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Welcome to Business Case Studies >

Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.

With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.

The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.

Growing a business by developing products and markets

A business that grows is often better placed to meet its customers' needs. Growth can also help a business to stay ahead of its...

The effectiveness of an advertising campaign

Johnson & Johnson (J&J) is well known in the United States and the UK for its Johnson’s Baby® brand. By the 1990s, the company...

How market research supports the new product development process

Market research is the process by which businesses find out about customers' needs, wants and desires. It makes possible the successful development of new...

How roles and functions contribute to organisational performance

A Nottingham County Surveyor, Edgar Purnell Hooley, discovered tarmac by accident in the early 20th century. He found a barrel of tar had spilled...

Communication the key to success

This case study focuses on the issue of communications. It describes a range of ways in which organisations communicate with their workforce in order...

Using management training to build a better business

The term 'learning organisations' has become widely used in recent years. This is applied to businesses that best adapt and change so that the...

Costing aircraft components

When we think about the cost of an aircraft, we tend to think of the cost of buying the product rather than the costs...

Raising finance for SMEs

It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers. This...

Interpreting and understanding accounts

How much is the business worth? Are sales growing or declining? What about cash flow? These and many other vital questions are regularly tackled...

Quality through standards

BSI was the pioneer in creating standards. It is the UK's National Standards Body - the world's first. It also plays a prominent role...

Continuous improvement as a business strategy

The steel manufacturing company Corus focuses on meeting the needs of its worldwide customers and providing innovative solutions. It manufactures, processes and distributes steel...

Continuous improvement within an organisation

Some business improvements involve a giant leap forward. An example of this would be the development of a revolutionary new product such as the...

Delivering the mission statement

The Foreign & Commonwealth Office (FCO) is the lead UK government department in foreign affairs. Its mission is to formulate and deliver foreign policy and...

Creating a high performance culture

Organisational culture and values The culture of an organisation is the typical way of doing things in the organisation. It particularly relates to behaviour patterns...

Entering overseas markets

Provident Financial was founded in West Yorkshire, England in 1880 by Joshua Waddilove. The company’s headquarters are still based in West Yorkshire. However Provident...

Using PEST analysis to identify external influences

The Legal Services Commission (LSC) helps people to understand the law and, if necessary, helps them to gain their rights under the law. The...

Working for sustainable development in the primary industry

Primary industries include farming, forestry, fishing, mining, quarrying and oil supply. They are the starting point for nearly all production. Mined raw materials include...

Responding to a changing external business environment

United Airlines United Airlines was formed in 1927 from four airlines: Boeing Aeroplane Company, National Air Transport, Varney and Pacific Air Transport. From being predominantly...

We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.

Successful products successful solutions

This case study focuses on the launch of a new cleaning product by the multinational organisation, Amway. It considers some of the processes which...

Constructing the future

Many people perceive the construction industry as towering cranes over a city skyline or a pile of bricks and cement in a backyard. In...

Money markets and more

The business environment of today is more complex, faster moving and more volatile than ever. In order to survive in such an environment, businesses...

Our business theory pages cover all the topics you need to know in business.

The extended marketing mix 7Ps

The marketing mix is the combination of marketing activities that an organisation engages in so as to best meet the needs of its targeted...

Training and development

Today people are often the key resource of a firm and their employees can make up at least two-thirds of all costs. Well-managed training...

Demand and supply

The term demand refers to the quantity of a given product that consumers will be willing and able to buy at a given price....

Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.

Five tips to help you run a successful eCommerce business

It is a lot easier to create an online store today than a few years back. With different e-commerce platforms like Shopify and WooCommerce...

What are the main criteria people follow when they look for courier services?

Depending on the size of your company, the characteristics of the product sold, the business model and the needs and preferences of your customers,...

Best ways to keep your business flexible

Running a business is difficult, stressful and time-consuming. Often doesn't go the way you expected or planned. But there are ways to be able...

How to start a business from home in 2020

There could be many reasons why you want to start your own business. The motivation could be the idea of being your own boss. For others,...

Roadmap for Accelerating Your Business Growth

In the 21st century, all companies with a vision for the future are roaming a fast-changing marketplace, challenging their business to evolve in step...

Advice for entrepreneurs launching their first business

Launching your very first business can be an exhilarating but equally terrifying experience as it is uncharted waters and you often hear of many...

How the social shutdown changed these 4 industries forever

The coronavirus crisis and the associated social shutdown have changed the world forever. That much is for sure, even as the death toll from...

The Art of Trademark Search: An Essential Guide for Businesses

In the intricate world of brand development and protection, conducting a trademark search is a critical first step for any business aiming to secure...

10 Things that can ruin your office table

When you install a new office table into your workspace, the odds are good that you are going to do some damage to it....

How to find investors for small business development

If you decide to start your own business and do not want to take money from banks, relatives or friends, then you have only...

Important things to know before you start Forex trading

The forex market is so competitive that thinking about it can sometimes be an overwhelming task, especially if you are just a beginner. Like...

EUR/USD on an Upward Trajectory – Time for Investors to Get Their Hands Dirty?

Over the years, EUR/USD has maintained its status as the most traded currency pair in the world. This pair has been a good proxy...

How to Prepare Your Office for Post-Covid Reopening

Image by Juraj Varga from Pixabay We’re all slowly adapting to the new normal. Unfortunately, COVID-19 is still on the loose and we can’t determine...

Tips On How To Delegate Work Better At Your Company

It is definitely not crucial if you own a shopping site or one of the top 100 casinos online; delegating work is an integral...

Three reasons instructional design is best left to the pros

Providing corporate training is no more an option for businesses. Whether it's attracting and retaining top talent or creating a skilled, high-performance team, corporate...

5 ways to manage online reputation using SEO

In this digital age, a company’s reputation is not just limited to word of mouth. To find out about a business, the first thing...

5 proven marketing tactics that still work in 2019

Are you thinking of new and effective marketing campaigns for your business? Then look no further than these 5 proven marketing tactics that have...

Customer satisfaction surveys for businesses are the most powerful tool that gets disregarded

Phone interviews, printed questionnaires, house visits, and other forms of research instruments seem to be going extinct nowadays. Modern technology has transformed the way market research...

Our lifestyle articles cover all aspects of lifestyle including, health, travel, education and so much more.

Finding a perfect balance: How to study and travel

Some may argue, but traveling is a synonym to freedom. It opens our hearts and minds, broadens views, teaches valuable lessons, brings the most...

6 Essential Steps to Creating an Engaging Online Course for People in Business

Do you want to commercialize your expertise and talents by creating an online course for people in business but are unsure where to begin? There...

The Pros And Cons Of Studying For An MBA

A master's in business administration, or an MBA, is one of the most prestigious postgraduate degrees you can get. Since it boasts so many...

Sports betting bonus offers: Here are the best ones to look out for

Hardly will you find a sports betting site nowadays that doesn't offer players some form of bonus or cash offer. Talk about welcome bonuses,...

New online slot releases

The beauty of online games is that there is usually no shortage of new releases. This gives gamers a chance to try out fresh...

How To Open Your Own Betting Site?

Creating a betting site might seem intimidating to you if you don't know how to go about it. Running an online gambling site requires...

Guide to the Smileton dungeon in Final Fantasy 14

Dungeons have always played a special role in MMO RPG projects and Final Fantasy 14 is no exception. Extreme difficulty zones with challenging bosses...

How Augmented Reality Can Empower Mobile App Development

The development of the mobile app market is driven by a myriad of factors. The growth of Internet penetration, the digitalization of business, the...

How to choose your gaming monitor? What you need to know? (guide)

When you want to buy your favorite gaming laptop, it becomes very confusing for you as to which is the best laptop for? In...

Surveillance and mental health one firms surprising discovery

The surveillance and security system industry in the UK is worth more than £1 billion per year. And while there are obvious concerns about personal and...

Are UK Residents Leaving Themselves at Risk of getting Serious Health Issues because of Poor Oral Hygiene?

The risk of getting serious health issues because of poor oral hygiene has created a need to reveal the dental hygiene shockers of UK...

Top-10 Hospitals in Germany

Clinics in Germany are annually ranked the best in the world for many reasons. The latest advances in medicine are implemented in the clinical...

Importance of a commentator in a sports broadcasting station

Don’t be reluctant to empower your audience base and also try not to be dreary. Try to have some vitality! Regardless of whether it’s not...

How to sell Chinese antiques fast

Chinese antiques have always carried an allure of elegance and grandeur without being too over-the-top. The market is teeming with buyers who are in...

Data Visualisation in Sport

Data. Does that word get you excited? If you are in the sporting industry, we get that you are probably more familiar with playing...

Are Viaticals a Good Investment?

When dealing with end of life financial planning, it can be difficult to know what investments are best for you. Many people struggle to...

How to improve your credit score

Many financial experts like to say that there is no guarantee that you can improve your credit score significantly in just six months. However, there...

How Many Amazon Accounts Per Household?

Amazon Household is considered to be one of the most widely used options provided by Amazon. Therefore, more and more people decide to sign...

Top 8 locations in Costa Blanca for rental car drive

The eastern coast of Spain, known as one of the most popular resort regions of the Mediterranean, receives annually up to 6 million tourists....

10 facts about truck accidents that you must know

Road accidents are not confined to car accidents but include truck accidents as well. In fact, truck accidents are more dangerous because these involve...

The best fleet management tools for small businesses in 2023

Your small fleet deserves the best protection. With easy, cost-effective tools that help you lead in your industry, managing your small fleet has never...

Top Advantages of Having a Door Screen

The door is often the first line of defence when it comes to having a secure home. And for many properties, this can be...

Top 6 strategies to successfully evaluate your own home

Whether you're looking to sell or you're simply curious to find out how much your home's worth, you can access and use a variety...

How to make the most of a small kitchen

If your kitchen is a little on the cozy side, it may feel difficult to store everything you need and to cook with limited...

Planning to go oversea to work? Here’s what you need to prepare.

If you're planning to work overseas, whether, for a short-term assignment or a permanent position, it's important to be well-prepared and to have all...

Bhanu Choudhrie on Innovation in the Aviation Industry

Bhanu Choudhrie was recently interviewed on Malcolm Gallagher’s “Meet the Leader” show, which airs on BizVision regularly. The interview with Alpha Aviation Group’s founder...

Reasons to Hire a Car On Your Next Overseas Business Trip

Photo Credit : Samuele Errico Piccarini (Unsplash) We live in a high-globalized world, and despite the global coronavirus pandemic, many people are now beginning to...

Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.

How technology has made businesses more efficient

Technology has come a long way and still has a long way to go in many respects. It has revolutionised the lives of people...

What are a VDR and its uses?

An investor's due diligence is just as crucial as any transaction, and the best online database makes the whole process simpler. Knowing if a...

How does an IT company help businesses?

In today's business industry, getting in touch with a reliable IT company is the best gift you can give to your business. With increasing...

The future of cloud computing why the forecast is bright for businesses

The cloud has changed the way we do business forever. It's brought so many benefits for businesses of all sizes, but despite all the...

Key Checkpoints of Software Development Outsourcing

With the COVID-19 pandemic, the need for software development has increased in many industries, while most businesses strive to reduce costs on it. Though...

Can AI voices take over the voiceover industry?

Artificial Intelligence (AI) voice, is based on deep learning and is used to create high-quality voice outputs that are identical to the real human...

How Does Backtesting Work in Algorithmic Trading?

Financial trading has become more sophisticated with the use of modern technology that helps execute trades effortlessly. Modern algorithmic trading software has taken stock...

The 4 biggest advantages of trading in Cryptocurrencies

Ever since cryptocurrencies came on the scene slightly less than a decade ago, they have been a great benefit to many industries, including finance,...

Explore the concept of digital marketing in Blockchain

The blockchain is more than Bitcoin and has a significant impact on different industries instead of only cryptocurrencies. Digital marketing is the primary area...

How to Create a Meditation App?

The world market of meditation apps is projected to grow by 48% by 2027. The constant stress and rising anxiety in the lives of...

Dijust Development share experience: Discovering AppsFlyer opportunities and assessing effectiveness

In today's digital era analytics plays a crucial role in a successful mobile app strategy. Gaining insights, into user behaviour evaluating the impact of...

iOS vs Android: what’s the best choice for your mobile app?

Want to conquer the market and stay ahead of your competitors? In that case, having a mobile app is a must. But this is...

How to use PWA in Magento 2

Over the past few years, progressive web applications have been in the public eye and are slowly gaining popularity. PWA technology is actively supported...

The best features to consider when re-designing your website

If your company is undergoing a branding facelift, then chances are your website is one of the first things to get a spruce up....

How to Choose the Best Web Design Company

With the fast-moving advancement of technologies, consumers have been accustomed to a certain level of speed, service, and aesthetics when browsing the web. According...

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