Sustainability through investment (MP3) 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Revitalising a valued character
Powerful images stay in people's minds. Innovative technologies offer new ways of projecting images, and the messages they help to convey. As a result,...
Segmentation
Beiersdorf is the international skin care company behind the leading brands NIVEA, ELASTOPLAST, ATRIXO and EUCERIN. Over the past 10 years the company has...
A focus on customer service
Over recent years many changes have taken place in traditional service organisations. There have been many reasons for these changes. Some have been brought...
Communication the key to success
This case study focuses on the issue of communications. It describes a range of ways in which organisations communicate with their workforce in order...
Achieving Better Public Services – The work of the Audit Commission
Living in a safe community that provides such a wide range of public services is easy to take for granted. Even as students, the...
Developing a career path in retail
‘Harrods of London’ is a British institution. It is probably the most well-known and respected retail store in the world. For 162 years, Harrods...
Managing financial risk
There is an element of risk in an activity when the outcome cannot be predicted with any certainty, or when the outcome is known...
The role of investment trusts in the capital market
The capital market enables individuals and organisations with spare capital (money which they want to invest) to channel these funds to businesses and other...
The business mission of Britannia
Britannia is the third largest UK building society, with group assets exceeding £16 billion. Following the conversion to plc status of a number of...
Developing a sustainable supply chain to add value
Lafarge may not be a company name that you would quickly recognise but its products and expertise have helped to create some of the...
Developing competitive advantage through customer service
Morrisons was founded over 100 years ago, as a stall in Bradford market. It has been a family business for most of the time since....
Continuous improvement as a business strategy
The steel manufacturing company Corus focuses on meeting the needs of its worldwide customers and providing innovative solutions. It manufactures, processes and distributes steel...
From ice cream van to Dragons’ Den – Duncan Bannatyne
Every year thousands of entrepreneurs decide to set up their own businesses, anticipating great financial rewards. However, over half of new business start-ups fail...
London 2012 achieving the vision
The Olympic and Paralympic Games are the world's largest peace-time event. The modern Olympic Games were first held in Greece in 1896 and since 1960, the...
Engaging with stakeholders
The textile manufacture and clothing distribution industry has seen dramatic changes in recent years. Consumers’ expectations are higher today than ever before, they expect...
A revolution in banking
There are a number of ways of developing new business opportunities and one of the most important of these is that of “recognising a...
How McCain responds to changes in the external environment
Businesses have a number of objectives. Typical examples include:
winning the biggest share of the total marketincreasing salessatisfying customersmaking profit for shareholders.
A business' ability to...
Steering the economy
In providing an overview of the workings of the economy, this case study focuses on the key role of HM Treasury in implementing Government...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Franchising and entrepreneurship
What is franchising?
McDonald's is an example of brand franchising. McDonald's, the franchisor, grants the right to sell McDonald's branded goods to someone wishing to...
Engaging consumers through word of mouth marketing
In today’s society, consumers are bombarded with promotional messages from organisations. Consumers receive these messages when they listen to the radio, watch television, read...
Encouraging innovation through intellectual property rights
In a rapidly changing competitive environment knowledge has become the basis for organisations to develop advantages. When individuals create new products or processes they...
Our business theory pages cover all the topics you need to know in business.
Nature and role of marketing
All modern organisations engage in marketing so as to be able to please and win the loyal support of their customers. Gillette engages in...
Production specialisation and division of labour
Specialisation is a key feature of complex industrial societies like our own. It takes place at a number of levels:
the division of labour
specialisation of...
Management of change
Organisations change over time in a variety of ways. There are a number of ways in which they might change:
1. From small companies to...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
Mid south supply your one stop welding supply stop
Whether you are a new or dedicated hobby welder, or welding is something you do to earn a living, there’s no escaping the fact...
How to Launch a B2B eCommerce Site
The rapid growth of the B2B market has prompted many people to enter it themselves. The requirements for setting up a B2B eCommerce store...
How to setup your office for maximum agility
The market is growing at a steady rate, which means there are a lot of opportunities for businesses – such as your business –...
How to recognise a good opportunity for starting an online business
Recognising a good opportunity for starting an online business takes talent. Whether you are willing to invest a large amount of money for the...
Why Multiple Income Streams Are Important For Small Business Owners
If you are a small business owner with an income from only one type of product or service, it is high time that you...
Clothing business a safe bet
People wear clothing for various reasons. The most basic ones include covering the body, to make themselves attractive and to non-verbally communicate to others....
How to start a plastic recycling business?
Plastic is one of the most used materials currently on Earth. However, at the same time, it is one of the most dangerous ones...
MPs discuss boosting gene-editing technologies after Brexit
(Image credit - iStock.com/ poba)
The Agriculture Bill has the potential to shape the biggest reform of British agriculture in decades by defining how farming...
Retail Trends and Predictions for 2023
Working to predict the future is an essential part of good business, particularly in the retail sector. Retail trends move quickly. Part of the...
phpTrader bot trading volume projected to grow further as the strength of virtual currencies increases
The continued strength of the virtual currency market is increasing the trading volume of phpTrader's arbitrage bot. As the virtual currency market continues to...
Finding the Right Accountant for eCommerce Business
Trying to find an accountant who truly understands the eCommerce space isn't always easy, especially with the thousands of accountants out there claiming to...
Get handle business debt
According to the Small Business Administration (SBA), money issues are one of the core reasons why many small businesses don't succeed. Business owners who...
4 Ways to Increase the Productivity of Your Employees
In this article, we’re giving you four ways on how to improve office efficiency.
Make sure that your employees have everything they need
If you want...
Finding Skilled Workers Made Easier
Today every organization needs access to a wide talent pool to be competitive. Recruiting the right employees to fit a specific job description can...
Why Translate your HR Documents?
The human resources department helps encourage satisfaction and commitment among employees in a workforce. Without it, a company can fall apart and begin losing...
Advertising & Marketing Campaign Insights Using Microsoft BI
The world is changing. The way we consume media, the ways in which we communicate with one another, and how we interact with brands...
7 Tips for Businesses To Collect More Customer Email Addresses
Of all the business marketing tools you can use, email marketing is still considered to be a big player. Collecting customers' emails and sending...
The 10 habits of effective B2B telemarketers
Are your telemarketers achieving the goals you set for them?
For B2B company owners and directors it can be a worry when a marketing campaign...
Why Case Study Videos Will Always Beat Written Case Studies
Persuasive, memorable, and story-driven case studies are a great way to turn curious prospects into happy customers. Case studies can take a range of...
How to create the best college essay
When writing a college essay, the first thing that you must keep in mind is that the admissions officer has to read numerous papers...
Traditional learning vs. Online Learning: Read Before you Choose
Arguments about which type of learning is more effective usually end up going nowhere. While some find face-to-face classes more reliable and proven, others...
How do we know if an online casino is reliable? tips and tricks
The fondness for online casino games is increasing by leaps and bounds in recent years, and is that it has become a form of...
Top five online poker tools to improve your game
Online poker and
live poker though follow the same gaming structure and rules, but they are
completely different when it comes to players and table etiquettes....
How Playing Cards Can Help You Develop Your Business Skills
Business can be a lot like playing card games like poker at a mobile casino. Many of the same principles that apply in the...
Choosing The Best Controller For Your Gaming Life
In spite of enthralling narratives, conniving characters, and aesthetically pleasing graphics to die for, the substantive enjoyability of a video game lies within the...
Gaming Spotlight 2022 Report: The Gaming Market Is Booming
The video game industry has seen immense growth over the past years. Continuous technological advancements allowing for new gaming experiences, widespread internet accessibility, and...
Manage smartly your online games
Over the top gaming among youngsters is turning into an undeniably large issue. Consequently, it is significant that youngsters know about the addictive idea...
Myle vape in Dubai
Vape cartridges are becoming more popular in the present day, especially among young people. As a result, the market performs a variety of designs,...
How to Get Better at Crossword Puzzles
Crossword puzzles are a great way to relax and pick up some interesting and educational things. Some of them are more difficult than others,...
Who will follow the US to legalization? Hash hotspots around the world
At a time when so many business sectors are facing unprecedented problems, the cannabis sector is one industry that is on an upward trajectory....
EPL Champions Land Sponsorship Deal with OKX
Despite the current fragile state of the crypto market, big moves are still being made in the industry. Lately, there has been a lot...
Viatcheslav Kantor and art
Russia, since almost the last decades, turned out as a strong marketplace for the artwork. This is happening because the art collectors like Dr....
Sell movie collectables online
Geeks have become a force of nature in past years. While they were the outcasts, now they are the ones that shape pop culture...
3 Reasons Why You Should Contact a Lawyer in Case of Sexual Harassment
Silence is one of the most powerful reasons criminals commit more crimes every day. It takes one brave victim to start putting a stop...
Investing for your future what luxury items to invest in for a nice payday in the future
Investing, investing, investing. You may hear this over and over again throughout your daily life. In ads, on TV, on the internet, wherever you...
Financial Security for the Unpredictable: Why Life Insurance Matters
While we all strive for the best possible outcome in life, preparing for the unexpected is essential. Life insurance is a financial tool that...
Emergency Vehicle Lights on Vasa Shop
Do you own a vehicle and need an emergency light? Well, Vasa shop is the right one-time shop where you can get the best...
Why you should look at Honda CRV 2020
Historically, Honda
typically refreshes its product at 3 - 4 years. In other words, the Honda CR-V
facelift is expected to release in 2019 or 2020. ...
Top 10 Misconceptions About Non-Fault Accident Claims
Most people have heard of non-fault accidents before. But, there can be different ideas about what this term actually means and the claims process....
7 ways to help you avail of the best home loan packages
It takes a lot of time, patience, and research to find you the best home loans that fill your needs and budget. But it...
Looking for an Electrical Installation Condition Report to Sell or Rent a Property in London?
If you’re looking to sell or rent a property in London, then there’s much to consider before doing so. Whether you’re a landlord or...
A Guide to Windows Replacement
What to Know About Windows Replacement
Since windows replacement is not something most homeowners often do, it might be a challenging task when the thought...
The Incredible Benefits of Travel on Young & Curious Minds
Travel is important and beneficial at any age, but it can be a life-changing experience for young and malleable minds. Discovering new cultures and...
What is Canada’s ETA and do you need it
Most travellers going to Canada will need an eTA (electronic travel authorization) or a visit. This is also the case with transit happening through...
The way we charter yachts and boats is changing
Not so long ago it would have been unthinkable for people to book their own holidays and arrange flights, accommodation, hire cars and so...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
Your guide to choose the company with the best business IT solutions in London
IT revolution has swept every sector of our life, including the business field,where IT has made its place in every department. Mere imagination of...
What should businesses be looking for in a VoIP phone system?
Technological innovation has long been shown to improve how a business operates and ultimately succeeds. One of the latest pieces of technology to take...
Business Gadgets That Employers Should Consider Investing In
Productivity is a crucial factor for the success of any business. Entrepreneurs should prioritize productivity, making it an integral part of their daily lives....
Australian MP demands white paper to investigate business risks of AI
The rise of Artificial Intelligence (AI) is a topic that attracts plenty of discussions and more than a little controversy. Naturally, our views are...
Security and convenience with portable storage
Shipping containers are often seen on the back of trailer trucks. But if you are exploring a convenient way of accessing additional storage, then...
Abobe for this Adobe for that different Adobe programs explained and their business benefits
Adobe's Creative Cloud software suite is full of programs that can help your business put out high-quality content. You're probably familiar with the big...
Switchere.com review to buy Cryptocurrency
Nowadays, people frequently buy crypto with visas to earn more and control their income. This is a relatively new and easy method to convert...
What is News Spy?
News Spy site is an automated trading software that trades Bitcoin and other cryptocurrencies and it makes it simpler for people to invest in...
Bitcoin didn’t evolve fast enough to support everyday financial activity
Circle cuts the option to buy and sell bitcoins. Instead of Bitcoin as a means of payment, the company now wants to use Blockhain...
7 apps for automation your work in 2020
A sprouting growth of tech has driven considerable changes to the workplace. Automation has created new opportunities for offices, allowing employees to save time...
How To Forward Text Messages On Android
Forwarding messages on Android can be a game-changer when you realize not only how easy it is. But how helpful it can be in...
Expert tips to launching a successful mobile app
If you are considering dipping your toe into the world-wide-web of mobile apps, you should probably read this before you call a developer. The...
The seven components of a great website new businesses need you to know
New businesses have a lot to decide and design before they ever open their front doors. There is so much to do, in fact,...
The importance of online reviews in 2020
The Statesville Landmark newspaper from 1891, reads “Money doesn't grow on trees here yet”
This means that cash is something that must be earned and...
It’s the long game!
Finding reliable, robust, and secure Magento hosting is no piece of cake. And if you’re tired of inefficient hosting and are now trying to...