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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Brand repositioning and communications

Research Market and product research lie at the heart of any successful business. Market research involves talking to customers to find out what they want...

Using IT in sales and marketing

The Internet is a powerful means for organisations to communicate with customers. A well constructed website enhances marketing and selling activities. Marketing is concerned...

Identifying customers and meeting their needs

Marketing is about making sure that a business is providing the goods and services that customers want. It involves identifying and anticipating what consumers...

Recruiting selecting and training entrepreneurial managers

The Arcadia Group Limited is one of the UK's largest fashion retail companies with over 25,000 employees, 2,000 outlets throughout the UK and a...

Using a range of management styles to lead a business

For organisations to develop they require a direction. The people who manage the business provide the direction. Taking responsibility for making decisions and running...

Workforce planning at British Gas

British Gas is part of the Centrica Group. It is the country”s best recognised energy brand. Centrica is a multinational company, with businesses in...

Private Finance Initiatives

PricewaterhouseCoopers was created in 1998 by the merger of two firms - Price Waterhouse and Coopers & Lybrand - each with historical roots going...

Planning a budget

Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange. The business is...

The role of asset management

British Aerospace is a world leader in aerospace and defence with annual sales exceeding £8 billion and an order book of more than £22...

New technology development in the primary sector

Anglo American is a UK public limited company that operates on a global scale, with mines in Africa, Europe, South America, Canada, Australia and...

How to act if your employee gets injured at work

Just like pretty much anywhere else, it is probable that sooner or later an accident happens at your workplace. The important thing to keep...

Sustainability and water

Intelligent businesses in the 21st century operate with an awareness of their responsibilities to all of their stakeholders, not just responsibilities to directors and...

Strategically repositioning a business

When faced with the need for change, it is easy to consider the organisation’s current activities and then look for strategies that are familiar...

Developing growth strategies to become a market leader

A business will not become the market leader by chance. It takes careful planning to build an organisation that outperforms its competitors. In business,...

Driving forward environmental aims and objectives

There are many issues in the workplace that require discussion, for example, attention to health and safety at work. This helps to keep accidents...

Responding to a changing external business environment

United Airlines United Airlines was formed in 1927 from four airlines: Boeing Aeroplane Company, National Air Transport, Varney and Pacific Air Transport. From being predominantly...

Whitbread in the community

All organisations operate within a wider environment in which they need to carefully build up and to sustain long-term relationships. In recent times it...

Providing consumers with ethically sourced garments

Rapid changes in media, transport and communications technology have made the world economy more interconnected now than in any previous period of history. Nowhere...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Making shopping easier for today’s family

The challenge for companies in this sector is to provide a service that will regularly bring customers back to their stores. So they have...

Pursuing a growth strategy

Northern Rock is the eighth largest bank in the UK by market capitalisation. In other words the value of the shares in the business....

Making the best use of limited resources

One of the challenges facing every organisation today is how to make best use of its limited resources. In any aspect of business, there...

Our business theory pages cover all the topics you need to know in business.

Business strategy

A business strategy is the means by which it sets out to achieve its desired ends (objectives). It can simply be described as long-term...

Continuous improvement

Continuous improvement is arguably one of the most important concepts in Japanese management, and is the main difference between Japanese and Western approaches to...

The use of IT

Information Technology (IT) refers to techniques used in business for transmitting, storing, manipulating and retrieving all kinds of data, including speech, text, movies, graphics...

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

What You Should Know About ISO 9001 Certification

No matter what kind of products or services your business provides to customers, you have surely heard of quality management. This is a system...

Why Preventative Maintenance Is A Must For Loading Dock Equipment

Regular preventative maintenance is an essential part of keeping loading dock equipment in top condition. Without it, the lifespan of these machines can be...

Tips on How to Make Your Office More Inviting

Your office says a lot about your company. A clean, organised, and relaxing space gives the impression that your brand is professional and trustworthy....

Major benefits of a virtual office

Are you an entrepreneur and going to launch a new business? Then you need to set up an office for your new business. Making a...

Excited about buying into in a franchise these 6 tips will help you avoid failure

Buying-into a franchise means becoming a party to a contractual relationship in which you (the franchisee) pay an initial fee as well as regular...

7 traits that separate successful small business owners from failures

Small Business owners can have many different personality traits that can define what kind of entrepreneur they are going to be. Managing others plus...

How learning Spanish can help your business

Did you know that learning Spanish is a skill that can be applied to help your business directly? You might have been thinking about...

Why your business needs professional language translation services?

With the rapid pace of technology, global communication increased, world fast became a global village where national boundaries remain only on the ground level....

Anti competition laws: what it means for uk businesses

The government has warned UK businesses that its stance on anti-competitive behavior will not change once Britain leaves the European Union. Companies that are deemed...

Case study of how Moneycorp uses acquisitions to remain dominant in the FX industry

Moneycorp was established in 1962 and has been transferring money abroad since 1979. This company currently offers an estimated 90 currencies and accepts international...

How to use free resources to find the best business loan

You have a fantastic idea for a business and there’s nothing you want more in the world than to make your vision become a...

Cryptocurrency Payment Gateway In The UK

Cryptocurrencies have gained enormous popularity within a decade. As of 2021, you can find more than 6000 cryptocurrencies. Due to the constant growth in...

How to Help Your Employees Develop Better Time Management Skills

As an employer, it can be frustrating seeing your employees wasting their time and not getting their work done as quickly as you know...

Tips to Keep in Mind When Building a SDR Team

No business can succeed with customers and sales. You already know that. However, you might also know that finding customers can be very difficult...

How HR Can Help Improve Cybersecurity

Although cybersecurity is normally handled by its own dedicated department or falls under IT – it is actually everyone’s responsibility. In fact, HR professionals...

Why on page SEO is so important

Google is the world’s most popular search engine, so it makes sense to get your website pages to rank high on the Google.  There...

Starting Up Online Affiliate Businesses Without a Budget

Creating something out of nothing - that’s the goal for lots of people who would dearly like to work on and achieve something whilst...

Social Media Advertising Strategy: 7 Steps To Better Performing Ads

Being a business owner, you want to enhance your reach with the target audience so that you can bring more conversion for your business....

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

How to earn by writing if you are a college student

Many people believe that student years are one of the best periods of our life – a time when we make our dreams come...

Importance of Online Education in Life

Everyone has their own perception of education. It varies according to the family to which one comes from and the society to which one...

How can an online school for marketing help boost your skills

Marketing is a fast-paced and highly competitive industry. Changes regularly occur, and it's up to you to be updated with these techniques and trends. But, thanks...

Is This The Right Time to Invest in Online Gambling?

2020 was probably the most bizarre year for the casino industry compared to most of the market, with some stocks skyrocketing and others tanking....

Is the growth of mobile casinos a good trend

Mobile Casino has been reaching new heights in the last couple of years. Mobile casino gaming has contributed more than 15% in these years...

Best New Zealand Online Casino Sites Accepting PaySafeCard in 2023

Worried that it’s hard to determine the best NZ online casinos that accept PaySafeCard? Don’t worry – we’ve got you covered! We have found...

Virtual reality: The new definition of online casino experience

Nielsen Scarborough conducted a comprehensive survey in 2016 which highlighted that more than 83 million people in USA visited different casinos in a year....

Business Insights from Traditional Card Games

In the dynamic business landscape, age-old card games like Hearts, Spades, and Bridge surprisingly hold valuable lessons. These games, steeped in history, are not...

6 Cost-Effective Ways To Market Your Online Gaming Brand

The online gaming industry is a very lucrative but competitive one. While there's a huge amount of gamers ready to play their favourite games...

Sapphire Hair Clinic Hair Transplants – What to Expect in the First Weeks

Hair is a valuable asset for all. It defines female beauty and a sense of personal grooming. What’s more? Most people spend a lot...

How much can HGH replacement cost monthly in the USA

When you are looking at HGH replacement, you must consider the costs involved. You need to consider how the process works, how much you...

5 tips for making the best CBD oil infused chocolate

Many people have heard of ‘magic brownies’ or other treats which contain cannabis, designed to make those who eat them high without having to...

3D harm and use

3D is popular. Films and videos of the format are colorful, realistic but not as safe as it may seem at first.   According to the researches of...

From Jungle Trials to Red Carpet Style: The Fashion Evolution of I’m A Celebrity Contestants

I'm A Celebrity... Get Me Out Of Here! is a popular reality TV show that has captivated audiences around the world for over two...

What Are Celebrities Allowed To Take Into The Jungle: I’m A Celebrity

In every game show, the contestants are only allowed to take certain things inside. I am a celebrity in a reality TV show which...

Why Books Continue to Remain Popular in the Digital Age

As a medium for communication, the book is one of the oldest and most persistent forms which have existed in the last few centuries.  Unlike...

Why Is Traditional Banking In Finland Losing Its Vigor

Traditional banking methods in Finland are gradually losing vigor, and this can be attributed to many reasons. Interestingly, one of the most significant reasons...

3 Reasons Why You Should Contact a Lawyer in Case of Sexual Harassment

Silence is one of the most powerful reasons criminals commit more crimes every day. It takes one brave victim to start putting a stop...

What are the 3 Things You Should Consider When Applying for a Car Loan?

Car loans are a great way to get your hands on the car of your dreams, but that doesn’t mean they’re without their drawbacks....

Best Insurance Coverage to Get for You and Your Family

Things could happen that are out of your control. However, you can prepare so that the effects wouldn't be too hard on you and...

What are the Benefits of an Annual MOT and Why?

The annual MOT test was introduced in 1960. This is when the growing number of road users on the expanding road network in the...

3 Tips for Finding and Choosing the Right Wood Tone for Your Flooring

Wood flooring can be a fantastic option for any home. It is a classic look that has withstood the test of time. Wood also...

Real estate investment tips for beginners

Without a doubt, real estate is one of the best investment options for your portfolio. However, if you don’t know how to navigate the ropes, you...

Instructional Manual for Setting Up Temporary Buildings

Temporary buildings are becoming more widespread as awareness of their convenience, speed of assembly, affordability, and durability grows. If you are considering one for...

How to Claim Compensation For a Cancelled Flight

Flight cancellation is not something anyone looks forward to, as it tends to disrupt travel plans and could affect your connecting flights. Despite how...

3 Ways to Improve Your Chances of Working in Canada

Canada attracts many foreign nationals seeking work because of its booming economy and low unemployment rate. Not only that, but Canada is well known...

The way we charter yachts and boats is changing

Not so long ago it would have been unthinkable for people to book their own holidays and arrange flights, accommodation, hire cars and so...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

Tips to Organize Your Team for Digital Transformation

Digital technologies are critical to the success of companies. According to a recent survey by McKinsey, 64% of business executives believed their companies must...

The Importance of Computer in Human Life: How Technology Has Changed Our Lives

It is hard to imagine a life without computers. They have become an integral part of our lives, and it is difficult to overestimate...

Revolutionizing Product Lifecycle Management With New Technologies 

The business world is experiencing a transformational shift in how products are conceptualized, designed, developed, and brought to market. As industries across the globe...

4 AI trends every business should consider in 2019 beyond

Image Source Around 82% of companies invested in AI development for improving their financial gain. 42% of businesses turned towards AI for enhancing their internal...

Microsoft Power BI Training – Why Every Business Should Embrace a Data Culture

Ever since Microsoft was founded back in 1975, it continued to provide users with powerful business products. Microsoft Office is the best example of...

What makes Huawei GT2 a Special Smart Watch

Are you interested in smart watches? If you are, that case, these days, there are multiple different options that are available. However, if you're...

4 Cryptocurrency business opportunities that entrepreneurs are excited about

Cryptocurrencies are continuing to attract attention from mainstream entrepreneurs and for good reason. There are numerous business opportunities around cryptocurrencies. Here are four that have got a...

How does Bitcoin work and what is it?

Bitcoin was the first cryptocurrency, established in 2009, although there were previous attempts at creating an online currency, like Bit Gold and B-Money, which...

Investing in Cryptocurrency with YuanPay Team

One of the different types of investment options today is to invest in cryptocurrency. In fact, you will always hear about the crypto market...

6 tips for finding the perfect app developer for your brand

These days, finding an app developer isn’t tough at all, but finding one who is a perfect fit for your business can be tricky....

Top 10 List for Software Mobile App Development

Many factors determine the success of your mobile app development. One of the main factors is how well you have designed and developed it....

Can a mobile roaming tariff be tailored to an individual business?

Although mobile network operators provide some level of flexibility in their roaming tariffs to suit their customers' requirements, often this entails longer contracts that...

Comparing WordPress and Drupal: What To Base The Site On

Successful projects always begin with clearly defining needs, setting goals, and careful planning. If we are talking about the site's development, in this regard,...

4 Best practices when launching a website for your new business

Launching a website for your business is a big step, and it’s important to get it right. This is true whether your business has...

WordPress Vs Squarespace – 5 Top Tips To Consider

In our fast evolving world, people seek to  promote what they market so as to get massive customer engagement and patronage. And you know what?...

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