Strategy Case Studies by topic

The economy of the UK has experienced a dramatic change in recent years as a result of both:• demand factors – modern consumers want...

There are many issues in the workplace that require discussion, for example, attention to health and safety at work. This helps to keep accidents...

When preparing a strategy for success, a business needs to be clear about what it wants to achieve. It needs to know how it...

The twentieth century will be looked back on as the period when telecommunications revolutionised people’s daily lives - from the first telephone call and...

Burmah Castrol is a leading international marketer of specialised lubricant and chemical products and services. With operations in over 50 countries, Burmah Castrol employs...

The Coca-Cola Company is the world's largest beverage company and is the leading producer and marketer of soft drinks. Today, Coca-Cola is consumed throughout...

The largest specialist book retailer in the UK and Ireland is Waterstone’s. It has more than 200 branches and employs approximately 4,200 people. Organisations...

The business writer, Charles Handy, illustrates the need for organisations to reinvent themselves by the sigmoid curve - effectively an ‘S’ shape on its...

Today, there is growing concern about the number of cars and lorries on the UK’s roads, the amount of time wasted in traffic jams,...

One of the challenges facing every organisation today is how to make best use of its limited resources. In any aspect of business, there...

From the 1990s onwards we have seen the development of a ‘new economy’ based on the new realities of an ultrafast, ever-changing environment in...

Barclays is a major global financial services provider. It operates in over 50 countries and employs more than 156,000 people. In 2008, Barclays had...

In the late twentieth century, major corporations in modern industrialised economies have recognised the need to add value to their products. Adding value means...

In the commercial world, organisations respond differently to outside events and the process of change. Some constantly seek opportunities for growth while others wait...

Tesco was founded in 1919 by Jack Cohen from a market stall in London’s East End. Today it is one of the largest retailers...

Enterprise Rent-A-Car was founded in 1957 by Jack Taylor in St. Louis and is still operated by the Taylor family. Since its formation, it...

This case study looks at how Jaguar, one of the world's most prestigious car manufacturers, has been involved in a culture change programme to...

Organisational culture and values The culture of an organisation is the typical way of doing things in the organisation. It particularly relates to behaviour patterns...

CIMA is the Chartered Institute of Management Accountants. It supports over 164,000 members and students in 161 countries.  CIMA works with some of the...

Making sure that government, businesses and households have secure supplies of energy is a huge commitment. Engineers working for energy supply companies must make...

Modern organisations operate within an environment of change. There are all sorts of factors that change within this environment - for example, the market...

Organisations gain many different operational benefits from producing goods or providing services on a large scale. As they get larger, often through the integration...

Every year thousands of entrepreneurs decide to set up their own businesses, anticipating great financial rewards. However, over half of new business start-ups fail...

Many people dream of owning their own business and being their own boss, but most hesitate to take the plunge. Like them, you may...

Provident Financial was founded in West Yorkshire, England in 1880 by Joshua Waddilove. The company’s headquarters are still based in West Yorkshire. However Provident...

This case study shows how and why Spillers Petfoods acquired Quaker European Petfoods for £465m in April 1995 to create Europe’s second largest petfood...

Going for profitable growth is nothing new for Dixons Group plc. The company began in 1937 in a modest way in portrait photography. Today,...

The Nuclear Decommissioning Authority (NDA) is a new organisation. It was set up by the government and started to operate in April 2005. Its...

The Foreign & Commonwealth Office (FCO) is the lead UK government department in foreign affairs. Its mission is to formulate and deliver foreign policy and...

“Once upon a time, a long, long time ago we decided that, instead of making furniture for people with fat wallets, we would side...

Returning publicly owned enterprises to the private sector is a process known as privatisation. The effects of privatisation are highly significant as organisations, which...

Eurostar is the high-speed rail service directly linking the UK to France and Belgium via the Channel Tunnel. It started operating in 1994, providing city...

This case study focuses on how the creation of risk and revenue sharing partners (RRSPs) has enabled Rolls-Royce to take on contracts which have...

OPITO The Oil & Gas Academy is the focal point for skills, learning and workforce development in the industry, delivering the right skills for the...

This case study focuses on how The Body Shop assesses its own business performance whilst taking into account its different stakeholder groups and their...

Steel is 100% recyclable and can be used time and time again with no loss of quality. Corus is the UK's biggest steel manufacturer and...

RELX Group is a global provider of information and analytics for professional and business customers across industries. We help scientists make new discoveries, lawyers...

Anglo American is one of the world’s largest mining companies. The company operates in Africa, Europe, South and North America, Australia and Asia. It...

The challenge for companies in this sector is to provide a service that will regularly bring customers back to their stores. So they have...

TNT is the market leader in the provision of business-to-business (B2B) express delivery services. It delivers documents, parcels and freight securely between businesses, using the...

The changing market for building societies Building societies have a long history of caring for their members. They encourage them to save and help them...

Business growth Many business owners regard business growth as desirable. So, too, do governments. There are many ways in which businesses can grow e.g. by: increasing...

In a fast moving world, individuals and organisations need to make quick decisions based on sound judgement supported by accurate data. As a result,...

If you have travelled by road recently it is highly likely that you will have seen the familiar sight of a National Express coach....

Virgin Trains is known for running high quality, fast and reliable state-of-the-art trains, capable of speeds of up to 125 miles per hour. Virgin Trains operates...

The familiar blue and yellow colours of the IKEA logo (also the colour of the Swedish flag) can be seen in stores in 18...