Business Case Studies by Company

Below is a list of Business Case Studies case studies organised alphabetically by company. To view more companies, please choose a letter from the list below.

0-9 A B C D E F G H I J K L M N O P R S T U V W Y Z
Gala Group Logo

Case studies

  • An integrated approach to Customer Service

    This case study examines the development of the Gala Group’s Customer Service Strategy as a total business concept. It illustrates how developing and integrating a Customer Service Strategy across the business is helping Gala to position itself for further growth. Edition 8

  • Relocating A Gala Club

    This case study focuses upon the relocation of a Gala Club within Ashton, in the North-west of England. It shows how selecting the best site for relocation involved analysing a Membership Information Database Analysis System (MIDAS) and a demographic profile of the area. Edition 5

Gardiner & Theobald Logo

Case studies

  • Sustainable development in the construction industry

    The Quantity Surveyor is a key advisor at all stages of the property life-cycle for which there are many factors that influence it. This study will focus on just one, the issue of sustainable development - 'development that meets the needs of the present without compromising the needs of future generations to meet their own future needs'. Edition 7

  • Constructing the future

    This study focuses on one issue of sustainable development - the property life cycle. Edition 5

Gardner Merchant Logo

Case study

  • The business of re-invention

    This case study examines how Gardner Merchant re-invented itself from contract caterer to become a true multi-service provider for a wide range of people-based services. Edition 5

GE Oil & Gas Logo

Case study

GEC Alsthom Logo

Case studies

  • Taking flight into the future

    This case study focuses upon a pan-European project which involves GEC ALSTHOM and Lödige who are currently developing a Materials Handling System for British Airways at its New World Cargocentre at London Heathrow Airport. Edition 3

  • New trains and tunnels for the Jubilee Line extension

    This case study shows how efficient project management provides Metro Cammell with the flexibility to respond to project requirements from the offer of tender until the project is completed and is the key to future success. Edition 2

Gillette Logo

Case study

  • Developing new products

    As a result of carefully reading the Case Study, students should be able to: outline key stages in new product development, differentiate between qualitative and quantitative market research, explain the significance of market segments. Edition 10

Glynwed Logo

Case study

  • Strategically repositioning a business

    This case study analyses how and why Glynwed's strategy of divestment and acquisition has enabled it to obtain a market leadership position in two key markets. Edition 6

Go-Ahead Logo

Case study

Golden Wonder Logo

Case study

Great Mills Logo

Case study

  • Recruitment as a business process

    This case study focuses upon the commitment of Great Mills, a leading DIY retailer, to the recruitment and development of its employees. Edition 2

Great North Eastern Railway Logo

Case study

  • Creating an ultimate travel experience

    This case study looks at the way in which an organisation can make a fundamental change in the way it approaches its business and the processes necessary to translate the ideas on paper into the realities of day-to-day business practice. Edition 4


Case study

  • Consumer focused product development

    This case study looks at an important part of market research. It illustrates how one of the UK’s leading bakery related retailers researches the market and uses the information it gains to influence its decisions about product development. Edition 8