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Welcome to Business Case Studies >
Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Building on a fashionable brand image
Perceptions are the ways in which consumers see and interpret information about objects such as brands and companies. For example, everyone will have a...
Building sound customer relationships
Royal & SunAlliance is one of the world’s major insurers, with operations in around 50 countries it carries out business in over 130 countries....
Launching a new product range
Successful marketing organisations develop product ranges to meet the needs of selected groups of customers. These groups are identified by research which analyses customers’...
The recruitment, selection and training of people at Arcadia
In 2002, Philip Green bought Arcadia for £800 million. He changed it from a public limited company (plc) to a private limited company (Ltd)....
Building human resources to provide a foundation for growth
In the modern business world, organisations must deal with rapid change. These include new technologies, e-business, and new and different types of competition. Organisations...
Using effective communications
Although they might not know it, when people are at work they engage in the process of communication all the time. For example, they...
Raising finance for SMEs
It was the European Commission that first coined the term ‘small and medium enterprise’ (SME) to describe businesses which employ less than 500 workers.
This...
Budgeting and strategy
What is a budget?
A budget is a financial plan that sets out, using figures, an organisation's expected future results. For planning purposes, organisations can...
Calculating the risks in making investment decisions
Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest...
Growth through ingenuity and enterprise
Everything you use at home, at school, or college has its origins in simple, perhaps ingenious, ideas.
However, it takes more than creative thinking to...
Using call centres to deliver customer solutions
Customer satisfaction depends upon a product’s performance in relation to a buyer’s expectations. If the product’s performance falls short of expectations, the customer will...
New technology development in the primary sector
Anglo American is a UK public limited company that operates on a global scale, with mines in Africa, Europe, South America, Canada, Australia and...
Engaging with stakeholders
The textile manufacture and clothing distribution industry has seen dramatic changes in recent years. Consumers’ expectations are higher today than ever before, they expect...
A vision for a smarter world
Inventions, literary works, music and design are all intangible assets. The legal right to these ‘creations of the mind’ is referred to as Intellectual...
From ice cream van to Dragons’ Den – Duncan Bannatyne
Every year thousands of entrepreneurs decide to set up their own businesses, anticipating great financial rewards. However, over half of new business start-ups fail...
Using skills to respond to the external environment
Businesses do not operate in isolation. They are constantly faced with internal and external factors that impact on the dynamics of their operations. Monitoring...
Creating a supportive business environment for SMEs
In the past there was always a belief that large corporations with the ability to develop mass-production techniques and gain from economies of scale...
Whitbread in the community
All organisations operate within a wider environment in which they need to carefully build up and to sustain long-term relationships. In recent times it...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Organisational structure in an innovative environment
Founded just 15 years ago, Capco is a leading international provider of consulting, managed services and technology solutions for the financial services industry. With...
Managing health and safety a quality approach
British Steel Engineering Steels is committed to Total Quality Management. Many customers perceive the quality of the product or service as being of equal...
Dagenham 2000 Strategies For Leadership
In the commercial world, organisations respond differently to outside events and the process of change. Some constantly seek opportunities for growth while others wait...
Our business theory pages cover all the topics you need to know in business.
Marketing and the business environment
Marketing and the business environment demand the identification and understanding of target markets. These are highly dynamic: expanding and contracting, shifting in new directions...
Analysis of profitability, liquidity and performance
The profit of a business is the difference between its revenues and its costs. It is important to consider two main types of profit:
1.Gross...
Types of organisation
The main types of business organisation in the private sector are illustrated in the chart below:
Criteria For Judging The Success Of Business
Businesses come in...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
How to Design a High-End Office Space
There has been plenty of research into the impact that a person's surroundings have on their concentration and ability to work efficiently. In many...
Reasons to Use Power BI AS Business Intelligence Solution
BI is a technology that has been dominating many businesses globally. Customers get a personalized experience from its services since that’s the major priority...
Business process outsourcing: best practices
Modern technologies, especially information and communication technology ICT has changed the landscape of businesses, the model of businesses and processes. Business process outsourcing BPO...
Top 3 tools for small businesses in 2023
There are a lot of different tools that make the life of an entrepreneur much easier: they automate day-to-day processes, help with finances and...
The types of small businesses that you can start from your garage
Did you know that some of the largest companies in the world today started out from a garage? Some of the best ideas in...
The importance of having a business exit strategy in 2024
Owning a business can afford you with unparalleled opportunities. You get a high degree of control over your professional life. The ability to take...
Starting a coconut export business
The coconut business is quite lucrative with the right kind of tools. The coconut industry has many business opportunities that one can take advantage...
A virtual office space in the Netherlands as cost effective start with benefits
Are you a planning
to start a new business in Western Europe? Amsterdam, the capital of the
Netherlands, is a great place to start a new...
Kevwe Yerifor explores the rise of environmental social and governance ESG investing
ESG investing, short for environmental, social, and corporate governance investing, has come a long way. Although historically investing, especially with public monies, has been...
7 Ways To Bring Office Expenses Under ControlÂ
There are many office expenses that the modern working environment requires to function at an optimum level. However, some of these business expenses are...
Getting a small business loan
A number of lenders offer loans for small businesses but not all of them have great loan terms and interest rates to make them...
Check out our top VAT tips
Many businesses do their own VAT returns, but this takes a lot of time. That time could be spent doing other things, which is...
Are driving jobs worth the risk?
People have to work. We work to provide ourselves and our families with the basic essentials of life such as food, clothing, and decent...
Ethical guidelines for effective staff performance management
Staff performance management is a structured approach that focuses on enhancing the efficiency and productivity of employees within an organisation. Within this framework, ethical...
Running a home office home business insurance explained
The work from home arrangement is becoming ever more common in the UK. Employers are finding the extra flexibility afforded to their staff is...
Best Tips For Serving Drinks At Your Next Business Event
When orchestrating a successful business event, you will have to spend some time thinking and orchestrating the event space, the catering, the guests, and...
The 6 Best Design Tips to Create a Great Business Card
In today’s modern world with all our digital assets like smart phones, email, and online networking on sites like LinkedIn it is more important...
3 Basic Digital Marketing Techniques You Might Not Know About
These are exciting times for digital marketers. The events of 2020 have shifted the business landscape irreversibly and we’re now seeing a market dominated...
How Important a Well-Written Thesis Is
Writing a thesis can be very difficult, especially if you have very little experience writing them. Assuming you are taking a university course, you...
Traditional learning vs. Online Learning: Read Before you Choose
Arguments about which type of learning is more effective usually end up going nowhere. While some find face-to-face classes more reliable and proven, others...
Students hate writing essays
Writing is an integral part of a student’s life and there are many students who in fact hate writing texts at all. But, there...
Know the career opportunities in the eSports business
With the rapid
development of the video gaming industry, a new tidal wave of exceptional
career opportunities has taken birth. Now there are limitless possibilities for
career...
Shangri la online casinos and sports – the new word in the world of online casinos
Shangri La Online Casino is a new generation site that is suitable for players with different interests. Online casino slots, games with a live...
Settling for an ideal sports betting platform
Sports betting is one of the most popular forms of gambling. It is different from other types of gambling in that you have to...
Virtual reality – a new trend in entertainment
Virtual reality is increasingly being introduced into various spheres. Nowadays, it is also used in the gaming and gambling sector. Moreover, it is turned...
The Future of Virtual Reality Gaming
Gaming is not just about the pixels on the screen; the experience also involves those who make the game, the gamers, those who sell...
5 Trends currently disrupting the online gaming economy
Online gaming has grown over the past two decades into a global market exceeding £100 billion in annual sales. It’s safe to say that...
Using the social media to market cannabis
The social media is a unique platform that enables cannabis consumers and producers of the same to come together. Proper planning and approach are...
Clinical Trials: Are Times Changing?
The study of medicine is constantly evolving, and new medicines and treatments are being rolled out and available for general consumption.
However, to get these...
The importance of a water filter during emergencies
In times of natural disasters or emergency situations, one of the most important survival considerations is the need for a source of clean, drinkable...
Cheltenham festival 2018 UK’s biggest horse racing event ready biggest year
The Cheltenham Festival 2018 will emerge from the starting gates on Tuesday 13 March and conclude four days later on Friday 16 March. The...
Viatcheslav Kantor and art
Russia, since almost the last decades, turned out as a strong marketplace for the artwork. This is happening because the art collectors like Dr....
3 ingredients you definitely want to see in your pets food
(Photo Credit: Shutterstock)
Have you ever taken a look at what goes into your pet’s food? There are several dozen ingredients in your average dog...
Financial Security for the Unpredictable: Why Life Insurance Matters
While we all strive for the best possible outcome in life, preparing for the unexpected is essential. Life insurance is a financial tool that...
How to start an investment fund that makes you wealthy
To build real wealth you need to make money and work hard for you. However, this also means becoming more aware of profitable options...
Are Viaticals a Good Investment?
When dealing with end of life financial planning, it can be difficult to know what investments are best for you. Many people struggle to...
Best Cars for Camping Trips
Camping trips can take you to some of the most amazing locations in the UK, and with good preparation, you can ensure that you...
Emergency Vehicle Lights on Vasa Shop
Do you own a vehicle and need an emergency light? Well, Vasa shop is the right one-time shop where you can get the best...
White Recovery A quicker service
If you are going to an important meeting and sadly your car stops and you tried your best to recover it and make it...
Why St Lucia Is an Incredible Place to Set Up Home
St. Lucia, a picturesque Caribbean island paradise, offers a unique opportunity for individuals seeking an idyllic place to call home. With its breathtaking natural...
Bournemouth CCTV drain surveys
Real estate listings rarely mention the condition of the drains on the property you are potentially buying. Yet defective drains could lead to very...
Top moving scams
The choice to use the services of a moving firm is an important one that includes a lot more than just financial considerations. It...
6 Ways to pick the perfect type of Awning
When you plan to get a new house or upgrade an old home with some renovation and changes, you can think about installing an...
How to get a Spanish Golden Visa by buying property
Simplicity in the way it is applied, aside from not having to travel to Spain more than once a year, are two of their...
How To Stay Safe When Traveling
Traveling is one of life's most exciting moments. It is beneficial to us in all aspects. We might have been stuck at home or...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
How does an IT company help businesses?
In today's business industry, getting in touch with a reliable IT company is the best gift you can give to your business. With increasing...
Why Your Company Should Acquire Managed It Services
To stay up-to-date with the changing times, companies rely on technology. A lot of IT functions should be dealt with such as email hosting,...
iMind – the secret of effective online communication for business
The 21st century is the new age of technology. This technology extends to everyday life, communication, and work moments. Many companies are moving into...
Data loggers vs chart recorders: what’s the difference?
Environmental monitoring equipment has evolved considerably over the years. Technology has paved the way for the creation of new, smaller and more accurate means...
Streamline Your Workflow with Innovative Checklist Software
What is Checklist Software?
Checklist software is a type of tool that allows businesses to create and manage checklists for various tasks and processes. These...
Deep Learning in AI Development: How It Works and Why to Implement
Programs that run machine learning algorithms are often called intelligent, even though most do not learn without human intervention. Instead, deep learning can do...
Can Bitcoin Be Regulated?
Bitcoin can be defined as a computerized currency legislated by a decentralized network of consumers and is not accountable to the apex banking government...
The different types of Cryptocurrencies and their uses
While Bitcoin is the most popular digital asset in the market, the original cryptocurrency is not the only one in the industry. In fact,...
Buy Bitcoin With a Credit Card
Back in the day, gold and paper bills were traded to pay for services, but as the barter system’s inconsistency started rising, fiat money...
Dijust Development share experience: Discovering AppsFlyer opportunities and assessing effectiveness
In today's digital era analytics plays a crucial role in a successful mobile app strategy. Gaining insights, into user behaviour evaluating the impact of...
Electrician apps what’s in it for you
Life as an electrical contractor isn’t all flashing lights and fun. What would you give to lose the pains in your daily job list?...
How to make a unique slideshow of photos
In our millennial generation where the level of technology is advanced, you don’t need to be a pro to make a great slideshow of...
Step By Step Guide On How To Start A WordPress Blog
It’s no secret that WordPress is the most popular website builder. It’s incredibly user-friendly, it’s free to use, it’s completely open-source, and it’s scalable...
Lessons to learn from businesses mastering the online space
Having a good website can raise the prestige of your business, particularly if it’s supported by some of the key aspects that people want...
How to use PWA in Magento 2
Over the past few years, progressive web applications have been in the public eye and are slowly gaining popularity. PWA technology is actively supported...