risks in making investment decisions
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Financial statements and reporting
Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...
Managing financial risk
There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...
Delivering service excellence in the supply chain
As consumers, we expect our favourite brands to be available wherever we want to buy them and to be of the highest quality. For...
Using IT to energise sales and marketing
Information technology is causing fundamental change in almost every organisation and market-place. The effective application of such technologies has become a key resource central...
Using call centres to deliver customer solutions
Customer satisfaction depends upon a product’s performance in relation to a buyer’s expectations. If the product’s performance falls short of expectations, the customer will...
Building Societies and other types of organisation
Building societies date back to the late eighteenth century. The first known building society was set up in 1775. This was to enable people...
Going for growth
Going for profitable growth is nothing new for Dixons Group plc. The company began in 1937 in a modest way in portrait photography. Today,...
Dagenham 2000 Strategies For Leadership
In the commercial world, organisations respond differently to outside events and the process of change. Some constantly seek opportunities for growth while others wait...
The importance of social responsibility
A good business is also a good citizen. As well as making a profit by supplying products or services that people want to buy,...
Responding to changes in the market environment
Jessops has been a leader in the photographic business for over 75 years. The Jessops story began in 1935, when Frank Jessop opened a photography...
Encouraging innovation through intellectual property rights
In a rapidly changing competitive environment knowledge has become the basis for organisations to develop advantages. When individuals create new products or processes they...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Honour the past invent the future
BIC® is one of the global brands whose brand name is closely associated with the company's products e.g. BIC biros. In the modern world,...
Matching people with technology to create a global strategy
In recent times, the structure and operation of many major industries has changed greatly through their use of information technologies.
For example:
online data systems have...
Growth through investment
Bibby Line Group started out as a family-run shipping business. It was founded in 1807 and since that time the company has grown to...
Our business theory pages cover all the topics you need to know in business.
Opportunities and constraints in the business environment
Opportunities in the business environment are those factors that provide possibilities for a business to expand so as to make more sales and profits....
The marketing mix
The marketing mix is often referred to as the '4 Ps', i.e. product, price, place and promotion. To meet customers' needs a business must...
Factors of production
The term factors of production relates to the key factors that go into making goods. It is common practice to break these down under...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Data is beautiful: 3 reasons to use data visualization
When it comes to presenting complex ideas based on large data sets, it helps to put big data in a visual format. Understanding a...
How APIs Improve Business Process Automation
In the modern digitally disrupted economy, companies are constantly running a tight race with their ever-increasing competition. To stay ahead of the curve or...
How to Optimize Order Fulfilment in Your Business
Let’s face it, the customers are the bread and butter of your business. Without your clients, there wouldn’t be a business to begin with....
Top 3D printing business ideas
If you have been learning 3D printing, the question comes when you need to make a living out of it. If you are a...
6 Ways To Scale Your Business
Having a successful business that brings profit is the dream of every entrepreneur. But, the journey can be hard and complicated, so a lot...
The Role of Founders in Shaping Company Culture and Long-Term Vision: Key Influences and Strategies
Founders play a pivotal role in shaping both the culture and the long-term vision of their companies. A company's culture embodies its values, behaviors,...
Green business model innovation challenges and solutions
The green company model has grown in popularity over the past decades. The debate surrounding the concept, as well as other concepts such as...
What are power distribution and transmission?
Power transmission and Power distribution at a glance:
Power transmission is generally a large-scale motion of electricity at a higher level of voltage right from...
Using translation and localization to establish your brand overseas
Now that the economy is recovering it’s now an ideal time to launch a brand overseas. It’s a great time to set your sights...
Three popular ways to invest in a company
When most people hear the word trading they immediately think of stock trading and the typical trading floors on Wall Street in New York....
Hankotrade Review – An In-Depth Assessment of Hankotrade’s Platform
Hankotrade is a broker that resonates with traders seeking excellence and reliability in their trading journey. In this comprehensive article, we will dissect every...
Main differences between Forex VPS for Brokers and Traders 2021 update
Earning without doing a lot has lately become something that many people are taking an interest in. While there are different methods of earning,...
How leadership at all levels makes the difference with SMEs
Smaller organisations rely on their team to bring it home. The leader in the organisation who might also be the founder too, isn’t going...
Top 5 case studies of successful business affairs in 2023
Have you ever wondered what businesses are up to these days? Whether it be your favourite brand of shoe or a streaming service, every...
Using skills tests to reduce the cost of a bad hire
The cost of a bad hire is significant. It’s been estimated that an error in the recruitment of a new employee can cost 2.5...
How giftware retailers boost revenue with the help of machine learning
What do you do when you need to reprice some 4,000 gifts sold online? The £1 billion UK gifts market, let alone its e-commerce...
Projecting the professional brand image
One of the hardest things to do with your business is build up a stable and professional brand image, as well as keep it...
5 Mistakes To Avoid To Get More Engagement On YouTube
Being a massive search engine and incredibly popular social platform, YouTube is one of the first choices that people make when they want to...
Why you should choose Shattuck ST. Mary’s school Forest City
If you are looking to select a school, you would be better off filling out the application in Shattuck St. Mary's School Forest City...
Benefits of learning Spanish
Learning a new language opens up numerous opportunities for an individual. Becoming fluent in speaking an economically valuable language brings about various economic benefits....
Why getting essay writing help from paperwritinghelp.net has become a trend
Digital technologies and constant innovations have drastically changed the way people, live, work, and get higher education. These days, any student who struggles with...
The evolution of online casino games
The casino world has really evolved online in the last decade, it is a business that continues to innovate as new gamblers come to...
Overview: The Sites Having Most Free Spins in the UK
One of the few aspects that set casinos apart is their generosity towards players. This can be seen in several ways, ranging from welcome...
Tips for finding free casino software
Everyone has heard the time-honoured adage “try it before you buy it." Never has that phrase been more appropriate than when applied to online...
How Lucrative is the Mobile Gaming Market in the UK in 2022?
The fact that the global gaming market is predicted to be worth $256.97 billion by 2025 should give you an indication of just how...
Using AR for Travel Mobile App Development: Case Study
Mobile AR is an expanding business area that provides engaging customer experiences, which are very useful for marketing purposes. Mobile AR applications can display...
Relevance of Smooth Integration in Gaming
It is now more than just a hobby; it is a creative form, a business, and a worldwide phenomenon. The idea of seamless integration,...
What is Snus and how does it work?
Snus is a Swedish smokeless tobacco product that is growing in popularity in the USA, the world needs to be ready for this next...
Is a Bubbler Better Than a Bowl?
Bubblers are an interesting way of smoking legal herbs. With multiple benefits and unique features, bubblers have gained recent popularity amongst customers.
Although the...
What Is the Importance of Recombinant Proteins in the Human Body
Proteins are the primary component of a biological system, responsible for completing numerous biological processes such as proliferation, cell growth, intercellular communication, gene expression,...
Data Visualisation in Sport
Data. Does that word get you excited? If you are in the sporting industry, we get that you are probably more familiar with playing...
How is the business world of sports adapting post-COVID-19?
We all know about the impacts that COVID-19 had on sports. Events were cancelled, when they came back stadiums were empty, many athletes could...
How to sell Chinese antiques fast
Chinese antiques have always carried an allure of elegance and grandeur without being too over-the-top. The market is teeming with buyers who are in...
Rely on technology for ideas with high returns on investment
Have you ever thought about a guarantee in which you invest your money and get returns? While people tend to have different ideas on...
Precautions that must be taken while investing in stock markets
Investing in stock markets or
also known as trading is such a business which is always at the hands of doubt
and risk. One can't in...
Top 3 Reasons to Hire a Birth Injury Lawyer
If you are highly certain or even have suspicions that you are a birth injury victim due to medical negligence, you should instantly contact...
3 killer tips to get a good second chance auto loan
Sometimes goodluck is necessary to get a second chance. The ongoing financial downturn has forced loan providers to be more careful,and even people with...
Things to Keep in Mind While Applying for Truck Finance to Expand Business
When it comes to expanding your business, trucks can be the ultimate vehicles and the medium of transport that lets you reach the apex...
What do I need to rent a car in Dubai?
Dubai is one of the most popular cities in the world. Located in the United Arabs Emirates in the far way Middle East, Dubai...
Top secrets to help you hire the right plumber
The plumbing system of a home or any building is made of a complex system of fixtures and pipes. They all work together for...
Differences between the Dewalt DWS779 and DWS780 models
Dewalt DWS779 and DWS780 models
To any uninformed mitre saw user, the Dewalt DWS779 and DWS780 could prove to be headscratchers. Why bother assigning two...
Enhance Your Home’s Style and Functionality with a Wardrobe Sliding Door Kit
When it comes to optimising your home’s functionality, a wardrobe sliding door kit is a game changer. This innovative solution is a blend of...
How to get a Spanish Golden Visa by buying property
Simplicity in the way it is applied, aside from not having to travel to Spain more than once a year, are two of their...
10 Best Things To Do in Kathmandu
Are you keen to explore the wonders of the fascinating city Kathmandu? Here you go, Kathmandu is the capital city of Nepal and it...
What To Do In Noord-Holland: Five Recommendations From A Local
The province of Noord-Holland stretches north from Amsterdam to the island of Texel, its polder landscapes of green, pancake-flat fields punctuated by hundreds of...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
How to Use Technology to Grow Your Fashion Business
The late designer Karl Lagerfeld declared, “Fashion is about change — and I like change.”
But the changes that are sweeping the fashion industry may...
Are UK banks rebuilding consumer trust with digital services
There can be little denying that the banking industry has gone down in the public’s estimation in recent years. Indeed, the industry is currently...
Tips to Organize Your Team for Digital Transformation
Digital technologies are critical to the success of companies. According to a recent survey by McKinsey, 64% of business executives believed their companies must...
Compressing with quality: Everything you need to know about PDFbear
There will be many instances in your life that you will encounter PDF files, especially if you’re working or a student. Well, PDF or...
5 Ways to Manage Data in Your Business
Managing data is an essential component of success when running a successful business. It is the lifeblood of any company and is used to...
Why you should seriously consider implementing data ops
Data is more important now than ever, but as information flows and grows in greater volumes, organizations of all sizes face the perpetual challenge...
Top 5 places where to monitor EOS exchange rate
What Is EOS?
EOS is a blockchain-based crypto platform built for decentralized apps (dApps) development, hosting, and execution. The project aims to design a user-friendly...
5 Reasons Why Bitcoin is the Future of Online Casinos
Today there are many casinos, both physical and online, that already accept cryptocurrencies. A situation where the market is dominated by traditional currencies has...
Top 5 Rates for Dash Cryptocurrency
Now many people have begun to follow closely the dash to btc calculator. As Bitcoin approaches its historical high, investors are thinking about diversifying...
Best data recovery services for mobile phones
Do you forget to back up your mobile phone data? It's very unfortunate! But it's okay now as we offer you some of the...
4 Ways Smartphones Can Benefit Your Health
Smartphones have been around long enough now that some people probably don’t remember life without them. Smartphones have changed the way we live and...
6 tips for finding the perfect app developer for your brand
These days, finding an app developer isn’t tough at all, but finding one who is a perfect fit for your business can be tricky....
How to plan a website redesign
There are many times in a company’s life where a website redesign makes sense. Perhaps you are expanding and need a more professional, robust...
5 reasons lacking mobile friendly website costing money
If you are running a business then let’s get one thing straight, you need to have a website of your own or any other...
How to Build a Marketplace With WordPress
Multi-vendor marketplaces are on the rise since the better choices at better prices are right what the modern customers are looking for. Even despite...