Strategy Case Studies by topic

Dragline at Isibonelo colliery, South Africa. Mandatory credit: VisMedia +44 (0)20 7613 2555 The challenge facing business and society in the 21st century is how to use...

There are many issues in the workplace that require discussion, for example, attention to health and safety at work. This helps to keep accidents...

Information technology has become increasingly important in the life of all organisations in providing effective communication systems, serving all members of an organisation. At...

Burmah Castrol is a leading international marketer of specialised lubricant and chemical products and services. With operations in over 50 countries, Burmah Castrol employs...

The twentieth century will be looked back on as the period when telecommunications revolutionised people’s daily lives - from the first telephone call and...

The Coca-Cola Company is the world's largest beverage company and is the leading producer and marketer of soft drinks. Today, Coca-Cola is consumed throughout...

The business writer, Charles Handy, illustrates the need for organisations to reinvent themselves by the sigmoid curve - effectively an ‘S’ shape on its...

The Coca-Cola Company is truly global, and its main product is recognised and consumed worldwide. The Company organises and structures itself in a way...

One of the challenges facing every organisation today is how to make best use of its limited resources. In any aspect of business, there...

Today, there is growing concern about the number of cars and lorries on the UK’s roads, the amount of time wasted in traffic jams,...

From the 1990s onwards we have seen the development of a ‘new economy’ based on the new realities of an ultrafast, ever-changing environment in...

Barclays is a major global financial services provider. It operates in over 50 countries and employs more than 156,000 people. In 2008, Barclays had...

Sheffield Forgemasters International Ltd (SFIL) is the world's largest independently owned Forgemaster. The Company’s origins date back to the 1750’s, but it was Edward Vickers, a traditional...

In the commercial world, organisations respond differently to outside events and the process of change. Some constantly seek opportunities for growth while others wait...

In today’s competitive business climate no marketplace is completely static and some markets are more dynamic than others. One which has changed beyond recognition...

Organisational culture and values The culture of an organisation is the typical way of doing things in the organisation. It particularly relates to behaviour patterns...

This case study looks at how Jaguar, one of the world's most prestigious car manufacturers, has been involved in a culture change programme to...

Enterprise Rent-A-Car was founded in 1957 by Jack Taylor in St. Louis and is still operated by the Taylor family. Since its formation, it...

CIMA is the Chartered Institute of Management Accountants. It supports over 164,000 members and students in 161 countries.  CIMA works with some of the...

Planning a major project is an exciting and challenging activity. This case study focuses on the planning that went into repairing Network Rail's Leven...

A business aims to generate value for its owners, customers and other stakeholders. It must decide how to combine valuable resources – typically buildings...

Many people dream of owning their own business and being their own boss, but most hesitate to take the plunge. Like them, you may...

What is franchising? McDonald's is an example of brand franchising. McDonald's, the franchisor, grants the right to sell McDonald's branded goods to someone wishing to...

In a world in which young people follow the National Curriculum and then prepare for examinations, it is easy to ignore some of the...

Enterprise and risk Enterprise refers to all the organisational skills that go into creating a product or service. It also includes a willingness and ability...

When faced with the need for change, it is easy to consider the organisation’s current activities and then look for strategies that are familiar...

Go-Ahead is one of the UK's leading providers in the fields of bus, rail and aviation support services. The company employs over 24,000 people...

The Foreign & Commonwealth Office (FCO) is the lead UK government department in foreign affairs. Its mission is to formulate and deliver foreign policy and...

The Nuclear Decommissioning Authority (NDA) is a new organisation. It was set up by the government and started to operate in April 2005. Its...

“Once upon a time, a long, long time ago we decided that, instead of making furniture for people with fat wallets, we would side...

This case study focuses on how the creation of risk and revenue sharing partners (RRSPs) has enabled Rolls-Royce to take on contracts which have...

Eurostar is the high-speed rail service directly linking the UK to France and Belgium via the Channel Tunnel. It started operating in 1994, providing city...

Returning publicly owned enterprises to the private sector is a process known as privatisation. The effects of privatisation are highly significant as organisations, which...

OPITO The Oil & Gas Academy is the focal point for skills, learning and workforce development in the industry, delivering the right skills for the...

The Kellogg Company is the world’s leading producer of cereals. For more than 100 years, Kellogg’s has been a leader in health and nutrition...

Government plays an important role in the lives of individuals and business organisations. There are many reasons why governments intervene in markets. For example,...

RELX Group is a global provider of information and analytics for professional and business customers across industries. We help scientists make new discoveries, lawyers...

Anglo American is one of the world’s largest mining companies. The company operates in Africa, Europe, South and North America, Australia and Asia. It...

These days, we are surrounded by 'high-tech' developments. Ordinary citizens may not suffer too much from failing to keep track of new technologies the...

One approach to business is to develop a product and then look for customers. However, for many businesses the customers come first. They adopt...

Building societies date back to the late eighteenth century. The first known building society was set up in 1775. This was to enable people...

In a fast moving world, individuals and organisations need to make quick decisions based on sound judgement supported by accurate data. As a result,...

Building societies are mutual organisations.  This means that they have no shareholders and operate solely in the interests of their members. A member is...

Virgin Trains is known for running high quality, fast and reliable state-of-the-art trains, capable of speeds of up to 125 miles per hour. Virgin Trains operates...

This case study focuses on Eversheds, one of the largest law firms in the world. It emphasises how Eversheds uses vision and values to...

Inventions, literary works, music and design are all intangible assets. The legal right to these ‘creations of the mind’ is referred to as Intellectual...