Interpreting and understanding accounts (PDF) 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Growing a brand in an unbranded market
A marketplace is divided into consumer markets and organisational markets. In organisational markets, businesses sell goods or provide services to other business organisations. Buyers...
Who dares wins success through intelligent risk
A story of global success
No study of business success in the twentieth century would be complete without mentioning Coca-Cola. Coca-Cola is the product which...
Building a single brand
We are all familiar with Coca-Cola, Nike, Heinz, Shell and many other strong global brands. But what is a brand? Someone once described brands...
Devising a communications plan
Research shows that children benefit from eating a healthy breakfast prior to the start of the school day. However, too often children have no...
Trade associations at work
This case study covers the role played by Trade Associations in the UK economy. It draws on examples from four contrasting industrial and service...
How roles and functions contribute to organisational performance
A Nottingham County Surveyor, Edgar Purnell Hooley, discovered tarmac by accident in the early 20th century. He found a barrel of tar had spilled...
Private Finance Initiatives
PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...
The importance of accounting standards
PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...
Controlling cash flow for business growth
CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...
Using research and development to improve agricultural productivity
The population of the Earth is growing at a fast pace. In 1950, 2 billion humans lived on the planet. By 2006, this had...
From bean to bar the production process
Most of us love chocolate in one form or another and every week a typical UK citizen spends around £1.80 on it. Amazingly, UK...
Marketing solutions via technology
When Michael Marks and Tom Spencer became partners in 1894, they could not have imagined what they were creating. Their energy, drive and enthusiasm...
Building community partnerships
In recent years, there has been a profound change in the financial services industry, with increasing competition coming from companies not normally associated with...
Promoting Social Inclusion through access to legal services
which it manages its economic and social role. For example, it now owns very few manufacturing or service industries as many public corporations have...
The transformation of ICI
In the late twentieth century, major corporations in modern industrialised economies have recognised the need to add value to their products. Adding value means...
Managing firms throughout the business cycle
The first decade of the 21st century has been a rollercoaster ride for economic activity. Business confidence was high at the start of the...
Tackling the shortage of building land
All business organisations operate within an external environment of change. The success of each business very much depends on its ability to adapt and...
Responding to a changing external business environment
United Airlines
United Airlines was formed in 1927 from four airlines: Boeing Aeroplane Company, National Air Transport, Varney and Pacific Air Transport. From being predominantly...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Working with bottling franchisees around the world
The Coca-Cola Company is the world's largest beverage company and is the leading producer and marketer of soft drinks. Today, Coca-Cola is consumed throughout...
Driving forward environmental aims and objectives
There are many issues in the workplace that require discussion, for example, attention to health and safety at work. This helps to keep accidents...
No 7 the relaunch of a brand
When a new product is launched, which is subtly different from existing brands and the new arrival is successful this often leads to hectic...
Our business theory pages cover all the topics you need to know in business.
Market research
Market research involves collecting, recording and making sense of all the available information which will help a business unit to understand its market. Market...
Business in the community
The term business in the community relates to the relationships that a business develops with stakeholders in its external environment. In addition Business in...
Personnel functions
The term personnel department refers to the organisation's function that is responsible for the management and motivation of people in the workplace. The term...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
How Laboratories Can Increase Efficiency
Lab work comes with many pressures with tight deadlines to meet, patent applications to propose, and research journals to publish. With demands always increasing...
How to give your office building a new shine
Motivating your employees is key in the modern world as a business is so competitive that there is a constant need to drive productivity...
Effective ways to boost your conversion rate
You have found ways to increase traffic and are getting visitors to your site but your job is far from done. Now you need...
What you need to know before starting a business selling your art
If you’re passionate about and good at creating art, then
you’ve probably thought of making a living from starting your own business
selling your artwork. Good...
How to Start a Production House That Thrives
No matter if you’re a filmmaker who decided to be his boss. Or an entrepreneur who chose this line of work to dedicate himself...
Things you should learn before starting a business
Many people dream of starting their own business but very few people actually get around to doing it. Of course, this is because running...
Using trademarks to exercise Amazon brand protection
When it comes to labelling, regardless if it is private or white, you as a seller must understand what trademarks can do to help...
How can you improve relations with overseas clients
The success and progress of a business lies with relationships. Good prices, well made products and astonishing technology alone will not get you ahead....
Trailblazing failures of the dot com bubble
In economics, a “bubble” describes a period of rapid growth, which is followed by a dramatic period of loss. And in the late 1990s,...
Is a Broker Mandatory to Trade Forex?
If you are entering into forex trading, definitely you require good skills, experience, and a deep understanding of the market. However, a vast majority...
How to choose the best platform to operate: Some main features
Find out how to choose the best platform to trade on the Stock Exchange and what are the most sought after features by traders....
Here’s Everything A Newbie Must Assess About Bounce Back Loans
Bounce Back Loan Scheme (BBLS) was launched because it was recognized that small companies and businesses would be affected badly due to the pandemic....
Top recession proof jobs during the COVID 19 outbreak
The Coronavirus has taken everybody by storm. Not just from the health point of view but from economics as well. People are losing their...
10 Reasons to consider a career in finance
We all know that a career in finance can be highly lucrative, but there are also a number of other benefits that outweigh the...
Why Using Power Words Is Important in Communication & Tips on Landing Any Job
Landing a dream job requires not only having proper experience and knowledge in the field. It is also about the ability to present them...
How to Generate More Leads for Your Business
As the digitisation of the world accelerates, so too does the demand for quality and relevant digital content.
With the right marketing strategy, you can...
5 ways to market your business online
Marketing is important to every business’s survival. But for small companies, it’s a whole other story. It is safe to say that the Internet...
Projecting the professional brand image
One of the hardest things to do with your business is build up a stable and professional brand image, as well as keep it...
Traditional learning vs. Online Learning: Read Before you Choose
Arguments about which type of learning is more effective usually end up going nowhere. While some find face-to-face classes more reliable and proven, others...
Coursework writing business sector flourishes financially
Education is a valuable service in the UK. On aggregate students spend billions of pounds on education each year. This has caused the rise...
How to Prepare for an MBA
If you’re considering an MBA, you have already taken the first step in preparation. Post-graduate learning is not for everyone and preparing yourself to...
Promotional tactics to learn from online gambling companies and how companies can learn from them
The internet is a terrific way to generate money, but it is also a very competitive market and implementing innovative online casino marketing ideas...
What is the best time of day to play in an online casino?
Playing without ever winning is like eating salt-less food; it never satisfies your hunger. Your hunger for a win. Money! After all, this is...
How Crypto has successfully penetrated the gambling industry
If you keep up with the latest news about cryptocurrencies, then you know that countless folks rave about how they will change how different...
Choosing The Best Controller For Your Gaming Life
In spite of enthralling narratives, conniving characters, and aesthetically pleasing graphics to die for, the substantive enjoyability of a video game lies within the...
Gaming Spotlight 2022 Report: The Gaming Market Is Booming
The video game industry has seen immense growth over the past years. Continuous technological advancements allowing for new gaming experiences, widespread internet accessibility, and...
How to choose your gaming monitor? What you need to know? (guide)
When you want to buy your favorite gaming laptop, it becomes very confusing for you as to which is the best laptop for? In...
Kara’s Orchards CBD Gummies UK Reviews – Scam Complaints or Karas Orchards CBD Gummies Really?
People who are smart and looking for an innovative way to control their lifestyle are switching to CBD oil for many good reasons. However,...
Benefits of CBD in pain management
The full spectrum of CBD properties is not yet fully explored. However, it is speculated that hemp oil can have analgesic properties. Can it...
Are vaping and smoking any different
You can consume marijuana in several ways. Some ingest it in the form of edibles, others oils, infusing it with beverages, sprays, dabbing, using...
How to sell Chinese antiques fast
Chinese antiques have always carried an allure of elegance and grandeur without being too over-the-top. The market is teeming with buyers who are in...
Cycling Trends In 2023
Post pandemic, cycling is making a comeback with renewed energy! In 2021, the biggest story in the Cycling World was the new 12-speed Shimano...
How is the business world of sports adapting post-COVID-19?
We all know about the impacts that COVID-19 had on sports. Events were cancelled, when they came back stadiums were empty, many athletes could...
Advantages guarantor loan get access credit
What do you do when you’ve previously had credit difficulties and perhaps have already been turned down for a credit card application or a...
Animated chart reveals the startling evolution of 15 years of UK’s most popular celebrations
Shopping trends change over time. That’s a cliché, but every now and then you find something that drives home the point again. Some of...
Debt Stress Syndrome: Everything You Need to Know
You may have never heard the term, but debt stress syndrome can happen to anyone and could be affecting you. 80% of Americans have...
Choosing Painted Bumpers: Benefits And Factors To Consider
Today, many car owners buy pre-painted front bumpers. It's a more convenient option because of its time-saving properties. This article focuses on the most...
Financing a car purchase – a guide to buying a car the smart way
Very few people are blessed with living in an area where public transportation is both reliable and sufficient to make commuting easy. For the...
Why Financing a Car is Probably a Bad Idea?
Purchasing a car is not a minor investment as it needs a lot of money to have a new car. People having plentiful money...
Transforming Your Home in Clapham: A Guide to Successful Loft Conversions
Loft Conversions in Clapham
Loft conversions have become increasingly popular among homeowners in Clapham, offering an excellent solution to create additional living space without sacrificing...
Enhance Your Home’s Style and Functionality with a Wardrobe Sliding Door Kit
When it comes to optimising your home’s functionality, a wardrobe sliding door kit is a game changer. This innovative solution is a blend of...
Fabulous tips for starting your own rooftop garden
What better way of refreshing your living area than by creating a rooftop garden? If you are living in an apartment and don’t have...
Historically Rich Places Every Business Student Should Visit
In order to be successful at business, you first have to go to business school and learn the tricks of the trade. This is...
What To Do In Noord-Holland: Five Recommendations From A Local
The province of Noord-Holland stretches north from Amsterdam to the island of Texel, its polder landscapes of green, pancake-flat fields punctuated by hundreds of...
Startup tips for the specialist tourism sector
If you’re considering throwing your hat in the ring in the travel and
tourism sector, there’s lots of potential for profit.
Tourism growth outpaces the global
economy...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
How doing business is changing in the digital age
The digital age of
business carries possibilities, opportunities and challenges that promise to transform
everything about how, why and when humans work. All the technologies being
produced,...
The Way FinTech Is Changing the Landscape In the Middle East
As one of the most diverse areas on the planet, the Middle East is spanning three different continents, more than 20 countries, and it...
How to Encourage More Mindful Tech Consumption in Your Family
The age of technology has its pros and cons. Everywhere you look, there’s tech it’s simply unavoidable. From the newest iPhone to cutting-edge AI...
Exploring the Features and Benefits of the NSE5_FAZ-7.0 Network Security Exam
The NSE5_FAZ-7.0 (Fortinet Network Security Expert 5 - Forti Analyzer 7.0) certification is a professional certification offered by Fortinet, a provider of network security...
From bad to worse the continued evolution of Botnets
A latent fear many of us have lurking deep down inside is that robots, with their artificial intelligence so unfettered by conscience or emotion,...
Bare Metal Server: Some things to understand
As we take our first steps in the world of computing, whether on our own or at the helm of a venture or company,...
Can I really make money with Bitcoin Cryptocurrency?
The simple answer is yes, however, like everything in life you have to make wise decisions of course. There is an element of risk...
Why Are Case Competitions A Big Part of Business Schools?
Case competitions for business schools in universities are a great way to challenge and hone the skills of students of all levels like bitcoin...
Best smart contract development companies
Each day a new application arises in the market of Decentralized Technologies; some researchers claim that blockchain has the potential to reach 1.4 billion...
How to improve mobile phone signal strength in rural areas
Living in the countryside, or owning a cabin in the woods, basically living off-grid is by far the coolest way of spending life. Far...
How to develop a food app for your restaurant in 2021
Mobile technology has changed the way in which numerous organizations work. The food industry is an area where app development has a huge impact....
How To Forward Text Messages On Android
Forwarding messages on Android can be a game-changer when you realize not only how easy it is. But how helpful it can be in...
Best practices for Magento homepage design
An ecommerce website is more than a tool for selling products online — it is also a representation of the business behind it. Creating...
What is web analytics? A beginner’s guide
Image Source: PixaBay
If you have a website, the best way to track what your viewers are doing and what they respond to is through...
Comparing WordPress and Drupal: What To Base The Site On
Successful projects always begin with clearly defining needs, setting goals, and careful planning. If we are talking about the site's development, in this regard,...