Hula Hoops - emphasising the core values of the brand (PDF) 
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Welcome to our business site, we have over 600 case studies that cover a wealth of business topics in real businesses, our business theory pages cover all the topics you need to know in business. In our eBook store you can download PDF versions of all our case studies or get one of our ebook collections, if you prefer we have audio case studies or printed books.
With access to over 6,000 articles that cover all aspects of business, lifestyle and technology featuring topics like how to start your own business, small business trends, marketing tips and practical advice for business owners, trading and cryptocurrency.
The case studies that have been constructed to help you learn about business from real life examples within some of the biggest businesses in the world. You can get unlimited access with a subscription, or you can download any case study from our eBook store.
Using market research to develop a product range
The Coca-Cola Company is the world’s leading and best known drinks supplier. Its mission statement is:
'The Coca-Cola Company exists to benefit and refresh...
Entering a new market with a new product
Decision-makers within organisations need to look into the future. As they do so, their thinking should focus on their customers. These should include existing...
The repositioning of Hobnobs
United Biscuits (UB) is an international foods business operating in 24 countries. The company manufactures, markets and distributes biscuits, savoury snacks and frozen and...
The role of an equal opportunities policy
A critical issue in the development of a successful working relationship is whether we believe we are treated differently from someone else, not because...
Job roles at Specsavers
Specsavers is one of the best known names in optical retailing in Britain. Optical retailing involves selling spectacles and other eye care products on the...
Delivering business objectives staff development
Sodexho is the world’s largest food and management services company. Set up in 1965 by Pierre Bellon with a single catering unit in Marseilles,...
Trading places
In order to make judgements about business activities, individuals require information. Accounting acts as an information system by processing business data so that interested...
Planning a budget
Davis Service Group is a large public limited company employing around 17,000 people. Its shares are quoted on the London Stock Exchange.
The business is...
Interpreting and understanding accounts
How much is the business worth? Are sales growing or declining? What about cash flow? These and many other vital questions are regularly tackled...
Managing and rewarding customer loyalty
This case study focuses on the way in which Britannia Building Society has continued to place its customers at the centre of all its...
Continuous improvement within an organisation
Some business improvements involve a giant leap forward. An example of this would be the development of a revolutionary new product such as the...
Success through managing quality, safety, customer service and cost
Walkers are the UK's biggest crisp manufacturer. The business operates the world's largest snack factory at Bursom Road, Leicester.
Walkers had a humble origin, Mr...
Building the heritage of sustainable products
This case study examines how Akzo Nobel is building on the heritage of some of its established coatings for timbers at a time when...
Adding value to the case for building societies
Building societies are mutual organisations. This means that they have no shareholders and operate solely in the interests of their members. A member is...
Meeting stakeholder needs through community involvement
The Chartered Institute of Marketing defines marketing as 'the management process responsible for identifying, anticipating and satisfying customer requirements profitably.'
This definition shows that, in order...
Responding to changes in the market environment
Jessops has been a leader in the photographic business for over 75 years. The Jessops story began in 1935, when Frank Jessop opened a photography...
Creating a supportive business environment for SMEs
In the past there was always a belief that large corporations with the ability to develop mass-production techniques and gain from economies of scale...
Competitive advantage through sustainable product development in construction
Understanding the external environment
Corus examined its construction strategy in light of the external environment, to identify future market needs. By linking Corus competencies and...
We have case studies from over 250 corporate companies like Adidas, Coca Cola, Cadbury Schweppes and many more.
Steering the economy
In providing an overview of the workings of the economy, this case study focuses on the key role of HM Treasury in implementing Government...
Using management training to build a better business
The term 'learning organisations' has become widely used in recent years. This is applied to businesses that best adapt and change so that the...
Identifying customers and meeting their needs
Marketing is about making sure that a business is providing the goods and services that customers want. It involves identifying and anticipating what consumers...
Our business theory pages cover all the topics you need to know in business.
Industrial sectors
The main types of business organisations in the private sector in the UK are - sole traders, partnerships, companies and franchises.
The sole trader is the...
Accounting for decisions
Management accounting uses financial information in order to enable better decision-making within the organisation. The format and content of management accounts will depend on...
Working arrangements
In the past large sections of the workforce worked on full-time permanent contracts. This was typical of most large British companies. Since the 1980's...
Our business articles cover all aspects of business including, brexit, SEO, business taxation and so much more.
9 key types of consulting firms you need to know about
As a business owner,
people expect you to know what you're doing at all times. As a human being, you
know this isn't possible. There will...
Brilliant Ways of Increasing Productivity in Your Business
Employee’s productivity measures the output of a business. This may be done quantitatively by tracking time and costs, or business may approach in a...
What Makes Workflow Automation so Popular?
Is the project plan working as intended? Does your team have a smooth run? Perhaps no. Approvals, confusion, and chaos are an inevitable part...
QA With Erik Bouaziz Co-Founder Of Bouaziz Rehabilitation Center
Bouaziz rehabilitation center is a privately owned institution. It has earned an enviable and reputable position in terms of effectiveness of drug rehabilitation programs....
5 Tips for tech startups ready to build an online audience
Do you have an exciting tech product you are eager to get on the market? That’s amazing, but you’re not the only one vying...
The First-Time Entrepreneur: How to Stay Sharp
There is no denying that running a business can be a challenge no matter your chosen industry. When dealing with any competitive business landscape,...
How to open an electronic equipment recycling company?
Computers, TV sets, cell phones, and similar things are what most of our regular waste comprises today. We refer to this as e-waste and...
Everything you need to know to write a good translation
No one says that translating is a piece of cake. For many people, it’s actually quite difficult. Many ask the help of professionals, while...
Top reasons to choose LED light bulbs
LED light bulbs have quickly become the bestselling light bulbs on the market. Their increased energy efficiency has been one of the leading reasons...
Seek business capital reviews
Searching for investors is not an easy task. Time is a valuable resource when looking for an investor. The difficult process of searching investors...
How To Get A Business Loan With Bad Credit?
In running your business, you're most certainly going to need financial assistance at some point. For some, this is a logical progression for some...
What is dilution and how can it affect investors?
As a startup grows, both its needs and its relationship with investors also change. One of the situations that occur during this evolution occurs...
Enhanced Criminal Record Checks
Criminal record checks in the UK are broadly separated into three tiers; Basic, Standard and Enhanced. These are carried out before an applicant is...
Four Guaranteed Tips To Improve Staff Retention.
Managing staff is one of the more difficult professional challenges you can face. Regardless of whether it’s a small contingent of workers or management...
3 Online time clock apps solutions for multiple employees of 2019
Are you still manually tracking your employee’s time? Then you’re probably surrounded by pen and paper and mountains of excel spreadsheets. But let’s be...
Beyond Google: How to Get ROI from SEO on Multiple Search Engines
In today's digital age, it's no secret that search engine optimization (SEO) is essential for businesses to succeed online. When people think of SEO,...
How to Create a Powerful Tech Brand
The tech industry may present a unique set of challenges to business start-ups, but when it comes to effective branding the challenges in tech...
3 lessons from modern successful rebrands
Rebranding an older business is one of the best ways to help it succeed in a new era. This is a simple necessity of...
Our top 5 marketing case studies for students studying business studies
1). Bringing an innovative product to market: Assure® a case study from Corus.
As a result of carefully reading the Case Study, students should be...
What to expect when your child transitions to high school
If you’re a parent who already has a child attending high school, I’m sure you remember what it felt like on their first day....
Student life planning a successful school event
Schools may host more events than any business ever would in a year. Nearly every month, there is some sort of event that takes...
What are the most popular sports to bet on in the UK?
With the rise in the popularity of sports betting, many sports fans are trying to join the market. Established sports bettors invest a lot...
Can you trust sports betting comparison sites
The choice on offer for sports betting gamblers has never been as strong. From established names that are also on the high street to...
The revitalisation of the bingo industry
For many of us, it's fair to say that bingo feels like a game that should have been consigned to history a long time ago....
Gaming Spotlight 2022 Report: The Gaming Market Is Booming
The video game industry has seen immense growth over the past years. Continuous technological advancements allowing for new gaming experiences, widespread internet accessibility, and...
Some Minecraft Tips You Want To Know As A Beginner
Do you want to be more successful in Minecraft? There are many things that you can do to let that happen. However, some tips...
Press Start to Game Therapy: Escape Stress with these Top 5 Cozy Mobile Picks
A lot of stigma about mobile phone usage circulates throughout the internet landscape. However, it can be an effective tool for calming your mind...
What Do You Mean By Vancouver Mobile Weed Delivery?
We are witnessing the revolution of the cannabis industry. Weed is being legalized all across the world, decriminalized, and approved for medical use. Society...
10 Tips to Grow Your Mental Health Practice
Many feel too overwhelmed or uncomfortable to seek help. As an established mental health practitioner looking for ways to expand and further develop your...
How Important is it to Buy Kratom from a Trusted Vendor?
Kratom has exploded in popularity over the last few years, thanks to research highlighting its potential medicinal benefits. The herbal extract has helped natives...
4 Colors and Prints for Spring Styles
As temperatures begin to warm up, your thoughts turn to putting away your winter clothes and creating a colourful wardrobe for the spring season....
Sparkle and Shine with The Secret to Radiant Wedding Dresses Revealed
The one thing that grabs the utmost attention in a wedding destination is the wedding dresses of the bride and groom. The radiant wedding...
The Benefits of Personalised Cards
Sending a personalised card has become a popular way to show someone you care. It can be something as simple as sending a birthday...
Will credit companies work with me if I lose my job
Credit companies are notorious for fleeing jobless clients. They will stop working with you the moment you lose your source of income. Only a...
Why are Swedes loaning more and more money each year
Here in Sweden, most people often think about a loan when it comes to purchasing a home. A mortgage is a big loan that...
Discover if you are eligible to claim tax back for washing your uniform
When your employer requires you to wear a uniform to perform your job, then it is okay to claim any cost including washing the...
5 Ways Your Fleet Can Save Money
If your business utilizes a fleet for your employees, you may be concerned about how much it is costing. Vehicles are expensive, and there...
5 tips for safe refrigerated trailer hire for your event
Safety is paramount for any business and this
is as true for those hiring refrigerated trailers as it is for those in the
building trade. Refrigerated...
How to be smart about buying your next car
Image source:
Unsplash.com
Nobody will argue that cars are one of the most important
everyday things that we tend to rely on quite heavily. As expected, the
automobile...
Hacks of making your floor bedding easy to style
Before arranging floor bedding, you will need to buy various bedding products like mattresses, mattress sheets or covers or pillows. On the other hand,...
Top 6 best key lock box
The key lockbox is basically a steel box which secures all the
personal thing. If someone offers one of the chief features, which makes key
lockbox...
How To Buy A Flat With A Short Lease: What You Should Know
There are many flats that look too good to be true if you're looking for a place to call home. What is the reason...
How will covid 19 affect UK visa holders and sponsors?
The COVID-19 outbreak was announced as a pandemic by the WHO on 12 March 2020. As self-isolation and travel bans continue to stretch. The...
Get the best marine binoculars for a splendid day on water top marine binoculars
The beauty of taking a lot of trips is that you’ll never know exactly what kind of wonders you will be able to find...
Travel refund – know your rights to travel compensation
It is always wonderful to plan a trip. There are many sights around the world to see and experience. You might be travelling for...
Our technology articles cover all aspects of technology including, cryptocurrency, computing, websites and so much more.
4 Types of one drive migration tools for different workloads
Growing businesses efficiently and flexibly need consistent work. But with new technologies, business environments and processes are also changing. Businesses are choosing to switch...
5 ways fintech is changing the financial services industry
Financial
technology or fintech is used to describe new technologies that are used to
improve and automate the use of financial services. With innovative
technologies, online casinos...
Digital and sustainability: this is how medium-sized businesses are changing
The digital change: opportunity and challenge
Whether in everyday life or business, digitization and sustainability are becoming more and more relevant. And companies can no...
Working Ways to Enter Blocked Websites
In the modern world, the value of information can’t be overestimated. If you want to get access to the data, nothing can stop you....
Why do businesses turn to hybrid cloud and multi-cloud computing?
There are many reasons for evolving from on-premises infrastructure to a hybrid cloud or multi-cloud architecture. Since the first moment businesses started adopting the...
Safeguarding your enterprise with advanced security options
During the recent pandemic, many enterprises have been required to leave sites unstaffed, rendering them at risk from intruders. Even under normal conditions, there...
Three ways in which small businesses can benefit from Bitcoin
Bitcoin is everywhere – or at least talk of Bitcoin is everywhere. Bitcoins themselves are scarce commodities, not only on account of their market...
Explore the concept of digital marketing in Blockchain
The blockchain is more than Bitcoin and has a significant impact on different industries instead of only cryptocurrencies. Digital marketing is the primary area...
How do cryptocurrency exchanges make their money
In April 2018, the world was stunned when Binance announced higher profits than Deutsche Bank. That makes running a successful cryptocurrency exchange one of...
5 Reasons to Use a Budgeting App to Manage Your Finances
Are you looking for a way to create an effective budgeting plan that you can easily follow? If so, budgeting apps might just be...
How much useful the Sussex wedding photographer
That there are no fixed rules are in the field of portrait photography. Be sensitive to the topic and the environment, maintain the basics...
How to make a unique slideshow of photos
In our millennial generation where the level of technology is advanced, you don’t need to be a pro to make a great slideshow of...
What is web analytics? A beginner’s guide
Image Source: PixaBay
If you have a website, the best way to track what your viewers are doing and what they respond to is through...
A quick guide to selling an online course through a wordpress website
The web is filled with articles that talk about eLearning courses as a great way to earn some extra cash. Thanks to technologies like...
The top 5 PHP frameworks for 2020
As the software development world continues to expand,
it’s important having the right, modern tools to build a functional and
responsive website or an enterprise web...