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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Using market research to improve consumer focus

Not so long ago, many organisations were quite prepared to take production decisions without any proper analysis of their market. Sometimes decision-makers hit on...

Targeting a market segment

In recent years, Australia has become an increasingly desirable holiday destination for UK travellers due to its diversity as a travel destination, beaches, outback,...

Extending the product life cycle

Businesses need to set themselves clear aims and objectives if they are going to succeed. The Kellogg Company is the world's leading producer of...

Involving employees in meeting corporate objectives

Effective Human Resource Development (HRD) involves matching an organisation's needs with the needs of its employees. For example, an organisation's corporate objectives may include...

Building a workforce for the future

The world of work has changed dramatically in recent years. Gone are the days of jobs for life in which an individual might work...

Delivering business objectives staff development

Sodexho is the world’s largest food and management services company. Set up in 1965 by Pierre Bellon with a single catering unit in Marseilles,...

Managing trading risk

This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...

Investing in natural gas drilling down into the risks

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...

The importance of accounting standards

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

Developing a sustainable supply chain to add value

Lafarge may not be a company name that you would quickly recognise but its products and expertise have helped to create some of the...

Customer service as a strategy

Parcelforce Worldwide is part of the Royal Mail Group Ltd. Royal Mail Group has three main operating brands: The Post Office Ltd provides counter services...

Using six sigma statistical thinking to improve business processes

It is easy to identify key competitors in a market by their goods or services. These products clearly meet customer needs in terms of...

The business of economic development and regeneration

The economy of the UK has experienced a dramatic change in recent years as a result of both:• demand factors – modern consumers want...

The future is branded

The challenge for organisations in competitive markets is to provide clarity for customers in a way which reduces the random nature of their product...

Achieving a competitive advantage through risk management

Returning publicly owned enterprises to the private sector is a process known as privatisation. The effects of privatisation are highly significant as organisations, which...

Integration in the public sector HM Revenue and Customs

To integrate or merge means to join together. There are often advantages for two organisations to merge to become one. The most important is...

Nutrition, Health & Wellness – New Product Development at Nestlé

Businesses operate in markets that are constantly changing. Consumer tastes and expectations are always on the move. This case study examines a market-focused innovation...

Balancing a fine line in an environment of change

Many of the goods we use in our everyday lives are based on “threads.” For example, the room in which you are sitting whilst...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Combining factors of production to achieve growth objectives

Enterprise and risk Enterprise refers to all the organisational skills that go into creating a product or service. It also includes a willingness and ability...

Managing risk through effective team based decision making

Making sure that government, businesses and households have secure supplies of energy is a huge commitment. Engineers working for energy supply companies must make...

A classic solution

In today’s rapidly changing business world, managers are repeatedly faced with a series of problems requiring a range of solutions. Although everyday problems are...

Our business theory pages cover all the topics you need to know in business.

Using a budget

A budget is a plan, which is set out in numbers. It sets out figures that an organisation like a company hopes to achieve...

Competition

Competition occurs when two or more organisations act independently to supply their products to the same group of consumers. There are two bases on which...

Developing a global strategy

Today we live in a global economy in which the time taken for people to move between continents has been significantly reduced and in...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

UK drop shipping: the essentials to starting an ecommerce business

Are you currently located in the UK? Have you ever wanted to start an online business but didn’t know where to start? Whether you...

4 ways investing in IT support can improve business efficiency

Organisations are all going to operate differently, and thus rely on a variety of IT systems. Functioning IT equipment and organised processes is key...

10 office design tips to make your business shine

Office design has emerged as an increasingly important concept for businesses, with research suggesting the correct design of a workplace can have a significant...

What Are The Challenges When Funding a Startup Yourself?

Launching a startup often involves a delicate dance between dreams and financial realities. While the allure of venture capital and angel investments is undeniable,...

The importance of having a business exit strategy in 2024

Owning a business can afford you with unparalleled opportunities. You get a high degree of control over your professional life. The ability to take...

7 tips on how to choose the best business plan services

Business plan consultancy firms are often seen as a blessing to many entrepreneurs who are facing challenges in the vicious business world for creating...

5 Ways to market your legal firm in 2023

Being a lawyer is an exciting and varied vocation whether your particular niche is representing workers at employment tribunals, advising on business fraud or...

Who benefits from a weak dollar

While it is a major currency, the dollar rises and falls against other currencies in the same way as other currencies rise and fall....

Best Portuguese Places To Do Business

Portugal is not all about beautiful beaches, amazing weather, and great food. It has a vibrant startup scene too with a high GDP percentage...

Here’s What You Should Do If You Want To Become A Successful Forex Trader

Forex trading can be quite a complex and challenging endeavor.  However, it can also be very rewarding if you can accurately calculate all parameters...

Brief guide public employers liability insurance

For businesses that are confused about insurance in the UK, it can seem like a bit of a minefield. The main types of insurance...

Forex Factory: What It Means and How Is It Beneficial For You?

Fair Company Inc.’s most successful venture, Forex Factory has turned out to be a sophisticated trading platform for seasoned and budding traders alike. While...

HR trends for 2022 and the decade ahead

HR management has been reshaped in more ways than one over the past few years. HR will contribute value to the transformation it has...

Generalist or Specialist HR Jobs: What You Need to be the Best

Whether you are looking at a career as a generalist or a specialist in HR, there are common traits that you will need, in...

Remote work on the rise – statistics you should know

Working from home is more and more a reality, and remote employment is shaping the workplace environment in ways that many people couldn’t believe...

Bcs guide to efficient B2B selling

Sales teams typically face a few challenges while dealing with B2B customers. The industry has traditionally relied on face to face meetings and lengthy...

Content Marketing Trends To Grow Your Brand In 2023

Content marketing has fast taken over as one of the most popular digital marketing tactics out there, and for several notable reasons. Not only...

Leaders vs. influencers: the key points of difference

The word ‘leader’ has been used long before the term ‘influencer’ emerged. We know leaders as people with stamina and charisma, who can impact...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Work From Home: Online Jobs For Students To Get Your Professional Life Started

Working from home is no longer a far-fetched idea. The global pandemic has made companies revisit their hiring strategies. Companies that initially had reservations...

How to ask to write a marketing essay and who can write on behalf of you

Stop worrying about unnecessary things to which you considered most important but cannot accomplish due to many reasons. Online support and assistance of expert...

7 Tips on Choosing Your Tech Major

The Tech industry has many different opportunities. Graduates can work in software companies, create their own projects or help corporations manage their businesses. With...

What You Need to Know About Pokies Sites?

From the fun that comes with playing games in online casinos to the financial might it could bring to a player, it is no...

Understanding The Popularity Of Online Gambling

Over the past couple of years, more and more people have delved into online gambling for a variety of reasons. While some are only...

Online Casino Rating in the UK: How to Become the Best?

Choosing a good online casino that is safe and reliable is important for players. The convenience of the game, honesty and speed of withdrawal...

Manage smartly your online games

Over the top gaming among youngsters is turning into an undeniably large issue. Consequently, it is significant that youngsters know about the addictive idea...

Path of Exile Crafting Tips

Get started with crafting In a nutshell, crafting in Path of Exile means improving the quality and rarity plus modifying the mods (also called affixes)...

The Art of Digital Escapism: Exploring Virtual Reality Casinos

Virtual reality (VR) technology represents a groundbreaking leap forward in the online gambling industry, offering players an immersive and interactive gaming experience that surpasses...

Turkey: Land of Affordable Cosmetic Procedures & Holiday

For many years Turkey has been the place to go for a holiday, either because of the wonderful weather, food or scenery. There are...

Benefits of Telemedicine

Telemedicine is the fruit of technology for making the community life easier. In telemedicine, patients can contact doctors using telecommunication means through voice or...

Men’s hair loss treatments: a scientific comparison of the current market

Hair loss is a common issue for men that has been around for as long as mankind itself. These last couple of years a...

The easiest way to watch football highlights

Football is the biggest sport industry in the world. Millions of men and women follow their favourite teams and enjoy their matches. Football highlights...

Top 5 basketball games of all time

Basketball is the most unpredictable and thrilling sport type, where each game can turn into a splendid show just in a blink of an...

How to get away with wearing the same dress to every party

You may be the outgoing type who wants to make an impression on every holiday party you attend. Showing up in different flashy outfits is one way to...

What to do if you’re falsely accused of business fraud

Starting your own business can be an exciting and empowering experience, but there are many opportunities and risks for something to go wrong. One...

What to Consider When You Are Sending Money Abroad

There are a number of options for people who are looking to send money abroad, more than have ever existed in this industry before...

4 essential things to say to your divorce attorney during your first meeting

Lawyers and doctors are those people whom you should tell the truth and only the truth. Representatives of both professions are, to some extent, the arbiters...

Why you should look at Honda CRV 2020

Historically, Honda typically refreshes its product at 3 - 4 years. In other words, the Honda CR-V facelift is expected to release in 2019 or 2020.      ...

Campervan Vs. Motorhome: Ultimate Guide

Campers and motorhomes are great vehicles to travel by, but they have some differences. If you want a great way to see the world...

Things to Keep in Mind While Applying for Truck Finance to Expand Business

When it comes to expanding your business, trucks can be the ultimate vehicles and the medium of transport that lets you reach the apex...

Getting Older in Today’s World: Gadgets and Fixtures That Make It Easier on Seniors

Ageing is natural, but it comes with its own set of challenges. As we get older, our bodies go through changes that can make...

UpperKey: Your Partner in London Property Investment

A job might pay you well, but if you want to earn some passive income, property investment is an amazing idea. You can invest...

Binish Qureshi explains what to avoid when searching for real estate investment properties

Real estate investing is no simple task. It can be a difficult process to navigate, especially if you’re new to the field. Although investing in real...

Historically Rich Places Every Business Student Should Visit

In order to be successful at business, you first have to go to business school and learn the tricks of the trade. This is...

How to stay productive on the commute

Whether you used to commute to a coworking space in London or work from a high rise in Hong Kong, in recent months, the workforce of the world has...

6 vacation rental business tips for 2020

There has been a substantial increase in the peer to peer vacation rental industry in the past few years with many people using their...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Top 3 reasons – Why should every business opt for VOIP technology now in the COVID-19

We’ll demonstrate in-depth analysis on how switching your business communication system to VoIP telephony or Internet telephony can improve your business during the COVID-19...

Market Size & Analysis of Online Transcription Services

The management of marketing research has been significantly reshaped as a result of the increasing prevalence of technology factors. The marketing transcription sector has...

Tips to Organize Your Team for Digital Transformation

Digital technologies are critical to the success of companies. According to a recent survey by McKinsey, 64% of business executives believed their companies must...

Why mobile antivirus is a business necessity

Over the past decades, the mobile phone's role in the corporate environment has gradually changed. It transformed from a voice communication device to a...

How to Choose the Ultimate Document Capture and Scanner in 2023

Say Goodbye to Messy Paperwork Forever! Document capture and scanning have become important tools for businesses and individuals alike as digitalization has grown. Choosing the...

Can AI voices take over the voiceover industry?

Artificial Intelligence (AI) voice, is based on deep learning and is used to create high-quality voice outputs that are identical to the real human...

The Rise of Decentralized Finance (DeFi) and Its Potential

Decentralized Finance, or DeFi, is a rapidly growing sector within the cryptocurrency ecosystem that aims to revolutionize traditional financial systems by leveraging blockchain technology....

Ripple does not raise money through CRP sales: CTO

Img source Cryptocurrencies are a major talking point these days. You do any research about making money online or talk to any investor and there is more than...

Some Things You Need to Know About Bitcoin

Bitcoin is only growing drastically in popularity these days, and if you aren’t knowledgeable about it, you are already falling behind. If you’re just...

7 Types of cameras you must have

Buying a new digital camera can feel overwhelming. There are just so many cameras from which to choose. The variety of options can leave...

Choosing the Right Partner for Your High-Volume Communication Needs

In today's information-driven landscape, connecting with the audience effectively is essential for any enterprise. Hence, having a robust channel of communication is non-negotiable. It's...

Can a mobile roaming tariff be tailored to an individual business?

Although mobile network operators provide some level of flexibility in their roaming tariffs to suit their customers' requirements, often this entails longer contracts that...

Creating an Attractive Website: Boosting User Engagement and Experience

In the current day digital landscape, an attractive, user-friendly website is very important to attract and retain the attention of the audience. The overall...

Step by step instructions to build a functional website

A few decades back, when you considered building a website, you would have put that plan on the sidelines due to limitations in the...

4 Best practices when launching a website for your new business

Launching a website for your business is a big step, and it’s important to get it right. This is true whether your business has...

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