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Welcome to Business Case Studies, previously known as The Times 100, Business Case Studies offers an extensive library of over 600 real-world case studies covering a range of essential business topics. Our comprehensive business theory pages provide insights into every area of business knowledge.
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Product Life Cycle
An enterprising approach to a marketing re-launch
Enterprising businesses must be able to re-invent themselves and...
Nivea
The use of the marketing mix in product launch
NIVEA is an established name in high quality skin...
Nestlé
Injecting new life into the product life cycle
Injecting new life into a brand
The Polo mint is...
Alstom
Achieving a competitive advantage through risk management
Returning publicly owned enterprises to the private sector is...
ACAS
Acas and effective workplaces
As markets become increasingly competitive it is essential that employers...
Business Dictionary
What is Financial Engineering
Financial engineering is a multidisciplinary field that combines principles...
What is AI-driven crisis Management
Crisis management has evolved significantly over the past few...
What is a Private Equity Buyout
Private equity buyouts represent a significant and often transformative...
What is Business Value Creation
Business value creation is a multifaceted concept that encompasses...
Case Studies
Interpreting and understanding accounts
How much is the business worth? Are sales growing or declining? What about cash flow? These and many other...
Delivering service excellence in the supply chain
As consumers, we expect our favourite brands to be available wherever we want to buy them and to be...
Managing and rewarding customer loyalty
This case study focuses on the way in which Britannia Building Society has continued to place its customers at...
UNISON and unions’ wider role
UNISON works with both employers and employees to ensure that public service workers receive a fair deal. A big...
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Politics