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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Launching a new product into a developed market

Established markets generate intense competition during which new and innovative marketing strategies are required and new and existing products are developed. As a market develops,...

Using market research to support decision making

Organisations that operate in the business-to-consumer (B2C) market are increasingly turning to market research to support their decision making processes. A retail business, for...

Using sports marketing to engage with consumers

Today’s consumers have higher expectations than ever before. Dramatic improvements in media, communication and transport have made the world’s economy more connected. Products developed...

Communication strategies to engage a variety of stakeholders

Enterprise Rent-A-Car is the UK’s leading car rental company. The company offers daily and weekend car rental for private and business use. It also...

The role of an equal opportunities policy

A critical issue in the development of a successful working relationship is whether we believe we are treated differently from someone else, not because...

Developing people through training

The Forestry Commission is a government department, making it a public sector organisation. Its mission is 'to protect and expand Britain's forests and woodlands...

Calculating the risks in making investment decisions

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

The benefits of budgeting

Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...

Financial statements and reporting

Limited companies (those owned by shareholders) are required by law to produce Financial Statements. These statements must be published and made available to shareholders...

Competitive advantage through efficiency

The food retail industry is a highly competitive market. More so than ever, organisations need to offer customers value for money. Customers want the...

Health and safety in the workplace

Everyone has the right to be in a safe and healthy workplace. This is a basic human right as most people spend a large...

Using colour in new product development

It's a colourful world! Akzo Nobel’s products are among the most looked at in the world. Its business is colour. It is a company literally...

The transformation of ICI

In the late twentieth century, major corporations in modern industrialised economies have recognised the need to add value to their products. Adding value means...

Stakeholders and corporate community investment

Modern society depends on prosperous communities that care for all of their members. Business organisations can play an important role in creating and developing...

Changing the culture at Jaguar

This case study looks at how Jaguar, one of the world's most prestigious car manufacturers, has been involved in a culture change programme to...

Managing firms throughout the business cycle

The first decade of the 21st century has been a rollercoaster ride for economic activity. Business confidence was high at the start of the...

Competing within a changing world

No business today operates in a complete vacuum unaffected by market forces. By their very nature business activities are competitive. Within a dynamic, rapidly...

Implementing codes of conduct

All organisations have a responsibility to their stakeholders. These are individuals and groups who have a stake in the running of the organisation and...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Building a workforce for the future

The world of work has changed dramatically in recent years. Gone are the days of jobs for life in which an individual might work...

Creating a European branded business

This case study shows how and why Spillers Petfoods acquired Quaker European Petfoods for £465m in April 1995 to create Europe’s second largest petfood...

Developing key skills for a lifetime of opportunity

If you ask your friends about how school or college is helping them to achieve their ambitions, they will probably talk about their performance...

Our business theory pages cover all the topics you need to know in business.

Business competitors

Businesses exist in a competitive environment. For example, supermarkets are in fierce competition with each other to provide the best possible value for money...

Marketing techniques

A marketing strategy is an overall marketing plan designed to meet the needs and requirements of customers. The plan should be based on clear...

Financial information and decision making

The finance department of a company generates a variety of financial information that is helpful in decision making, including: Profit and Loss accounts provide details...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Making Sure Your Logistics Team Is Ready To Go

When you are in the business of logistics or global trade, it is important that you make sure that everything runs smoothly and things...

A Guide to Keeping Your Office Warm and Dry During Winter

Winter can bring cold temperatures, high humidity, and the potential for moisture-related problems to your office space. To maintain a comfortable and productive working...

Efficient Robotics for Your Pharmaceutical Firm

Robotics make work easier and reduces the personnel required in a firm. Therefore, they reduce the expenses a company accrues in terms of wages...

3 Tips to Select the Right Business Plan Developers?

You have an idea. It might be one of the best business ideas in the world, but you don’t know how to put it...

Businesses that work great on a subscription model

Some entrepreneurs like the idea of selling something once and then seeking new clients, while others like the idea of securing a client for...

Who to work with to grow your business

Getting a business off the ground can be tough, but something that’s just as difficult is to continue to grow it once it’s established....

Why Russia is the country to watch when it comes to oil prices

The price of oil is pretty important on the financial markets, and can have profound effects on whole economies, as well as being of...

Attractive business opportunities in UAE

The United Arab Emirates offers great financial opportunities for potential investors.  The relaxed trade laws in the region, as well as, a growing infrastructure...

How to ensure accuracy when preparing documents

The preparation of documents is an activity that has become essential to professionals all around the world. Students spend much time learning to prepare...

How To Make Your Business Stand Out To Investors

The business landscape is becoming increasingly saturated with companies left to question how they can stand out against the crowd. Here are some ways...

Candlestick patterns are a crucial tool in technical analysis for traders looking to better understand market trends and make informed decisions

Candlestick patterns are a crucial tool in technical analysis for traders looking to better understand market trends and make informed decisions. One such pattern...

Marketing agency inventurex crowdfunding review

InventureX is one of the best crowdfund marketing agencies that work with investors and entrepreneurs looking to get funding for their ideas and projects....

What to Change During the Onboarding Process to Make New Hires Feel Safer

Organizations are always in search of new talent that can provide value. However, a lot of organizations still don’t see the purpose of having...

What is a Basic DBS Check and When it is Necessary

If you’re looking for a new job, there is a good chance that you might need to get a basic DBS check. For those...

10 Easy tips to improve your work performance

We are living in a time where we think about work performance only when the annual performance evaluation time arrives. Throughout the year we...

SMTP Gateway Service for Businesses

Email marketing is an important marketing strategy to grow your business. The choice of the right SMTP server increases your email campaign's chance to...

Improve Your Sales And Drive Customer Interest With Copywriting In London

In today's digital age, where businesses need to capture the attention of their target audience amidst the constant flow of information, the demand for...

Optimizing web pages for intent advanced tips

Image Credit: Pixabay To optimize web pages for intent, you must know why a user is visiting your page and how to fill their need....

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Why do students prefer PBSA over private rental

Purpose-built student accommodation (PBSA) in the UK is the country’s source of steady profit. Approximately 1 Million students live away from home, out of...

Things to consider if you’re thinking about graduate school

Thinking about going to graduate school? Some people plan to go to graduate school after college, while others decide to get a master's degree after...

The Internet And School: Benefits Of The Internet To The Education System

The internet is without a doubt the most useful technology of modern times. It has revolutionized our day-to-day activities as well as our professional...

How to tell a safe online casino from the rest

Online casinos have existed since the dawn of commercial internet use back in the early 1990s and the multi-billion-dollar industry continues to steadily build...

Advantages of casino games online

Casino games online are like an earthly heaven for those who love gambling. Gone are the days when people who love to gamble have...

5 steps to open an online casino business

Are you planning on starting a new online casino business in the UK? You need to first research a bit about the online casino...

6 Cost-Effective Ways To Market Your Online Gaming Brand

The online gaming industry is a very lucrative but competitive one. While there's a huge amount of gamers ready to play their favourite games...

Using AR for Travel Mobile App Development: Case Study

Mobile AR is an expanding business area that provides engaging customer experiences, which are very useful for marketing purposes. Mobile AR applications can display...

Can Spider Solitaire Increase Productivity?

While widely believed that gaming during working hours negatively affects productivity, scientific and psychological research has repeatedly demonstrated that taking a solitaire break may...

Here’s a Chest Binding Guide for FTM

Transgendered individuals often struggle with body dysphoria, which makes them feel out of place in their bodies. It can also bring about serious mental...

How To Find The Best Deals On CBD Tinctures While Buying Online?

CBD tinctures have become quite the hot commodity lately. These products have gained prominence for their benefits, aiding overall wellness and promoting balance in...

Ways to maintain your mental health during the Coronavirus isolation

We are currently living in grave times. This is a test both for our planet, the species and ourselves personally. Having to confine ourselves...

Sculpt leather jackets – which one should you buy?

Arguably, Sculpt leather jackets are the most timeless piece of clothing available; but suede takes it to a different level. Seeing someone in the...

Cheltenham festival 2018 UK’s biggest horse racing event ready biggest year

The Cheltenham Festival 2018 will emerge from the starting gates on Tuesday 13 March and conclude four days later on Friday 16 March. The...

Best practices for proper wet dry dog food storage

Dogs might be very smart. They, however, do not have a reputation for knowing the difference between fresh food and stale food. They feed...

How Tech Makes it Easier To Apply for Financial Products

Millions of people around the world are becoming able to use financial products that they previously did not have access to. These include savings...

How the money transfers business is driven by third world countries

There are various means through which money can be transferred across the world including through banks and money transfer applications. Money transfer applications are...

A Business Owner’s Guide To Estate Planning

If you have a business, you must consider estate planning. It's the strategy of managing your personal and business assets for the future. Estate...

Emergency Vehicle Lights on Vasa Shop

Do you own a vehicle and need an emergency light? Well, Vasa shop is the right one-time shop where you can get the best...

The best fleet management tools for small businesses in 2023

Your small fleet deserves the best protection. With easy, cost-effective tools that help you lead in your industry, managing your small fleet has never...

Car cover frost protection

Winter is coming! no. Winter is here to stay for a few days more. With the following tips, you can improve your car frost...

5 Time-saving Construction Processes in 2023

Construction processes can take a really long time to get over, especially if you use conventional methods of calculating and building the elements. For...

Benefits Of LVT Flooring

Luxury Vinyl Tile is a popular and affordable flooring formed from multiple layers. They are best suited for the bathrooms and kitchens as they...

UK Equity Release Calculator

Are you looking to release equity from your home? With this calculator, you can find out how much you would get when you sell...

What are Canadian national pardons and how do you get one

Canadian national pardons have the roll of erasing a crime from your criminal record. This means that you can become fully rehabilitated in the...

The best package holiday deals flying from the UK

With the world opening up again, UK travellers are looking for overseas package holiday deals that offer it all.But where, precisely, should you go?In...

Business travel during a pandemic: what precautions should I take?

With lockdown restrictions gradually being lifted in nearly all parts of the world, the travel ban is expected to be lifted in the near...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Digital and sustainability: this is how medium-sized businesses are changing

The digital change: opportunity and challenge Whether in everyday life or business, digitization and sustainability are becoming more and more relevant. And companies can no...

How wireless technology is changing business

It’s been said a million times before, if not more, but technology has revolutionised our lives in ways we never expected. From the home...

Top technology trends for IT help desk software

There’s no denying the incredible benefits of technology for all of us today. Because of the evolution of technology, our lives have changed as...

Why Professional Transcribers Are Important for Digital-Driven Businesses

A business enterprise that capitalizes on the digital grasp gives you a competitive edge. Thanks to technology, customers are more knowledgeable about business aspects...

TEC case study finding a best fit ERP system for a robotics company

Originally published on TEC. This case study shows how a due diligence approach to enterprise software evaluation and selection leads to the best-fit software, even...

3 in demand jobs due to artificial intelligence (AI)

In last year’s World Economic Forum (WEF) Annual Meeting, one of the major themes that emerged from the discussions was the future of work....

Can safetrading help you to choose good Crypto services?

The best thing about cryptocurrency trading is that you are able to choose the service that was checked by professionals. But where to find these...

Cryptocurrency For Change: Why We Need More Women On The Blockchain

Why We Need More Women On The Blockchain. Though grotesque, it is a hard fact that women in Cryptocurrency trading are underrepresented. According to a...

Launching your ICO 5 useful tips

ICOs, or Initial Coin Offerings, have proven themselves to be quite a revolutionary method for start-ups to raise funds for their cryptocurrency projects. Not...

Should small businesses create their own app?

Any small business will attest to the fact that in those first few years of operation, every penny counts. It’s a myth that hard...

Business milestone for Xiaomi as they surpass 100 million shipments of Xiaomi Redmi note smartphone series

Xiaomi launched their first ever Redmi Note series smartphone back in March of 2014, looking to target the price-sensitive budget smartphone market. The aim...

WhiteBIT Mobile App: Top 3 Most Convenient Features

Exchange competition is constantly escalating. Someone examines trade volumes, the variety of trading partners, or margin trading possibilities. Additionally, seasoned traders are seeking trustworthy...

The powerful role of website design and development

Now that we are living in the age of digital domination, it goes without saying that just about every aspect of life as we...

The best features to consider when re-designing your website

If your company is undergoing a branding facelift, then chances are your website is one of the first things to get a spruce up....

Comparing WordPress and Drupal: What To Base The Site On

Successful projects always begin with clearly defining needs, setting goals, and careful planning. If we are talking about the site's development, in this regard,...

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