Using PEST analysis to identify external influences (PDF) 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
The role of PR in changing perceptions
Few consumers buy products at random. This is particularly true for durable products, such as washing machines, freezers and cars, which are likely to...
Revitalising a valued character
Powerful images stay in people's minds. Innovative technologies offer new ways of projecting images, and the messages they help to convey. As a result,...
Rebranding a corporate image
When Will Kellogg accidentally invented a new breakfast food in Battle Creek, Michigan in 1894, he did not realise that he was on the...
The business benefits of diversity
Differences can come from individual characteristics and life experiences, such as where you went to school or where you live. Being married or in...
Roles responsibilities and career development
In the past, many people would expect to undertake the same job for the whole of their working lives. However, today it is widely...
Motivation how Egg unleashes the power of people
Egg is the world's largest pure online bank, established in 1998. It has a reputation for innovation in financial services and was set up...
Financial statements and reporting
Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...
Budgeting and strategy
What is a budget?
A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...
Managing trading risk
This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...
Using call centres to deliver customer solutions
Customer satisfaction depends upon a product’s performance in relation to a buyer’s expectations. If the product’s performance falls short of expectations, the customer will...
Managing the supply chain for globally integrated products
Today many of the products that we consume have been brought to us through globally integrated distribution systems. Striking examples are the fruit and...
Delivering a superior customer experience
The reputation of a business may be affected by what its customers think and say about its products or services. This is driven by...
Making life easier for the motorist
Anyone who has experienced a broken windscreen will know the sickening feeling of frustration and helplessness this can cause. Autoglass’ central philosophy is making...
Developing clear strategies to fulfil strategies within cultural aims and values
Enterprise Rent-A-Car was founded in 1957 by Jack Taylor in St. Louis and is still operated by the Taylor family. Since its formation, it...
Financial information in decision making
CIMA is the Chartered Institute of Management Accountants. It supports over 164,000 members and students in 161 countries. CIMA works with some of the...
Competing in the global marketplace
The Overseas Trade Services (OTS) network is a partnership between the major Government departments involved in exporting and promoting British industry abroad. The key...
Ethical business practices
The importance of ethics in business
Ethics concern an individual's moral judgements about right and wrong. Decisions taken within an organisation may be made by...
Competitive advantage through sustainable product development in construction
Understanding the external environment
Corus examined its construction strategy in light of the external environment, to identify future market needs. By linking Corus competencies and...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Targeting a market segment
In recent years, Australia has become an increasingly desirable holiday destination for UK travellers due to its diversity as a travel destination, beaches, outback,...
Using six sigma statistical thinking to improve business processes
It is easy to identify key competitors in a market by their goods or services. These products clearly meet customer needs in terms of...
Using a range of management styles to lead a business
For organisations to develop they require a direction. The people who manage the business provide the direction. Taking responsibility for making decisions and running...
Our business theory pages cover all the topics you need to know in business.
Product portfolio
Sales of products will eventually decline, as outlined in the four stage product life cycle. Businesses will often attempt to phase out existing products...
Competitive advantage
Business strategies are a way for companies to gain a competitive advantage over the market or business rivals. Competitive advantage can be considered in multiple...
Technology
Technology is the process of applying new scientific discoveries and other developments to products and processes. If we look at the development of production...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
The importance of business analysts in organisations
What do Business Analysts do, and how important is their role in a company? A Business Analyst's role is vital, especially in bridging the...
How is the automobile industry leveraging through IIOT?
With the whole world being taken onto the next level by digitalization, all the world's major industries are catching up as well. It isn't...
What are the most common types of autoclave machines used for sterilization?
Steam sterilization via autoclave can be achieved with many different types of machines today. Their effectiveness, ease of use, as well as sustainable operation...
3 ways to prepare for your new business launch
Everything is ready for your new business to begin; you’ve done all your research, everything is in place, your business plan is foolproof and...
The Importance of Using Statistics to Develop Your Business
One thing that all business owners want is growth. They’ve put a lot of time and effort into their venture and, naturally, they want...
Starting personal training business
It’s never easy to start your own business, especially in such a competitive market.The personal training industry is worth an estimated $635 million, employing...
Business advantages of using a US based translation company
As the globalization is advancing every day on a greater level, it allows businesses to reach out to different countries or areas where the...
Strategies for attracting talents in China
China is a large country that houses lots of
great talent for the majority of businesses. The booming market in China is an
opportunity not everyone...
Understanding where India stands globally in terms of renewable energy sources
The world is going through a considerable climate crisis. People are rising against the challenges of climate change in the West. Greta Thunberg came...
How do I complete my VAT return?
Completing a VAT return, every three months of the year is something every VAT-registered business must do in the UK by law. It’s also...
When Does Workers’ Compensation Starts Paying the Benefits?
When you are out of work and depending on worker's compensation, it is important to know when it starts paying the benefits to help...
Why Crude Oil Trading is Popular
Oil trading is the business of buying and selling oil to generate a profit. There are a variety of ways to partake in oil...
HR trends for 2022 and the decade ahead
HR management has been reshaped in more ways than one over the past few years. HR will contribute value to the transformation it has...
4 Ways to Increase the Productivity of Your Employees
In this article, we’re giving you four ways on how to improve office efficiency.
Make sure that your employees have everything they need
If you want...
How to Keep Your Resume on One Page
A resume has many roles, but most importantly, it is an introductory overview of you before your recruiter meets you. The document and its...
5 ways to market your business online
Marketing is important to every business’s survival. But for small companies, it’s a whole other story. It is safe to say that the Internet...
The Ultimate Guide to Product Marketing Strategies for Every Entrepreneur
Knowing exactly how to market a product is one of the most important things that can help determine a company's performance. Therefore, as an...
Corporate event ideas 21st century
Christmas is just around the corner, and for many of us, this doesn’t just mean sorting out the presents for the kids and the...
How universities use technology
Technologies become more and more appealing to the administration of higher educational institutions. It's not a secret that studies can be annoying sometimes. Grinding...
Students and taxes what do you need to know
Taxes play a big role in the life of Americans. Not paying fees is cruelly punished. Money-related crimes, loud processes, and convicted celebrities are...
Start a single man business using essay writing service
Living in today's world everybody is in dire straits as far as finances are concerned trying to make ends meet. A little extra money...
Exness bonus promotion – 10% net deposit
What is exness bonus promotion?
Exness presents a welcome bonus to all the new clients who register for a real account with the broker. This...
Why is playing Bingo so popular amongst seniors in the UK?
Bingo is in a pretty good place right now. UK bingo sites are experiencing unprecedented demand, while a growing number of pubs are adopting...
How To Start An Online Betting Site
Starting any venture would entail extensive research, scrupulous planning, and unwavering determination. The same is needed if you want to start an online betting...
New technologies boost gaming companies
Since its inception, way back in the 1940s, the video game industry has
always been in a process of evolution to keep up with the...
How to choose a gaming desk
Very essential to optimize its gaming performance, the gamer desktop is the appropriate tool that allows the player to have a good gaming experience...
Top mobile game marketing strategies you must know
Most people now use their mobile
phones to play games, rather than the traditional means of a PC or laptop.
According to a recent report, mobile...
What are the Top CBD Business Opportunities in 2022
A growing number of industries are accepting CBD business ideas and opportunities in the last few years. Who had imagined that a bit of...
Time to tidy up: Keeping a sterile and clean workplace
Image Source
There is no denying that we are all troubled with rigorously observing the cleanliness of our environment. On top of all, personal hygiene...
3 Normal Concerns About Residential Treatment for Adolescent, Explained
Residential treatment centers for eating disorders are the most effective way to effectively treat bulimia nervosa, anorexia nervosa and other disorders, but they do...
The easiest way to watch football highlights
Football is the biggest sport industry in the world. Millions of men and women follow their favourite teams and enjoy their matches. Football highlights...
Styling Your Leather Jackets For Winter
Pure Leather jackets are stylish for any time of the year. And of course, considering what you have paid for it, you wouldn’t want...
How to Accessorize Your Look
To truly look sharp, a man has to get accessories right. For better or worse, accessories contribute a lot to the vibe you're putting...
Here are the New ESTA Applicants’ Questions
Are you looking to apply for an ESTA visa? Well, here are some of the questions that you will need to answer during your...
How To Purchase Red Maeng Da Kratom At An Affordable Price?
Red Maeng Da Kratom is a highly sought-after strain of the Kratom plant known for its impressive quality and potency. With origins in Southeast...
Lloyds bank’s international money transfers: twice as expensive as non-bank services
Lloyds needs little introduction. Founded in 1765, it’s one of the Big Four banks in the UK, as well as being one of the...
Low Emission Era: Nissan’s Automotive Innovation
You cannot talk about automotive innovation without mentioning the geniuses at Nissan. It’s an underrated company in the realm of electric cars, especially considering...
Ways to personalise your business fleet
If you are a business owner who uses a fleet of vehicles for your operations, it is important to ensure that your fleet stands...
Order Title: Reducing Fleet Operating Costs through Efficient Vehicle Tracking
Any fleet manager who is not looking to reduce costs isn't functioning to the best of their ability. Of course, it isn't always easy...
Different Types of Cranes Used in Building Projects
There are several commercial and residential construction opportunities. If you want to be a contractor, you need to have the proper training, certification, and...
The Stress-Free Ways To Handle The Daily Operations of Your Real Estate Investment
Handling the day-to-day operations of a real estate investment is no easy task. It may sound straightforward but it's a difficult job that can...
Purchasing Your First Property Soon? Here Are Some Solid Ways You Can Fund Your Upcoming Acquisition
Buying a home is a giant leap in everyone's life. It takes a lot of planning, research, contemplation, and discussions before you even start...
Ukraine dream destination for MBBS abroad
Every student tends to feel worried while taking final call on their career options. Right decisions generally keep you away from hardships and frustrations...
Does Montenegro Allow Dual Citizenship?
In general, Montenegrin legislation does not prohibit dual citizenship. However, for some categories of foreigners, this small Balkan country makes an exception.
Montenegro, with a...
Business travel during a pandemic: what precautions should I take?
With lockdown restrictions gradually being lifted in nearly all parts of the world, the travel ban is expected to be lifted in the near...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
What are a VDR and its uses?
An investor's due diligence is just as crucial as any transaction, and the best online database makes the whole process simpler. Knowing if a...
How doing business is changing in the digital age
The digital age of
business carries possibilities, opportunities and challenges that promise to transform
everything about how, why and when humans work. All the technologies being
produced,...
The Way FinTech Is Changing the Landscape In the Middle East
As one of the most diverse areas on the planet, the Middle East is spanning three different continents, more than 20 countries, and it...
4 types of business software to invest in this year for maximum growth
If you want your business to grow this year,
you need all the help you can get. Even if your products, shop, or services,
are so...
PDF Bear: 3 useful features that anyone can use
Technology is continually evolving, and what you think is advance now will be obsolete in the future, and that’s inevitable. With the rapid change...
Why you should use a VPN for your next digital marketing campaign
Digital marketing is used to increase a brand's online visibility. It utilizes a variety of well-known ways to make a brand visible to users....
The continued rise of the Cryptocurrency Bitcoin
Bitcoin is a real talking point in investment circles, it has been hovering around an all-time high for a few weeks now. And everyone...
How to start a cryptocurrency business
Starting a business is easier than ever now, all the tools to take your ideas from your head into the market, whether your business...
The UK is going to update its crypto laws
There are a lot of changes in the financial market since the past year as it was the year of major changes. The global...
Online Verification with Temp Phone Numbers
Online verification is a crucial step in accessing various services or creating new accounts on online platforms. While it’s important for security reasons, the...
Engaging Mobile Apps – What is our way for users to get enjoyable?
In the middle of today's modern era, businesses still have to try to keep a balance between product quality and consumer emotional care. It...
7 Types of cameras you must have
Buying a new digital camera can feel overwhelming. There are just so many cameras from which to choose. The variety of options can leave...
Choosing the right platform for your online classes
Selecting the right platform to take your online classes can be such a daunting task. This is true, especially with the increased number of...
The best hosting company ever WordPress domain blogging help
Choosing the right hosting company for your WordPress is something you need to think about as a new blogger, or even as an option...
Not a maybe but a must reasons every business should have a website
It's surprising how many business owners still don't recognize the importance of having an engaging website. Those same business owners may use the internet...