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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Making the world’s best-known product
How is the most widely recognised product in the world made? How are the required quality standards met for every single unit of that...
Using market research to relaunch a brand
Market research is a systematic process used by a business to find out about its customers and its markets. A company uses market research...
Within an arm’s reach of desire – global marketing
Global marketing has become a reality, the product most representative of this process is Coca-Cola's Robert Woodruff, former chairman of The Coca-Cola Company stated...
Involving employees in meeting corporate objectives
Effective Human Resource Development (HRD) involves matching an organisation's needs with the needs of its employees. For example, an organisation's corporate objectives may include...
The importance of employee motivation
A successful business understands its market and how best to differentiate its product so as to appeal to its target audience. It also knows...
Effective recruitment and selection
Asda is the UK’s second largest supermarket. It was founded in 1949 under the name of Associated Dairies and Farm Group but shortened this...
Managing trading risk
This case study examines the importance of futures trading and focuses more specifically on commodity futures trading. The futures market plays a key role...
The benefits of budgeting
Zurich Insurance Group is a leading global provider of insurance services. Zurich’s mission is to help customers understand and protect themselves from risk. The...
Controlling cash flow for business growth
CIMA is the Chartered Institute of Management Accountants. Its members are trained and qualified in the vital area of management accountancy. Businesses can only...
How innovation drives research and development
Using a laptop computer, Smartphone or iPad has become an essential part of everyday life for many people. Few, however, will be aware of...
Developing a stronger customer focus
Customers are not simply looking for good products. Rather, they seek good products which address their individual needs and buying requirements. The result is...
Integrated information systems seeing the whole picture
An independent research organisation recently examined the work practices of 1,501 companies in six countries. They found that disorganised work practices within these business...
Adding value through asset optimisation
Anglo American is one of the world’s largest mining companies. The company operates in Africa, Europe, South and North America, Australia and Asia. It...
Developing ethical business strategies
CIMA, the Chartered Institute of Management Accountants, is the world's largest professional body of management accountants, with over 203,000 students and members in 173...
Going for growth
Going for profitable growth is nothing new for Dixons Group plc. The company began in 1937 in a modest way in portrait photography. Today,...
Water as a precious asset
We all have different needs. If you were asked what they were you might talk about the need to buy a motorbike, to have...
Supporting international trade
One of the biggest challenges for business organisations in the UK is learning how and where to trade overseas. In an interdependent world, international...
Creating a corporate social responsibility strategy
Amway is one of the world's largest direct sales organisations with over 3 million Independent Business Owners (IBOs) in over 80 markets and territories....
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Releasing the talents of employees
This case study focuses on the way in which ICI, one of the UK’s best known companies, has maximised the potential of its people...
Vision, values and their influence on business strategy
If you have travelled by road recently it is highly likely that you will have seen the familiar sight of a National Express coach....
Moving decision making down the line
Today, we have moved well beyond the time when decisions were made at the top of an organisation and then passed ‘down the line’...
Our business theory pages cover all the topics you need to know in business.
Government and EU influences on business activity
Our national government as well as the European Union play a big part in influencing business activity today:
through taxation and spendingthrough laws, directives and...
Market research
Market research involves collecting, recording and making sense of all the available information which will help a business unit to understand its market. Market...
Production technology
Technology is the process of applying the finding of science and other forms of enquiry to applied situations. Production technology, therefore, involves applying the...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
How to build a successful eCommerce website
Having an eCommerce presence is practically essential for any modern retail business. It’s easier than ever to build an eCommerce site, giving your business...
How Digital Transformation Can Positively Impact The Dropshipping Business
Dropshipping is still a relatively new business concept; it’s an offshoot of the eCommerce revolution in the retailing world, but different in that you...
The basics of cutting costs in eCommerce
Whether you are marketing cost-effective computer components or whimsical glass patio ornaments, you will face serious competition in the online market.
According to reports by...
6 Tools to Scale Your Business Faster
A business takes a lot more than hard work and connections to grow. The owners have to look beyond hiring the right people and...
Here’s why some gas engineers still advertise themselves as CORGI registered
CORGI, or the Council Of Registered Gas Installers to give it its full name, ceased to be the government’s official gas engineer register back...
15 side project ideas that blew up
Did you know Netflix
started because Reed Hastings forgot to return a movie and was charged $40 in
late fees? He was so furious, he decided...
What To Do When You’ve Had Poor Solicitor Representation For Your Business
When you’re running a business, it is likely that at some point you will need to work with a solicitor. This could be to...
How smart technology is reducing business energy consumption
The current coronavirus pandemic and economic situation has been a cause for concern for business leaders across the globe. Increasingly, the impact it is...
Is sustainability what it seems to be?
When Bank of America hops on the sustainability train, it would be prudent to examine the entire framework of environmentalism.
One of the two case...
Currency trading basics 4 winning strategies
The foreign exchange (FOREX) market is the international market for currencies and is by far the most heavily traded financial market in the world....
5 Things To Know Before Getting A Commercial Loan
The inability to hurdle financial challenges is one of the primary reasons that businesses shut down. Without proper cash flow management and with restricted...
Finding the right broker: Why it’s all about your needs
The markets are, by design, extremely complex. It is safe to say that it takes time, effort, and research to draw up a plan...
How to get started in a new profession
The global trend to find your dream profession has covered all areas. Someone leaves for a new speciality, for example, a Python freelance developer,...
Business lunch all you shouldn’t do
Business lunch may be the opportunity your business needs to approach customers and suppliers. Understand all about this corporate world ritual in this content...
A Discussion On The Importance Of HR
The HR or Human Resources department is absolutely essential for a company's success, no matter if it's a huge corporation or a small business....
6 Simple Solutions That Will Greatly Improve How You Market Your Business Online
Starting a business is a massive thing. You nurture an idea in your head for ages, then naturally worry about telling people in fear...
Sky-Rocket Your Sales With These Amazing Case Study Techniques
Case studies are and will always be an important component of the corporate world, which necessitates the need for winning case study templates. Case...
7 Top Marketing Strategies For 2023
Marketing strategies, from year to year, have a ripple effect from that of the previous year. In 2020, the whole business arena changed greatly....
Salary vs. Hourly pay: Which is best for tutors?
Why this discussion?
Everything is moving at a fast pace in this digital era, where payment is still a bone of contention for not only...
Use an essay writing services to meet your writer
Have you ever used an essay writing service? Students today are overwhelmed with academic workloads. With so many papers due throughout the year, getting...
Apps that will help improve your essay writing skills
Writing essays is an inevitable part of the educational process. So many students opt to turn to a trusted essay writing service to alleviate...
An Easy Guide to Understanding the Gambling Business and Its Economics
Gambling is one of the world’s largest, oldest, and most lucrative businesses. The global gambling industry is worth an astonishing $265 billion. There are...
The pros and cons of the Dunder online casino site
Dunder is fairly new to the online casino industry, having launched in 2016, but it’s certainly established a well deserved place as a solid...
Marketing: the techniques online casinos use
Have you ever wondered how online casinos managed to become as popular as they are today? Are you curious as to why you keep...
The benefits of a gaming VPN and 2 recommended services to try
Esports is one of the most sought out activities, especially of the younger generation. As the year progresses, online gaming is on the rise...
Top mobile game marketing strategies you must know
Most people now use their mobile
phones to play games, rather than the traditional means of a PC or laptop.
According to a recent report, mobile...
OSRS Best Weapons to Obtain
The most useful or strongest weapons
Any adventurer worth their salt won’t leave home without a weapon. The world is filled with both wonders and...
How to quit drinking
Alcohol addiction is a serious problem that ruins everyday life and prevents a person from being happy. More to this, alcohol addiction damage not...
5 Ways to Upgrade Your Office Space
When it comes to designing your office space, it’s essential that you make it inviting and engaging.
Whether you work from home or in a...
Benefits of Good Office Furniture
Employees spend most of their day 8-10 hours at work. Which is a considerable amount of time, so that's why having good office furniture...
How To Match Your Sunglasses With Your Style
Sunglasses have been in trend these days, and it has been the most bought fashion apparel in the 21st century. However, if you are...
How is the business world of sports adapting post-COVID-19?
We all know about the impacts that COVID-19 had on sports. Events were cancelled, when they came back stadiums were empty, many athletes could...
Do tall men need elevator shoes?
We have been told that elevator shoes for men are very effective in helping height deficient men appear taller, and this is true, but...
Which student loans should I refinance
Those looking for increased financial freedom might be looking into the world of student loan refinancing to help them live a life that's more...
Top money saving tips for you
All of the people including you want to save money. Individual use different ways to save money that they can use elsewhere. For example,...
Hobbies from home that can help improve your finances
After a whirlwind year of working from home and furlough schemes, most of us will have had time to pick up a new hobby...
Here is how you can choose the perfect auto accident lawyer
Automobile accidents can be a harrowing experience for the victim. The incident can have a traumatic impact on not only the injured but also...
Top questions to ask when purchasing an auto insurance
Purchasing the right auto and non-owner auto insurance is important. However, getting it right isn’t easy. Plus, there are numerous insurance policies on the...
Financing a car purchase – a guide to buying a car the smart way
Very few people are blessed with living in an area where public transportation is both reliable and sufficient to make commuting easy. For the...
5 Things You Should Know Before Buying a House in Europe
Navigating the complex world of real estate can be a daunting task, especially when you plan to buy a property outside of your home...
What Industries Have Proven To Be the Best Real Estate Investments So Far?
Real estate investment has long been recognized as a reliable and profitable wealth-building strategy. Real estate has attracted global investors as an asset class...
Amazing carpet cleaning marketing ideas and tips
Have you been thinking of opening a carpet cleaning business? If you have, it is actually a good startup which can be rather beneficial....
What you need to know about the life in the UK test
Are you thinking about making the move to the UK? Maybe you have a huge job opportunity there. Maybe you are considering a school...
How to make a featured online hotel booking website
The modern world has been witnessing the power of the internet and its advancement since it has developed. Every online business, whether it is...
10 Essential Expat Tax Tips for Americans
Living and working overseas comes with many perks. You get to see new sights, meet different people, and in most cases, enjoy a lower...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Advantages of the latest technology in the business landscape
Apart from the size and type of the
business, latest technology has a great impact on several business processes
and operations. It offers both palpable and...
4 Pieces of Tech Your Growing Business Needs
As your business grows, so will your need to implement more technological solutions to keep up with demand and improve efficiency. You will first...
How to Future Proof Your Enterprise with Digital Transformation
Embracing the latest technologies and methodologies is key for improved business operations and end-user value. It can help your business evolve and develop on...
Researchers 3D Print Recycled Plastic Into Affordable Tools For African Farmers
The plastic that we throw into the recycling bin every week could find a new lease of life as agricultural tools to help those...
How Long Does it Take to Learn Azure Fundamentals?
Do you know what Microsoft's largest and fastest-growing business is? It is Microsoft’s cloud computing platform known as Azure. Cloud computing started to make...
Embedded firmware development
It is considered that the embedded (or integrated) firmware development is mainly coding, which is performed on hardware. This is not something that you...
5 Ways to Find the Right Crypto Training Course for You
Age of Crypto
While there is no shortage of people who want to overlook cryptocurrency as just another phase in the global market. The truth...
Interested in getting into the world of crypto day trading but not sure where to start
Interested in getting into the world of crypto day trading but not sure where to start?
This article covers everything you need to know, from...
The Elastic Token: The Key Difference You Never Thought Of
The elastic token (a.k.a rebase token), in some ways, is similar to stablecoins. One of the main similarities is that both aim to peg...
How Well Did Communication Apps Perform During Lockdown?
The way we communicate has changed dramatically over recent decades but the fastest and most unexpected change has been how we have communicated with...
iOS vs Android: what’s the best choice for your mobile app?
Want to conquer the market and stay ahead of your competitors? In that case, having a mobile app is a must. But this is...
Best data recovery services for mobile phones
Do you forget to back up your mobile phone data? It's very unfortunate! But it's okay now as we offer you some of the...
Last minute things to check before launching your website
You’ve created a website and you’re (understandably!) excited to launch it out into the world for people to see. But wait! Don’t be too...
The importance of online reviews in 2020
The Statesville Landmark newspaper from 1891, reads “Money doesn't grow on trees here yet”
This means that cash is something that must be earned and...
How to build online presence for your business
The online presence of your business allows you to connect with potential customers while increasing the legitimacy and stature of your business. Modern customers...