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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Hula Hoops emphasising the core values of the brand

United Biscuits (UB) is an international foods business operating in 24 countries. The company manufactures, markets and distributes biscuits, savoury snacks and frozen and...

Partnership through sponsorship

Twenty years ago sponsorship of the arts developed as a way of funding tours, performances and exhibitions. If it had not been for corporate...

Developing a marketing plan

The NIVEA brand is one of the most recognised skin and beauty care brands in the world. NIVEA creme was first introduced in 1911...

Investing in training to safeguard the future

Training and innovation The Group aims to be Europe's most innovative, profitable and customer focused printing company. It is constantly looking for ways to enhance...

UNISON and unions’ wider role

UNISON works with both employers and employees to ensure that public service workers receive a fair deal. A big advantage for any worker represented...

Managing change through training and development

Britain relies on rail. The railway is a vital part of Britain’s economy and infrastructure. More people travel by rail now than since the...

Using cost benefit analysis to appraise investments

Every morning millions of people in the UK have a bath or shower, make a cup of tea and wash the dishes before they...

The business mission of Britannia

Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...

The role of investment trusts in the capital market

The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...

Building an airline through brand values

Anybody who has bought a car will tell you that there are tangible points of difference which affect their decision to make a purchase....

One to One – Designing user-friendly technology

“Roy, the first shipment has just arrived, I thought you might like to see one.” Gary Maughan passed Roy Doughty a handset across the...

Success through managing quality, safety, customer service and cost

Walkers are the UK's biggest crisp manufacturer. The business operates the world's largest snack factory at Bursom Road, Leicester. Walkers had a humble origin, Mr...

London 2012 achieving the vision

The Olympic and Paralympic Games are the world's largest peace-time event. The modern Olympic Games were first held in Greece in 1896 and since 1960, the...

Critical path analysis at Network Rail

Planning a major project is an exciting and challenging activity. This case study focuses on the planning that went into repairing Network Rail's Leven...

Entering overseas markets

Provident Financial was founded in West Yorkshire, England in 1880 by Joshua Waddilove. The company’s headquarters are still based in West Yorkshire. However Provident...

The changing environment within the gas industry

Gas is the carefully controlled source of nearly half of the country’s energy needs. And most of that gas is transported safely and reliably...

Working for free trade

Businesses and consumers in the UK are buying and selling goods and services in ever more diverse and distant markets as globalisation increases. Trade...

Nutrition, Health & Wellness – New Product Development at Nestlé

Businesses operate in markets that are constantly changing. Consumer tastes and expectations are always on the move. This case study examines a market-focused innovation...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Kit Kat revitalising a brand leader

All products have a life-cycle. It starts with preparations for the product's launch, followed by the launch itself. Some products are an immediate success;...

Decision making in an uncertain world

Modern organisations operate within an environment of change. There are all sorts of factors that change within this environment - for example, the market...

Relocating a Gala Club

Gala Clubs The core business of Gala Clubs is bingo. Bass PLC originally owned it, but in 1997 it became a private limited company following...

Our business theory pages cover all the topics you need to know in business.

Organisational structures

Organisations have a formal structure which is the way that the organisation is organised by those with responsibility for managing the organisation. They create...

Ownership

The owner of a business is the person who owns the business - i.e. has put the financial capital into the business and takes...

Human resources planning

Human resources are the people that work for an organisation, and Human Resource Management is concerned with how these people are managed. However, the...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

5 Essential Things for Your Startup Business in 2022

As we approach the end of one decade and edge closer to a new decade, it's an opportune time for investors and entrepreneurs around...

How to improve your website’s customer flow

Brands that sell on the internet look to get as much traffic as they can. Every visit can turn into a potential sale, and...

Address validation helps you to reduce costs

Address Validation is a process that ensures the accuracy of address data you collect and up-to-date or standardized analysis. Solutions that provide address verification...

Long term goals every entrepreneur should have

Something you get good at doing as an entrepreneur is setting goals. Without them, it would be relatively difficult to get anything done. As...

5 Key areas you need to focus on when starting a business

So, you come up with a brilliant business idea, but how do you make a dream into a reality? There are many steps budding...

Starting a small business online

Introduction Starting a small business online can be quite simple, as long as you are organized and take the steps one at a time. From...

5 Language Services That Will Boost Your Business in 2023

As a business owner, you're always looking for ways to stay ahead of the competition. And with the ever-changing landscape of global business, it's...

In anticipation of brexit

With a fourth vote looming over Brexit UK businesses are still holding their breath over the possible exit from the European Union and perhaps...

Strategies for attracting talents in China

China is a large country that houses lots of great talent for the majority of businesses. The booming market in China is an opportunity not everyone...

Why diversification is the best way of tackling risk in trading

The concept of diversification is widely used in financial trading, as this is a technique that reduces risk by allocating investments amongst an array of instruments and...

Tips for Small Business Owners Concerning Health Insurance

As a small business owner, you have a lot on your plate. You're responsible for keeping your business running smoothly, meeting deadlines, and making...

Is a Broker Mandatory to Trade Forex?

If you are entering into forex trading, definitely you require good skills, experience, and a deep understanding of the market. However, a vast majority...

Boost Your Business with the Right Employee Monitoring Software

The workplace today is constantly changing forcing managers and business owners to adapt quickly to these changes, trying to keep productivity levels high, digital...

Top Tips for Pursuing an International Career

Pursuing an international career can be one of the biggest challenges a person can take on. Moving abroad can also be an excellent way...

How to implement effective workforce management

Employees are likely to be at the heart of everything a company does, and this means that managing the workforce is a vital task...

Ways advertising agencies can boost your business amid the COVID crisis

Everyone continues to strive to survive these changes that we’re all experiencing at the moment. Humans are designed to adapt. If you’re a business...

Ways to satisfy the customer needs

The level of customer service that has been practised previously only for privileged clients, today is becoming the norm for everyone. And it is...

Impressive ways to boost your social media presence

Whether small or big, every business wants in on the action on social media as it is one of the most effective marketing platforms...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Unique modes of e-learning that will make your business grow

Learning management systems offer an excellent way to conduct corporate training that not only helps impart skill to your employees but also helps enhance...

All you need to know about online MBA courses

In many instances, an MBA program helps widen the number of opportunities available to support and enhance your professional life. MBAs tend to boost...

Case study essay conclusion let’s set right

The conclusion of an essay can be compared with the preparation of the whole speech. You may spend many hours thinking about your subject,...

Do I need a casino license to start a casino in the UK?

Is a casino license required to open a casino in the United Kingdom? The United Kingdom's gaming legislation fosters and rewards entrepreneurs like Grosvenor Casinos....

Playing at an Online Casino

When it comes to playing for real money online, there are several great options available. The Jackpot City casino, for example, features over 125...

3 New trends with online casinos

Image by Okan Caliskan Pixabay Online casinos have been at the forefront of web development for more than 20 years now and one of the...

Goal Spribe: Score Your Way to Success in This Dynamic Game

The Thrill of Goal Spribe Goal Spribe is an exhilarating game of chance that takes players on a journey to the end of the field...

Virtual reality – a new trend in entertainment

Virtual reality is increasingly being introduced into various spheres. Nowadays, it is also used in the gaming and gambling sector. Moreover, it is turned...

5 Trends currently disrupting the online gaming economy

Online gaming has grown over the past two decades into a global market exceeding £100 billion in annual sales. It’s safe to say that...

Is Hair Loss Affecting Your Confidence in Your Professional Life?

The relationship between personal appearance and professional success is a deeply complex and often overlooked issue. For many people, one aspect of their appearance...

Are vaping and smoking any different

You can consume marijuana in several ways. Some ingest it in the form of edibles, others oils, infusing it with beverages, sprays, dabbing, using...

The international chodiev foundation: a comprehensive programme to assist the fight with pandemic and support the uzbek population and economy

On March 19, the President of Uzbekistan Shavkat Mirziyoyev issued a decree “The initial measures to reduce the impact of the coronavirus pandemic and...

Best practices for proper wet dry dog food storage

Dogs might be very smart. They, however, do not have a reputation for knowing the difference between fresh food and stale food. They feed...

Things you need to consider before making your own recording studio

The music industry is full of artists who want to create their own sound. Many musicians and digital engineers feel they cannot express themselves...

Cycling Trends In 2023

Post pandemic, cycling is making a comeback with renewed energy! In 2021, the biggest story in the Cycling World was the new 12-speed Shimano...

Online credit card generators and their uses

Banks and Microfinance institutions issue credit cards to customers to make payments for goods and services. You can generate credit cards online with the...

What to do if you have been made redundant

If you aren’t prepared, being made redundant can come as a shock, and it can disrupt your entire life. Everyone relies on their job to...

Difficulties securing a bank loan? here’s what you can do to fund your Australian business

Small businesses are considered the backbone of Australia’s economy, with more than 99% of all Australian businesses fitting into the small or medium enterprise category. However, unfortunately,...

Get cheaper business car insurance

There are a lot of different ways to reduce the amount of money that you have to pay for car insurance. The tips and...

What does the future of car ownership look like?

The world of mobility is rapidly evolving. Increasingly stringent environmental legislation has led to manufacturers designing and developing more sustainable and eco-friendly vehicles, while...

Did you know that the title of your vehicles ownership could get you out of a financial trouble

Yes, that's right, you read well, just by owning the title of your vehicle you can get a loan in the blink of an...

7 helpful tips for homeowners with mortgage issues

When money is flowing freely and your life is looking prosperous, you may think of nothing taking out a mortgage. Unfortunately, times can change...

How Net Zero Will Change The Future of Construction

With the UK aiming for net zero by 2050 there is a rising demand for greener approaches across every aspect of living. When it...

Kaylee and Tepid reviews: legit bedding store or retail scam?

Online retail can be summed up in fairly straightforward principles: Have a strong online presence, grab the attention of potential customers, and be interesting enough to have...

Italy’s green pass ‘will be valid for US and UK visitors’

You must have definitely heard about the Italy Green Pass if you are a traveller or even if you tend to keep yourself updated...

Enjoying Snowy Vacation With Your Family on a Budget

Our desire to interact with new visual stimuli thus get away from our daily routine and go on an adventure gets more intense in...

Dubai marina the hotspot to refresh and rejuvenate

We all live in a constant circle of waking up, going to work, coming back, sleeping, and following the same cycle the following day. After a...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

How to Future Proof Your Enterprise with Digital Transformation

Embracing the latest technologies and methodologies is key for improved business operations and end-user value. It can help your business evolve and develop on...

Hosted PBX vs. On-Premise PBX: Should You Make the Transition

In 2021, having a scalable, flexible basis of business communication is more important than ever. For many businesses, this means having to transition from...

6 Pieces Of Travel Technology That Will Make Your Life Easier

Technology has made travel easier in so many ways that it can be hard to keep track of all the new apps, gadgets, and...

Raid data recovery system information

RAID systems (arrays of hard drives that operate against the operating system as a single drive) are by definition very reliable. In general, they...

Revolutionizing Testing through Codeless Automation Tools

Software testing has evolved into a crucial element of the software development lifecycle, assuring the respective applications fulfil quality requirements and give a seamless...

Why Software Development is Important for Your Business

In today’s technologically savvy world, tons of software solutions offer a reliable and versatile way of effective communication or provide seamless shopping experiences to...

Take advantage with the current trends of business by using the Bitcoin

The value of the bitcoin will continue to rise forever in the other commodity. The trading can be done with the new resources because...

How to use bitcoin as a payment option?

It was only a few decades ago that the idea of buying goods and services with digital currency was unheard of. We've come a...

Bear market frees up crypto talent where will they go

There is no doubt that 2018 was an ugly year for the crypto markets. Sure, hodlers have been feeling the pain for some time...

Online Verification with Temp Phone Numbers

Online verification is a crucial step in accessing various services or creating new accounts on online platforms. While it’s important for security reasons, the...

How to make a unique slideshow of photos

In our millennial generation where the level of technology is advanced, you don’t need to be a pro to make a great slideshow of...

How to improve mobile phone signal strength in rural areas

Living in the countryside, or owning a cabin in the woods, basically living off-grid is by far the coolest way of spending life. Far...

10 Ways to Promote a New Website

So, you've got a shiny new website!! It's lightning-fast, engaging, and user-friendly now what? It's time to share it with the world. After all,...

Making your businesss website stand out

Every business these days maintains an online presence, and for good reason too. Customers expect the companies they use or see advertised every day...

Qualities of web designs that people appreciate

While planning the details of your small business, one of the things you need to pay attention to is web design. You want to...

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