Case Studies

Young people leaving compulsory schooling must be motivated to continue learning and gain useful work skills. It is a big problem in all areas...

Successful companies act as role models to other businesses and the wider community. To achieve this role model status they must be committed to...

McCain Foods was founded in 1957 in Canada by the McCain brothers Harrison, Wallace, Robert and Andrew. McCain Foods is now the largest chip...

Most large companies produce a variety of goods and services designed to meet consumers' needs and requirements. Consumers' expectations and requirements change over time,...

Consumer research shows that people are looking to adopt healthier lifestyles. Newspapers and television channels bombard us with health information and messages about the...

Few organisations operate in a static environment. As we move toward the last years of the 20th century, the pace of change in Markets...

Travis Perkins plc is one of the leading UK building and plumbing merchants. The company operates using a number of different brand names. These...

Johnson & Johnson (J&J) is well known in the United States and the UK for its Johnson’s Baby® brand. By the 1990s, the company...

In recent years, rapid advances in technology have led to the growing importance of information and communications technologies (ICT). Information and communications technologies have...

Syngenta is a world-leading plant science business. It is committed to promoting sustainable agriculture through innovative research and technology. Its purpose is 'bringing plant potential...

Is that your view of trade unions? Really? And you don't know of trade unions with more women members than men? So: Where has your...

As an organisation develops, it creates working practices within the business that reflect its way of doing things. These practices become embedded in decisions...

other countries’ products are becoming increasingly sophisticatedinternational trade in services is set to growmodern products need a well-educated, well-informed workforce to produce themother countries...

Harrods is a brand that is recognised all over the world. Its Knightsbridge store has 1 million square feet of selling space with over...

Sodexho is the world’s largest food and management services company. Set up in 1965 by Pierre Bellon with a single catering unit in Marseilles,...

Nuclear reactors for the production of energy (electricity) were first used in the mid-1950s. In 2005 the Nuclear Decommissioning Authority (NDA) was set up...

Virgin Media was created from the merger of NTL, Telewest and Richard Branson's Virgin Mobile and is a part of Liberty Global plc, the...

This case study focuses on the way in which ICI, one of the UK’s best known companies, has maximised the potential of its people...

Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...

Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...

PricewaterhouseCoopers was created in July 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots...

This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

British Aerospace is a world leader in aerospace and defence with annual sales exceeding £8 billion and an order book of more than £22...

CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

What is a budget? A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...

The Kellogg's Cornflake Company began in 1906 with the Kellogg brothers who originally ran a sanatorium in Michigan, USA. They experimented with different ways...

Customers are not simply looking for good products. Rather, they seek good products which address their individual needs and buying requirements. The result is...

Imagine a world in which consumers cannot tell how reliable a product or service is and have no knowledge about the suitability of things...

The origins of Sheffield Forgemasters can be traced back to 1805. In that year, Edward Vickers, a traditional miller, made the largest steel ingot...

Companies must innovate in order to keep ahead of their competitors. If an organisation wants to create a business strategy that keeps it at...

Nissan Motor Manufacturing UK Limited (NMUK) is the UK's largest car manufacturing plant which is located near Sunderland. In terms of the number of...

As consumers, we expect our favourite brands to be available wherever we want to buy them and to be of the highest quality. For...

The population of the Earth is growing at a fast pace. In 1950, 2 billion humans lived on the planet. By 2006, this had...

The Burton Group is one of the largest fashion retailers in the UK, operating nearly 1,500 outlets and 92 department stores in high streets...

In the late twentieth century, major corporations in modern industrialised economies have recognised the need to add value to their products. Adding value means...

In a world in which young people follow the National Curriculum and then prepare for examinations, it is easy to ignore some of the...

CIMA is the Chartered Institute of Management Accountants. It supports over 164,000 members and students in 161 countries.  CIMA works with some of the...

Aims and objectives Aims and objectives are the 'ends' that an organisation seeks to achieve. It then has to decide the means it will use...

We identify with products in a variety of ways. At a simple level we may buy a coat in order to keep warm or...

Steel is 100% recyclable and can be used time and time again with no loss of quality. Corus is the UK's biggest steel manufacturer and...

In a fast moving world, individuals and organisations need to make quick decisions based on sound judgement supported by accurate data. As a result,...

Modern organisations operate within an environment of change. There are all sorts of factors that change within this environment - for example, the market...

Making sure that government, businesses and households have secure supplies of energy is a huge commitment. Engineers working for energy supply companies must make...

Siemens AG is a global electrical and electronics business with a turnover of £53 billion. The business employs over 450,000 people. The company base...

Businesses do not operate in isolation. They are constantly faced with internal and external factors that impact on the dynamics of their operations. Monitoring...

The immense pressure on the world's environment means that measures must be taken today to safeguard natural resources for tomorrow. This is the challenge...

United Airlines United Airlines was formed in 1927 from four airlines: Boeing Aeroplane Company, National Air Transport, Varney and Pacific Air Transport. From being predominantly...

The Legal Services Commission (LSC) helps people to understand the law and, if necessary, helps them to gain their rights under the law. The...

The importance of ethics in business Ethics concern an individual's moral judgements about right and wrong. Decisions taken within an organisation may be made by...

The first decade of the 21st century has been a rollercoaster ride for economic activity. Business confidence was high at the start of the...

No business today operates in a complete vacuum unaffected by market forces. By their very nature business activities are competitive. Within a dynamic, rapidly...

The purpose of competition policy Competition is an essential element in the efficient working of markets. It brings important benefits to the consumer by: encouraging enterprise,...