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Strategy Case Studies by topic
Using aims and objectives to create a business strategy
When preparing a strategy for success, a business needs to be clear about what it wants to achieve. It needs to know how it...
Social responsibility – using resources more efficiently
Dragline at Isibonelo colliery, South Africa.
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The challenge facing business and society in the 21st century is how to use...
Developing initiatives to improve financial stability
This case study examines how one organisation dealt effectively with a key funding issue when faced with the loss of funds from a major...
Building a global telecommunications business
The twentieth century will be looked back on as the period when telecommunications revolutionised people’s daily lives - from the first telephone call and...
Building a joint venture in an emerging market
Burmah Castrol is a leading international marketer of specialised lubricant and chemical products and services. With operations in over 50 countries, Burmah Castrol employs...
Creating an effective organisational structure
The Coca-Cola Company is truly global, and its main product is recognised and consumed worldwide. The Company organises and structures itself in a way...
Working with bottling franchisees around the world
The Coca-Cola Company is the world's largest beverage company and is the leading producer and marketer of soft drinks. Today, Coca-Cola is consumed throughout...
Reinventing the organisation – Heinz Europe
The business writer, Charles Handy, illustrates the need for organisations to reinvent themselves by the sigmoid curve - effectively an ‘S’ shape on its...
Making the best use of limited resources
One of the challenges facing every organisation today is how to make best use of its limited resources. In any aspect of business, there...
A business case for investing in rail
Today, there is growing concern about the number of cars and lorries on the UK’s roads, the amount of time wasted in traffic jams,...
Driving forward a business start up
From the 1990s onwards we have seen the development of a ‘new economy’ based on the new realities of an ultrafast, ever-changing environment in...
Supporting new business start-ups
Barclays is a major global financial services provider. It operates in over 50 countries and employs more than 156,000 people. In 2008, Barclays had...
Creating strategic direction
In order to grow, a business needs to develop competitive advantage. This means that it is different or does things better than its rivals....
Making life easier for the motorist
Anyone who has experienced a broken windscreen will know the sickening feeling of frustration and helplessness this can cause. Autoglass’ central philosophy is making...
Thinking global acting local
Do you ever think about what goes into a motor car, a power tool or a particular type of domestic appliance? If you were...
Creating a high performance culture
Organisational culture and values
The culture of an organisation is the typical way of doing things in the organisation. It particularly relates to behaviour patterns...
Developing clear strategies to fulfil strategies within cultural aims and values
Enterprise Rent-A-Car was founded in 1957 by Jack Taylor in St. Louis and is still operated by the Taylor family. Since its formation, it...
Changing the culture at Jaguar
This case study looks at how Jaguar, one of the world's most prestigious car manufacturers, has been involved in a culture change programme to...
Managing risk through effective team based decision making
Making sure that government, businesses and households have secure supplies of energy is a huge commitment. Engineers working for energy supply companies must make...
Decision making in an uncertain world
Modern organisations operate within an environment of change. There are all sorts of factors that change within this environment - for example, the market...
Decision making techniques
A business aims to generate value for its owners, customers and other stakeholders. It must decide how to combine valuable resources – typically buildings...
From ice cream van to Dragons’ Den – Duncan Bannatyne
Every year thousands of entrepreneurs decide to set up their own businesses, anticipating great financial rewards. However, over half of new business start-ups fail...
Teaching youth to build businesses
Many people dream of owning their own business and being their own boss, but most hesitate to take the plunge. Like them, you may...
Intellectual property rights and entrepreneurship
People have ideas all the time. In business, new ideas can lead to new products and services. They can lead to a better way...
Combining factors of production to achieve growth objectives
Enterprise and risk
Enterprise refers to all the organisational skills that go into creating a product or service. It also includes a willingness and ability...
Growing a company by international aquisition
Successful businesses know when and how to adapt and change. This involves growing some areas of activity and cutting back on less profitable areas....
Going for growth
Going for profitable growth is nothing new for Dixons Group plc. The company began in 1937 in a modest way in portrait photography. Today,...
Delivering the mission statement
The Foreign & Commonwealth Office (FCO) is the lead UK government department in foreign affairs.
Its mission is to formulate and deliver foreign policy and...
The business of nuclear decommissioning
The Nuclear Decommissioning Authority (NDA) is a new organisation. It was set up by the government and started to operate in April 2005. Its...
To Create a Better Everyday Life for the Many People
“Once upon a time, a long, long time ago we decided that, instead of making furniture for people with fat wallets, we would side...
Calculating and managing risk
Eurostar is the high-speed rail service directly linking the UK to France and Belgium via the Channel Tunnel. It started operating in 1994, providing city...
Achieving a competitive advantage through risk management
Returning publicly owned enterprises to the private sector is a process known as privatisation. The effects of privatisation are highly significant as organisations, which...
The power of partnerships
This case study focuses on how the creation of risk and revenue sharing partners (RRSPs) has enabled Rolls-Royce to take on contracts which have...
Sectors of industry
OPITO The Oil & Gas Academy is the focal point for skills, learning and workforce development in the industry, delivering the right skills for the...
Meeting responsibilities to stakeholders
The provision of energy to meet the needs of society is a pressing issue today. Many of the world's non-renewable resources such as coal,...
Online connectivity to meet stakeholder needs
Web opportunities
By exploiting opportunities offered by both the Internet and intranet, Cummins has pioneered some innovative methods to enhance communications with its employees and...
Organisations and Shareholders
Development of organisations and reasons to become a shareholder
Many businesses have humble beginnings; their founder had a business idea that worked. There are many...
A customer centred approach to providing insurance
One approach to business is to develop a product and then look for customers. However, for many businesses the customers come first. They adopt...
Using planning to construct a better future
Planning is the process of deciding what you want to achieve in the future and then thinking about ways of making it happen. First...
Delivering a business strategy
TNT is the market leader in the provision of business-to-business (B2B) express delivery services. It delivers documents, parcels and freight securely between businesses, using the...
Converting to a Public Limited Company – PLC
On Wednesday, July 12, 1989, Abbey National Building Society converted to become Abbey National plc. This case study tells the story of how that...
Adding value to the case for building societies
Building societies are mutual organisations. This means that they have no shareholders and operate solely in the interests of their members. A member is...
Businesses and taxation
Business growth
Many business owners regard business growth as desirable. So, too, do governments. There are many ways in which businesses can grow e.g. by:
increasing...
Promoting Social Inclusion through access to legal services
which it manages its economic and social role. For example, it now owns very few manufacturing or service industries as many public corporations have...
Implementing a new vision at Virgin Trains
Virgin Trains is known for running high quality, fast and reliable state-of-the-art trains, capable of speeds of up to 125 miles per hour.
Virgin Trains operates...
London 2012 achieving the vision
The Olympic and Paralympic Games are the world's largest peace-time event. The modern Olympic Games were first held in Greece in 1896 and since 1960, the...