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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Injecting new life into the product life cycle

Injecting new life into a brand The Polo mint is a British institution - 'The mint with the hole'. Everyone is familiar with Polo and can clearly...

Launching a new cinema

A successful business strategy sets out the long-term direction for an organisation and allows it to respond to the changing business environment in which...

Building a local retail strategy

In the 21st century, consumers really do matter and businesses that wish to prosper must address their needs. This case study illustrates the high...

Changing working patterns

Lloyds TSB Group is one of the UK”s biggest organisations. It employs over 66,000 people in the UK and in 27 countries worldwide. The...

Apprenticeship training within the steel industry

Sheffield Forgemasters International Ltd (SFIL) is a steel producer and engineering company. Based in South Yorkshire, the heartland of traditional steel production, the company...

Making things better

This study focuses on the way in which Philips has transformed its organisation and culture in order to flourish in the modern competitive world....

The role of investment trusts in the capital market

The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...

Investing in natural gas drilling down into the risks

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

If it doesn’t benefit the customer – We don’t do it

Just think about how goods and services today are provided for our every need. In the 70s and 80s, who would have forecast that...

Introducing a Pan European product

The Chiefs of Air Staff of Germany, Italy, Spain and the United Kingdom signed an agreement to develop a new European fighter aircraft in...

Leading the digital revolution through innovation

Throughout the 20th century, the pace of technological advancement has increased dramatically. The digital revolution, now upon us, will see further massive steps forward....

From ice cream van to Dragons’ Den – Duncan Bannatyne

Every year thousands of entrepreneurs decide to set up their own businesses, anticipating great financial rewards. However, over half of new business start-ups fail...

Building a multi utility business

If you look in the dictionary for the word ‘utility’ you will find the following: “the quality of practical use, usefulness: a public service such...

Using aims and objectives to create a business strategy

When preparing a strategy for success, a business needs to be clear about what it wants to achieve. It needs to know how it...

Working for sustainable development in the primary industry

Primary industries include farming, forestry, fishing, mining, quarrying and oil supply. They are the starting point for nearly all production. Mined raw materials include...

Constructing the future

Many people perceive the construction industry as towering cranes over a city skyline or a pile of bricks and cement in a backyard. In...

Strategic planning responding to external influences

Experian operates the UK's largest Credit Reference Agency (CRA). There are three in the UK. Banks and credit card companies share information about their...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Partnership through sponsorship

Twenty years ago sponsorship of the arts developed as a way of funding tours, performances and exhibitions. If it had not been for corporate...

The importance of customer service

Customer serviceis the whole activity of identifying customer needs in all their complexity, satisfying them fully, and keeping them satisfied. Customers are people who...

Developing growth strategies to become a market leader

A business will not become the market leader by chance. It takes careful planning to build an organisation that outperforms its competitors. In business,...

Our business theory pages cover all the topics you need to know in business.

Budgets and cash flow forecasts

A budget is a plan, which is set out in numbers. It sets out figures that an organisation like a company hopes to achieve...

Economic conditions

Before creating business plans or when evaluating existing ones it is important to 'scan' the external environment. This takes the form of a SLEPT...

Covering the costs of a new product

Costing is an important aspect of production because: By knowing how much it costs to produce an item or to carry out an activity it...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Why is it Important for Businesses to Conduct Air Quality Checks?

In comparison to outdoor pollution, indoor air quality testing has long been overlooked. Although it may be harder to detect indoor air pollution, that...

How to improve your website’s customer flow

Brands that sell on the internet look to get as much traffic as they can. Every visit can turn into a potential sale, and...

Take A Look: The Significance Of Metrology Machines for Companies

The post-COVID world has become increasingly digitized. Industries are heavily dependent on automated tools and access to measuring equipment is a value that companies...

Top 5 budget event party ideas for companies

The quality of your staff is critical to the success of your business.  At the same time, attracting the best staff, and then keeping...

Business To Go: 5 Types Of Advertising For Starting Businesses

Are you planning to start a business? Or maybe you're already starting your dream business, but you're looking for ways to make it grow?...

5 Reasons Your Business Needs A Card Reader

Cashless payment transactions are getting more prevalent than ever because of the pandemic. With the movement restrictions and concerns over the safety of handling...

India seeks Kuwaiti investments in infrastructure and power sector

The relationship between Kuwait and India dates decades ago, and the country houses a large number of Indian workers. The two countries' friendly ties over the...

6 Essential Contracts for Every Kind of Business

Have you ever wondered what kind of legal contracts are required to get your small business started? Well, you might be surprised how few...

The way the Coronavirus lockdown is influencing small businesses in Britain

The spread of the COVID-19 infection that started from Asia has managed to devastate Europe as well. Not only has it spread all around...

Uh oh margin call these options trading mistakes will ruin your portfolio

Options and derivative trading is especially difficult, but it can be intoxicating. You hear outlandish stories that turn out to be true — like...

How to Know It’s Already Time to Close an Options Trade

Working with options takes trading to a whole new level of skill. Stocks, although challenging in their own way, are somewhat safer in the...

Top Considerations When Choosing the Best High-Risk Merchant Account Provider

You might be asking yourself if your business is high risk or what you need to do when your business gets as one and...

CV Vs Resume: Knowing The Difference And When To Use Which

When you are applying for a job, it can be easy to get excited and overwhelmed in the process. Most people get so caught...

How are Companies Managing Remote Employee Performance? Insights from Experts

In response to the stay-at-home orders prompted by the ongoing pandemic, many companies have no choice but to let employees work from home. They...

The hazards of lone working

Rise in lone working For the past few years, statistics show that the number of individuals classed as lone workers has been steadily growing. Information...

Chu Agency – your advantage over competitors

Chu Agency is a synergy of a marketing company and an advertising agency, demonstrating a flexible approach in working with its clients. It is...

Projecting the professional brand image

One of the hardest things to do with your business is build up a stable and professional brand image, as well as keep it...

Best affiliate programs for 2020 – affiliate marketing programs review

The world of online marketing has changed greatly in just a few years. Affiliate marketing is now part of many online marketing campaigns and...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

How to pass an essay exam 5 strategies for international students

You have just 30 minutes to write an essay exam. You want to show your awesome essay writing skills but you are struck with...

How to breathe easier in your study place

Whether you are working in an office, a library, or at home, it is important you ensure that you breathe the best quality of...

Traditional learning vs. Online Learning: Read Before you Choose

Arguments about which type of learning is more effective usually end up going nowhere. While some find face-to-face classes more reliable and proven, others...

Do I need a casino license to start a casino in the UK?

Is a casino license required to open a casino in the United Kingdom? The United Kingdom's gaming legislation fosters and rewards entrepreneurs like Grosvenor Casinos....

How much does a gambling licence cost

Many people don’t know this, but it costs quite a lot to offer online gambling services to players in the UK. Sure, there’s the...

How Playing Cards Can Help You Develop Your Business Skills

Business can be a lot like playing card games like poker at a mobile casino. Many of the same principles that apply in the...

6 Cost-Effective Ways To Market Your Online Gaming Brand

The online gaming industry is a very lucrative but competitive one. While there's a huge amount of gamers ready to play their favourite games...

OSRS Best Weapons to Obtain

The most useful or strongest weapons Any adventurer worth their salt won’t leave home without a weapon. The world is filled with both wonders and...

Do Video Games Affect Morality?

In recent years, we see more video games "blaming" due to the rising number of mass shootings by increasingly younger offenders in the U.S....

Innovation: How Technology Shapes Medical Advancements

The healthcare industry is undergoing a profound transformation propelled by technological advancements and groundbreaking research. This synergy has not only revolutionized treatment approaches but...

4 self improvement apps you can fit into a tight schedule

Everyone strives for self-improvement. But in an increasingly fast-paced world, self-reflection and contemplation feel like a luxury that those of us on a time-crunch...

How CBD Supports a Healthy and Balanced Mind

Cannabidiol (CBD) is one of many cannabinoids with numerous potential health benefits - and no psychoactive properties - found in hemp. Similar to endocannabinoids...

5 Ways to Earn FIFA Coins in FIFA 23

Do you need help building the Ultimate Team in FIFA 23? It's easier to acquire the best players with a surplus of FIFA coins...

EPL Champions Land Sponsorship Deal with OKX

Despite the current fragile state of the crypto market, big moves are still being made in the industry. Lately, there has been a lot...

If your height is below average, height increase shoes can be your best investment

Do you know what the average height of an adult human is? It is about 5 feet, and 7 inches and men tend to be taller...

The top AV equipment every event needs: your essential guide

Whether you are in charge of a corporate event or party, a wedding, an anniversary, a seminar or conference, you know that the process can be...

Buying a piano for the first time dos and don’ts

Buying an acoustic piano is an important decision as these are state-of-the-art instruments. That not only requires a big budget but also enough space...

Elderly conservatorship and guardianship whats the difference

Guardianship and conservatorship are extremely sensitive topics. Making the decision to decide for an elderly comes with a mountain of duties and liabilities. Our...

Low Emission Era: Nissan’s Automotive Innovation

You cannot talk about automotive innovation without mentioning the geniuses at Nissan. It’s an underrated company in the realm of electric cars, especially considering...

DIY: Preparing Your BMW for a Winter Season

Winter is a time when BMW drivers have to ensure their car is fully prepared to withstand the cold temperatures. When preparing your BMW,...

Top questions to ask when purchasing an auto insurance

Purchasing the right auto and non-owner auto insurance is important. However, getting it right isn’t easy. Plus, there are numerous insurance policies on the...

Build or rent which pays dividends

The following infographic is a useful tool if you are deciding whether you want to build or rent a premise for your business. As...

5 Tips to spruce up your home office

2021 will be no different from 2020 in the fact that more and more people will continue to work from home. Remote working started...

A Brief Guide To Bridging Loan Finance

Bridging loan finance is a popular option for people who need to borrow money and obtain financing fast. It can be a temporary solution,...

London’s top 5 tourist spots you don’t want to miss

Famous for its red buses, black taxis and ever-looming grey skies, London is one of those cities that always offers something different to do,...

How to save money when travelling for business

Travelling can be a costly affair, particularly when you’re racking up those miles in the name of business. While some of those expenses may...

3 Ways to Improve Your Chances of Working in Canada

Canada attracts many foreign nationals seeking work because of its booming economy and low unemployment rate. Not only that, but Canada is well known...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

What should businesses be looking for in a VoIP phone system?

Technological innovation has long been shown to improve how a business operates and ultimately succeeds. One of the latest pieces of technology to take...

Does your business need an IT support provider

IT support is a great way to provide peace of mind for your business. Netzen offer network support, server support, and desktop support, to...

6 Reasons You Should Invest in a Home Automation System

Why should you invest in a Home Automation System today? Isn't that what we ask ourselves these days from time to time? Well, not...

7 Shortcomings of Physical Storage Solutions

When personal computers first hit the market, their storage capacity was limited. The evolution of computers brought about the evolution of data storage, too,...

30+ Free Google Slide Themes and Templates for Business 2021

Looking for a high-quality free Google Slide theme or template for business? We know how hard it is to pick up an appropriate template....

How you can protect your computer from Ransomware

Ransomware is harmful to your computer. The cybercriminals use some software to gain access to your data and then locked it. After that, you...

When Cryptocurrency Is An Asset, When Is It Not?

With the investment trend set by cryptocurrencies, it is noteworthy that some are still wondering if crypto-assets fall under financial assets, utility tokens or...

What Does the Future Look Like for Cryptocurrency?

It all started with Bitcoin back in 2009, and from then on it simply went ‘boom’. What began as only a digital currency is...

Start Trading with BitcoinX

Bitcoin trading has gained in popularity as one of the most lucrative ways to make money online over the years. According to a recent...

What Is Lean Canvas and How to Use It in Mobile App Development

What Is Lean Canvas? The Lean Canvas is a one-page business plan method that helps developers map out the chief points of their business idea. The...

Can a mobile roaming tariff be tailored to an individual business?

Although mobile network operators provide some level of flexibility in their roaming tariffs to suit their customers' requirements, often this entails longer contracts that...

5 Reasons to Use a Budgeting App to Manage Your Finances

Are you looking for a way to create an effective budgeting plan that you can easily follow? If so, budgeting apps might just be...

What is progressive web app development and how to take initiatives

Web development is important to create a website for some purpose. Many small scale and large scale business owners take steps to create online...

5 examples for successful online business

Majority of businesses that would typically be set up as brick and mortar stores are being set up online instead. The increase in online...

5 tips for increasing your website traffic

During the dot com boom, just having a website was enough to make money. Now more than a decade later, website owners have learned...

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